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Branding
PORTFOLIO
contents
03siggraph Asia 2013
57
siggraph Asia 2014
41Rhythm of the rain
17my life inc. Manifesto
27Teaism
39Villas at siglap
3
Bauhinia blakeana or Hong Kong Orchid Tree
Bauhinia blakeana was adopted as the floral
emblem of Hong Kong by the Urban Council in
1965. Since 1997 the flower appears on Hong
Kong’s coat of arm, its flag and its coins.
Blooming and Transformation
Blooming
	 •	 A process of growth occurring in
		living organisms
	 • 	The opening of flowers in general; the
		 state of blossoming; A state or time of
		 beauty, freshness, and vigour
	 • 	An opening to higher perfection
Transformation
	 • 	A thorough or dramatic change in form
		or appearance
	 • 	A metamorphosis during a life cycle
	 • 	The induced or spontaneous change of
		 one element into another
	 • 	A qualitative change
The proposed event logo is a “Final Stage of
Transformation” - It is the flower in full bloom,
achieved with the metamorphosis of different
stages. This event logo is a combination of
traditional and modern aspects. The shape is
inspired by a Chinese lantern and the national
flower, yet aesthetically catering to digital
attributes of the industry.
SIGGRAPH
ASIA2 13
SIGGRAPH ASIA 2013
| Branding |
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013view website
4
The 5 Human Senses
The sense organs — eyes, ears, tongue, skin,
and nose — help to protect the body.
The human sense organs contain receptors that
relay information through sensory neurons to the
appropriate places within the nervous system.
Each sense organ contains different receptors.
Powerful digital media exhibitions are able to
engage humans naturally through their senses by
allowing space for interactively between them,
the products and the environment. This concept
therefore focuses on the three senses, sight,
hearing and touch.
SENSE THE TRANSFORMATION
The main visual identity is a straightforward
representation of the three main human senses
associated with digital media.
The combined visual depicts the multi-sensory
experiences that one can expect in SIGGRAPH
ASIA 2013. Be amazed with the visual excitement,
auditory effects and interactive moments as you
take the exhilarating tour through this event that
actively engages your senses.
THE TRANSFORMATIONSENSE
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
5
Adaptation to marketing collateral
including but not limited to:
•	​Advertisement Poster
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
6
Adaptation to marketing collateral
including but not limited to:
•​	Pull-up Banner
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
7
Adaptation to marketing collateral
including but not limited to:
•​	Exhibition Booth Counter
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
8
Adaptation to marketing collateral
including but not limited to:
​•​	Exhibition Guide
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
9
Adaptation to marketing collateral
including but not limited to:
​•​	 Programme Matrix
PROGRAM
MATRIX
SIGGRAPH Asia 2012SIGGRAPH Asia 2013 Twitter #Hashtags
Track your conversation through the
following SIGGRAPH Asia 2013
Twitter #Hashtags!
Program / Event Name
Art Gallery
Computer Animation Festival
Courses
Emerging Technologies
Exhibition
Exhibitor Talks & Sessions
Featured Sessions
Industry Master Classes
Keynote Speakers
Posters
Student Volunteers
Symposium on Mobile Graphics and
Interactive Applications
Technical Briefs
Technical Papers
#Hashtags
#SIGGRAPHAsia #artgallery
#SIGGRAPHAsia #caf
#SIGGRAPHAsia #courses
#SIGGRAPHAsia #etech
#SIGGRAPHAsia #exhibits
#SIGGRAPHAsia #talks #sessions
#SIGGRAPHAsia #featuredsessions
#SIGGRAPHAsia #masterclasses
#SIGGRAPHAsia #keynote
#SIGGRAPHAsia #posters
#SIGGRAPHAsia #sv
#SIGGRAPHAsia #symposium
#SIGGRAPHAsia #techbriefs
#SIGGRAPHAsia #techpapers
Conference and Exhibition HoursConference Policies
Children under the age of 16 are not permitted in the Exhibition. Age verification is required.
Registered attendees under the age of 16 must be accompanied by an adult at all times.
SIGGRAPH Asia 2013 reserves the right to deny registration or entrance to any attendee or prospective
attendee, and to cancel an existing registration, if it determines that a registration or an attendee is not
in the best interest of SIGGRAPH Asia 2013 or ACM SIGGRAPH.
Lost badges cannot be replaced. If you lose your badge, you must register again at the published rates
to obtain a new badge.
SIGGRAPH Asia 2013 conference documentation and pre-purchased merchandise will not be shipped,
nor will refunds be given for any materials not picked up.
No cameras or recording devices are permitted at SIGGRAPH Asia 2013. Abuse of this policy will result
in revocation of the individual’s registration credentials.
SIGGRAPH Asia 2013 employs a professional photographer and reserves the right to use all images that
this photographer takes during the conference and exhibition for publication and promotion of future
ACM SIGGRAPH events.
Camera / Recording Policies
HKCEC Floorplan
Business Symposium
Courses
Exhibitor Sessions
Speaker Preparation Room
Speaker Rehearsal Room
Symposium on Mobile Graphics
and Interactive Applications
Technical Briefs
Technical Papers
LEVEL 2
Art Gallery
Emerging Technologies
Exhibition
Exhibition Management Office
Exhibitor Talks & Sessions
LEVEL 3
GROUND FLOOR
Registration
LEVEL 1
Computer Animation Festival -
Animation Theater
Computer Animation Festival -
Electronic Theater
Conference Management
Office
Exhibitor Sessions
Featured Sessions
Industry Master Classes
Keynote Speakers
Posters
Press and Media Room
Technical Papers
Accessibility
The Hong Kong Convention and Exhibition Centre offers a full range of amenities to assist those with
disabilities. Spacious guest lifts readily accommodate wheelchairs, and all entrances are ramped. Braille
directory and teleloop system are installed in the Information Counters, which are located at the Harbour
Road and Expo Drive entrances. There are also tactile guide paths, specially-designed toilets, and
telephone booths. The Centre’s car parks provide bays reserved for drivers with disabilities.
Parking
Parking is available in the two underground car parks located at Harbour Road and Expo Drive Central.
Parking fees are HKD 24.00 per hour.
Speaker Preparation Room (Level 2, Room S228)
Please pick up your badge, registration credentials, and conference information from the registration
counter at the Ground Floor of Hong Kong Convention and Exhibition Centre, Harbour Road Entrance,
before proceeding to the Speaker Preparation Room. You can collect your Speaker Ribbons and prepare
your presentations at the Speaker Preparation Room.
Wireless Internet Access
SIGGRAPH Asia 2013 provides 802.11a/b/g wireless network access in most areas of the convention
center. To use the wireless network, attendees should have their own wireless (802.11a/b/g compatible)
cards.
Please refer to your device operating system and client adapter documentation and follow this procedure:
The SIGGRAPH Asia 2013 wireless network provides communications for conference attendees. We strive
to provide an infrastructure as good as possible. However, there are restrictions to the bandwidth and
amount of users that the network can support.
Document all existing TCP/IP and wireless configuration information before
you make any changes.
Configure your device to use DHCP.
Configure your wireless adapter network name (SSID) to be ‘sa2013’.
When prompted for the password, please enter ‘sa2013’.
1
2
3
4
Automated Teller Machines (ATMs) / Banks / Currency Exchange
Banking and ATM facilities are available at Ground Floor of the Hong Kong Convention and Exhibition
Centre.
Cafeteria / Restaurants / Stand Catering
A variety of restaurants are available within the Hong Kong Convention and Exhibition Centre. For booth
catering, please call Vicky Choi at +852 2582 7367.
Child Care
Child care will not be provided at SIGGRAPH Asia 2013. Contact your hotel concierge for suggestions.
Conference Management Office (Level 1, Room V101)
If you have questions regarding SIGGRAPH Asia 2013, stop by this office anytime during conference
hours.
Exhibition Management Office (Level 3, Room G312)
Exhibition Management representatives are available during conference hours to meet with exhibitors
and help with plans for exhibiting at SIGGRAPH Asia 2014.
Lost and Found (Exhibition Management Office, Level 3, Room G312)
To inquire about lost items during the conference, please proceed to the Exhibition Management Office.
All lost items (including badges) should be turned in to this location where they will be logged and stored
until the conclusion of the conference. After the conference, all lost and found items will be turned over
to the Security office of the Hong Kong Convention and Exhibition Centre.
General Information
REGISTRATION Ground Floor, Harbour Road Entrance
Monday 18 November 2013 15:00 - 18:00
Tuesday 19 November 2013 08:00 - 18:30
Wednesday 20 November 2013 08:00 - 18:30
Thursday 21 November 2013 08:00 - 18:30
Friday 22 November 2013 08:00 - 17:00
Day Date Time
SPEAKER PREPARATION ROOM Level 2, Room S228
Monday 18 November 2013 14:00 - 19:00
Tuesday 19 November 2013 08:00 - 19:00
Wednesday 20 November 2013 08:00 - 19:00
Thursday 21 November 2013 08:00 - 19:00
Friday 22 November 2013 08:00 - 16:00
Day Date Time
Tuesday 19 November 2013 08:00 - 19:00
CONFERENCE MANAGEMENT OFFICE Level 1, Room V101
Wednesday 20 November 2013 08:00 - 19:00
Thursday 21 November 2013 08:00 - 19:00
Friday 22 November 2013 08:00 - 19:00
Day Date Time
Tuesday 19 November 2013 08:00 - 19:00
EXHIBITION MANAGEMENT OFFICE Level 3, G312
Wednesday 20 November 2013 08:00 - 19:00
Thursday 21 November 2013 08:00 - 19:00
Friday 22 November 2013 08:00 - 19:00
Day Date Time
Tuesday 19 November 2013 09:00 - 18:00
CONFERENCE
Level 1, Convention Foyer, Convention Halls, and Theatres;
Level 2, Rooms S221 – S230; Level 4, Rooms S421 – S430
Wednesday 20 November 2013 09:00 - 18:00
Thursday 21 November 2013 09:00 - 18:00
Friday 22 November 2013 09:00 - 18:00
Day Date Time
Wednesday 20 November 2013 10:00 - 18:00
EXHIBITION Level 3, Hall 3G
Thursday 21 November 2013 10:00 - 18:00
Friday 22 November 2013 10:00 - 17:00
Day Date Time
Wednesday 20 November 2013 10:00 - 18:00
ART GALLERY AND EMERGING TECHNOLOGIES Level 3, Hall 3G
Thursday 21 November 2013 10:00 - 18:00
Friday 22 November 2013 10:00 - 17:00
Day Date Time
Art Papers
Courses
Exhibitor Sessions
LEVEL 4
Hong Kong’s strategic location and world-class communication networks
make it an ideal business hub in Asia. Its free flow of
information and capital and liberal multimedia environment
make it the perfect place for your new office.
Invest Hong Kong has the expertise to help you set up smoothly in our city.
Our services are free, confidential and tailored to your needs.
Get in touch at investhk.gov.hk
Plug in to the best
connected city in Asia
25/F, Fairmont House
8 Cotton Tree Drive, Central, Hong Kong
Doris Fong, Head of Creative Industries
Tel: (852) 3107 1011
Email: dfong@investhk.gov.hkWhere Business Goes to Grow
09:00 – 12:45
Room
S222
Courses
Computational Manga and Anime
09:00 – 18:00
Convention Hall
Foyer
Posters
- Content-Adaptive Image Downscaling
- “Mind the Gap”: Tele-Registration for Structure-Driven Image Completion
- A No-Reference Metric for Evaluating the Quality of Motion Deblurring
- Structure-Preserving Image Smoothing via Region Covariances
Image Ops
09:00 – 10:45
Convention Hall
B
Technical Papers
- Beyond Keyframe Animations: A Controller Character-Based Stepping Approach
- Geometric Algebra Rotors for Skinned Character Animation Blending
- Stochastic Modeling of Immersed Rigid-Body Dynamics
- Generating Flow Fields Variations by Modulating Amplitude and Resizing Simulation Space
Animation
09:00 – 10:45
Room
S223
Technical Briefs
- Cost-Effective Printing of 3D Objects with Skin-Frame Structures
- Sphere-Meshes: Shape Approximation Using Spherical Quadric Error Metrics
- Sparse Localized Deformation Components
- A General and Efficient Method for Finding Cycles in 3D Curve Networks
- Urban Pattern: Layout Design by Hierarchical Domain Splitting
Modeling Primitives
09:00 – 10:45
Room
S224 + S225
Technical Papers
- MobileHelper: Remote Guiding Using Smart Mobile Devices, Hand Gestures and
Augmented Reality
- VisitAR: An Mobile Application for Tourism
- Mobile AR Using Pre-Captured Omnidirectional Images
- Hand Skeleton-Based Spatial Interaction for Handheld Augmented Reality with
RGB-Depth Camera
Mobile AR
10:30 – 12:15
Room
S226 + S227
Symposium on Mobile Graphics and Interactive Applications
- Versatile Surface Tension and Adhesion for SPH Fluids
- Spatio-Temporal Extrapolation for Fluid Animation
- Interactive Localized Liquid Motion Editing
- Physics-Based Animation of Large-Scale Splashing Liquids
Splashy, Sketchy Fluids
11:00 – 12:45
Convention Hall
B
Technical Papers
- Example-Based Art Pattern Synthesis Using Level Sets
- Parallel Iso/Aniso-Scale Surface Texturing Guided in Gabor Space
- A Fast Spatial Patch Blending Algorithm for Artefact Reduction in Pattern-Based Image
Inpainting
- Computer Analysis for Visual Art Style
Textures
11:00 – 12:45
Room
S223
Technical Briefs
- Building Mobile AR Applications Using the Outdoor AR Library
Tutorial
09:00 – 10:15
Room
S226 + S227
Symposium on Mobile Graphics and Interactive Applications
Programs
19 Nov
Tuesday
Full Conference Basic Conference
Full Conference One Day Exhibits Only
09:00 – 12:45
Room
S222
Courses
Mathematical Description of Motion and Deformation:
From Basics to Graphics Applications
09:00 – 12:45
Room
S226 + S227
Courses
Structure-Aware Shape Processing
09:00 – 12:45
Room
S426 + S427
Courses
Basic Concepts of Physically-Based Rendering
Separate Registration Required09:00 – 18:30
Room
S221
Business Symposium
11:00 – 12:45
Room
S424
Courses
Metagraphics:
Impact Papers from SIGGRAPH/TOG and Their Interconnections
14:15 – 16:00
Room
S426 + S427
Courses
Story Content: It's Not Just for Writers... Anymore
14:15 – 18:00
Room
S222
Courses
GPU-Based Large-Scale Visualization
14:15 – 18:00
Room
S226 + S227
Courses
Cross-Cultural User-Experience Design
14:15 – 18:00
Room
S424
Courses
Recent Advances in Image Deblurring
16:15 – 18:00
Room
S426 + S427
Courses
GPU Compute for Graphics
18:45 – 20:00
Theater
1
Technical Papers
Technical Papers Fast Forward
08:00 – 18:30 Ground Floor - Harbour Road EntranceRegistration
20 Nov
Wednesday
Full Conference Basic Conference
Full Conference One Day Exhibits Only
09:00 – 09:15
Room
S223
Symposium on Mobile Graphics and Interactive Applications
Welcome Speech
09:00 – 10:45
Room
S222
Courses
OpenGL and DirectX
11:00 – 12:45
Theater
1
Keynote Speakers
Wearable Computing: Through the Looking Glass
Thad Starner
12:30 – 14:00
Room
S223
Symposium on Mobile Graphics and Interactive Applications
Demonstrations
09:00 – 10:45
Convention Hall
B
Technical Papers
- Analyzing Growing Plants from 4D Point Cloud Data
- Reconstructing Detailed Dynamic Face Geometry from Monocular Video
- Inverse Dynamic Hair Modeling with Frictional Contact
- On-Set Performance Capture of Multiple Actors with a Stereo Camera
Dynamics for People, Plants and Clothes
09:00 – 10:45
Room
S224 + S225
Technical Papers
- Inverse Volume Rendering with Material Dictionaries
- Inverse Bi-Scale Material Design
- Joint Importance Sampling of Low-Order Volumetric Scattering
- Wave-Ray Coupling for Interactive Sound Propagation in Large Complex Scenes
Light & Sound
09:00 – 18:00
Room
S428 + S429
Exhibitor Sessions
Intel’s Presentation & Demonstration
Intel Corporation
14:00 – 15:10
Room
S223
Symposium on Mobile Graphics and Interactive Applications
- Konashi A Physical Computing Toolkit for Smartphones and Tablets
- A SMS-Based Application Store for Emerging Market: A Case Study
- ContextPlayer: Learning Contextual Music Preferences for Situational Recommendations
Mobile Interaction
09:00 – 18:00
Convention Hall
C
Industry Master Classes
VFX in Creature Features - An MPC Masterclass
09:15 – 10:30
Room
S223
Symposium on Mobile Graphics and Interactive Applications
Panel: Wearable Devices
Wearable Devices
11:00 – 18:00
Theater
2
Computer Animation Festival
Animation Theater
13:15 – 14:45
Theater
1
Featured Sessions
Inside Elysium: From Earth to the Ring
09:00 – 10:30
Theater
2
Featured Sessions
Stereoscopic Pixar - Three Eyes, Three Dimensions
13:45 – 13:50
Exhibition Hall
3G
Art Gallery Performance
DynamicProjection[OCTA]
10:00 – 18:00
Exhibition Hall
3G
Art Gallery
13:00 – 14:00
Convention Hall
Foyer
Posters Presentation
10:00 – 18:00
Exhibition Hall
3G
Emerging Technologies
09:00 – 18:00
Convention Hall
Foyer
Posters
08:00 – 18:30 Registration Ground Floor - Harbour Road Entrance
09:30 – 13:30
Room
S426 + S427
Industry Master Classes
Digital Art Masterclass by Stanley Artgerm Lau
10:00 – 18:00
Exhibition Hall
3G
Exhibition
21 Nov
Thursday
Full Conference Basic Conference
Full Conference One Day Exhibits Only
08:00 – 18:30 Ground Floor - Harbour Road EntranceRegistration
- Animating Human Lower Limbs Using Contact-Invariant Optimization
- Evaluating the Distinctiveness and Attractiveness of Human Motions on Realistic Virtual
Bodies
- The Line of Action: An Intuitive Interface for Expressive Character Posing
- Flexible Muscle-Based Locomotion for Bipedal Creatures
- Robust Realtime Physics-Based Motion Control for Human Grasping
Modeling Humans
09:00 – 10:45
Convention Hall
B
Technical Papers
- Image-Based Rendering in the Gradient Domain
- Data-Driven Hallucination of Different Times of Day from a Single Outdoor Photo
- Automatic Noise Modeling for Ghost-Free HDR Reconstruction
- Patch-Based High Dynamic Range Video
HDR & IBR
09:00 – 10:45
Room
S224 + S225
Technical Papers
- On-the-Fly Multi-Scale Infinite Texturing from Example
- Anisotropic Spherical Gaussians
- GPU-Based Out-of-Core Many-Lights Rendering
- Linear Efficient Antialiased Displacement and Reflectance Mapping
Fast, Cheap and Out-of-Core Rendering
11:00 – 12:45
Convention Hall
B
Technical Papers
- Improving Robustness of Monte-Carlo Global Illumination with Directional Regularization
- Style-Based Tone Mapping for HDR Images
- Learning Based Compression of Surface Light Fields for Real-Time Rendering of Global
Illumination Scenes
- Importance Sampling for Physically-Based Hair Fiber Models
Illumination and Shading
11:00 – 12:45
Room
S223
Technical Briefs
- Modeling and Estimation of Internal Friction in Cloth
- An Efficient Construction of Reduced Deformable Objects
- Fast Simulation of Mass-Spring Systems
- Simulation and Control of Skeleton-Driven Soft Body Characters
Dressing and Jiggling Soft Bodies
11:00 – 12:45
Room
S224 + S225
Technical Papers
- Bilateral Blue Noise Sampling
- Halftone QR Codes
- Interactive By-Example Design of Artistic Packing Layouts
- Biharmonic Diffusion Curve Images from Boundary Elements
Rendering and Thinking Inside the Box
14:15 – 16:00
Convention Hall
B
Technical Papers
- Crowdsourcing Facial Expressions Using Popular Gameplay
- Interactive Art “The Qi of Calligraphy”: Dance and Imprint
- A Study on the Degrees of Freedom in Touchless Interaction
- Data-Driven Suggestions for Portrait Posing
Interactive Techniques
14:15 – 16:00
Room
S223
Technical Briefs
- Near-Eye Light Field Displays
- Joint View Expansion and Filtering for Automultiscopic 3D Displays
- A Metric of Visual Comfort for Stereoscopic Motion
- Stereoscopizing Cel Animations
Eyes Wide Open
16:15 – 18:00
Convention Hall
B
Technical Papers
- Parallel Divide and Conquer Ray Tracing
- Mining Effective Parallelism from Hidden Coherence for GPU Based Path Tracing
- Ambient Obscurance Baking on the GPU
GPU
16:15 – 18:00
Room
S223
Technical Briefs
22 Nov
Friday
Full Conference Basic Conference
Full Conference One Day Exhibits Only
08:00 – 17:00 Ground Floor - Harbour Road EntranceRegistration
09:00 – 18:00
Theater
2
Computer Animation Festival
Animation Theater
10:00 – 17:00
Convention Hall
C
Industry Master Classes
Story Telling and Animation Masterclass
10:00 – 18:00
Exhibition Hall
3G
Emerging Technologies
10:00 – 18:00
Exhibition Hall
3G
Exhibition
Houdini & the Houdini Engine
Side Effects Software
10:00 – 18:00
Booth B01
Hall 3G
Exhibitor Talks
10:00 – 18:00
Exhibition Hall
3G
Art Gallery
- Participating Interface
- A-Me: Augmented Memories
- Story Building
Participatory Definitions of Artistic Experience
16:15 – 18:00
Room
S424
Art Papers
Industrial Light & Magic (Singapore) Presents: The Visual Effects of "Pacific Rim"
16:15 – 18:00
Theater
1
Computer Animation Festival - Production Sessions
Duali
17:15 – 17:50
Exhibition Hall
3G
Art Gallery Performance
DynamicProjection[OCTA]
15:45 – 15:50
Exhibition Hall
3G
Art Gallery Performance
19:00 – 21:00
Theater
1
Computer Animation Festival
Electronic Theater
09:00 – 12:45
Room
S222
Courses
State of the Art in Photon Density Estimation
09:00 – 12:45
Room
S424
Courses
Computing with Matter
09:00 – 18:00
Convention Hall
Foyer
Posters
Animation Theater
09:00 – 18:00
Theater
2
Computer Animation Festival
From Previs to Pyramids, MPC Presents the VFX of World War Z
13:15 – 14:45
Theater
1
Featured Sessions
The Challenge of Collaborative Projects by Leading Animation & Design Schools in Asia
14:15 – 16:00
Room
S222
Computer Animation Festival - Special Education Talk
10:00 – 17:00
Exhibition Hall
3G
Art Gallery
10:00 – 17:00
Exhibition Hall
3G
Emerging Technologies
10:00 – 17:00
Exhibition Hall
3G
Exhibition
14:00 – 18:00
Convention Hall
C
Industry Master Classes
Creation of Multiple-Platform Content with Unity
14:15 – 18:00
Room
S424
Courses
Creating New Interfaces for Musical Expression
16:15 – 18:00
Theater
1
Computer Animation Festival
Electronic Theater
09:00 – 18:00
Room
S226
Exhibitor Sessions
Khronos DevU
The Khronos Group
10:00 – 14:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
Autodesk Presentations
- Smoke for Mac 2013, Editing and Effect
- Autodesk Maya & Mudbox Solution Update
- Xsens Camera-Less Motion Capture with Motion Builder
- Successful Case Study on Design Visualization
- Classroom Teaching and Guidance with Autodesk Maya
10:00 – 18:00
Booth B01
Hall 3G
Exhibitor Talks
Houdini & the Houdini Engine
Side Effects Software
11:00 – 12:00
Convention Hall
A
Exhibitor Sessions
Monstrous Advancements in CGI: RenderMan Studio 18
PIXAR Animation Studios
GPU Computing with ARM Mali-T600: Applications and Use Cases
ARM
14:00 – 15:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
14:15 – 16:00
Convention Hall
B
Technical Papers
Computational Photography
- Computational and Compressive Displays
- PiCam: An Ultra-Thin High Performance Monolithic Camera Array
- Coded Time of Flight Cameras: Sparse Deconvolution to Address Multipath Interference
and Recover Time Profiles
14:30 – 15:30
Exhibition Hall
3G
Emerging Technologies Talk
Augmentation of Human Body and Gestures
- Jointonation: Robotization of the Human Body by Vibrotactile Feedback
- Data-Driven Suggestions for Portrait Posing
- A Mixed-Reality Showcase for Multiple Users from Unconstrained Viewing Angles
- Comix: Beyond: Evoking Multiple Emotions Using Pseudo Body Responses Depending on
the Context
14:15 – 18:00
Room
S222
Courses
Mobile User-Experience Design Trends
14:15 – 18:00
Room
S424
Courses
Interactive Virtual Characters
14:15 – 18:00
Room
S426 + S427
Courses
Physically Plausible Shading and Lighting on Monster's University and Beyond
15:00 – 16:00
Convention Hall
A
Exhibitor Sessions
Monstrous Advancements in CGI: RenderMan Studio 18
PIXAR Animation Studios
3D Printing – The Future is Now
Stratasys
15:00 – 16:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
15:40 – 16:20
Exhibition Hall
3G
Art Gallery Performance
Duali
VFX Tools and Techniques
Side Effects Software
16:00 – 17:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
15:00 – 18:00
Room
S224
Exhibition Sessions
Computer Graphics Industry in Hong Kong
Hong Kong ACM SIGGRAPH Professional Chapter
15:30 – 17:00
Room
S223
Symposium on Mobile Graphics and Interactive Applications
- Can You CopyMe?: An Expression Mimicking Serious Game
- Mobile Virtual Archery
- Notori: Design of Wooden Toys and Mobile Apps for Reviving a Worn-Out Smartphone
- Cyclo - A Personal Bike Coach Through the Glass
Mobile Games and Training
16:15 – 18:00
Convention Hall
B
Technical Papers
- QEx: Robust Quad Mesh Extraction
- Real-Time 3D Reconstruction at Scale Using Voxel Hashing
- Saddle Vertex Graph (SVG): A Novel Solution to the Discrete Geodesic Problem
- PolyCut: Monotone Graph-Cuts for PolyCube Base-Complex Construction
- A Compact Random-Access Representation for Urban Modeling and Rendering
Geometry Ops
16:15 – 18:00
Theater
1
Computer Animation Festival - Production Sessions
Industrial Light & Magic (Singapore) Presents:
The Visual Effects of "Star Trek Into Darkness"
17:30 – 18:00
Exhibition Hall
3G
Art Gallery Performance
When Equations Dance - Tango with Lin Hsin Hsin
19:00 – 21:00
Theater
1
Computer Animation Festival
Electronic Theater
19:00 – 22:00 Hong Kong CyberportNetworking Reception
3D Printing - The Future is Now
Stratasys
11:00 – 12:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
11:00 – 12:00
Convention Hall
A
Exhibition Sessions
Monstrous Advancements in CGI: RenderMan Studio 18
PIXAR Animation Studios
- Designing and Fabricating Mechanical Automata from Mocap Sequences
- 3D Self-Portraits
- Anatomy Transfer
- Augmenting Physical Avatars Using Projector-Based Illumination
Avatars
11:00 – 12:45
Room
S224 + S225
Technical Papers
The Revenge of Virtual Reality
Philip Rosedale
11:00 – 12:45
Theater
1
Keynote Speakers
- Generating Abstract Paintings in Kandinsky Style
- The Next Generation Poetic Experience
- Topics on Aesthetic Data Visualization: Viewpoints, Interpretation, and Alternative Senses
Artist and Interpretation
11:00 – 12:45
Room
S424
Art Papers
13:30 – 18:00
Room
S426
Exhibitor Sessions
- V-Ray 3.0 Sneak Preview
- V-Ray in Architecture - The Making of Simplistic Cozy Pantry
- V-Ray in Automotive Design - Game Style Rendering for Vehicles
- V-Ray in Film & VFX
- V-Ray 3.0 Sneak Preview (Mandarin)
Chaos Group V-Ray 3.0 Session
Graphics for the Mobile Age
ARM
14:00 – 15:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
SCAD & Collaboration - Bringing Innovation, Art, and Design to Business
SCAD Hong Kong
12:00 – 13:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
13:00 – 14:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
Creating Procedural Game Art
Side Effects Software
Demonstrations
12:15 – 14:00
Room
S226 + S227
Symposium on Mobile Graphics and Interactive Applications
13:00 – 14:00
Convention Hall
Foyer
Poster Presentations
- Coarse-Grained Multiresolution Structures for Mobile Exploration of Gigantic Surface Models
- Real-Time Ray Tracing on Future Mobile Computing Platform
- osgGap: Scene Graph Library for Mobile Based on Hybrid Web App Framework
Mobile Graphics
14:00 – 15:15
Room
S226 + S227
Symposium on Mobile Graphics and Interactive Applications
14:00 – 14:45
Exhibition Hall
3G
Emerging Technologies Talk
Feel Soft!
- Cuddly: Enchant Your Soft Objects with a Mobile Phone
- ZZZoo Pillows: Sense of Sleeping Alongside Somebody
- D-FLIP: Dynamic & Flexible Interactive PhotoShow
- Fine-Grained Semi-Supervised Labeling of Large Shape Collections
- Efficient Penetration Depth Approximation Using Active Learning
- Projective Analysis for 3D Shape Segmentation
- 3D Wikipedia: Using Online Text to Automatically Label and Navigate Reconstructed Geometry
Shape and Machine Learning
14:15 – 16:00
Convention Hall
B
Technical Papers
- 3D Reconstruction from Drawings with Straight and Curved Edges
- Non-Convex Hull Surfaces
- Progressive Medial Axis Filtration
- Generating Multi-Style Paper Pop-Up Designs using 3D Primitive Fitting
- Cross-Sectional Structual Analysis for 3D Printing Optimization
Geometric Modeling
14:15 – 16:00
Room
S223
Technical Briefs
- Cerebral Interaction and Painting
- Topics on Bible Visualization: Content, Structure, Citation
- SwarmVision
The Integration of Idea and Form
14:15 – 16:00
Room
S424
Art Papers
- Garden Agua
- Polka Dot - The Garden of Water Spirits
- Restive Shadow: Animating Invisible Shadows for Expanding Shadowgraph Experience
Displays - Technical Innovations
14:45 – 15:30
Exhibition Hall
3G
Emerging Technologies Talk
Surface- and Volume-Based Techniques for Shape Modeling and Analysis
14:15 – 18:00
Room
S222
Courses
15:00 – 16:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
How to Create a 3D Animation the Better Way
Green Forest Animation Studio
Monstrous Advancements in CGI: RenderMan Studio 18
PIXAR Animation Studios
15:00 – 16:00
Convention Hall
A
Exhibitor Sessions
Interactive Media Applications in Hong Kong
Hong Kong ACM SIGGRAPH Professional Chapter
15:00 – 18:00
Room
S224
Exhibitor Sessions
- Energy Efficient Data Transmission for Ray Tracing on Mobile Computing Platform
- Human-Engine: Viewing 4D Mesh Captures on Mobile Devices
Explorations
15:30 – 16:15
Room
S226 + S227
Symposium on Mobile Graphics and Interactive Applications
- Inverse Image Editing: Recovering a Semantic Editing History from a Before-and-After
Image Pair
- 3-Sweep: Extracting Editable Objects from a Single Photo
- PatchNet: A Patch-Based Image Representation for Interactive Library-Driven Image Editing
- A Sparse Control Model for Image and Video Editing
- WYSIWYG Computational Photography via Viewfinder Editing
Image & Video Editing
16:15 – 18:00
Convention Hall
B
Technical Papers
- Dense Scattering Layer Removal
- Decolorization: Is Rgb2gray() Out?
- Dense Isocontour Imaging
- Image-Pair-Based Anisotropic Material Modeling
- Fast Multi-Scale Detail Decomposition via Accelerated Iterative Shrinkage
Image Processing
16:15 – 18:00
Room
S223
Technical Briefs
Wrap-Up Session
16:15 – 18:00
Room
S226 + S227
Symposium on Mobile Graphics and Interactive Applications
Houdini & the Houdini Engine
Side Effects Software
10:00 – 17:00
Booth B01
Hall 3G
Exhibitor Talks
ILM Singapore Recruiting
ILM Singapore
11:00 – 12:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
11:00 – 12:00
Convention Hall
A
Exhibitor Sessions
Monstrous Advancements in CGI: RenderMan Studio 18
PIXAR Animation Studios
11:00 – 12:00
Exhibition Hall
3G
Emerging Technologies Talk
Cool Input User Interfaces
- DeforMe: Projection-Based Visualization of Deformable Surfaces Using Invisible Textures
- Palm+Act: Operation by Visually Captured 3D Force on Palm
- HandsIn3D: Augmenting the Shared 3D Visual Space with Unmediated Hand Gestures
- ARAtouch: Visuo-Haptic Interaction with Mobile Rear Touch Interface
12:00 – 13:00
Exhibitor Talk
Stage Hall 3G
Exhibitor Talks
How to Create a 3D Animation the Better Way
Green Forest Animation Studio
14:15 – 14:30
Exhibition Hall
3G
Emerging Technologies Talk
Emerging Technologies Award Ceremony
14:30 – 16:00
Exhibition Hall
3G
Emerging Technologies
Panel Discussion: Future of Communicating Research Outcomes on Interactive Technologies
Monstrous Advancements in CGI: RenderMan Studio 18
PIXAR Animation Studios
15:00 – 16:00
Convention Hall
A
Exhibitor Sessions
- Information-Geometric Lenses for Multiple Foci+Contexts Interfaces
- MultiMosaic: Simultaneous Visualization of Multiple Images for Near and Far Viewers Using
Image Mosaic and Saliency Map
- The Shading Probe: Fast Appearance Acquisition for Mobile AR
- Motion Indexing of Different Emotional States Using LMA Components
Mixed Media
09:00 – 10:45
Room
S223
Technical Briefs
19:00 – 21:00
Theater
1
Computer Animation Festival
Electronic Theater
14:15 – 14:30
Exhibition Hall
3G
Emerging Technologies Talk
Welcome and Introduction
Intel’s Presentation & Demonstration
Intel Corporation
09:00 – 18:00
Room
S428 + S429
Exhibitor Sessions
13:15 – 13:45
Exhibition Hall
3G
Art Gallery Performance
When Equations Dance - Tango with Lin Hsin Hsin
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
10
Adaptation to marketing collateral
including but not limited to:
​•​	Merchandise: Mug
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
11
Adaptation to marketing collateral
including but not limited to:
​•​	 Merchandise: Bag
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
12
The 6th ACM SIGGRAPH Conference and Exhibition on
Computer Graphics and Interactive Techniques in Asia
Sponsored by ACM SIGGRAPH
A Publication of ACM SIGGRAPH
ACM ISBN: 978-1-4503-2511-0
ACM Order Number: 428138
Art Gallery
Computer Animation Festival
Courses
Emerging Technologies
Posters
Symposium on Mobile Graphics and Interactive Applications
Technical Briefs
Full Conference
DVD-ROM
The 6th ACM SIGGRAPH Conference and Exhibition on
Computer Graphics and Interactive Techniques in Asia
Sponsored by ACM SIGGRAPH
A Publication of ACM SIGGRAPH
ACM ISBN: 978-1-4503-2511-0
ACM Order Number: 428138
Technical Papers
Full Conference
DVD-ROM
Adaptation to marketing collateral
including but not limited to:
​•​	Merchandise: DVD Cover
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
13
Adaptation to marketing collateral
including but not limited to:
•​	Merchandise: Sleeve
Full Conference
DVD-ROM
The 6th ACM SIGGRAPH Conference
and Exhibition on Computer Graphics
and Interactive Techniques in Asia
This package contains two DVD-ROM discs with material from the Art Gallery, Computer Animation Festival,
Courses, Emerging Technologies, Posters, Symposium on Mobile Graphics and Interactive Applications,
Technical Briefs, and Technical Papers program presented at the SIGGRAPH Asia 2013 conference held in
Hong Kong from 19 – 22 November 2013.
This material is published by ACM SIGGRAPH for the SIGGRAPH membership and the
computer graphics community.
Copyright ©2013 Association for Computing Machinery (ACM)
ACM ISBN: 978-1-4503-2511-0 / ACM Order Number: 428138
Material is presented in Adobe Acrobat, HTML, Quicktime, and MPEG formats.
The discs are Macintosh/ISO-9660 and Joliet hybrid DVD-ROMS, and are usable on most computer systems.
Sponsored by ACM SIGGRAPH
SIGGRAPH Asia 2013 Committee
SIGGRAPH Asia 2013 Conference Chair
Wenping Wang
The University of Hong Kong
Art Gallery Chair
Marc Chavez
Nanyang Technological University
Computer Animation Festival Director
Jinny H.J. Choo
ONCOMM & Korea National University of Arts
Computer Animation Festival Chair
Desmond Chan
Dracco Company Ltd.
Courses Chair
Yizhou Yu
The University of Hong Kong
Development and Promotion Chair
Eric Liu
HKDI & IVE
Emerging Technologies Director
Yoshifumi Kitamura
Tohoku University
Emerging Technologies Chair
Hongbo Fu
City University of Hong Kong
Featured Sessions Chair
Sophie Revillard
Connecting Worlds
Student Volunteers Chair
Eugene Harng
Just Cause Entertainment
Symposium on Mobile Graphics and
Interactive Applications Director
Mark Billinghurst
University of Canterbury
Symposium on Mobile Graphics and
Interactive Applications Program Chair
Börje Karlsson
Microsoft Research Asia
Technical Briefs and Posters Chair
Baoquan Chen
Shandong University & Shenzhen Institute
of Advanced Technology
Technical Briefs and Posters Co-Chair
Andrei Sharf
Ben Gurion University
Technical Papers Chair
Alyn Rockwood
InterNext Graphics Institute Academy of
Science and Arts
ACM SIGGRAPH Publications Chair
Stephen N. Spencer
University of Washington
Program CommitteeSIGGRAPH Asia 2013 Committee
Chair
Yong Tsui Lee
Nanyang Technological University
SIGGRAPH Asia 2012 Conference Chair
Susanto Rahardja
Institute for Infocomm Research, A*STAR
SIGGRAPH Asia 2013 Conference Chair
Wenping Wang
The University of Hong Kong
SIGGRAPH Asia 2014 Conference Chair
Baoquan Chen
Shandong University & Shenzhen Institute of Advanced Technology
Executive Committee Representative to the
SIGGRAPH Asia Conference Advisory Group
Jackie White
California State University
Members at Large
Matt Adcock
CSIRO
Jim Kilmer
The OPAL group
SIGGRAPH Asia Chief Staff Executive
Daniel Schmidt
Koelnmesse Pte Ltd
SIGGRAPH Asia Conference Advisory Group
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
14
Digital production consisting of
•	Content Management System (CMS) Website
	 with Extensible Menu, Multi-Language System
	 with Image Translation and Custom Integration
	 with Third-Party Systems via XML Web Service.
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
15
THE 6TH ACM SIGGRAPH CONFERENCE AND EXHIBITION ON COMPUTER GRAPHICS
AND INTE RACTIVE TE CHNIQUE S IN AS IA
CONFERENCE: 19-22 NOVEMBER 2013
EXH IBITIO N: 20-22 NOVEMBER 2013
SA2013.SIGGRAPH.ORG
SIGGRAPH
ASIA2 13
HONG KONG
THE 6TH ACM SIGGRAP H C O NF E R E NC E AND E X HI B I T I O N O N C O M PU T E R G R APHI C S AND
I NT E R AC T I V E T E C HNI Q U E S I N ASI A
CONFERENCE: 19-22 NOVEMBER 2013
EXHIBITION: 20-22 NOVEMBER 2013
SA2013.SIGGRAPH.ORG
SIGGRAPHASIA2 13HONG KONG
Digital production consisting of
•	Masthead Banners in multiple languages.
• 	Animated Banner
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
THE 6TH ACM SIGGRAPH CONFEREN C E AND E X HI B I T I O N O N C O M PU T E R
GRAPHICS AND I NT E R AC T I V E T E C HNI Q U E S I N ASI A
CONFERENCE: 19-22 NOVEMBER 2013
EXH IBITIO N: 20-22 NOVEMBER 2013
SA2013.SIGGRAPH.ORG
SIGGRAPHASIA2 13HONG KONG
view website
16
Digital production consisting of
•	Powerpoint Presentation Template
•	Website Maintenance and Support
Client: Koelnmesse Pte Ltd | Siggraph Asia 2013
SIGGRAPH ASIA 2013
| Branding |
view website
17
The Vitruvian Man
Le proporzioni del corpo umano secondo Vitruvio,
is a drawing created by Leonardo Da Vinci based
on the correlations of ideal human proportions
with geometry described by the ancient Roman
architect Vitruvius.
Much in similarity to my LIFE INC’s core mission
of offering exclusive brands curated from around
the world, providing the body with the ideal mix
of healthy and fun products that are meaningful,
functional and convenient, the Vitruvian Man is a
representative icon which is thus incorporated as
a design element.
The circular shape of the logo depicts the 360
approach where my LIFE INC promote wellness
in every degree of life while the colours and font
choice present the fun-loving brand personality and
attitude which address the target audience directly.
MY LIFE INC.
| Branding & Advertising |
Client: Eu Yan Sang Innovation Labs | my life inc. manisfestoview website view facebook
18
Advertising Campaigns across
traditional and digital platforms
​•	​Natura Magazine Brand
	 Awareness Advertisement
•​	Men’s Health Magazine
	 Product Advertisement
Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto
MY LIFE INC.
| Branding & Advertising |
view website view facebook
19
Advertising Campaigns across
traditional and digital platforms
​•​	Google Display Network Animated
	 Advertisement Banner
Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto
MY LIFE INC.
| Branding & Advertising |
view website view facebook
20
Advertising Campaigns across
traditional and digital platforms
​•​	Christmas 2013 Animated Advertisement
	 Banner in multiple dimension formats
Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto
MY LIFE INC.
| Branding & Advertising |
view website view facebook
21
Advertising Campaigns across
traditional and digital platforms
​•​	 Christmas 2013 Animated Advertisement
	 Banner in multiple dimension formats
Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto
MY LIFE INC.
| Branding & Advertising |
view website view facebook
22
Digital production consisting of
​•	​Website design for E-Commerce Store
Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto
MY LIFE INC.
| Branding & Advertising |
view website view facebook
23
Digital production consisting of
​•	​Virtual Storefront
Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto
MY LIFE INC.
| Branding & Advertising |
view website view facebook
24
Digital production consisting of
​	 •	​Interactive Manifesto with adaptation to
		Facebook Pagetab
Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto
MY LIFE INC.
| Branding & Advertising |
view website view facebook
25
Digital production consisting of
​•	​E-Newsletter Template for MailChimp
Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto
MY LIFE INC.
| Branding & Advertising |
view website view facebook
26
Digital production consisting of
​•	​Fancy QR Code
•	​HTML Email Signature
Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto
MY LIFE INC.
| Branding & Advertising |
view website view facebook
27
The logo is a simple illustration of tea leaves which
evolve in a full blossom of life, a result of the wide
range of health benefits provided by the products
and enjoyed.
The circle represents wholeness, focus, unity and
completeness while the transparency presents
depth to the logo. The brand logo is intentionally
created in monochrome while each product flavour
adopts a colour of its own for ease of consumer
identification during the buying process.
TEAISM
Client: Eu Yan Sang Innovation Labs | Teaism
| Branding |
view website
28
Creation of marketing collaterals
including but not limited to
•​	Turndown Service Card for Hotel
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
29
Creation of marketing collaterals
including but not limited to
​•​	Infographic
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
30
Creation of marketing collaterals
including but not limited to
​•​	Teaism Branding Advertisement
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
31
Product and Packaging Design
​•	​Aluminum Tea Wand
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
32
Product and Packaging Design
​•	​Tea Wand Packaging Boxes
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
33
Product and Packaging Design
​•​	 Starter Kit
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
34
Product and Packaging Design
​•​	 Giftbox
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
35
Product and Packaging Design
​•	​Tea Station
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
36
Digital production consisting of
​•​	Teaism.me Parallax Desktop Website
•​	Teaism.me Responsive Mobile Website
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
37
Digital production consisting of
​	 •​	Video Editing and Optimisation
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
38
Digital production consisting of
​•​	Fancy QR Code
•	​Migration to Amazon AWS
Client: Eu Yan Sang Innovation Labs | Teaism
TEAISM
| Branding |
view website
39
​Villas at Siglap
| Branding |
Client: ​Elementz Holdings Pte Ltd | Villas at siglap
The logogram is derived from the letters ‘V’
and ‘S’, forming an elegant shape that bears
resemblance to a keyhole. It is simple, yet
conveys the idea of home and security, in style.
The serifed typeface is emits traditional luxury,
and adds to the overall sense of stability and
security of this identity.
The proposed colour scheme for this identity
is warm earth tones with a slight tint of plum
purple, combined with a light turquoise. The
earth tone exudes comfort, while purple implies
sophistication, and the bright splash of blue adds
a modern touch.
view website
40
Digital production consisting of
​•	​HTML5 Interactive Website with backend
	 Content Management System
Client: ​Elementz Holdings Pte Ltd | Villas at siglap
​Villas at Siglap
| Branding |
view website
41
​RHythm of the rain
| Marketing and Engagement |
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rainview website
42
Campaign Conceptualisation
and Execution
​•	​Love Lock Fence
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
43
Campaign Conceptualisation and
Execution
​•	​Youtube Love Story Contest
•	​Instagram #Love, #Music, #Friendship Contest
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
44
Campaign Conceptualisation
and Execution
​•​	 Press Conference
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
45
Campaign Conceptualisation
and Execution
​•​Gala Premiere
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
46
Campaign Conceptualisation
and Execution
​•​Gala Premiere
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
47
Adaptation and creation of
marketing collaterals including
but not limited to
​•​	Movie Poster and Restaurant Interior Design
	 for Sponsor Eat@Taipei
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
48
Adaptation and creation of
marketing collaterals including
but not limited to
​•	​Promotional In-store Poster for Popular
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
49
Adaptation and creation of
marketing collaterals including
but not limited to
​•	​Promotional In-store Poster for Popular
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
50
Adaptation and creation of
marketing collaterals including
but not limited to
​•​	 Fund-raising Booth Counter Design and
	 Production for Singapore Association for
	 the Deaf
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
51
Adaptation and creation of
marketing collaterals including
but not limited to
​•	iWeekly Magazine Advertisement (Full Page
	 Full Colour and Strip Ad)
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
52
Adaptation and creation of
marketing collaterals including
but not limited to
​•	SIA KrisWorld Magazine Advertisement
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
53
Adaptation and creation of
marketing collaterals including
but not limited to
​•​	 Pull-up Banners
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
54
Adaptation and creation of
marketing collaterals including
but not limited to
​•	Merchandise; Lanyard, Press Pass
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
55
Adaptation and creation of
marketing collaterals including
but not limited to
​•	 Button Badge, Goodie Bag
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
56
Adaptation and creation of
marketing collaterals including
but not limited to
​•	 Step-and-Repeat Board and Stage Backdrop
	 for Gala Premiere
•	 Stage Backdrop for Press Conference
Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain
​RHythm of the rain
| Marketing and Engagement |
view website
57
SIGGRAPH ASIA 2014
The Red Flower
The red flower logo pays tribute to the host nation
where SIGGRAPPH ASIA 2014 is held.
Bearing the national colour of China, red is a
powerful colour that represents passion, joy and
luck, attributes that are possessed by many of the
industry peers.
The seven petals represent the seven years of
dedication to the event.
The Hummingbird
SIGGRAPH
ASIA 2 14
SHENZ HEN
The hummingbird is a wonder of nature’s world.
In its small body lies the strength to be able to
adapt rapidly to the fast changing environmental
landscape. Flapping its wings at 720 – 4800 times
per second, it allows the bird to hover in mid-air.
It is also the only group of bird that possess the
ability to fly backwards.
The hummingbird is a perfect symbol of
strength and perseverance, flexibility and speed;
symbolic of the relentless pursuit of innovation
and breakthroughs made possible by every little
effort contributed in this fast-paced industry that
SIGGRAPH ASIA represents.
| Branding |
Client: Koelnmesse Pte Ltd | Siggraph Asia 2014view website
58
Breaking FreeSIGGRAPH ASIA and Hummingird
SIGGRAPH brings to light new waves in technology and
sources of inspiration. It is a platform for professionals
and aspiring individuals to share ideas, inspirations and
overcome the seemingly impossible.
The characteristics of this colourful bird draws parallel
with the SIGGRAPH ASIA conference; the hummingbird
represents the swiftness and speed of technology as an
ever-changing part of the creative future.
As a symbolic representation of technology, it shows
speed, resilience, playfulness as well as innovation
and uniqueness.
BIG ideas start small
The hummingbird is one of the smallest birds, yet
it holds some of the most unique characteristics.
Its ability to fly backwards and flap their wings
12-80 times per second shows their strength and
swiftness.
“Big ideas start small” is the potential to reach
the greatest idea by harvesting a small idea, not
matter how small or seemingly insignificant at first.
Through combining talents, ideas and inspiration,
SIGGRAPH ASIA has the ability to lead change,
harvest the greatest of ideas and transform
the future.
The graphic identity sequence represents
SIGGRAPH ASIA emerging from the global
market as a fresh and powerful figure.
The change of colours as the bird breaks through
the shell shows SIGGRAPH’S aspiration to change
and break boundaries. A bird in flight shows
a move towards new frontiers and the endless
possibilities of its journey.
The final stage of the sequence is a
representation of the new “golden age” of
technology and design, moving away from
the norm and leading to new frontiers.
Client: Koelnmesse Pte Ltd | Siggraph Asia 2014
SIGGRAPH ASIA 2014
| Branding |
view website
59
Adaptation to marketing collaterals
including but not limited to
​•​	 Advertisement Poster
Client: Koelnmesse Pte Ltd | Siggraph Asia 2014
SIGGRAPH ASIA 2014
| Branding |
view website
60
Adaptation to marketing collaterals
including but not limited to
•	Pull-up Banner
•	Exhibition Booth Counter
Client: Koelnmesse Pte Ltd | Siggraph Asia 2014
SIGGRAPH ASIA 2014
| Branding |
view website
61
Adaptation to marketing collaterals
including but not limited to
​•	Exhibition Guide
Client: Koelnmesse Pte Ltd | Siggraph Asia 2014
SIGGRAPH ASIA 2014
| Branding |
view website
62
Digital production consisting of
​•	 Content Management System (CMS) Website
	 with Responsive Mobile Design, Extensible
	 Menu, Multi-Language System with Image
	 Translation and Custom Integration with
	 Third-Party Systemsvia XML Web Service
	 Virtual Storefront
Client: Koelnmesse Pte Ltd | Siggraph Asia 2014
SIGGRAPH ASIA 2014
| Branding |
view website
63
Digital production consisting of
​•​	Masthead Banners in multiple languages
•​	Animated Banner
Client: Koelnmesse Pte Ltd | Siggraph Asia 2014
SIGGRAPH ASIA 2014
| Branding |
view website
64
Digital production consisting of
•	​Powerpoint Presentation Template
Client: Koelnmesse Pte Ltd | Siggraph Asia 2014
SIGGRAPH ASIA 2014
| Branding |
view website
65
Digital production consisting of
​•	Email Newsletter Template Design
	 and Adaptation
•	​Website Maintenance and Support
Client: Koelnmesse Pte Ltd | Siggraph Asia 2014
SIGGRAPH ASIA 2014
| Branding |
view website

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Branding Portfolio SEO

  • 2. contents 03siggraph Asia 2013 57 siggraph Asia 2014 41Rhythm of the rain 17my life inc. Manifesto 27Teaism 39Villas at siglap
  • 3. 3 Bauhinia blakeana or Hong Kong Orchid Tree Bauhinia blakeana was adopted as the floral emblem of Hong Kong by the Urban Council in 1965. Since 1997 the flower appears on Hong Kong’s coat of arm, its flag and its coins. Blooming and Transformation Blooming • A process of growth occurring in living organisms • The opening of flowers in general; the state of blossoming; A state or time of beauty, freshness, and vigour • An opening to higher perfection Transformation • A thorough or dramatic change in form or appearance • A metamorphosis during a life cycle • The induced or spontaneous change of one element into another • A qualitative change The proposed event logo is a “Final Stage of Transformation” - It is the flower in full bloom, achieved with the metamorphosis of different stages. This event logo is a combination of traditional and modern aspects. The shape is inspired by a Chinese lantern and the national flower, yet aesthetically catering to digital attributes of the industry. SIGGRAPH ASIA2 13 SIGGRAPH ASIA 2013 | Branding | Client: Koelnmesse Pte Ltd | Siggraph Asia 2013view website
  • 4. 4 The 5 Human Senses The sense organs — eyes, ears, tongue, skin, and nose — help to protect the body. The human sense organs contain receptors that relay information through sensory neurons to the appropriate places within the nervous system. Each sense organ contains different receptors. Powerful digital media exhibitions are able to engage humans naturally through their senses by allowing space for interactively between them, the products and the environment. This concept therefore focuses on the three senses, sight, hearing and touch. SENSE THE TRANSFORMATION The main visual identity is a straightforward representation of the three main human senses associated with digital media. The combined visual depicts the multi-sensory experiences that one can expect in SIGGRAPH ASIA 2013. Be amazed with the visual excitement, auditory effects and interactive moments as you take the exhilarating tour through this event that actively engages your senses. THE TRANSFORMATIONSENSE Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 5. 5 Adaptation to marketing collateral including but not limited to: • ​Advertisement Poster Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 6. 6 Adaptation to marketing collateral including but not limited to: •​ Pull-up Banner Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 7. 7 Adaptation to marketing collateral including but not limited to: •​ Exhibition Booth Counter Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 8. 8 Adaptation to marketing collateral including but not limited to: ​•​ Exhibition Guide Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 9. 9 Adaptation to marketing collateral including but not limited to: ​•​ Programme Matrix PROGRAM MATRIX SIGGRAPH Asia 2012SIGGRAPH Asia 2013 Twitter #Hashtags Track your conversation through the following SIGGRAPH Asia 2013 Twitter #Hashtags! Program / Event Name Art Gallery Computer Animation Festival Courses Emerging Technologies Exhibition Exhibitor Talks & Sessions Featured Sessions Industry Master Classes Keynote Speakers Posters Student Volunteers Symposium on Mobile Graphics and Interactive Applications Technical Briefs Technical Papers #Hashtags #SIGGRAPHAsia #artgallery #SIGGRAPHAsia #caf #SIGGRAPHAsia #courses #SIGGRAPHAsia #etech #SIGGRAPHAsia #exhibits #SIGGRAPHAsia #talks #sessions #SIGGRAPHAsia #featuredsessions #SIGGRAPHAsia #masterclasses #SIGGRAPHAsia #keynote #SIGGRAPHAsia #posters #SIGGRAPHAsia #sv #SIGGRAPHAsia #symposium #SIGGRAPHAsia #techbriefs #SIGGRAPHAsia #techpapers Conference and Exhibition HoursConference Policies Children under the age of 16 are not permitted in the Exhibition. Age verification is required. Registered attendees under the age of 16 must be accompanied by an adult at all times. SIGGRAPH Asia 2013 reserves the right to deny registration or entrance to any attendee or prospective attendee, and to cancel an existing registration, if it determines that a registration or an attendee is not in the best interest of SIGGRAPH Asia 2013 or ACM SIGGRAPH. Lost badges cannot be replaced. If you lose your badge, you must register again at the published rates to obtain a new badge. SIGGRAPH Asia 2013 conference documentation and pre-purchased merchandise will not be shipped, nor will refunds be given for any materials not picked up. No cameras or recording devices are permitted at SIGGRAPH Asia 2013. Abuse of this policy will result in revocation of the individual’s registration credentials. SIGGRAPH Asia 2013 employs a professional photographer and reserves the right to use all images that this photographer takes during the conference and exhibition for publication and promotion of future ACM SIGGRAPH events. Camera / Recording Policies HKCEC Floorplan Business Symposium Courses Exhibitor Sessions Speaker Preparation Room Speaker Rehearsal Room Symposium on Mobile Graphics and Interactive Applications Technical Briefs Technical Papers LEVEL 2 Art Gallery Emerging Technologies Exhibition Exhibition Management Office Exhibitor Talks & Sessions LEVEL 3 GROUND FLOOR Registration LEVEL 1 Computer Animation Festival - Animation Theater Computer Animation Festival - Electronic Theater Conference Management Office Exhibitor Sessions Featured Sessions Industry Master Classes Keynote Speakers Posters Press and Media Room Technical Papers Accessibility The Hong Kong Convention and Exhibition Centre offers a full range of amenities to assist those with disabilities. Spacious guest lifts readily accommodate wheelchairs, and all entrances are ramped. Braille directory and teleloop system are installed in the Information Counters, which are located at the Harbour Road and Expo Drive entrances. There are also tactile guide paths, specially-designed toilets, and telephone booths. The Centre’s car parks provide bays reserved for drivers with disabilities. Parking Parking is available in the two underground car parks located at Harbour Road and Expo Drive Central. Parking fees are HKD 24.00 per hour. Speaker Preparation Room (Level 2, Room S228) Please pick up your badge, registration credentials, and conference information from the registration counter at the Ground Floor of Hong Kong Convention and Exhibition Centre, Harbour Road Entrance, before proceeding to the Speaker Preparation Room. You can collect your Speaker Ribbons and prepare your presentations at the Speaker Preparation Room. Wireless Internet Access SIGGRAPH Asia 2013 provides 802.11a/b/g wireless network access in most areas of the convention center. To use the wireless network, attendees should have their own wireless (802.11a/b/g compatible) cards. Please refer to your device operating system and client adapter documentation and follow this procedure: The SIGGRAPH Asia 2013 wireless network provides communications for conference attendees. We strive to provide an infrastructure as good as possible. However, there are restrictions to the bandwidth and amount of users that the network can support. Document all existing TCP/IP and wireless configuration information before you make any changes. Configure your device to use DHCP. Configure your wireless adapter network name (SSID) to be ‘sa2013’. When prompted for the password, please enter ‘sa2013’. 1 2 3 4 Automated Teller Machines (ATMs) / Banks / Currency Exchange Banking and ATM facilities are available at Ground Floor of the Hong Kong Convention and Exhibition Centre. Cafeteria / Restaurants / Stand Catering A variety of restaurants are available within the Hong Kong Convention and Exhibition Centre. For booth catering, please call Vicky Choi at +852 2582 7367. Child Care Child care will not be provided at SIGGRAPH Asia 2013. Contact your hotel concierge for suggestions. Conference Management Office (Level 1, Room V101) If you have questions regarding SIGGRAPH Asia 2013, stop by this office anytime during conference hours. Exhibition Management Office (Level 3, Room G312) Exhibition Management representatives are available during conference hours to meet with exhibitors and help with plans for exhibiting at SIGGRAPH Asia 2014. Lost and Found (Exhibition Management Office, Level 3, Room G312) To inquire about lost items during the conference, please proceed to the Exhibition Management Office. All lost items (including badges) should be turned in to this location where they will be logged and stored until the conclusion of the conference. After the conference, all lost and found items will be turned over to the Security office of the Hong Kong Convention and Exhibition Centre. General Information REGISTRATION Ground Floor, Harbour Road Entrance Monday 18 November 2013 15:00 - 18:00 Tuesday 19 November 2013 08:00 - 18:30 Wednesday 20 November 2013 08:00 - 18:30 Thursday 21 November 2013 08:00 - 18:30 Friday 22 November 2013 08:00 - 17:00 Day Date Time SPEAKER PREPARATION ROOM Level 2, Room S228 Monday 18 November 2013 14:00 - 19:00 Tuesday 19 November 2013 08:00 - 19:00 Wednesday 20 November 2013 08:00 - 19:00 Thursday 21 November 2013 08:00 - 19:00 Friday 22 November 2013 08:00 - 16:00 Day Date Time Tuesday 19 November 2013 08:00 - 19:00 CONFERENCE MANAGEMENT OFFICE Level 1, Room V101 Wednesday 20 November 2013 08:00 - 19:00 Thursday 21 November 2013 08:00 - 19:00 Friday 22 November 2013 08:00 - 19:00 Day Date Time Tuesday 19 November 2013 08:00 - 19:00 EXHIBITION MANAGEMENT OFFICE Level 3, G312 Wednesday 20 November 2013 08:00 - 19:00 Thursday 21 November 2013 08:00 - 19:00 Friday 22 November 2013 08:00 - 19:00 Day Date Time Tuesday 19 November 2013 09:00 - 18:00 CONFERENCE Level 1, Convention Foyer, Convention Halls, and Theatres; Level 2, Rooms S221 – S230; Level 4, Rooms S421 – S430 Wednesday 20 November 2013 09:00 - 18:00 Thursday 21 November 2013 09:00 - 18:00 Friday 22 November 2013 09:00 - 18:00 Day Date Time Wednesday 20 November 2013 10:00 - 18:00 EXHIBITION Level 3, Hall 3G Thursday 21 November 2013 10:00 - 18:00 Friday 22 November 2013 10:00 - 17:00 Day Date Time Wednesday 20 November 2013 10:00 - 18:00 ART GALLERY AND EMERGING TECHNOLOGIES Level 3, Hall 3G Thursday 21 November 2013 10:00 - 18:00 Friday 22 November 2013 10:00 - 17:00 Day Date Time Art Papers Courses Exhibitor Sessions LEVEL 4 Hong Kong’s strategic location and world-class communication networks make it an ideal business hub in Asia. Its free flow of information and capital and liberal multimedia environment make it the perfect place for your new office. Invest Hong Kong has the expertise to help you set up smoothly in our city. Our services are free, confidential and tailored to your needs. Get in touch at investhk.gov.hk Plug in to the best connected city in Asia 25/F, Fairmont House 8 Cotton Tree Drive, Central, Hong Kong Doris Fong, Head of Creative Industries Tel: (852) 3107 1011 Email: dfong@investhk.gov.hkWhere Business Goes to Grow 09:00 – 12:45 Room S222 Courses Computational Manga and Anime 09:00 – 18:00 Convention Hall Foyer Posters - Content-Adaptive Image Downscaling - “Mind the Gap”: Tele-Registration for Structure-Driven Image Completion - A No-Reference Metric for Evaluating the Quality of Motion Deblurring - Structure-Preserving Image Smoothing via Region Covariances Image Ops 09:00 – 10:45 Convention Hall B Technical Papers - Beyond Keyframe Animations: A Controller Character-Based Stepping Approach - Geometric Algebra Rotors for Skinned Character Animation Blending - Stochastic Modeling of Immersed Rigid-Body Dynamics - Generating Flow Fields Variations by Modulating Amplitude and Resizing Simulation Space Animation 09:00 – 10:45 Room S223 Technical Briefs - Cost-Effective Printing of 3D Objects with Skin-Frame Structures - Sphere-Meshes: Shape Approximation Using Spherical Quadric Error Metrics - Sparse Localized Deformation Components - A General and Efficient Method for Finding Cycles in 3D Curve Networks - Urban Pattern: Layout Design by Hierarchical Domain Splitting Modeling Primitives 09:00 – 10:45 Room S224 + S225 Technical Papers - MobileHelper: Remote Guiding Using Smart Mobile Devices, Hand Gestures and Augmented Reality - VisitAR: An Mobile Application for Tourism - Mobile AR Using Pre-Captured Omnidirectional Images - Hand Skeleton-Based Spatial Interaction for Handheld Augmented Reality with RGB-Depth Camera Mobile AR 10:30 – 12:15 Room S226 + S227 Symposium on Mobile Graphics and Interactive Applications - Versatile Surface Tension and Adhesion for SPH Fluids - Spatio-Temporal Extrapolation for Fluid Animation - Interactive Localized Liquid Motion Editing - Physics-Based Animation of Large-Scale Splashing Liquids Splashy, Sketchy Fluids 11:00 – 12:45 Convention Hall B Technical Papers - Example-Based Art Pattern Synthesis Using Level Sets - Parallel Iso/Aniso-Scale Surface Texturing Guided in Gabor Space - A Fast Spatial Patch Blending Algorithm for Artefact Reduction in Pattern-Based Image Inpainting - Computer Analysis for Visual Art Style Textures 11:00 – 12:45 Room S223 Technical Briefs - Building Mobile AR Applications Using the Outdoor AR Library Tutorial 09:00 – 10:15 Room S226 + S227 Symposium on Mobile Graphics and Interactive Applications Programs 19 Nov Tuesday Full Conference Basic Conference Full Conference One Day Exhibits Only 09:00 – 12:45 Room S222 Courses Mathematical Description of Motion and Deformation: From Basics to Graphics Applications 09:00 – 12:45 Room S226 + S227 Courses Structure-Aware Shape Processing 09:00 – 12:45 Room S426 + S427 Courses Basic Concepts of Physically-Based Rendering Separate Registration Required09:00 – 18:30 Room S221 Business Symposium 11:00 – 12:45 Room S424 Courses Metagraphics: Impact Papers from SIGGRAPH/TOG and Their Interconnections 14:15 – 16:00 Room S426 + S427 Courses Story Content: It's Not Just for Writers... Anymore 14:15 – 18:00 Room S222 Courses GPU-Based Large-Scale Visualization 14:15 – 18:00 Room S226 + S227 Courses Cross-Cultural User-Experience Design 14:15 – 18:00 Room S424 Courses Recent Advances in Image Deblurring 16:15 – 18:00 Room S426 + S427 Courses GPU Compute for Graphics 18:45 – 20:00 Theater 1 Technical Papers Technical Papers Fast Forward 08:00 – 18:30 Ground Floor - Harbour Road EntranceRegistration 20 Nov Wednesday Full Conference Basic Conference Full Conference One Day Exhibits Only 09:00 – 09:15 Room S223 Symposium on Mobile Graphics and Interactive Applications Welcome Speech 09:00 – 10:45 Room S222 Courses OpenGL and DirectX 11:00 – 12:45 Theater 1 Keynote Speakers Wearable Computing: Through the Looking Glass Thad Starner 12:30 – 14:00 Room S223 Symposium on Mobile Graphics and Interactive Applications Demonstrations 09:00 – 10:45 Convention Hall B Technical Papers - Analyzing Growing Plants from 4D Point Cloud Data - Reconstructing Detailed Dynamic Face Geometry from Monocular Video - Inverse Dynamic Hair Modeling with Frictional Contact - On-Set Performance Capture of Multiple Actors with a Stereo Camera Dynamics for People, Plants and Clothes 09:00 – 10:45 Room S224 + S225 Technical Papers - Inverse Volume Rendering with Material Dictionaries - Inverse Bi-Scale Material Design - Joint Importance Sampling of Low-Order Volumetric Scattering - Wave-Ray Coupling for Interactive Sound Propagation in Large Complex Scenes Light & Sound 09:00 – 18:00 Room S428 + S429 Exhibitor Sessions Intel’s Presentation & Demonstration Intel Corporation 14:00 – 15:10 Room S223 Symposium on Mobile Graphics and Interactive Applications - Konashi A Physical Computing Toolkit for Smartphones and Tablets - A SMS-Based Application Store for Emerging Market: A Case Study - ContextPlayer: Learning Contextual Music Preferences for Situational Recommendations Mobile Interaction 09:00 – 18:00 Convention Hall C Industry Master Classes VFX in Creature Features - An MPC Masterclass 09:15 – 10:30 Room S223 Symposium on Mobile Graphics and Interactive Applications Panel: Wearable Devices Wearable Devices 11:00 – 18:00 Theater 2 Computer Animation Festival Animation Theater 13:15 – 14:45 Theater 1 Featured Sessions Inside Elysium: From Earth to the Ring 09:00 – 10:30 Theater 2 Featured Sessions Stereoscopic Pixar - Three Eyes, Three Dimensions 13:45 – 13:50 Exhibition Hall 3G Art Gallery Performance DynamicProjection[OCTA] 10:00 – 18:00 Exhibition Hall 3G Art Gallery 13:00 – 14:00 Convention Hall Foyer Posters Presentation 10:00 – 18:00 Exhibition Hall 3G Emerging Technologies 09:00 – 18:00 Convention Hall Foyer Posters 08:00 – 18:30 Registration Ground Floor - Harbour Road Entrance 09:30 – 13:30 Room S426 + S427 Industry Master Classes Digital Art Masterclass by Stanley Artgerm Lau 10:00 – 18:00 Exhibition Hall 3G Exhibition 21 Nov Thursday Full Conference Basic Conference Full Conference One Day Exhibits Only 08:00 – 18:30 Ground Floor - Harbour Road EntranceRegistration - Animating Human Lower Limbs Using Contact-Invariant Optimization - Evaluating the Distinctiveness and Attractiveness of Human Motions on Realistic Virtual Bodies - The Line of Action: An Intuitive Interface for Expressive Character Posing - Flexible Muscle-Based Locomotion for Bipedal Creatures - Robust Realtime Physics-Based Motion Control for Human Grasping Modeling Humans 09:00 – 10:45 Convention Hall B Technical Papers - Image-Based Rendering in the Gradient Domain - Data-Driven Hallucination of Different Times of Day from a Single Outdoor Photo - Automatic Noise Modeling for Ghost-Free HDR Reconstruction - Patch-Based High Dynamic Range Video HDR & IBR 09:00 – 10:45 Room S224 + S225 Technical Papers - On-the-Fly Multi-Scale Infinite Texturing from Example - Anisotropic Spherical Gaussians - GPU-Based Out-of-Core Many-Lights Rendering - Linear Efficient Antialiased Displacement and Reflectance Mapping Fast, Cheap and Out-of-Core Rendering 11:00 – 12:45 Convention Hall B Technical Papers - Improving Robustness of Monte-Carlo Global Illumination with Directional Regularization - Style-Based Tone Mapping for HDR Images - Learning Based Compression of Surface Light Fields for Real-Time Rendering of Global Illumination Scenes - Importance Sampling for Physically-Based Hair Fiber Models Illumination and Shading 11:00 – 12:45 Room S223 Technical Briefs - Modeling and Estimation of Internal Friction in Cloth - An Efficient Construction of Reduced Deformable Objects - Fast Simulation of Mass-Spring Systems - Simulation and Control of Skeleton-Driven Soft Body Characters Dressing and Jiggling Soft Bodies 11:00 – 12:45 Room S224 + S225 Technical Papers - Bilateral Blue Noise Sampling - Halftone QR Codes - Interactive By-Example Design of Artistic Packing Layouts - Biharmonic Diffusion Curve Images from Boundary Elements Rendering and Thinking Inside the Box 14:15 – 16:00 Convention Hall B Technical Papers - Crowdsourcing Facial Expressions Using Popular Gameplay - Interactive Art “The Qi of Calligraphy”: Dance and Imprint - A Study on the Degrees of Freedom in Touchless Interaction - Data-Driven Suggestions for Portrait Posing Interactive Techniques 14:15 – 16:00 Room S223 Technical Briefs - Near-Eye Light Field Displays - Joint View Expansion and Filtering for Automultiscopic 3D Displays - A Metric of Visual Comfort for Stereoscopic Motion - Stereoscopizing Cel Animations Eyes Wide Open 16:15 – 18:00 Convention Hall B Technical Papers - Parallel Divide and Conquer Ray Tracing - Mining Effective Parallelism from Hidden Coherence for GPU Based Path Tracing - Ambient Obscurance Baking on the GPU GPU 16:15 – 18:00 Room S223 Technical Briefs 22 Nov Friday Full Conference Basic Conference Full Conference One Day Exhibits Only 08:00 – 17:00 Ground Floor - Harbour Road EntranceRegistration 09:00 – 18:00 Theater 2 Computer Animation Festival Animation Theater 10:00 – 17:00 Convention Hall C Industry Master Classes Story Telling and Animation Masterclass 10:00 – 18:00 Exhibition Hall 3G Emerging Technologies 10:00 – 18:00 Exhibition Hall 3G Exhibition Houdini & the Houdini Engine Side Effects Software 10:00 – 18:00 Booth B01 Hall 3G Exhibitor Talks 10:00 – 18:00 Exhibition Hall 3G Art Gallery - Participating Interface - A-Me: Augmented Memories - Story Building Participatory Definitions of Artistic Experience 16:15 – 18:00 Room S424 Art Papers Industrial Light & Magic (Singapore) Presents: The Visual Effects of "Pacific Rim" 16:15 – 18:00 Theater 1 Computer Animation Festival - Production Sessions Duali 17:15 – 17:50 Exhibition Hall 3G Art Gallery Performance DynamicProjection[OCTA] 15:45 – 15:50 Exhibition Hall 3G Art Gallery Performance 19:00 – 21:00 Theater 1 Computer Animation Festival Electronic Theater 09:00 – 12:45 Room S222 Courses State of the Art in Photon Density Estimation 09:00 – 12:45 Room S424 Courses Computing with Matter 09:00 – 18:00 Convention Hall Foyer Posters Animation Theater 09:00 – 18:00 Theater 2 Computer Animation Festival From Previs to Pyramids, MPC Presents the VFX of World War Z 13:15 – 14:45 Theater 1 Featured Sessions The Challenge of Collaborative Projects by Leading Animation & Design Schools in Asia 14:15 – 16:00 Room S222 Computer Animation Festival - Special Education Talk 10:00 – 17:00 Exhibition Hall 3G Art Gallery 10:00 – 17:00 Exhibition Hall 3G Emerging Technologies 10:00 – 17:00 Exhibition Hall 3G Exhibition 14:00 – 18:00 Convention Hall C Industry Master Classes Creation of Multiple-Platform Content with Unity 14:15 – 18:00 Room S424 Courses Creating New Interfaces for Musical Expression 16:15 – 18:00 Theater 1 Computer Animation Festival Electronic Theater 09:00 – 18:00 Room S226 Exhibitor Sessions Khronos DevU The Khronos Group 10:00 – 14:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks Autodesk Presentations - Smoke for Mac 2013, Editing and Effect - Autodesk Maya & Mudbox Solution Update - Xsens Camera-Less Motion Capture with Motion Builder - Successful Case Study on Design Visualization - Classroom Teaching and Guidance with Autodesk Maya 10:00 – 18:00 Booth B01 Hall 3G Exhibitor Talks Houdini & the Houdini Engine Side Effects Software 11:00 – 12:00 Convention Hall A Exhibitor Sessions Monstrous Advancements in CGI: RenderMan Studio 18 PIXAR Animation Studios GPU Computing with ARM Mali-T600: Applications and Use Cases ARM 14:00 – 15:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks 14:15 – 16:00 Convention Hall B Technical Papers Computational Photography - Computational and Compressive Displays - PiCam: An Ultra-Thin High Performance Monolithic Camera Array - Coded Time of Flight Cameras: Sparse Deconvolution to Address Multipath Interference and Recover Time Profiles 14:30 – 15:30 Exhibition Hall 3G Emerging Technologies Talk Augmentation of Human Body and Gestures - Jointonation: Robotization of the Human Body by Vibrotactile Feedback - Data-Driven Suggestions for Portrait Posing - A Mixed-Reality Showcase for Multiple Users from Unconstrained Viewing Angles - Comix: Beyond: Evoking Multiple Emotions Using Pseudo Body Responses Depending on the Context 14:15 – 18:00 Room S222 Courses Mobile User-Experience Design Trends 14:15 – 18:00 Room S424 Courses Interactive Virtual Characters 14:15 – 18:00 Room S426 + S427 Courses Physically Plausible Shading and Lighting on Monster's University and Beyond 15:00 – 16:00 Convention Hall A Exhibitor Sessions Monstrous Advancements in CGI: RenderMan Studio 18 PIXAR Animation Studios 3D Printing – The Future is Now Stratasys 15:00 – 16:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks 15:40 – 16:20 Exhibition Hall 3G Art Gallery Performance Duali VFX Tools and Techniques Side Effects Software 16:00 – 17:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks 15:00 – 18:00 Room S224 Exhibition Sessions Computer Graphics Industry in Hong Kong Hong Kong ACM SIGGRAPH Professional Chapter 15:30 – 17:00 Room S223 Symposium on Mobile Graphics and Interactive Applications - Can You CopyMe?: An Expression Mimicking Serious Game - Mobile Virtual Archery - Notori: Design of Wooden Toys and Mobile Apps for Reviving a Worn-Out Smartphone - Cyclo - A Personal Bike Coach Through the Glass Mobile Games and Training 16:15 – 18:00 Convention Hall B Technical Papers - QEx: Robust Quad Mesh Extraction - Real-Time 3D Reconstruction at Scale Using Voxel Hashing - Saddle Vertex Graph (SVG): A Novel Solution to the Discrete Geodesic Problem - PolyCut: Monotone Graph-Cuts for PolyCube Base-Complex Construction - A Compact Random-Access Representation for Urban Modeling and Rendering Geometry Ops 16:15 – 18:00 Theater 1 Computer Animation Festival - Production Sessions Industrial Light & Magic (Singapore) Presents: The Visual Effects of "Star Trek Into Darkness" 17:30 – 18:00 Exhibition Hall 3G Art Gallery Performance When Equations Dance - Tango with Lin Hsin Hsin 19:00 – 21:00 Theater 1 Computer Animation Festival Electronic Theater 19:00 – 22:00 Hong Kong CyberportNetworking Reception 3D Printing - The Future is Now Stratasys 11:00 – 12:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks 11:00 – 12:00 Convention Hall A Exhibition Sessions Monstrous Advancements in CGI: RenderMan Studio 18 PIXAR Animation Studios - Designing and Fabricating Mechanical Automata from Mocap Sequences - 3D Self-Portraits - Anatomy Transfer - Augmenting Physical Avatars Using Projector-Based Illumination Avatars 11:00 – 12:45 Room S224 + S225 Technical Papers The Revenge of Virtual Reality Philip Rosedale 11:00 – 12:45 Theater 1 Keynote Speakers - Generating Abstract Paintings in Kandinsky Style - The Next Generation Poetic Experience - Topics on Aesthetic Data Visualization: Viewpoints, Interpretation, and Alternative Senses Artist and Interpretation 11:00 – 12:45 Room S424 Art Papers 13:30 – 18:00 Room S426 Exhibitor Sessions - V-Ray 3.0 Sneak Preview - V-Ray in Architecture - The Making of Simplistic Cozy Pantry - V-Ray in Automotive Design - Game Style Rendering for Vehicles - V-Ray in Film & VFX - V-Ray 3.0 Sneak Preview (Mandarin) Chaos Group V-Ray 3.0 Session Graphics for the Mobile Age ARM 14:00 – 15:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks SCAD & Collaboration - Bringing Innovation, Art, and Design to Business SCAD Hong Kong 12:00 – 13:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks 13:00 – 14:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks Creating Procedural Game Art Side Effects Software Demonstrations 12:15 – 14:00 Room S226 + S227 Symposium on Mobile Graphics and Interactive Applications 13:00 – 14:00 Convention Hall Foyer Poster Presentations - Coarse-Grained Multiresolution Structures for Mobile Exploration of Gigantic Surface Models - Real-Time Ray Tracing on Future Mobile Computing Platform - osgGap: Scene Graph Library for Mobile Based on Hybrid Web App Framework Mobile Graphics 14:00 – 15:15 Room S226 + S227 Symposium on Mobile Graphics and Interactive Applications 14:00 – 14:45 Exhibition Hall 3G Emerging Technologies Talk Feel Soft! - Cuddly: Enchant Your Soft Objects with a Mobile Phone - ZZZoo Pillows: Sense of Sleeping Alongside Somebody - D-FLIP: Dynamic & Flexible Interactive PhotoShow - Fine-Grained Semi-Supervised Labeling of Large Shape Collections - Efficient Penetration Depth Approximation Using Active Learning - Projective Analysis for 3D Shape Segmentation - 3D Wikipedia: Using Online Text to Automatically Label and Navigate Reconstructed Geometry Shape and Machine Learning 14:15 – 16:00 Convention Hall B Technical Papers - 3D Reconstruction from Drawings with Straight and Curved Edges - Non-Convex Hull Surfaces - Progressive Medial Axis Filtration - Generating Multi-Style Paper Pop-Up Designs using 3D Primitive Fitting - Cross-Sectional Structual Analysis for 3D Printing Optimization Geometric Modeling 14:15 – 16:00 Room S223 Technical Briefs - Cerebral Interaction and Painting - Topics on Bible Visualization: Content, Structure, Citation - SwarmVision The Integration of Idea and Form 14:15 – 16:00 Room S424 Art Papers - Garden Agua - Polka Dot - The Garden of Water Spirits - Restive Shadow: Animating Invisible Shadows for Expanding Shadowgraph Experience Displays - Technical Innovations 14:45 – 15:30 Exhibition Hall 3G Emerging Technologies Talk Surface- and Volume-Based Techniques for Shape Modeling and Analysis 14:15 – 18:00 Room S222 Courses 15:00 – 16:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks How to Create a 3D Animation the Better Way Green Forest Animation Studio Monstrous Advancements in CGI: RenderMan Studio 18 PIXAR Animation Studios 15:00 – 16:00 Convention Hall A Exhibitor Sessions Interactive Media Applications in Hong Kong Hong Kong ACM SIGGRAPH Professional Chapter 15:00 – 18:00 Room S224 Exhibitor Sessions - Energy Efficient Data Transmission for Ray Tracing on Mobile Computing Platform - Human-Engine: Viewing 4D Mesh Captures on Mobile Devices Explorations 15:30 – 16:15 Room S226 + S227 Symposium on Mobile Graphics and Interactive Applications - Inverse Image Editing: Recovering a Semantic Editing History from a Before-and-After Image Pair - 3-Sweep: Extracting Editable Objects from a Single Photo - PatchNet: A Patch-Based Image Representation for Interactive Library-Driven Image Editing - A Sparse Control Model for Image and Video Editing - WYSIWYG Computational Photography via Viewfinder Editing Image & Video Editing 16:15 – 18:00 Convention Hall B Technical Papers - Dense Scattering Layer Removal - Decolorization: Is Rgb2gray() Out? - Dense Isocontour Imaging - Image-Pair-Based Anisotropic Material Modeling - Fast Multi-Scale Detail Decomposition via Accelerated Iterative Shrinkage Image Processing 16:15 – 18:00 Room S223 Technical Briefs Wrap-Up Session 16:15 – 18:00 Room S226 + S227 Symposium on Mobile Graphics and Interactive Applications Houdini & the Houdini Engine Side Effects Software 10:00 – 17:00 Booth B01 Hall 3G Exhibitor Talks ILM Singapore Recruiting ILM Singapore 11:00 – 12:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks 11:00 – 12:00 Convention Hall A Exhibitor Sessions Monstrous Advancements in CGI: RenderMan Studio 18 PIXAR Animation Studios 11:00 – 12:00 Exhibition Hall 3G Emerging Technologies Talk Cool Input User Interfaces - DeforMe: Projection-Based Visualization of Deformable Surfaces Using Invisible Textures - Palm+Act: Operation by Visually Captured 3D Force on Palm - HandsIn3D: Augmenting the Shared 3D Visual Space with Unmediated Hand Gestures - ARAtouch: Visuo-Haptic Interaction with Mobile Rear Touch Interface 12:00 – 13:00 Exhibitor Talk Stage Hall 3G Exhibitor Talks How to Create a 3D Animation the Better Way Green Forest Animation Studio 14:15 – 14:30 Exhibition Hall 3G Emerging Technologies Talk Emerging Technologies Award Ceremony 14:30 – 16:00 Exhibition Hall 3G Emerging Technologies Panel Discussion: Future of Communicating Research Outcomes on Interactive Technologies Monstrous Advancements in CGI: RenderMan Studio 18 PIXAR Animation Studios 15:00 – 16:00 Convention Hall A Exhibitor Sessions - Information-Geometric Lenses for Multiple Foci+Contexts Interfaces - MultiMosaic: Simultaneous Visualization of Multiple Images for Near and Far Viewers Using Image Mosaic and Saliency Map - The Shading Probe: Fast Appearance Acquisition for Mobile AR - Motion Indexing of Different Emotional States Using LMA Components Mixed Media 09:00 – 10:45 Room S223 Technical Briefs 19:00 – 21:00 Theater 1 Computer Animation Festival Electronic Theater 14:15 – 14:30 Exhibition Hall 3G Emerging Technologies Talk Welcome and Introduction Intel’s Presentation & Demonstration Intel Corporation 09:00 – 18:00 Room S428 + S429 Exhibitor Sessions 13:15 – 13:45 Exhibition Hall 3G Art Gallery Performance When Equations Dance - Tango with Lin Hsin Hsin Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 10. 10 Adaptation to marketing collateral including but not limited to: ​•​ Merchandise: Mug Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 11. 11 Adaptation to marketing collateral including but not limited to: ​•​ Merchandise: Bag Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 12. 12 The 6th ACM SIGGRAPH Conference and Exhibition on Computer Graphics and Interactive Techniques in Asia Sponsored by ACM SIGGRAPH A Publication of ACM SIGGRAPH ACM ISBN: 978-1-4503-2511-0 ACM Order Number: 428138 Art Gallery Computer Animation Festival Courses Emerging Technologies Posters Symposium on Mobile Graphics and Interactive Applications Technical Briefs Full Conference DVD-ROM The 6th ACM SIGGRAPH Conference and Exhibition on Computer Graphics and Interactive Techniques in Asia Sponsored by ACM SIGGRAPH A Publication of ACM SIGGRAPH ACM ISBN: 978-1-4503-2511-0 ACM Order Number: 428138 Technical Papers Full Conference DVD-ROM Adaptation to marketing collateral including but not limited to: ​•​ Merchandise: DVD Cover Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 13. 13 Adaptation to marketing collateral including but not limited to: •​ Merchandise: Sleeve Full Conference DVD-ROM The 6th ACM SIGGRAPH Conference and Exhibition on Computer Graphics and Interactive Techniques in Asia This package contains two DVD-ROM discs with material from the Art Gallery, Computer Animation Festival, Courses, Emerging Technologies, Posters, Symposium on Mobile Graphics and Interactive Applications, Technical Briefs, and Technical Papers program presented at the SIGGRAPH Asia 2013 conference held in Hong Kong from 19 – 22 November 2013. This material is published by ACM SIGGRAPH for the SIGGRAPH membership and the computer graphics community. Copyright ©2013 Association for Computing Machinery (ACM) ACM ISBN: 978-1-4503-2511-0 / ACM Order Number: 428138 Material is presented in Adobe Acrobat, HTML, Quicktime, and MPEG formats. The discs are Macintosh/ISO-9660 and Joliet hybrid DVD-ROMS, and are usable on most computer systems. Sponsored by ACM SIGGRAPH SIGGRAPH Asia 2013 Committee SIGGRAPH Asia 2013 Conference Chair Wenping Wang The University of Hong Kong Art Gallery Chair Marc Chavez Nanyang Technological University Computer Animation Festival Director Jinny H.J. Choo ONCOMM & Korea National University of Arts Computer Animation Festival Chair Desmond Chan Dracco Company Ltd. Courses Chair Yizhou Yu The University of Hong Kong Development and Promotion Chair Eric Liu HKDI & IVE Emerging Technologies Director Yoshifumi Kitamura Tohoku University Emerging Technologies Chair Hongbo Fu City University of Hong Kong Featured Sessions Chair Sophie Revillard Connecting Worlds Student Volunteers Chair Eugene Harng Just Cause Entertainment Symposium on Mobile Graphics and Interactive Applications Director Mark Billinghurst University of Canterbury Symposium on Mobile Graphics and Interactive Applications Program Chair Börje Karlsson Microsoft Research Asia Technical Briefs and Posters Chair Baoquan Chen Shandong University & Shenzhen Institute of Advanced Technology Technical Briefs and Posters Co-Chair Andrei Sharf Ben Gurion University Technical Papers Chair Alyn Rockwood InterNext Graphics Institute Academy of Science and Arts ACM SIGGRAPH Publications Chair Stephen N. Spencer University of Washington Program CommitteeSIGGRAPH Asia 2013 Committee Chair Yong Tsui Lee Nanyang Technological University SIGGRAPH Asia 2012 Conference Chair Susanto Rahardja Institute for Infocomm Research, A*STAR SIGGRAPH Asia 2013 Conference Chair Wenping Wang The University of Hong Kong SIGGRAPH Asia 2014 Conference Chair Baoquan Chen Shandong University & Shenzhen Institute of Advanced Technology Executive Committee Representative to the SIGGRAPH Asia Conference Advisory Group Jackie White California State University Members at Large Matt Adcock CSIRO Jim Kilmer The OPAL group SIGGRAPH Asia Chief Staff Executive Daniel Schmidt Koelnmesse Pte Ltd SIGGRAPH Asia Conference Advisory Group Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 14. 14 Digital production consisting of • Content Management System (CMS) Website with Extensible Menu, Multi-Language System with Image Translation and Custom Integration with Third-Party Systems via XML Web Service. Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 15. 15 THE 6TH ACM SIGGRAPH CONFERENCE AND EXHIBITION ON COMPUTER GRAPHICS AND INTE RACTIVE TE CHNIQUE S IN AS IA CONFERENCE: 19-22 NOVEMBER 2013 EXH IBITIO N: 20-22 NOVEMBER 2013 SA2013.SIGGRAPH.ORG SIGGRAPH ASIA2 13 HONG KONG THE 6TH ACM SIGGRAP H C O NF E R E NC E AND E X HI B I T I O N O N C O M PU T E R G R APHI C S AND I NT E R AC T I V E T E C HNI Q U E S I N ASI A CONFERENCE: 19-22 NOVEMBER 2013 EXHIBITION: 20-22 NOVEMBER 2013 SA2013.SIGGRAPH.ORG SIGGRAPHASIA2 13HONG KONG Digital production consisting of • Masthead Banners in multiple languages. • Animated Banner Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | THE 6TH ACM SIGGRAPH CONFEREN C E AND E X HI B I T I O N O N C O M PU T E R GRAPHICS AND I NT E R AC T I V E T E C HNI Q U E S I N ASI A CONFERENCE: 19-22 NOVEMBER 2013 EXH IBITIO N: 20-22 NOVEMBER 2013 SA2013.SIGGRAPH.ORG SIGGRAPHASIA2 13HONG KONG view website
  • 16. 16 Digital production consisting of • Powerpoint Presentation Template • Website Maintenance and Support Client: Koelnmesse Pte Ltd | Siggraph Asia 2013 SIGGRAPH ASIA 2013 | Branding | view website
  • 17. 17 The Vitruvian Man Le proporzioni del corpo umano secondo Vitruvio, is a drawing created by Leonardo Da Vinci based on the correlations of ideal human proportions with geometry described by the ancient Roman architect Vitruvius. Much in similarity to my LIFE INC’s core mission of offering exclusive brands curated from around the world, providing the body with the ideal mix of healthy and fun products that are meaningful, functional and convenient, the Vitruvian Man is a representative icon which is thus incorporated as a design element. The circular shape of the logo depicts the 360 approach where my LIFE INC promote wellness in every degree of life while the colours and font choice present the fun-loving brand personality and attitude which address the target audience directly. MY LIFE INC. | Branding & Advertising | Client: Eu Yan Sang Innovation Labs | my life inc. manisfestoview website view facebook
  • 18. 18 Advertising Campaigns across traditional and digital platforms ​• ​Natura Magazine Brand Awareness Advertisement •​ Men’s Health Magazine Product Advertisement Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto MY LIFE INC. | Branding & Advertising | view website view facebook
  • 19. 19 Advertising Campaigns across traditional and digital platforms ​•​ Google Display Network Animated Advertisement Banner Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto MY LIFE INC. | Branding & Advertising | view website view facebook
  • 20. 20 Advertising Campaigns across traditional and digital platforms ​•​ Christmas 2013 Animated Advertisement Banner in multiple dimension formats Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto MY LIFE INC. | Branding & Advertising | view website view facebook
  • 21. 21 Advertising Campaigns across traditional and digital platforms ​•​ Christmas 2013 Animated Advertisement Banner in multiple dimension formats Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto MY LIFE INC. | Branding & Advertising | view website view facebook
  • 22. 22 Digital production consisting of ​• ​Website design for E-Commerce Store Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto MY LIFE INC. | Branding & Advertising | view website view facebook
  • 23. 23 Digital production consisting of ​• ​Virtual Storefront Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto MY LIFE INC. | Branding & Advertising | view website view facebook
  • 24. 24 Digital production consisting of ​ • ​Interactive Manifesto with adaptation to Facebook Pagetab Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto MY LIFE INC. | Branding & Advertising | view website view facebook
  • 25. 25 Digital production consisting of ​• ​E-Newsletter Template for MailChimp Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto MY LIFE INC. | Branding & Advertising | view website view facebook
  • 26. 26 Digital production consisting of ​• ​Fancy QR Code • ​HTML Email Signature Client: Eu Yan Sang Innovation Labs | my life inc. manisfesto MY LIFE INC. | Branding & Advertising | view website view facebook
  • 27. 27 The logo is a simple illustration of tea leaves which evolve in a full blossom of life, a result of the wide range of health benefits provided by the products and enjoyed. The circle represents wholeness, focus, unity and completeness while the transparency presents depth to the logo. The brand logo is intentionally created in monochrome while each product flavour adopts a colour of its own for ease of consumer identification during the buying process. TEAISM Client: Eu Yan Sang Innovation Labs | Teaism | Branding | view website
  • 28. 28 Creation of marketing collaterals including but not limited to •​ Turndown Service Card for Hotel Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 29. 29 Creation of marketing collaterals including but not limited to ​•​ Infographic Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 30. 30 Creation of marketing collaterals including but not limited to ​•​ Teaism Branding Advertisement Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 31. 31 Product and Packaging Design ​• ​Aluminum Tea Wand Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 32. 32 Product and Packaging Design ​• ​Tea Wand Packaging Boxes Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 33. 33 Product and Packaging Design ​•​ Starter Kit Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 34. 34 Product and Packaging Design ​•​ Giftbox Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 35. 35 Product and Packaging Design ​• ​Tea Station Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 36. 36 Digital production consisting of ​•​ Teaism.me Parallax Desktop Website •​ Teaism.me Responsive Mobile Website Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 37. 37 Digital production consisting of ​ •​ Video Editing and Optimisation Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 38. 38 Digital production consisting of ​•​ Fancy QR Code • ​Migration to Amazon AWS Client: Eu Yan Sang Innovation Labs | Teaism TEAISM | Branding | view website
  • 39. 39 ​Villas at Siglap | Branding | Client: ​Elementz Holdings Pte Ltd | Villas at siglap The logogram is derived from the letters ‘V’ and ‘S’, forming an elegant shape that bears resemblance to a keyhole. It is simple, yet conveys the idea of home and security, in style. The serifed typeface is emits traditional luxury, and adds to the overall sense of stability and security of this identity. The proposed colour scheme for this identity is warm earth tones with a slight tint of plum purple, combined with a light turquoise. The earth tone exudes comfort, while purple implies sophistication, and the bright splash of blue adds a modern touch. view website
  • 40. 40 Digital production consisting of ​• ​HTML5 Interactive Website with backend Content Management System Client: ​Elementz Holdings Pte Ltd | Villas at siglap ​Villas at Siglap | Branding | view website
  • 41. 41 ​RHythm of the rain | Marketing and Engagement | Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rainview website
  • 42. 42 Campaign Conceptualisation and Execution ​• ​Love Lock Fence Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 43. 43 Campaign Conceptualisation and Execution ​• ​Youtube Love Story Contest • ​Instagram #Love, #Music, #Friendship Contest Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 44. 44 Campaign Conceptualisation and Execution ​•​ Press Conference Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 45. 45 Campaign Conceptualisation and Execution ​•​Gala Premiere Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 46. 46 Campaign Conceptualisation and Execution ​•​Gala Premiere Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 47. 47 Adaptation and creation of marketing collaterals including but not limited to ​•​ Movie Poster and Restaurant Interior Design for Sponsor Eat@Taipei Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 48. 48 Adaptation and creation of marketing collaterals including but not limited to ​• ​Promotional In-store Poster for Popular Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 49. 49 Adaptation and creation of marketing collaterals including but not limited to ​• ​Promotional In-store Poster for Popular Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 50. 50 Adaptation and creation of marketing collaterals including but not limited to ​•​ Fund-raising Booth Counter Design and Production for Singapore Association for the Deaf Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 51. 51 Adaptation and creation of marketing collaterals including but not limited to ​• iWeekly Magazine Advertisement (Full Page Full Colour and Strip Ad) Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 52. 52 Adaptation and creation of marketing collaterals including but not limited to ​• SIA KrisWorld Magazine Advertisement Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 53. 53 Adaptation and creation of marketing collaterals including but not limited to ​•​ Pull-up Banners Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 54. 54 Adaptation and creation of marketing collaterals including but not limited to ​• Merchandise; Lanyard, Press Pass Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 55. 55 Adaptation and creation of marketing collaterals including but not limited to ​• Button Badge, Goodie Bag Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 56. 56 Adaptation and creation of marketing collaterals including but not limited to ​• Step-and-Repeat Board and Stage Backdrop for Gala Premiere • Stage Backdrop for Press Conference Client: ​​CCI Entertainment Pte Ltd | Rhythm of the rain ​RHythm of the rain | Marketing and Engagement | view website
  • 57. 57 SIGGRAPH ASIA 2014 The Red Flower The red flower logo pays tribute to the host nation where SIGGRAPPH ASIA 2014 is held. Bearing the national colour of China, red is a powerful colour that represents passion, joy and luck, attributes that are possessed by many of the industry peers. The seven petals represent the seven years of dedication to the event. The Hummingbird SIGGRAPH ASIA 2 14 SHENZ HEN The hummingbird is a wonder of nature’s world. In its small body lies the strength to be able to adapt rapidly to the fast changing environmental landscape. Flapping its wings at 720 – 4800 times per second, it allows the bird to hover in mid-air. It is also the only group of bird that possess the ability to fly backwards. The hummingbird is a perfect symbol of strength and perseverance, flexibility and speed; symbolic of the relentless pursuit of innovation and breakthroughs made possible by every little effort contributed in this fast-paced industry that SIGGRAPH ASIA represents. | Branding | Client: Koelnmesse Pte Ltd | Siggraph Asia 2014view website
  • 58. 58 Breaking FreeSIGGRAPH ASIA and Hummingird SIGGRAPH brings to light new waves in technology and sources of inspiration. It is a platform for professionals and aspiring individuals to share ideas, inspirations and overcome the seemingly impossible. The characteristics of this colourful bird draws parallel with the SIGGRAPH ASIA conference; the hummingbird represents the swiftness and speed of technology as an ever-changing part of the creative future. As a symbolic representation of technology, it shows speed, resilience, playfulness as well as innovation and uniqueness. BIG ideas start small The hummingbird is one of the smallest birds, yet it holds some of the most unique characteristics. Its ability to fly backwards and flap their wings 12-80 times per second shows their strength and swiftness. “Big ideas start small” is the potential to reach the greatest idea by harvesting a small idea, not matter how small or seemingly insignificant at first. Through combining talents, ideas and inspiration, SIGGRAPH ASIA has the ability to lead change, harvest the greatest of ideas and transform the future. The graphic identity sequence represents SIGGRAPH ASIA emerging from the global market as a fresh and powerful figure. The change of colours as the bird breaks through the shell shows SIGGRAPH’S aspiration to change and break boundaries. A bird in flight shows a move towards new frontiers and the endless possibilities of its journey. The final stage of the sequence is a representation of the new “golden age” of technology and design, moving away from the norm and leading to new frontiers. Client: Koelnmesse Pte Ltd | Siggraph Asia 2014 SIGGRAPH ASIA 2014 | Branding | view website
  • 59. 59 Adaptation to marketing collaterals including but not limited to ​•​ Advertisement Poster Client: Koelnmesse Pte Ltd | Siggraph Asia 2014 SIGGRAPH ASIA 2014 | Branding | view website
  • 60. 60 Adaptation to marketing collaterals including but not limited to • Pull-up Banner • Exhibition Booth Counter Client: Koelnmesse Pte Ltd | Siggraph Asia 2014 SIGGRAPH ASIA 2014 | Branding | view website
  • 61. 61 Adaptation to marketing collaterals including but not limited to ​• Exhibition Guide Client: Koelnmesse Pte Ltd | Siggraph Asia 2014 SIGGRAPH ASIA 2014 | Branding | view website
  • 62. 62 Digital production consisting of ​• Content Management System (CMS) Website with Responsive Mobile Design, Extensible Menu, Multi-Language System with Image Translation and Custom Integration with Third-Party Systemsvia XML Web Service Virtual Storefront Client: Koelnmesse Pte Ltd | Siggraph Asia 2014 SIGGRAPH ASIA 2014 | Branding | view website
  • 63. 63 Digital production consisting of ​•​ Masthead Banners in multiple languages •​ Animated Banner Client: Koelnmesse Pte Ltd | Siggraph Asia 2014 SIGGRAPH ASIA 2014 | Branding | view website
  • 64. 64 Digital production consisting of • ​Powerpoint Presentation Template Client: Koelnmesse Pte Ltd | Siggraph Asia 2014 SIGGRAPH ASIA 2014 | Branding | view website
  • 65. 65 Digital production consisting of ​• Email Newsletter Template Design and Adaptation • ​Website Maintenance and Support Client: Koelnmesse Pte Ltd | Siggraph Asia 2014 SIGGRAPH ASIA 2014 | Branding | view website