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Persuasive adverts key
1.
Persuasive writingPersuasive writing Key
features of advertsKey features of adverts
2.
Snappy slogan • Have
a break have a
3.
Tempting description of benefits •
Soft strong and very, very long
4.
Wordplay
5.
Intriguing questions • How
do you eat yours?
6.
Exaggeration • The Nation’s
Favourite
7.
Appealing adjectives • Only
the crumbliest flakiest chocolate tastes like chocolate never tasted before
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