mercadotecnia

2.  Second quarter sales
 Actual sales compared to predicted sales
 Have we reached our goals?
 What needs to be implemented in order
to increase sales?
 Question and Answer

3. 0
2000
4000
6000
8000
10000
12000
14000
Blue
Widget
Red
Widget
Yellow
Widget
Green
Widget
Northeast
Northwest
Southeast
Southwest

4. Projected Actual Difference
Engineering $24,000 $26,100 $2,100
Production $30,000 $27,400 -$2,600
Marketing $17,000 $15,900 -$1,100
Advertising $8,500 $9,100 -$600
Total $79,500 $78,500 -$1,000

5. 15%
38%26%
21%
Blue Widgets
Red Widgets
Yellow Widgets
Green Widgets