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introduction Positioning
1.
Positioning Positioning Positioning
2.
3.
COMMUNICATION ITSELF !!!
4.
OVER COMMUNICATED SOCIETY
5.
6.
Buzzword Positioning
7.
“Positioning is a
concept that has changed the nature of advertising” “How you differentiate yourself in the mind of your prospect”
8.
Positioning slogan “We are
the third largest- selling coffee in America ”
9.
“Good old advertising
days are gone forever” today’s word, comparativesnot superlatives …
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