SlideShare a Scribd company logo
1 of 24
Download to read offline
L o g a n N i l e s
P O R T F O L I O LN
C h e f C r e a t o r P h o t o g r a p h e r C o n n e c t o r C o n s u l t a n t
Logos & BrandingWebsite Design
Food Styling &
Product Photography
Tuesday, March 19, 13
Food Styling & Product Photography
Tuesday, March 19, 13
For Eleanor’s Catering
Tuesday, March 19, 13
Tuesday, March 19, 13
For Lather Unusual
Tuesday, March 19, 13
For Lather Unusual
Tuesday, March 19, 13
Company Branding
Tuesday, March 19, 13
Eleanor’s Catering
New Brand
New Site
New Direction
Eleanor’s Catering was looking for a new logo to go with
their new initiatives focusing on sustainable catering in the
Seattle area. Utilizing a 20’s theme which harkened back to
a time when food was simpler, more approachable as well
as understandable.
In the end the new logo gave birth to a new website and
brand overhaul that brought in a crisp palate and renewed
brand vigor.
Tuesday, March 19, 13
Lather Unusual
A New Company
From the Ground Up
Lather Unusual was a brand built from concept to product
line within 1 year. The original company name, logo design,
website and packaging were created to drive customers
towards both brick & mortar and online retail outlets.
Modern bubble interpretation blended with a classic and
bold font carried the brand look & feel forward promising
forward thinking with old world reliability.
Tuesday, March 19, 13
Website Design
Tuesday, March 19, 13
Site redesign for a young brand...
Jodee’s
New Site
Modern
Update
Jodee’s website needed a complete
overhaul and modern refresh.
Though a relatively young company
their original site was an in-house
project executed on a Mac.
The new html 5 site allowed for a
more dynamic presentation of their
colorful and delicious offerings
which played up their forward-
thinking approach to dessert and
snack creation. Stark white canvas
contrasted by large product shots
and pops of hot, crisp color were
called into action.
BEFORE AFTER
Tuesday, March 19, 13
Breathing life into an old
company with a fresh, new site...
Eleanor’s Catering
A new logo needs a new site
The old Eleanor’s Catering website was barely functioned as a
brochure site. When they asked for a new logo design it was
imperative that a new site be created to match the new brand, serve
as a usable tool to connect with current customers and launch new
menu initiatives.
BEFORE
AFTER
Tuesday, March 19, 13
Fleshing out a redesign...
Florea Studios
Showing off the Goods
The current Florea Studios website has limited offerings for
prospective clients to view, despite their ample number of images on
hand from past events. They were looking for a way to stylishly
display their photos while sharing their industry versatility in an
elegant and compact manner.
BEFORE
AFTER
Tuesday, March 19, 13
The food will speak for itself...
Blue Nile Catering
A picture is worth...
Blue Nile Catering’s menus were made the focus of this
brochure site where images of company offerings trumped
promises and expectations. Large call-out of client quotes
added credibility and reassurance for prospective customers.
Tuesday, March 19, 13
New Product R&D
Tuesday, March 19, 13
Recipe Development &
Product Development
Experience in food recipe development from concept to creation.
Experience in bath & beauty product development and R&D for new products.
Tuesday, March 19, 13
Recipe Development
Exploring new taste, texture and ingredient combinations to create
exciting products for retail and point-of-service sales.
Tuesday, March 19, 13
Bath & Beauty Product Development
Formulation for new products.
Tuesday, March 19, 13
Bath & Beauty Product Development
Formulation, graphics and packaging for new products.
Tuesday, March 19, 13
Event Design & Planning
Tuesday, March 19, 13
Designing for Events...
Event Design Ideation
Stationary Decor Design
Staging for Photography
Staging for Special Events
Creating unique & memorable design presentations
for product displays and special events.
Tuesday, March 19, 13
Presentations & Public Speaking
Tuesday, March 19, 13
Pitch & Delivery
Connecting to an audience is a gift and a pleasure
when the experience gives as well as it takes.
Tuesday, March 19, 13
Contact Information
LN
C h e f C r e a t o r P h o t o g r a p h e r C o n n e c t o r C o n s u l t a n t
T h a n k y o u
L o g a n N i l e s
2 0 6 - 4 1 2 - 5 2 0 4
L o g a n N i l e s 3 @ g m a i l . c o m
h t t p : / / w w w. l i n k e d i n . c o m / i n / Lo g a n N i l e s
C e l l :
E m a i l :
L i n k e d I n :
S i t e s : h t t p : / / w w w . B l u e N i l e C o n s u l t i n g . c o m
h t t p : / / w w w . M i n d O v e r M a n n a . c o m
h t t p : / / l a t h e r u n u s u a l . b l o g s p o t . c o m
B l o g s : h t t p : / / b l u e n i l e b l o g . w o r d p r e s s . c o m
Tuesday, March 19, 13

More Related Content

Viewers also liked

Claiming the waterside - Sabine Coady-Schaebitz
Claiming the waterside - Sabine Coady-SchaebitzClaiming the waterside - Sabine Coady-Schaebitz
Claiming the waterside - Sabine Coady-Schaebitztransformplaces
 
university town northampton - Seminar 1 presentation
university town northampton - Seminar 1 presentationuniversity town northampton - Seminar 1 presentation
university town northampton - Seminar 1 presentationtransformplaces
 
Marriots Walk, Witney - Phil Shaw
Marriots Walk, Witney - Phil ShawMarriots Walk, Witney - Phil Shaw
Marriots Walk, Witney - Phil Shawtransformplaces
 
Gillette - a global strategy
Gillette - a global strategyGillette - a global strategy
Gillette - a global strategyTran Ngoc
 
Waterside conference - Paul Simkins
Waterside conference - Paul SimkinsWaterside conference - Paul Simkins
Waterside conference - Paul Simkinstransformplaces
 
Claiming the waterside - Sue Bridge
Claiming the waterside - Sue BridgeClaiming the waterside - Sue Bridge
Claiming the waterside - Sue Bridgetransformplaces
 
Green Inspiration - Greenport Boskoop
Green Inspiration - Greenport BoskoopGreen Inspiration - Greenport Boskoop
Green Inspiration - Greenport Boskoopgreeninspiration
 
Men's grooming market in Vietnam
Men's grooming market in Vietnam Men's grooming market in Vietnam
Men's grooming market in Vietnam Tran Ngoc
 

Viewers also liked (9)

Claiming the waterside - Sabine Coady-Schaebitz
Claiming the waterside - Sabine Coady-SchaebitzClaiming the waterside - Sabine Coady-Schaebitz
Claiming the waterside - Sabine Coady-Schaebitz
 
UTN Seminar 2
UTN Seminar 2UTN Seminar 2
UTN Seminar 2
 
university town northampton - Seminar 1 presentation
university town northampton - Seminar 1 presentationuniversity town northampton - Seminar 1 presentation
university town northampton - Seminar 1 presentation
 
Marriots Walk, Witney - Phil Shaw
Marriots Walk, Witney - Phil ShawMarriots Walk, Witney - Phil Shaw
Marriots Walk, Witney - Phil Shaw
 
Gillette - a global strategy
Gillette - a global strategyGillette - a global strategy
Gillette - a global strategy
 
Waterside conference - Paul Simkins
Waterside conference - Paul SimkinsWaterside conference - Paul Simkins
Waterside conference - Paul Simkins
 
Claiming the waterside - Sue Bridge
Claiming the waterside - Sue BridgeClaiming the waterside - Sue Bridge
Claiming the waterside - Sue Bridge
 
Green Inspiration - Greenport Boskoop
Green Inspiration - Greenport BoskoopGreen Inspiration - Greenport Boskoop
Green Inspiration - Greenport Boskoop
 
Men's grooming market in Vietnam
Men's grooming market in Vietnam Men's grooming market in Vietnam
Men's grooming market in Vietnam
 

Similar to Logan Niles Portfolio

Angry Mom Records Proposal
Angry Mom Records ProposalAngry Mom Records Proposal
Angry Mom Records ProposalNatalie Morrison
 
Angry Mom Records Proposal
Angry Mom Records ProposalAngry Mom Records Proposal
Angry Mom Records ProposalAmanda Lai
 
Absolutely Everything – Backstitch Production
Absolutely Everything – Backstitch ProductionAbsolutely Everything – Backstitch Production
Absolutely Everything – Backstitch ProductionShelby Lucier
 
Absolutely Everything. The real one.
Absolutely Everything. The real one.Absolutely Everything. The real one.
Absolutely Everything. The real one.Shelby Lucier
 
How to Start an Ice Pop Business
How to Start an Ice Pop BusinessHow to Start an Ice Pop Business
How to Start an Ice Pop BusinessFelecia Hatcher
 
TheYogurtSpotBeaumont-Report
TheYogurtSpotBeaumont-ReportTheYogurtSpotBeaumont-Report
TheYogurtSpotBeaumont-ReportSade Adelakun
 
Prom Country Cheese social media assessment
Prom Country Cheese social media assessmentProm Country Cheese social media assessment
Prom Country Cheese social media assessmentKatLibby1
 
Absolutely Everything - NEWER
Absolutely Everything - NEWERAbsolutely Everything - NEWER
Absolutely Everything - NEWERShelby Lucier
 
Social media = word of mouth
Social media = word of mouthSocial media = word of mouth
Social media = word of mouthHeather Fiedler
 
Market sector digital review of soft drink industry
Market sector digital review of soft drink industryMarket sector digital review of soft drink industry
Market sector digital review of soft drink industryRyan Hickey
 
Market sector digital review of soft drink industry
Market sector digital review of soft drink industryMarket sector digital review of soft drink industry
Market sector digital review of soft drink industryCian O'Dowd
 
How to compose an Inbound Market Strategy -Hermes-Bulgary
How to compose an Inbound Market Strategy -Hermes-BulgaryHow to compose an Inbound Market Strategy -Hermes-Bulgary
How to compose an Inbound Market Strategy -Hermes-BulgaryAlex R Albornoz
 
SAY SOMETHING SOCIAL ASSIGNMENT
SAY SOMETHING SOCIAL ASSIGNMENTSAY SOMETHING SOCIAL ASSIGNMENT
SAY SOMETHING SOCIAL ASSIGNMENTrosaxsmith
 
An Easy Way to Enhance Sales: Somersby's Cooperation with bloggers - Case Study
An Easy Way to Enhance Sales: Somersby's Cooperation with bloggers - Case StudyAn Easy Way to Enhance Sales: Somersby's Cooperation with bloggers - Case Study
An Easy Way to Enhance Sales: Somersby's Cooperation with bloggers - Case StudyBrand24
 
Building a brand from scratch: what early stage entrepreneurs need to know
Building a brand from scratch: what early stage entrepreneurs need to knowBuilding a brand from scratch: what early stage entrepreneurs need to know
Building a brand from scratch: what early stage entrepreneurs need to knowColin Nagy
 
The Sil Lum Tao of Innovation ——James Andrade, Former VP Research Developme...
The Sil Lum Tao of Innovation   ——James Andrade, Former VP Research Developme...The Sil Lum Tao of Innovation   ——James Andrade, Former VP Research Developme...
The Sil Lum Tao of Innovation ——James Andrade, Former VP Research Developme...Simba Events
 
Wickson Creature Comforts v. Terrapin
Wickson Creature Comforts v. TerrapinWickson Creature Comforts v. Terrapin
Wickson Creature Comforts v. TerrapinSarah Wickson
 

Similar to Logan Niles Portfolio (20)

Angry Mom Records Proposal
Angry Mom Records ProposalAngry Mom Records Proposal
Angry Mom Records Proposal
 
Angry Mom Records Proposal
Angry Mom Records ProposalAngry Mom Records Proposal
Angry Mom Records Proposal
 
Absolutely Everything – Backstitch Production
Absolutely Everything – Backstitch ProductionAbsolutely Everything – Backstitch Production
Absolutely Everything – Backstitch Production
 
Absolutely Everything. The real one.
Absolutely Everything. The real one.Absolutely Everything. The real one.
Absolutely Everything. The real one.
 
How to Start an Ice Pop Business
How to Start an Ice Pop BusinessHow to Start an Ice Pop Business
How to Start an Ice Pop Business
 
TheYogurtSpotBeaumont-Report
TheYogurtSpotBeaumont-ReportTheYogurtSpotBeaumont-Report
TheYogurtSpotBeaumont-Report
 
Prom Country Cheese social media assessment
Prom Country Cheese social media assessmentProm Country Cheese social media assessment
Prom Country Cheese social media assessment
 
Absolutely Everything - NEWER
Absolutely Everything - NEWERAbsolutely Everything - NEWER
Absolutely Everything - NEWER
 
Social media = word of mouth
Social media = word of mouthSocial media = word of mouth
Social media = word of mouth
 
Market sector digital review of soft drink industry
Market sector digital review of soft drink industryMarket sector digital review of soft drink industry
Market sector digital review of soft drink industry
 
Market sector digital review of soft drink industry
Market sector digital review of soft drink industryMarket sector digital review of soft drink industry
Market sector digital review of soft drink industry
 
492
492492
492
 
Documentation
DocumentationDocumentation
Documentation
 
How to compose an Inbound Market Strategy -Hermes-Bulgary
How to compose an Inbound Market Strategy -Hermes-BulgaryHow to compose an Inbound Market Strategy -Hermes-Bulgary
How to compose an Inbound Market Strategy -Hermes-Bulgary
 
SAY SOMETHING SOCIAL ASSIGNMENT
SAY SOMETHING SOCIAL ASSIGNMENTSAY SOMETHING SOCIAL ASSIGNMENT
SAY SOMETHING SOCIAL ASSIGNMENT
 
An Easy Way to Enhance Sales: Somersby's Cooperation with bloggers - Case Study
An Easy Way to Enhance Sales: Somersby's Cooperation with bloggers - Case StudyAn Easy Way to Enhance Sales: Somersby's Cooperation with bloggers - Case Study
An Easy Way to Enhance Sales: Somersby's Cooperation with bloggers - Case Study
 
Building a brand from scratch: what early stage entrepreneurs need to know
Building a brand from scratch: what early stage entrepreneurs need to knowBuilding a brand from scratch: what early stage entrepreneurs need to know
Building a brand from scratch: what early stage entrepreneurs need to know
 
Irn bru pro forma
Irn bru pro formaIrn bru pro forma
Irn bru pro forma
 
The Sil Lum Tao of Innovation ——James Andrade, Former VP Research Developme...
The Sil Lum Tao of Innovation   ——James Andrade, Former VP Research Developme...The Sil Lum Tao of Innovation   ——James Andrade, Former VP Research Developme...
The Sil Lum Tao of Innovation ——James Andrade, Former VP Research Developme...
 
Wickson Creature Comforts v. Terrapin
Wickson Creature Comforts v. TerrapinWickson Creature Comforts v. Terrapin
Wickson Creature Comforts v. Terrapin
 

Logan Niles Portfolio

  • 1. L o g a n N i l e s P O R T F O L I O LN C h e f C r e a t o r P h o t o g r a p h e r C o n n e c t o r C o n s u l t a n t Logos & BrandingWebsite Design Food Styling & Product Photography Tuesday, March 19, 13
  • 2. Food Styling & Product Photography Tuesday, March 19, 13
  • 8. Eleanor’s Catering New Brand New Site New Direction Eleanor’s Catering was looking for a new logo to go with their new initiatives focusing on sustainable catering in the Seattle area. Utilizing a 20’s theme which harkened back to a time when food was simpler, more approachable as well as understandable. In the end the new logo gave birth to a new website and brand overhaul that brought in a crisp palate and renewed brand vigor. Tuesday, March 19, 13
  • 9. Lather Unusual A New Company From the Ground Up Lather Unusual was a brand built from concept to product line within 1 year. The original company name, logo design, website and packaging were created to drive customers towards both brick & mortar and online retail outlets. Modern bubble interpretation blended with a classic and bold font carried the brand look & feel forward promising forward thinking with old world reliability. Tuesday, March 19, 13
  • 11. Site redesign for a young brand... Jodee’s New Site Modern Update Jodee’s website needed a complete overhaul and modern refresh. Though a relatively young company their original site was an in-house project executed on a Mac. The new html 5 site allowed for a more dynamic presentation of their colorful and delicious offerings which played up their forward- thinking approach to dessert and snack creation. Stark white canvas contrasted by large product shots and pops of hot, crisp color were called into action. BEFORE AFTER Tuesday, March 19, 13
  • 12. Breathing life into an old company with a fresh, new site... Eleanor’s Catering A new logo needs a new site The old Eleanor’s Catering website was barely functioned as a brochure site. When they asked for a new logo design it was imperative that a new site be created to match the new brand, serve as a usable tool to connect with current customers and launch new menu initiatives. BEFORE AFTER Tuesday, March 19, 13
  • 13. Fleshing out a redesign... Florea Studios Showing off the Goods The current Florea Studios website has limited offerings for prospective clients to view, despite their ample number of images on hand from past events. They were looking for a way to stylishly display their photos while sharing their industry versatility in an elegant and compact manner. BEFORE AFTER Tuesday, March 19, 13
  • 14. The food will speak for itself... Blue Nile Catering A picture is worth... Blue Nile Catering’s menus were made the focus of this brochure site where images of company offerings trumped promises and expectations. Large call-out of client quotes added credibility and reassurance for prospective customers. Tuesday, March 19, 13
  • 15. New Product R&D Tuesday, March 19, 13
  • 16. Recipe Development & Product Development Experience in food recipe development from concept to creation. Experience in bath & beauty product development and R&D for new products. Tuesday, March 19, 13
  • 17. Recipe Development Exploring new taste, texture and ingredient combinations to create exciting products for retail and point-of-service sales. Tuesday, March 19, 13
  • 18. Bath & Beauty Product Development Formulation for new products. Tuesday, March 19, 13
  • 19. Bath & Beauty Product Development Formulation, graphics and packaging for new products. Tuesday, March 19, 13
  • 20. Event Design & Planning Tuesday, March 19, 13
  • 21. Designing for Events... Event Design Ideation Stationary Decor Design Staging for Photography Staging for Special Events Creating unique & memorable design presentations for product displays and special events. Tuesday, March 19, 13
  • 22. Presentations & Public Speaking Tuesday, March 19, 13
  • 23. Pitch & Delivery Connecting to an audience is a gift and a pleasure when the experience gives as well as it takes. Tuesday, March 19, 13
  • 24. Contact Information LN C h e f C r e a t o r P h o t o g r a p h e r C o n n e c t o r C o n s u l t a n t T h a n k y o u L o g a n N i l e s 2 0 6 - 4 1 2 - 5 2 0 4 L o g a n N i l e s 3 @ g m a i l . c o m h t t p : / / w w w. l i n k e d i n . c o m / i n / Lo g a n N i l e s C e l l : E m a i l : L i n k e d I n : S i t e s : h t t p : / / w w w . B l u e N i l e C o n s u l t i n g . c o m h t t p : / / w w w . M i n d O v e r M a n n a . c o m h t t p : / / l a t h e r u n u s u a l . b l o g s p o t . c o m B l o g s : h t t p : / / b l u e n i l e b l o g . w o r d p r e s s . c o m Tuesday, March 19, 13