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1
January 2018
AGENDA
COMPANY OVERVIEW1
MAIN BUSINESS DIVISIONS2
FINANCIALS4
APPENDIX: EARNINGS RELEASE 3Q175
CAR RENTAL
FLEET RENTAL
SEMINOVOS
1
2
3
2
COMPETITIVE ADVANTAGES3
3
1973
Founded in Belo 
Horizonte with 6 
VW Beetles
1979
Expasion to 11 capital 
cities becoming market
leader in 1981
1984
Expansion strategy by
adjacencies: 
Franchising
1991
Expansion strategy by
adjacencies: 
Seminovos
1992
Internationalization
through Franchising
1997
PE firm DL&J enters at
a market cap of
US$150 mm
1999
Expansion strategy by
adjacencies: Fleet
Rental
2005
IPO with a Market Cap of
US$295 mm
2014
Beginning of
Digital Transformation
2017
Strategic partnership
with Hertz ‐
Market Cap US$4.4 Billion
(12/31/17)
Phase I: Rise to #1 Phase II: Expansion
Phase III: 
Reaching Scale
Phase IV: Digital 
Transformation
COMPANY:
MILESTONES
INTEGRATED 
BUSINESS 
PLATFORM
THIS INTEGRATED PLATFORM 
GIVES LOCALIZA 
FLEXIBILITY AND SUPERIOR 
PERFORMANCE
4
• 127,221 CARS
• 6,8 MILLION  CLIENTS
• 371 LOCATIONS
• 4,294 EMPLOYEES
CAR RENTAL FLEET RENTAL
•44,655 CARS
• 1,173 CLIENTS
• 259 EMPLOYEES
USED CAR SALES
• 45.7%  SOLD TO FINAL 
CONSUMER
• 93 STORES
• 60 CITIES
• 1.080 EMPLOYEES
FRANCHISING
•  13,514 CARS
•  136 LOCATIONS IN BRASIL 
•  70 LOCATIONS IN SOUTH 
AMERICA
•  36 EMPLOYEES
SYNERGIES:
BARGAINING POWER
COST REDUCTION
CROSS SELLING
• OPERATIONS: 514 EMPLOYEES
• OVERHEAD: 463 EMPLOYEES
COMPANY:
BUSINESS PLATFORM DIVISIONS
CAR RENTAL FRANCHISING FLEET RENTAL USED CAR SALES
5
• HIGH FIXED COST STRUCTURE
• STANDARDIZED FLEET 
• 1 YEAR CYCLE
• HIGHER ENTRY BARRIERS 
• GAINS OF SCALE
• CAPITAL INTENSIVE 
• CONCENTRATED AIRPORT MARKET
• FRAGMENTED OFF AIRPORT MARKET
RENTS TO INDIVIDUALS AND 
COMPANIES AT AIRPORTS AND 
OFF AIRPORT LOCATIONS.
CONTRIBUTES TO EXPAND 
LOCALIZA’S NETWORK.
• HIGH PROFITABILITY 
• LOW CONTRIBUTION TO EARNINGS
• RESPONSIBLE TO DEVELOP NEW  
MARKETS
• LOW FIXED COST STRUCTURE
• CUSTOMIZED FLEET
• 2‐3 YEARS CYCLE
• LOWER ENTRY BARRIERS
• CAPITAL INTENSIVE 
OUTSOURCES FLEET FOR 2‐3 
YEARS’ TERM CONTRACTS.
SELLS THE USED CARS  MAINLY TO 
FINAL CONSUMERS AFTER THE 
RENTAL AND ESTIMATES  THE 
RESIDUAL VALUES.
• EFFICIENCY AREA RESPONSIBLE TO SELL 
CARS FROM RAC AND FLEET DIVISIONS
• KNOW HOW OF USED CARS MARKET
• LOW DEPENDENCE OF INTERMEDIATES
• ALLOWING FOR LOWER DEPRECIATION
R$35.2
Average car price
(past 2 years)
Car sale revenue
net of SG&A
R$31.6
1 year cycle
1 2 3 4 5 6 7 8 9 10 11 12Expenses, interest and tax
Revenue
Financial Cycle RAC 2016
Per car
6
Total
1 year
R$ % R$ % R$
Net revenues 20.3 100.0% 34.6 100.0% 55.0
Costs - fixed and variable (10.1) -49.5% (10.1)
SG&A (3.7) -18.1% (3.1) -8.9% (6.8)
Net revenues of car sold 31.6 91.1% 31.6
Book value of car sold (30.0) -86.6% (30.0)
EBITDA 6.6 32.3% 1.6 4.6% 8.2
Cars Depreciation (1.3) -3.6% (1.3)
Others depreciation (0.3) -1.7% (0.1) -0.4% (0.5)
Financial expenses (2.5) -7.2% (2.5)
Taxes (1.9) -9.2% 0.7 2.0% (1.2)
Net Income (Loss) 4.4 21.5% (1.6) -4.6% 2.8
NOPAT 5.0
ROIC 14.2%
Cost of debt after taxes 10.2%
Car Rental Seminovos
Per car soldPer operating car
1 2 3 4 5 6 31 32 33 34 35 36Expenses, interest and tax
Revenue
Car sale revenue
net of SG&A
R$29,2
R$42,9
Average car price
(past 2 years)
3 year cycle
Financial Cycle Fleet Rental 2016
Per car
7
Total
3 years
R$ % Seminovos % R$
Net revenues 61.3 100.0% 32.0 100.0% 93.3
Costs - fixed and variable (18.2) -29.7% (18.2)
SG&A (3.6) -5.8% (2.9) -8.9% (6.4)
Net revenues of car sold 29.2 91.1% 29.2
Book value of car sold (25.7) -80.4% (25.7)
EBITDA 39.5 64.5% 3.4 10.7% 42.9
Cars Depreciation (11.1) -34.8% (11.1)
Others depreciation (0.3) -0.4% (0.2) -0.5% (0.4)
Financial expenses (6.5) -20.2% (6.5)
Taxes (11.8) -19.2% 4.3 13.5% (7.5)
Net Income (Loss) 27.5 44.8% (10.1) -31.4% 17.4
Net Income (Loss) - per year 9.2 44.8% (3.4) -31.4% 5.8
NOPAT 8.1
ROIC 18.9%
Cost of debt after taxes 10.2%
Per operating car
Fleet Rental Seminovos
Per car sold
R$ 151 
16%
R$ 338 
37% R$ 439 
47%
R$ 283 
39%
R$ 446 
61%
Net Revenues
R$4.249
EBITDA
R$928**
R$ 2,425
57%
R$ 538
13% R$ 1,286
30%
EBIT*
R$729**
Consolidated breakdown – 9M17
R$ million
8
*Seminovos results recorded in the Car Rental  and Fleet Rental Divisions
**9M17 adjusted financials
COMPANY’S PROFITABILITY COMES FROM CAR RENTAL AND FLEET RENTAL DIVISIONS
AGENDA
COMPANY OVERVIEW1
MAIN BUSINESS DIVISIONS2
FINANCIALS4
APPENDIX: EARNINGS RELEASE 3Q175
CAR RENTAL
FLEET RENTAL
SEMINOVOS
1
2
3
9
COMPETITIVE ADVANTAGES3
CAR RENTAL: OVERVIEW
10
Compact 
cars 
53,0%
Others
47.0%
9M17 FLEET COMPOSITION
127,221 CARS
CORPORATE FLEET SIZECAR RENTAL DISTRIBUTION (BRAZIL)
474 479 476 494 491
507
2012 2013 2014 2015 2016 9M17
65,086 70,717 77,573 76,755
94,156
127,221
2012 2013 2014 2015 2016 9M17
84 million
Adult population
(age> 20 years)
Class A+B+C
64 million
Credit card owners*
6.8 
million
180
200 240
260
300
350
380
415
465
510
545
622
678
724
788
880
38% 37%
35%
31%
27%
22%
20%
18% 16% 15% 15% 13% 13% 12%
11% 9%
2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Monthly minimun salary (R$) Daily rental price over minimum salary (%)
CAR RENTAL AFFORDABILITY
Source: BCB and Localiza rates
Sources: IPEADATA,  Localiza’s loyalty program and BCB (2016)
INCREASING AFFORDABILITY AND LOW PENETRATION BRINGS GROWTH OPPORTUNITIES.
*Was considered that each credit card owner owns 1,3 credit card, BCB estimated that were 84 million active credit cards in Brazil in 2016.  
DRIVERS
11
EVOLUTION IN AIRLINE MARKET BRINGS GROWTH OPPORTUNITIES 
DRIVERS
12
*
40.6
45.7
49.7
56.9
70.3
81.5
87.0 88.2 93.3 94.4 89.0 90.8
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
AIRLINE MARKET EVOLUTION
RPK (REVENUE SEAT KILOMETER) IN MILLION
* Annualized with the available data until November/17
Sources: ANAC
201.3
267.8
401
201.3
241.4
700.5
2017 2027 2037
DEMAND FORECASTING 
PASSANGERS ESTIMATE (IN MILLION)
Sources: Ministério dos Transportes / Transportation Ministry (september/2017)
OPTIMISTIC 
CONSERVATIVE 
CAR RENTAL LOCATIONS IN BRAZIL
OFF – AIRPORT MARKET IS STILL FRAGMENTED
AIRPORT LOCATIONS  OFF – AIRPORT LOCATIONS
Localiza
98
Hertz
32 Unidas
50
Avis
32
Others
42
Movida
51
Localiza
409
Hertz
47
Unidas
156
Avis
21
Others
7,825
Movida
101
13Source: ABLA, each company’s website on 11/30/2017 and Localiza’s 3Q17 Earnings Release.
1/3 OF CAR RENTAL’S 
REVENUES COMES 
FROM AIRPORT 
LOCATIONS 
6,4%
OFF ‐AIRPORT 
LOCATIONS
AIRPORT 
LOCATIONS
MARKET SHARE
GROSS REVENUE ‐ CAR RENTAL 2016
LOCALIZA’S MARKET SHARE IS HIGHER THAN
THE 2ND AND 3RD PLAYERS TOGETHER
33.7%
13.5%
7.6%
45.2%
MARKET SIZE:
R$5.1 BILLION
OTHERS
UNIDAS
MOVIDA
14
AGENDA
COMPANY OVERVIEW1
MAIN BUSINESS DIVISIONS2
FINANCIALS4
APPENDIX: EARNINGS RELEASE 3Q175
CAR RENTAL
FLEET RENTAL
SEMINOVOS
1
2
3
15
COMPETITIVE ADVANTAGES3
FLEET RENTAL: OVERVIEW
NUMBER OF CLIENTS
32,104 32,809 34,312 33,948 34,960
44,655
2012 2013 2014 2015 2016 9M17
729 760 798 849 925
1,173
2012 2013 2014 2015 2016 9M17
9M17 Fleet composition
44,655 cars
Compact cars
36.9%
Others
63.1%
16
END OF PERIOD FLEET
DRIVERS
17
Corporate fleet:
5,000,000*
Rented fleet:
440,737**
44,655
BRAZILIAN MARKET
*Frost&Sullivan research 
**Localiza estimates
WORLD
8.8% 8.9%
13.3%
16.5%
24.5%
37.4%
46.9%
58.3%
Source:  Datamonitor for European countries and Localiza’s estimate for Brazil
LOW PENETRATION OF RENTED FLEET IN BRAZIL
MARKET SHARE
GROSS REVENUE ‐ FLEET RENTAL 2016
FRAGMENTED MARKET WITH LOW ENTRY BARRIERS
MARKET SIZE:
R$5.4 BILLION
OTHERS UNIDAS
LOCAMERICA
18
12.2%
3.8%
6.5%
8.1%
69.3%
MOVIDA
AGENDA
COMPANY OVERVIEW1
MAIN BUSINESS DIVISIONS2
FINANCIALS4
APPENDIX: EARNINGS RELEASE 3Q175
CAR RENTAL
FLEET RENTAL
SEMINOVOS
1
2
3
19
COMPETITIVE ADVANTAGES3
CAR SALES OPERATING DATA 
20
# OF POINTS OF SALE
73 74 75 77 84 93
2012 2013 2014 2015 2016 9M17
# CARS SOLD (QUANTITY)
56.644
62.641
70.621
64.305 68.449 64.451
2012 2013 2014 2015 2016 9M17
EFFICIENCY GAIN ON CAR SALES
DRIVERS SEMINOVOS
# OF INHABITANTS PER CAR – BRAZIL 2005 ‐ 2016
AFFORDABILITY TO BUY CARS – PUBLIC PRICE OF THE 
MODEL GOL IN THE MOST BASIC VERSION
AFFORDABILITY AND PENETRATION 
7.9
7.7
7.3
6.9
6.5
6.0
5.7
5.3
5.0 4.9 4.8 4.8
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
300  350 
380 
415 
465  510 
545 
622 
678 
724 
788 
880 
84 
71  69 
61 
55 
51  49 
43  43  43  41  41 
 ‐
 10
 20
 30
 40
 50
 60
 70
 80
 90
‐100
 ‐
 100
 200
 300
 400
 500
 600
 700
 800
 900
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Minimum wage (R$) Minimum wages needed to buy a new car
DEVELOPED COUNTRIES MAINTAIN A RATIO BETWEEN 
1‐2 CARS PER INHABITANT
Source: Sindipeças – Current Fleet Report 2016, as of April 2016. Source: BCB and Localiza
21
8.4 8.9 9.0 9.4
10.1 9.9 10.0
10.6
3.3 3.5 3.6 3.6 3.3
2.5
2.0 2.1
2010 2011 2012 2013 2014 2015 2016 2017*
BRAZILIAN CAR MARKET: new vs used car market
Source: Fenabrrave (light and commercial cars)
*9M17 anualizado 22
New cars
Used cars
2.5x 2.5x2.6x 2.6x 3.1x 4.0x
5.0x 5.0x
TOTAL MARKET OF 12.7 MILLION CARS.
10.7
2.2
21.8%
Up to 2 years ‐ 2016
313,274 
CARS SALES
OPERATING DATA 
0.7%
Used cars – 2016
10,008,769
3.4%
Brand new‐ 2016
1,986,362
Main players
Examples • Retailers • Dealers • Rental Operators • “Auto malls”
Points of sale • 48,000 (Fenauto) • 4.,93 (Anfavea)
• +120 (Unidas, Movida, 
Locamerica)
• 71 (Fenauto)
Source: Anfavea 2017 e Fenabrave / Unidas, Locamerica e Movida.
23
AGENDA
COMPANY OVERVIEW1
MAIN BUSINESS DIVISIONS2
FINANCIALS4
APPENDIX: EARNINGS RELEASE 3Q175
CAR RENTAL
FLEET RENTAL
SEMINOVOS
1
2
3
24
COMPETITIVE ADVANTAGES3
COMPETITIVE ADVANTAGES
PROFITABILITY COMES FROM RENTAL DIVISIONS
CASH TO RENEW THE FLEET OR PAY DEBT
44 YEARS OF EXPERIENCE IN MANAGING ASSETS AND GENERATING VALUE.
RAISING 
MONEY
BUYING
CARS
ALUGUEL
DE CARS
SELLING
CARS
25
RENTING
CARS
COMPETITIVE ADVANTAGES
RAISING MONEY
RAISING 
MONEY
BUYING
CARS
SELLING
CARS
INVESTMENT GRADE: LOWER SPREADS AND LONGER TENORS 
LOCALIZA RAISES MONEY WITH BETTER CONDITIONS THEN ITS COMPETITORS.
Source: Bloomberg November, 2017.
BB+ Fitch
Ba2  Moody’s
BB+  S&P
Baa1 Moody´s B+ S&P
Ba3 Moody´s
BB S&P
brAAA S&P 
Aa1.br  Moody’s
AAA(bra)  Fitch
A+(bra) Fitch
AA‐ (bra) Fitch
brA+ S&P
AA‐ (bra) Fitch
brA S&P
A(bra) FitchNational scale
Global scale
26
RENTING
CARS
COMPETITIVE ADVANTAGES
RAISING MONEY
RAISING 
MONEY
BUYING
CARS
SELLING
CARS
27
R$869,0 109,35%
12/2017
R$700 107,25%
05/2017
R$650 104,66%
09/2017
R$500 107,00%
05/2017
Unidas R$500
113,97% ‐ 10/2017
R$ 350 103,49%
10/2017
Unidas R$300
128,68% ‐ 04/17
Locamerica R$300
130,00% ‐ 08/2017
Movida R$250
131,42% ‐ 07/2017
R$216 111,30%
12/2017
Movida R$150
119,00% ‐ 07/2017
Locamerica R$100
113,15% ‐ 11/2017
100%
105%
110%
115%
120%
125%
130%
135%
140%
0.0 1.0 2.0 3.0 4.0 5.0 6.0 7.0 8.0 9.0
RENTING
CARS
2017 Bonds ‐ R$ million
COMPETITIVE ADVANTAGES
BUYING DE CARS
Number of cars purchased – 9M17 Localiza’s share in the internal sales of 
the OEMs ‐ 9M17
LOCALIZA BUYS CARS WITH BETTER CONDITIONS DUE TO THE VOLUME OF PURCHASES.
Source: website of each company and ANFAVEA.. 
100,109 
44,096 
26,029 
12,557 
Localiza Movida Unidas Locamerica
6.4%
RAISING 
MONEY
BUYING
CARS
SELLING
CARS
28
RENTING
CARS
RENTING CARS
THE COMPANY IS PRESENT IN 251 CITIES WHERE THE OTHER LARGEST NETWORKS DO NOT OPERATE
Source: website of each company on 07/31/2017
BRAZILIAN DISTRIBUTION
# OF LOCATIONS # OF CITIES
507
219
183
402
Localiza Competitors
400 
149 
96 
Localiza Unidas Movida
COMPETITIVE ADVANTAGES
RAISING 
MONEY
BUYING
CARS
SELLING
CARS
29
RENTING
CARS
Most recognized and desired brand in the category 
COMPETITIVE ADVANTAGES
RAISING 
MONEY
BUYING
CARS
SELLING
CARS
30
RENTING
CARS
• Co‐branding with Hertz, the most well‐known brand, with presence 
in +150 countries 
• 24th most valuable brand in Brazil in 2017 (Interbrand ranking) 
• Brand with the largest awareness and preference in the sector
• Presence online and offline
• Winner of Época ReclameAqui award for the 3rd consecutive year 
• Customer superior satisfaction (NPS) 
• Culture of delighting
• Modern and diversified fleet
Leader in loyalty and superior quality
RENTING CARS
CAR RENTAL INOVATIONS
CONSTANT INNOVATIONS ALLOW MAINTENANCE OF THE PREMIUM SERVICE
Anti fraud
COMPETITIVE ADVANTAGES
RAISING 
MONEY
BUYING
CARS
SELLING
CARS
31
RENTING
CARS
Localiza FastChatbot® Digital register and 
self check‐in 
Taylor‐made solution for 
fraud prevention in car 
rentals
Mobile‐based counter bypass:
Provides agility and control over the 
car rental experience. Customers can 
pick‐up car bypassing our counter
Facebook / messenger
booking assistant
Automatic capture of the 
driver’s license for new 
costumers registration. 
Expedite check‐in. 
FLEET RENTAL INOVATIONS
Connected Fleet Mobile Solution
Integrated mobile 
solution to fleet rental 
services for  drivers and 
contract manager.
Online Fleet Rental
Fast diagnosis and 
friendly dashboard for 
fleet manager.
COMPETITIVE ADVANTAGES
RAISING 
MONEY
BUYING
CARS
SELLING
CARS
32
DIFFERENTIATED OFFER WITH HIGHER ADDED VALUE TO THE CUSTOMER
FLEET
RENTAL
Integrated technology 
solution that increases 
competitive intelligence and 
leverages productivity gains.
SELLING CARS
COMPETITIVE ADVANTAGES
RAISING 
MONEY
BUYING
CARS
SELLING
CARS
33
RENTING
CARS
Sale to final consumer
Digital Sale
93 points of sale 
60 cities in Brazil
Buffer: additional fleet 
during peaks of demand
Deep know how of 
used car market
Costumer preference 
(make and models) 
Pricing estimate and capture 
+ Residual Value 
EFFICIENCY AREA TO REDUCE DEPRECIATION 
COMPETITIVE ADVANTAGES
RAISING 
MONEY
BUYING
CARS
SELLING
CARS
34
RENTING
CARS
CAR PREPARATION
• Quality control of the  cars 
delivered by OEM’S
• Car licensing
DELIVERY IN THE BRANCHES 
• Transport tracking
• Logistic management 
optimization 
OPERATING CAR
• Maintanance and rapair
• Traffic fines processing
• Licensing renewal
CAR DECOMISSIONING
• Car checking 
• Preparation for sales
• Transportation to 
Seminovos stores
OPERATIONAL EXCELLENCE AND LOGISTICS
9.8p.p.
10.6p.p. 10.7p.p. 7.5p.p. 5.2p.p. 7.7p.p.
16.9% 16.7% 17.8% 17.0%
15.4% 15.9%
6.3% 6.0%
8.0%
9.5% 10.2%
8.2%
2012 2013 2014 2015 2016 9M17
ROIC Cost of debt after taxes
ROIC versus COST OF DEBT AFTER TAXES
ROIC considered effective income tax rate 
LOCALIZA IS COMMITED TO VALUE CREATION FOR ITS SHAREHOLDERS
annualized
35
AGENDA
COMPANY OVERVIEW1
MAIN BUSINESS DIVISIONS2
FINANCIALS4
APPENDIX: EARNINGS RELEASE 3Q175
CAR RENTAL
FLEET RENTAL
SEMINOVOS
1
2
3
37
COMPETITIVE ADVANTAGES3
3Q17 OPERATIONAL HIGHLIGHTS
4,846 
6,587 
3Q16 3Q17
2,812 
3,241 
3Q16 3Q17
17,379 
23,941 
3Q16 3Q17
87,897 
127,221 
34,437 
44,655 
13,868 
13,514 
136,202 
185,390 
3Q16 3Q17
Franchising Fleet Rental Car Rental 38
# OF CARS SOLD
RENTAL DAYS (THOUSAND)– CAR RENTAL RENTAL DAYS (THOUSAND) – FLEET RENTAL
FLEET AT END OF THE PERIOD
3Q17 FINANCIAL HIGHLIGHTS
39
NET REVENUES  (R$ MILLION)
NET INCOME  (R$ MILLION)
103.9
139.5
3Q16 3Q17 Adjusted
EBIT (R$ MILHÕES)
592.9 
898.4 
366.8 
476.5 163.5 
188.5 
1,123.2 
1,563.4 
3Q16 3Q17
Seminovos RAC and frachising Fleet Rental
252.1 
332.3 
3Q16 3Q17 Adjusted
187.8 
263.9 
3Q16 3Q17 Adjusted
21.5
16.3
21.5
One‐time costs incurred ‐ Hertz Brasil acquisition
and Franchisees incorporation
One‐time costs incurred ‐ Hertz Brasil acquisition
and Franchisees incorporation, after taxes 
One‐time costs incurred ‐ Hertz Brasil acquisition
and Franchisees incorporation
EBITDA (R$ MILLION)
HERTZ BRASIL – SUCESS OF THE INTEGRATION
40
 Rebranding with the new brand Localiza Hertz
 Fleet contracts transferred to Localiza Fleet
 Integration of Hertz Brasil´s and Localiza´s locations
 8.386 cars integrated to the Localiza´s fleet
 Inbound/outbound reservation system already integrated
 Localiza´s clients have acess to over 10,000 Hertz locations around the globe
 Data and client base consolidation
 Closing on 09/01/2017
NEXT STEPS: INCREASE OF THE COMMERCIAL OPPORTUNITIES, INBOUND OUTBOUND AND KNOW‐HOW EXCHANGE
ONE TIME COSTS 3Q17
41
ONE-TIME COSTS
3Q17
Incurred
4Q17
Estimated
Total
Estimated
RAC Costs:
Hertz: rebrand, structure and networking reduction (2.1) (40.0) (42.1)
Franchise integration (12.7) (12.7)
RAC - Total costs (14.8) (40.0) (54.8)
SG&A
Hertz: structure and networking reduction (6.7) (20.0) (26.7)
Total SG&A (6.7) (20.0) (26.7)
Total One-time Costs (21.5) (60.0) (81.5)
CONSOLIDATED RESULTS
3Q17
actual
One-off
3Q17
Adjusted
Net revenues 1,563.4 1,563.4
Total costs and expenses (1,252.6) 21.5 (1,231.1)
EBITDA 310.8 21.5 332.3
Depreciation (68.4) (68.4)
EBIT 242.4 21.5 263.9
Financial expenses, net (79.4) (79.4)
Income tax and social contribution (39.8) (5.2) (45.0)
Net income 123.2 16.3 139.5
3Q17 financial results were adjusted to
exclude the impact of one‐time costs
resulting from the acquisition of Hertz´s
operations in Brazil (R$8.8 million) and
the integration of 17 franchised locations
(R$12.7 million):
Note: non‐incurred one‐time costs were not provisioned in 3Q17 because, on 09/30/2017, such expenses were not bound to be regarded as
provision according to the rules imposed by Technical Pronouncement CPC # 25 – Provisions, Contingent Liabilities and Contingent Assets.
CAR RENTAL 
1,093.7  1,163.5  1,284.4  1,258.0 
1,428.0 
1,030.0 
1,273.6 
362.5  472.6 
2012 2013 2014 2015 2016 9M16 9M17 3Q16 3Q17
NUMBER OF DAILY RENTALS (THOUSAND)
35.9% RAC DAILY RENTALS GROWTH AND 30.4% GROWTH IN NET REVENUES IN 3Q17
13,749  14,242  15,416  15,566 
18,662 
13,397 
17,461 
4,846 
6,587 
2012 2013 2014 2015 2016 9M16 9M17 3Q16 3Q17
NET REVENUES (R$ MILLION)
42
43
UTILIZATION RATE  – CAR RENTALAVERAGE DAILY RENTAL RATE – IN R$
73.4% 73.7%
75.3%
71.5% 73.5% 74.7% 74.3%
1Q16 2Q16 3Q16 4Q16 1Q17 2Q17 3Q17
83.6 
79.4  77.7  78.6  79.3 
74.1  74.1 
1Q16 2Q16 3Q16 4Q16 1Q17 2Q17 3Q17
CAR RENTAL 
THE AVERAGE DAILY RENTAL RATE AND UTILIZATION RATE REMAINED 
FLATTISH IN 3Q17 WHEN COMPARED WITH 2Q17
.
CAR RENTAL NETWORK EVOLUTION
Number of car rental locations Brazil and abroad (does not include Hertz Brasil)
272 286 304 320 333 371
202 193 172 174 158 136
50 63 64 70 70 70
524 542 540 564 561 577
2012 2013 2014 2015 2016 9M17*
Localiza's branches ‐ Brazil Franchisees' branches ‐ Brazil Franchisees' branches ‐ abroad
+38
38 CORPORATE BRANCHES WERE ADDED TO THE NETWORK IN 9M17
44
* Does not include Hertz Brasil branches
FLEET RENTAL 
NUMBER OF DAILY RENTALS (THOUSAND)
15.3% GROWTH IN DAILY RENTALS AND NET REVENUES IN 3Q17 45
535.7  575.9  571.9  608.5  651.8 
481.3 
538.2 
163.5  188.5 
2012 2013 2014 2015 2016 9M16 9M17 3Q16 3Q17
10,601  10,844  10,363  10,901  11,240 
8,318  9,184 
2,812  3,241 
2012 2013 2014 2015 2016 9M16 9M17 3Q16 3Q17
NET REVENUES (R$ MILLION)
NET INVESTMENT 
FLEET EXPANSION (REDUCTION)* (QUANTITY)
108,271 CARS PURCHASED IN 9M17, 57,213 OF WHICH WERE PURCHASED IN 3Q17, INCLUDING HERTZ BRASIL46
NET INVESTMENT IN FLEET (R$ MILLION)
Cars purchased Cars sold
2,011 7,103
* It does not consider theft / crashed cars.
9,183
465.0
(273)
1,618.8
2,026.2
2,483.2
2,278.4
3,289.6
2,211.9
4,316.6
1,078.0
2,208.9
1,520.0 1,747.3
2,018.2 2,044.9
2,342.6
1,609.3
2,424.7
592.9
898.4
2012 2013 2014 2015 2016 9M16 9M17 3Q16 3Q17
58,655 
69,744 
79,804 
64,032 
87,833 
59,912 
108,271 
28,903 
57,213 56,644  62,641  70,621 
64,305  68,449 
47,566 
64,451 
17,379 
23,941 
2012 2013 2014 2015 2016 9M16 9M17 3Q16 3Q17
98.8
278.9 233.5
19,384
947.0
12,346
602.6
485,1
43,820
33,272
1,891.9
1,310.5
11,524
267
100,109
8,162
8,162
49,051 267
64,184
23,674
9.04,030.1
286.5
286.5
1,922.4 9.02,415.7
889.4
Hertz Brasil
Purchases (includes accessories) Used car sales net revenues Hertz Brasil
47
NUMBER OF POINTS OF SALE 
73 74 75 77
84 79
93
56,644 
62,641 
70,621 
64,305  68,449 
47,566 
64,451 
‐50,000
‐30,000
‐10,000
 10,000
 30,000
 50,000
 70,000
‐10
10
30
50
70
90
110
130
150
2012 2013 2014 2015 2016 9M16 9M17
Points of sale Cars sold
NEW POINTS OF SALE WILL BE ADDED TO SUPPORT THE FLEET RENEWAL.
48
END OF PERIOD FLEET
185,390 CARS AS OF 09/30/2017
INCREASE OF 39,324 CARS IN THE RENT A CAR DIVISION WITHOU IMPACTING UTILIZATION RATE
Car Rental Fleet Rental Franchising            
+10,218
+39,324
Quantity
1,646.7 1,758.9 1,874.0 1,883.1 2,096.8 1,523.9 1,824.1
530.3 665.0
1,520.0 1,747.3 2,018.2
2,044.9
2,342.5
1,609.4
2,424.7
592.9 898.4
3,166.7 3,506.2 3,892.2 3,928.0
4,439.3
3,133.3
4,248.8
1,123.2
1,563.4
2012 2013 2014 2015 2016 9M16 9M17 3Q16 3Q17
49
CONSOLIDATED NET REVENUES
R$ million
Rental Used car sales
39.2% INCREASE IN CONSOLIDATED REVENUES IN 3Q17
50
CONSOLIDATED EBITDA
R$ million
(*) It considers the new appropriation criteria of the overhead, which is also appropriated to Seminovos.
(**)3Q17 and 9M17 adjusted financials
Divisions 2012 2013 2014* 2015 2016 9M16 9M17 3Q16 3Q17
Car Rental 40.9% 36.8% 38.7% 31.8% 32.3% 32.7% 34.2%** 31.9% 32.2%**
Fleet Rental 66.4% 65.5% 60.0% 62.2% 64.5% 64.7% 62.7% 64.5% 63.4%
Rental Consolidated 49.3% 46.5% 45.3% 41.7% 42.3% 42.9% 42.6%** 42.1% 41.0%**
Used Car Sales 4.2% 5.7% 6.0% 7.3% 5.5% 5.6% 6.2% 4.9% 6.6%
EBITDA margin:
875.6 916.5 969.8 934.8
1,015.6
744.6
927.9
252.1
332.3
2012 2013 2014 2015 2016 9M16 9M17
Adjusted
3Q16 3Q17
AdjustedIncurred One‐time costs acquisition Hertz Brasil  and Franchisees
21.5
21.5
31.8% EBITDA INCREASE IN 3Q17
51
AVERAGE ANNUAL DEPRECIATION PER CAR
In R$
1,896 
1,452  1,270 
622 
1,251  1,351 
2012 2013 2014 2015 2016 9M17 annualized
3,972
5,408
4,311 
4,592  4,202  3,935  3,714 
3,105 
2012 2013 2014 2015 2016 9M17 annualized
2,076
IPI effect
1,097
IPI Effect
FLEET RENTAL
CAR RENTAL
DEPRECIATION IS IMPACTED BY THE NEW AND USED CAR MARKET, AS WELL BY THE COST TO SELL 
52
CONSOLIDATED EBIT
R$ million
465.8
652.1 726.7 735.5 771.1
569.1
729.4
187.8
263.9
2012 2013 2014 2015 2016 9M16 9M17
Adjusted
3Q16 3Q17 Adjusted
610.3
Divisions 2012 2013 2014 2015 2016 9M16 9M17 3Q16 3Q17
Car Rental 23.7% 32.8% 36.2% 34.3% 30.2% 31.0% 34.8%* 28.1% 34.4%*
Fleet Rental 36.9% 45.1% 44.3% 48.9% 51.2% 50.8% 52.7% 51.4% 53.1%
Consolidated 28.3% 37.1% 38.8% 39.1% 36.8% 37.3% 40.0%* 35.4% 39.7%*
21.5
21.5
Incurred One‐time costs acquisition Hertz Brasil  and Franchisees
144.5
IPI Effect
(*)3Q17 and 9M17 adjusted financials
40.5% EBIT GROWTH, WITH INCREASING MARGINS ON RAC AND FLEET RENTAL
53
CONSOLIDATED NET INCOME
R$ million
240.9
384.3 410.6 402.4 409.3
304.9
389.0
103.9 139.5
2012 2013 2014 2015 2016 9M16 9M17
Adjusted
3Q16 3Q17
Adjusted
336.3
Reconciliation EBITDA x Net income 2012 2013 2014 2015 2016 9M16 9M17* Var. R$ Var. % 3Q16 3Q17* Var. R$ Var. %
Consolidated EBITDA 875.6 916.5 969.8 934.8 1,015.6 744.6 927.9 183.3 24.6% 252.1 332.3 80.2 31.8%
Cars depreciation (232.4) (229.0) (207.4) (163.6) (206.3) (146.8) (170.2) (23.4) 15.9% (54.7) (58.2) (3.5) 6.4%
Cars additional depreciation – IPI effect (144.5) ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐
Other property depreciation and amortization (32.9) (35.4) (35.7) (35.7) (38.2) (28.7) (28.3) 0.4 ‐1.4% (9.6) (10.2) (0.6) 6.3%
EBIT 465.8 652.1 726.7 735.5 771.1 569.1 729.4 160.3 28.2% 187.8 263.9 76.1 40.5%
Financial expenses, net (138.7) (110.6) (151.1) (202.7) (243.5) (170.8) (221.3) (50.5) 29.6% (53.7) (79.4) (25.7) 47.9%
Income tax and social contribution (135.3) (157.2) (165.0) (130.4) (118.3) (93.4) (119.1) (25.7) 27.5% (30.2) (45.0) (14.8) 49.0%
Income tax and social contribution – IPI effect 49.1 ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐
Net income of the period 240.9 384.3 410.6 402.4 409.3 304.9 389.0 84.1 27.6.% 103.9 139.5 35.6 34.3%
16.3
16.3
Incurred one‐time costs acquisition Hertz Brasil and Franchisees, after taxes 
95.4
IPI Effect
(*)3Q17 and 9M17 adjusted financials
34.3%NET INCOME INCREASE IN 3Q17
54
FREE CASH FLOW
R$1 billion investment
(64,451 cars)
(35,658  cars) (includes 8,162
cars)
R$ 1 BILLION INVESTED IN GROWTH
FREE CASH FLOW 
55
Free cash flow ‐ R$ million 2012 2013 2014 2015 2016 9M17 
Adjusted
Operations
EBITDA 875.6 916.5 969.8 934.8 1,015.6 927.9
Used car sale revenue, net from taxes (1,520.0) (1,747.3) (2,018.2) (2,044.9) (2,342.5) (2,424.7)
Depreciated cost of cars sold  1,360.2 1,543.8 1,777.0 1,769.1 2,102.5 2,178.8
(‐) Income tax and social contribution (100.9) (108.5) (113.1) (110.7) (93.3) (81.7)
Change in working capital 37.1 2.9 (27.1) (30.0) 113.2 (28.9)
Cash generated by rental operations 652.0 607.4 588.4 518.3 795.5 571.4
Capex ‐renewal
Used car sale revenue, net from taxes 1,520.0 1,747.3 2,018.2 2,036.3 2,342.5 2,424.7
Fleet renewal investment (1,563.3) (1,819.7) (2,197.7) (2,278.4) (2,563.6) (2,594.6)
Net investment for fleet renewal (43.3) (72.4) (179.5) (242.1) (221.1) (169.9)
Fleet renewal – quantity 56,644 62,641 70,621 64,032 68,449 64,451
Investment, other property and intangible  investments (77.8) (47.5) (46.3) (29.7) (42.2) (35.1)
Free cash flow from operations, before growth 530.9 487.5 362.6 246.5 532.2 366.4
Capex  ‐Growth
Fleet growth (investment) (55.5) (209.4) (286.8) 8.6 (726.0) (1,435.5)
Change in accounts payable to car suppliers  (116.9) 89.7 334.4 (121.2) 190.7 738.7
Fleet growth capex (172.4) (119.7) 47.6 (112.6) (535.3) (696.8)
Fleet increase / (reduction) – quantity 2,011 7,103 9,183 (273) 19,384 35,658
Free cash flow after growth, and before interest and new HQ 358.5 367.8 410.2 133.9 (3.1) (330.4)
Capex‐non‐
recurring
Hertz acquisition net of the acquired cash 
(R$360.1 million ‐ R$22.4 cash)
‐ ‐ ‐ ‐ ‐ (337.7)
Incurred one‐time costs effect ‐ ‐ ‐ ‐ ‐ (21.5) 
New headquarters construction and furniture (2.4) (6.5) (148.3) (30.7) (84.4) (119.7)
Free cash flow before interest 356.1 361.3 261.9 103.2 (87.5) (809.3)
56
CHANGE IN NET DEBT
R$ million
R$1.1 BILLION NET DEBT INCREASE DUE TO FLEET EXPANSION AND HERTZ BRASIL ACQUISITION
R$1 billion investment
57
DEBT MATURITY PROFILE (PRINCIPAL)
R$ million
1,939.4
111.3
435.6 685.6
1,420.0
672.5 500.0 500.0
700.0
350.0 
350.0 
Cash 2017 2018 2019 2020 2021 2022 2023 2024
1,232.5
2,289.4
Pro‐Forma with 4th debentures issuance of Localiza Fleet, completed in October. 2017
1,050.0
As of September 30, 2017
Includes 4th  issuance of Localiza Fleet completed in October 2017
STRONG CASH POSITION AND COMFORTABLE DEBT PROFILE
58
DEBT RATIOS
THE COMPANY CONTINUES TO PRESENT SOLID DEBT RATIOS
NET DEBT VERSUS FLEET VALUE
BALANCE AT THE END OF PERIOD 2012 2013 2014 2015 2016 9M17
Net debt / Fleet value 48% 48% 40% 44% 45% 49%
Net debt / EBITDA(*) 1.4x 1.5x 1.4x 1.7x 2.1x 2.6x
Net debt / Equity 0.9x 1.0x 0.8x 0.8x 0.9x 1.3x
EBITDA / Net financial expenses 6.3x  8.3x 6.4x 4.6x 4.2x 4.2x
NET DEBT               FLEET VALUE  
(*)Annualized
1,231.2 1,332.8 1,322.3 1,588.6
2,084.0
3,238.3
2,547.6 2,797.9
3,296.3 3,642.7
4,623.6
6,588.6
2012 2013 2014 2015 2016 9M17
59
Website: www.localiza.com/ir  E‐mail: ri@localiza.com   Phone: 55 31 3247‐7024
The material presented is a presentation of general background information about LOCALIZA as of the date of the presentation. It is information in summary form and does not purport to be
complete. It is not intended to be relied upon as advice to potential investors. No representation or warranty, express or implied, is made concerning, and no reliance should be placed on, the
accuracy, fairness, or completeness of the information presented herein.
This presentation contains statements that are forward‐looking within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward‐
looking statements are only projections and are not guarantees of future performance. Investors are cautioned that any such forward‐looking statements are and will be, as the case may be, subject
to many risks, uncertainties and factors relating to the operations and business environments of LOCALIZA and its subsidiaries that may cause the actual results of the companies to be materially
different from any future results expressed or implied in such forward‐looking statements.
Although LOCALIZA believes that the expectations and assumptions reflected in the forward‐looking statements are reasonable based on information currently available to LOCALIZA’s management,
LOCALIZA cannot guarantee future results or events. LOCALIZA expressly disclaims a duty to update any of the forward‐looking statement.
Securities may not be offered or sold in the United States unless they are registered or exempt from registration under the Securities Act of 1933.
This presentation does not constitute an offer, invitation or solicitation of an offer to subscribe to or purchase any securities. Neither this presentation nor anything contained herein shall form the basis of
any contract or commitment whatsoever.
DISCLAIMER

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