Personal Information
Organization / Workplace
Greater New York City Area United States
Industry
Advertising / Marketing / PR
Website
www.msourceideas.com
About
Contact: lionel@msourceideas.com Website: msourceideas.com
I'm a native of the U.K. but I've spent my professional life here in the U.S., mostly in California and New York, where I'm based now. I travel regularly back to England to brush up on my Brit accent and to check if its still raining over there (kidding! of course it's still raining!)
With regards to my business approach, here's one of my favorite quotes from Management Guru Peter Drucker:
“Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs...”
In this spirit, I'm an i...
Tags
sales funnel
content marketing
social media marketing
sales
marketing strategy
thought leadership
online marketing
digital marketing
lead generation
finding your writing voice
infographic
sales prospect
social media strategy
marketing funnel
buyer persona
buyer's journey
See more
Presentations
(6)Likes
(4)BEST PRACTICE: Stop creating crap - 10 reasons your content isn't very good but could be
B2B Marketing
•
8 years ago
Insane Honesty in Content Marketing
Velocity Partners
•
8 years ago
The Other C Word: What makes great content marketing great
Velocity Partners
•
10 years ago
The Social Marketer's 2014 Toolkit Webinar
Social Fresh Conference
•
9 years ago
Personal Information
Organization / Workplace
Greater New York City Area United States
Industry
Advertising / Marketing / PR
Website
www.msourceideas.com
About
Contact: lionel@msourceideas.com Website: msourceideas.com
I'm a native of the U.K. but I've spent my professional life here in the U.S., mostly in California and New York, where I'm based now. I travel regularly back to England to brush up on my Brit accent and to check if its still raining over there (kidding! of course it's still raining!)
With regards to my business approach, here's one of my favorite quotes from Management Guru Peter Drucker:
“Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs...”
In this spirit, I'm an i...
Tags
sales funnel
content marketing
social media marketing
sales
marketing strategy
thought leadership
online marketing
digital marketing
lead generation
finding your writing voice
infographic
sales prospect
social media strategy
marketing funnel
buyer persona
buyer's journey
See more