120 190803 Fast Forward - How Woman Can Achieve Power And Purpose 10-12

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Chapter 10-12

If we stop thinking of
women as victims
or as a burden and start
recognizing them as
strong and creative force,
a whole new world of
opportunities will open up
CH#01. WHY WOMEN, WHY NOW.
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Kathleen Matthews (two from right) has been making impact since
she was an on air reporter, talk show host, then
Marriott Chief of global communications and public affair.
CH#02. KNOW THE POWER OF WOMEN

CH#03. FIND YOUR PURPOSE
Integrating purpose into one's life
and work can be transformative.
Sometimes that purpose led us to
make what outside observers
might see as unorthodox choices,
at times veering off traditional
career tracks in order to take a
chance to make an impact.
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CH#04. CONNECT WITH OTHERS
Experience echoes what a growing body of research tells us that
connecting to a cause larger than ourselves
is one of the surest steps toward a meaningful life.

CH.05 LEADERSHIP & NETWORK AT TOP
Female leaders lead differently, as they bring meaning & purpose to
work, lead from their strengths, embrace positive & negative
emotions at work and harness that energy to motivate their
colleagues, and they build community & trust in their organization so
that everyone feels capable of participating.

CH.06 WHY THE MIDDLE MATTERS
There is abundance of power in the middle, in the vast cadre of
women who may not be at the very top, but whose talent and
resources make them an essential part of their organizations.
Women in the middle hold the key to promote female-focused
strategies, as well as creating supportive, flexible work environments.

CH.07 POWER AT THE BASE
Kate Spade recruited 150 of Masoro’s most talented and committed
female artisans and helped them sets their own worker-owned, for
profit-business.
Today, when fashion-forward shoppers visit a Kate Spade store or
its website, they can choose from a range of embroidered and
beaded handbags produced by the co-op. Shopping become a lot
more purposeful.

CH.08 ENTREPRENEURS AND INNOVATORS
Women are not only building businesses and investing in their families;
they often combine a social mission with their business strategy, putting
them at the forefront of the next generation of entrepreneurship.

CH.09 UNFINISHED BUSSINESS
Women bear the consequences of violence and conflict
disproportionately. They compromise more than 3-4 of the refugees
and displaced persons resulting from wars, they are targets of mass
rape in times of war and they are the ones left behind to rebuild a
society.

But the law and public policy can only go so far in addressing
discrimination and violence faced by women.
We need to change the culture and attitudes that lead to
discrimination and violence against women.
Three of those critical levers for change are:
Education
Technology
Media
WOMEN, PEACE AND SECURITY
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CHAPTER 10
Levers For Change:
Technology and Education

Kakenya Ntaiya (born 1978) is a Kenyan educator, feminist and
social activist.
She is the founder and president of the Kakenya Center for
Excellence, a primary boarding school for girls in the Maasai village
of Enoosaen. The first class of 30 students enrolled in May 2009.
The center requires that parents agree not to subject their enrolled
daughters to genital mutilation or forced marriage.

Levers For Change:
Female genital mutilation (FGM)
has been illegal for girls under 18
in Kenya since 2002, Yet almost
90% of Maasai girls undergo
female genital mutilation.
Why are Maasai girls forced to
become child brides and married
at such an early age?
Extreme Poverty
Fear of Early Pregnancy
Tradition
Social Pressure
Education
tt

Levers For Change:
“Education is very important for girls
because it allows them to learn their
legal rights, it liberates them, and
gives them opportunity to realize
their full potential avoiding FGM,
early marriage and early child birth”
Kakenya said

Levers For Change:
Ensuring girls' and women's access to
education is a necessary precondition for
us to fast-forward to the more egalitarian
world we want to see.
"Investment in the education of girls may
well be the highest return investment
available in the developing world"
Lawrence Summers
former chief economist of the World Bank

Levers For Change:
Malala Yousafzai, Pakistani activist
for female education and the
youngest Nobel Prize laureate.
She is known for human rights
advocacy, especially the education of
women and children in her native
Swat Valley in Pakistan, where the
local Taliban had at times banned
girls from attending school.
Her advocacy has grown into an
international movement.

Levers For Change:
Girls living in rural areas are prone to drop out of school once they
begin menstruating, because of a lack of sanitary products and
bathrooms. Only 23 percent of underserved, rural girls in sub-
Saharan Africa make it all the way through primary school
Days for Girls is working to improve school attendance around the
world by providing washable sanitary pads. Since 2008,they have
distributed more than 300,000 washable pads to women and girls in
87 countries.

Levers For Change:
Equal access to technology is
today another precondition:
new information technologies,
and especially mobile
innovations, have the
potential to bring millions of
women into the global
economy,
Without these two levers,
progress for women and girls
and consequently all of
society will be hampered.
Made equally accessible to
all, education and technology
can accelerate our global
community forward.

Levers For Change:
Anand Mahindra, the chairman of the
international corporation Mahindra Group
He decided to launch a non-profit
dedicated to girls education. He asked
Sheetal, a product manager for some of
the company's flagship projects. to take
charge of the initiative.
Anand knew that schooling for girls would
be boon to Indian society, contributing to
the decline of social customs like child
marriage and the dowry system.

Levers For Change:
The Blind Spot: Girls in STEM
Reshma Saujani is one woman trying to encourage more women
majoring in STEM disciplines, by targeting girls in high school.
Girls Who Code is a nonprofit she launched in 2012, which aims to
get girls hooked on computer coding while they’re still young.

Levers For Change:
Reshma was inspired to start Girls
Who Code after observing a
troubling pattern while touring her
congressional district during an
unsuccessful campaign for
Congress in 2010.
In about 2 years from its launch
on spring of 2012 to the end of
2014, the organization has
reached approximately 3000 girls
and is set to an ambitious goal of
reaching 1 million students by
2020.

Levers For Change:
"...Not only did they learn how to code, but they
were building things that were about making
their communities a better place."
Reshma Saujani
Founder of Girls Who Code

Levers For Change:
The Blind Spot:
Girls in STEM
The National Center for Women and
Information Technology (NCWIT), co-
founded in 2004 by Lucinda (Lucy)
Sanders, aims even younger, creating
programs that target girls starting in
kindergarten and continuing through
college.
NCWIT Award for Aspirations in
Computing was launched to recognize
girls who show an aptitude for
computer science.

Levers For Change:
The Blind Spot:
Girls in STEM
The intention of this award?
To provide much-needed
validation to counteract the
discouragement girls often
experience at school.
Winners of NCWIT award
are giving back by
mentoring middle school
girls in a near-peer
mentoring program called
AspireIT.

Levers For Change:
With company such as Google and
Motorola (and recently Apple with its 4-
year funding commitment worth $10
million) backing NCWIT, the
Aspirations in Computing Award has
become a signature nationwide
program, with regional and local events
that recognize girls in their own
communities.
Aspirations in Computing Educator
Award were also given to appreciate
the work of passionate and dedicated
teachers.

Levers For Change:
"Young women who self-identify as technical are a priceless
group. Their skills are very attractive to everybody."
Ruthe Farmer
NCWIT’s Chief Strategy and Growth Officer

Levers For Change:
Ruthe Farmer’s statement is further
backed by Paula Stern’s word on
America’s economy. One of the first
female commissioners of the U.S.
International Trade Commission, she
stated that diversity has always been
the hallmark of America’s success.
Without women and girls, technology
as we know it may have been not as
creative, and can diminish the
competitiveness of one’s country.

FIXING THE PIPELINE
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The STEM pipeline is the educational pathway
for students in the fields of science, technology,
engineering, and mathematics (STEM).
Today, this metaphor is commonly used to
describe retention problems in STEM fields,
called “leaks” in the pipeline
https://en.wikipedia.org/wiki/STEM_pipeline

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FIXING THE PIPELINE
The first woman to receive a PhD in neurobiology and to chair the department
at Harvard Medical School, and she was the first woman to be given tenure at
Stanford School of Medicine in the basic sciences.
As the first, she did not have any female role models in her
professional life, but found male role models
who helped her achieve her goals.
Dr. Carla Shatz a world-renowned
neurobiologist and professor of
biology and neurobiology.

Women and Tech: The Backstory
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Ada lovelace english
mathematician and writer the
creator of a general-purpose
machine
A century later, during the
Second World War Betty Jean
Jennings Bartik, a math whiz from
Missouri and her colleagues
developed and codified many of
the fundamentals of programming
while working on the ENIAC

Women and Tech: The Backstory
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Increasing the number of Women in the tech field is also critical to
driving social progress. Many senior-level women in tech we spoke
with observed that women often use their engineering power for
purpose
Men tend to be drawn to technology because they like to fiddle
with things, because they are fascinated by the technology itself it's
kind of a puzzle to solve.
whereas Women tend to be drawn more to to use technology
because it's a powerful tool that can actually solve real problems in
the world and can make the world a better place.

lia s. Associates
MIRACLE OF MOBILE
Mobile phone can be a weapons of mass empowerment. Apps and
services are now designed specifically to lower the barriers to
entrepreneurship, allowing women to start and manage
their own businesses and get real-time market information
nine out of ten women said their mobile phones made them feel
designed specifically to lower safer, eight out of ten felt more
enhanced economic opportunity

Bridging the Tech Gender Gap
Intel Corporation released
a groundbreaking report on
"Women and the Web,"
revealing concrete data on
the enormous gender gap
of the Internet in
developing countries and
the social and economic
benefits of securing
Internet access for women.

Bridging the Tech Gender Gap
On average in all developing countries, almost 35 percent fewer
women than men have access to the Internet, and gender
inequalities have jumped to nearly 45 percent in regions such as
Sub-Saharan Africa.
Enabling Internet access for more women and girls in developing
countries promises immediate and enormous benefits.
Have access to the transformative power of the Internet. And, it has
the potential to contribute around $ 13 billion to $ 18 billion in
annual GDP in 144 developing countries.

In July 2002, he made
his first TV film
appearance on "Gotta
Kick It Up" for the Disney
Channel and he made a
feature film debut on the
indie sleeper hit "Real
Woman Have Curves".
Media Matters
Like his brothers, Ferrera also paid extra attention to his
education. He took International Relations at the
University of Southern California, and also studied at
the American University Washington Semester Program
in the fall of 2004.

Media Matters
Patricia de Stacy Harrison is the
president and chief executive
officer of the Corporation for
Public Broadcasting (CPB), the
leading funder of public radio
programs and public television
for the American people.
Under his leadership, Harrison
has strengthened public service
media through CPB's strategic
focus in three important areas:
Digital; Diversity; and
Dialogue.

Media Matters
In Half the Sky, Nocholas reminds what is
at stake: "In the nineteenth century,
central morality challenged us as slaves.
In the twentieth century, it was a battle
against totalitarism. We believe that in this
century moral importance is a struggle for
gender equality around the world.

Media Matters
Oprah Winfrey is probably the best example of a woman who has used
her media strength for a particular purpose. As one of the most
successful and influential television figures throughout the masses.
At every stage of his career, he has been dedicated to opening doors
for other women and girls. Oprah understands the value of partnerships
for goals with the power of women.

Media Matters - Entertainment Takes The Lead in
Depicting Women Leaders
Geena Davis is a renowned
American actress, producer, writer
and women’s rights activist.
In 2004, Davis launched the Geena
Davis Institute on Gender in Media,
which works collaboratively with the
entertainment industry to dramatically
increase the presence of female
characters in media.
In 2019, in recognition of her work for
gender equality, Davis will receive
the Jean Hersholt Humanitarian
Award from the Academy of Motion
Picture Arts and Sciences.

Media Matters
Detoxifying Our Media Diet
Geena Davis (born January 21, 1956)
is an American actress who won an
Academy Award and Golden Globe
nomination. He was born in Wareham.
He has a career in the film world since
1982.

Media Matters
The toxic effects of an unhealthy
media diet are not limited to women,
it is very detrimental to that apply to
their self-esteem. When girls absorb
television shows, it not only affects
their confidence but also their life
choices.

Media Matters
Sherrie Westin is President of Global Impact and Philanthropy for
Sesame Workshop, the nonprofit educational organization behind
Sesame Street. The Workshop's mission to help children
everywhere grow smarter, stronger, and kinder.

Media Matters
Smart and powerful muppet that
teaches good health and hygiene
habits. Who live with HIV, provide
vital health information and also
show children who have HIV that
they don't need to be afraid.

Media Matters
Sesame Street, through a culturally sensitive curriculum and
a variety of media, uses fun and interesting Muppets to teach
and inspire - especially girls who are still too often
marginalized and exiled.

CHAPTER 12
Moments in History: Our Moment is Now

Seneca Falls is a historic
location along a branch of the
Erie Canal and the birthplace
of women's rights, where the
1848 women's rights
convention was held.

Elizabeth Cady Stanton and
Mott got inspiration from the
writings of Sarah Moore Grimké.
An educated girl from a
plantation owner.
Grimké was one of the first
women to support women's
rights and perhaps an early
supporter of equal wages for
women in the United States.

Seneca Falls, New York, on July
19, 1848, a convention on
women's human rights was held.
The first women's convention held
in the United States. The
convention was attended by 200
women. The convention was
organized by Lucretia Mott and
Elizabeth Cady Stanton, two
women who were members of the
abolition of slavery movements.

Malak Jan was born into a family belonging to the mystical order.
“Obtaining the right philosophy of life, shaped fundamentally by one's
intellectual and moral development, is a meaningful outfit of life” said
Malak Jan

Her wisdom, Progress will also
require a change in mindset about
the values and roles of women
and girls. That allows girls to go to
school and to attend classes,
equal inheritance and ownership
rights, and full economic
participation and financial
independence for women.

This perspective shift begins in
each of us: we look at knowing
relationships with others to turn
that goal into action. our own
strengths, finding our purpose, and
As we have learned from our own
personal journey, by connecting
with like-minded people who share
our values, we cannot speed up
our own lives.

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