By leveraging Big Data, the healthcare industry has an incredible potential to improve lives. This session will give examples of how data volume, velocity and variety is transforming the “art” of a doctor to the science of care. It will describe how the use of machine learning and massive amount of data will drive the new Consumer Drive healthcare movement.
12. Areas of Focus for the 3 Vs in Health
The more information consumers put out there via the
Internet of Things, the more services they can leverage
WELLNESS PERSONALIZED
MEDICINE
CARE
DELIVERY
COST
TRANSPARENCY
13.
14. Evolving Roles of Health Professionals
• Physician as manager, rather than repository of medical knowledge
• Greater reliance on HIT for decision support
• Improved care through use of aggregate patient data
• Highly networked, team based care
• New ethical & legal issues/quandaries
Providers
15. Evolving Roles of Health Professionals
• Uncertain economics of drug development & commercialization
• Regulatory mandates could disrupt development budgets &
market plans
• “Personalization” of drugs will require partnering with diagnostics
companies
Pharma
16. Payers
Evolving Roles of Health Professionals
• Greater emphasis on clinical validity & utility of diagnostic tests
• Increased need to demonstrate cost efficiencies
• Proactive strategies to limit reimbursement
• Increased pressure to change paradigm towards preventive
medicine
17. Healthcare Data Applications
Millennials
• Predictive premiums
• Activity/lifestyle-based premiums
• Gamification
• Social communities
• Advanced payment systems
• Tele-health
• Communication channels between patient/provider (appointment booking, claims
paying, auto-pharma refill, messaging, health record portals)
Provide Value through Convenience & Experience
18. Healthcare Data Applications
Families
• Care convenience (rent-a-device)
• Remote care
• Retail buying pattern integration
• Diagnostic integration
• Predictive provider recommendations
• Communication channels between patient/provider (appointment booking, claims
paying, auto-pharma refill, adherence notifications, pediatric alerts)
Provide Value through Understanding Patients & Predicting Needs
19. Healthcare Data Applications
Seniors
• Advanced Welcome Packages
• Enhanced walkthroughs/tutorials of benefits & portals
• Medication Management
• Outreach programs
• Communication channels between patient/provider (appointment booking, claims
paying, auto-pharma refill, adherence notifications, immobility alerts)
Provide Value through Education & Improving Quality of Life
20. The Next Generation of Healthcare
Increasingly predictive analytics
and consumer-centric health systems will
improve quality of life with personalized care.
Chris – Please animate
Be sure to touch on the 3vs for each analogy
Be sure to touch on the 3vs for each analogy
Chris - divide into 4 squares/sections and update car insurance graphic
Health insurance –
Progressive supplies its members with OBD tools to change behaviors and offer lower premiums. How can Health Insurance apply the same principles?
Ethics-based source of truth for data (Government?)
Companies should focus on data integration vs ownership
Trackable behaviors linked to health insurance premiums
Capture a 4D view of patients
Environmental (pollution, zero emission cars, data-based competitions for the “cleanest” state)
Socioeconomics (developed vs under-developed neighborhoods)
Food & Retail Industry (purchasing patterns)
Exercise (Gym memberships, wearable devices, sports & athletics)
Psychology (Behavioral health, IQ tests, religious belief)
How Can We “Uberize” Health Care to ultimately improve the quality of life?
Deregulation to a focus on consumerism.
Uber phenomenon was driven by cost, was design around the system and not the consumer.
ACA did not address the cost, but was designed around accountability.
Consumers will eventually revolt and fixate on systems that are personalized
Need an eHarmony of MDs
Additional notes: We will rely more on specialized applications and less on the expertise of the doctor.