1. Rachael Cheong Ong Tun Chiek Daniel Mazlan Miaw Yen Chie Chong Kit Yee

3. SYNOPSIS
HI, MY NAME IS BOO. I WAS BORN IN A VERY POOR FAMILY. I LEARN TO BE RESPONSIBLE
AND COMPROMISING FROM A VERY YOUNG AGE. WE LIVE IN A VERY SIMPLE LIFE AS WE
ONLY HAVE PORRIDGE FOR ALMOST EVERY MEAL. MY BROTHER AND I USUALLY JUMP
INTO BARRELS OF DISPOSAL FOODS, LOOKING FOR THE EDIBLE ONES AND THIS IS
HOW WE CALL THE “DESSERT.” WE NEVER HAD A FULL APPLE.
ONE DAY, FRIENDS AND THOSE KIDS IN THE VILLAGE STARTED TO DESCRIMINISE ME OF
BEING DIRTY AND SMELLY AND STUPID AS WELL. I REALLY HOPE TO LIFE A BETTER LIVE
AS I REALLY HATE MY LIFE. SO I DECIDED TO FIGURE OUT A WAY TO EARN MORE
MONEY AND BE ONE OF THE MOST OUTSTANDING STUDENTS.
SINCE I WAS BORN TO BE TALENTED IN DRAWING, SO I TRIED TO SELL MY DRAWING.
BESIDES I EVEN WORK HARD IN THE NIGHT TO EARN SOME MONEY FOR MY EXPENSES.

4. FEW YEARS LATER, FINALLY I HAD FINISH MY SECONDARY SCHOOL AND BECAME ONE OF
THE TOP STUDENT. I WANTED TO EXPLORE MY CREATIVE TALENT IN A ADVERTISING
FIELD BECAUSE I CAN GET A BETTER JOB AND A HIGHER PAY. SO MY FRIEND ADVISE ME
TO GO TO THE CITY BUT I REFUSED BECAUSE I HAD A NEGATIVE THOUGHT OF CITY
PEOPLE BEING UNFRIENDLY AND SHOW OFF.
WITH A POSITIVE ATTITUDE I DECIDED TO GO TO KL WITH A DESIRE TO MAKE A NAME FOR
MYSELF IN A ADVERTISING WORLD BUT DUE TO MY LACK OFF EXPERIENCE AND
QUALIFICATION IN ADVERTISING NO BODY WANT TO HIRE ME. AS I WAS ABOUT TO GIVE
UP I THOUGHT BACK OF MY POVERTY LIFE WHICH IS AWFUL AND I DIDN’T WANT TO
DISAPPOINT MY PARENTS AS WELL.
WITHIN A FEW YEARS I FINALLY GET INTO ADVERTISING FIELD AND THE HIGHEST
ACHIEVEMENT OF ALL WAS WINNING THE MOST NUMBER OF TELEVISION COMMERCIAL
AWARDS IN THE USA TELLY AWARD. FINALLY, I SUCCESS AND BECAME ONE OF THE
FAMOUS ARTIST AND GET TO LIVE A BETTER LIFE AFTER ALL.

5. PRIMARY CONCEPTS
1. SOCIALCULTURAL PERSPECTIVE
2. EXTRINSIC MOTIVATION
3. ATTITUDE FORMATION
4. SOCIAL COMPARISON
5. PERSUASION

6. SOCIOCULTURAL
PERSPECTIVE

7. SOCIALCULTURAL
PERSPECTIVE
IN COMICDEFINITION
•This perspective
focuses on the
relationship between
social behaviour and
culture
•Boo has to eat porridge for
every meal even he DISLIKE
porridge.
•He was force to wear those
old clothes that were pass
down from his brother.

8. EXTRINSIC
MOTIVATION

9. EXTRINSIC
MOTIVATION
DEFINITION IN COMIC
• Taking certain
action because of
external pressure.
• Boo was motivated
by his poor life and
try to change his life

10. ATTITUDE
FORMATION

11. ATTITUDE
FORMATION
DEFINITION IN COMIC
•Explicit attitudes are
deliberately formed
and are easy to self-
report.
•Boo change from a
lazy and unclever
students to a
hardworking and
responsible person
due to his life.

12. SOCIAL
COMPARISON

13. SOCIAL
COMPARISON
DEFINITION IN COMIC
• Using others as
standard and compare
to ourselves
• Boo love the peaceful
life in his village rather
than the busy city

14. PERSUASION

15. PERSUASION
DEFINITION IN COMIC
•Convince other
people to change
their attitudes or
behaviors..
• Boo friend convince
him to go to the city
and explore rather
than staying at
village.

16. THANK YOU!