product launch campaign for the african red
                                  tea age defense line of skin care products
 ...
selected examples from Lowe’s Home Improvement




     Interior Paint
     Pintura para interiores
                      ...
selected examples from Highlander Communications




                                                           brochures ...
selected examples from event planning


                                                                                  ...
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Work Samples for Kristen Lawson

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Highlights of my experience working for Lowe's Home Improvement, Ole Henriksen with SEPHORA, Highlander Communications and various freelance projects.

Published in: Design, Business
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Work Samples for Kristen Lawson

  1. 1. product launch campaign for the african red tea age defense line of skin care products for Ole Henriksen product launch party at Ole’s home in the Hollywood hills: hors d'oeuvres, decor, press kits, invitations, giftbags, centerpieces contest for Harvey Nichols sales associates in London greetings from hollywood! skin care never looked so good Win an exclusive Hollywood getaway, courtesy of Ole Henriksen, featuring a day of luxurious pampering at celebrity hotspot, Ole Henriksen Face/Body spa, plus a lunch date with the skincare guru himself! One lucky winner will receive: • Round trip airfare to Los Angeles, California • 3 days, 2 night stay at a luxurious hotel on Sunset Blvd. • Head to toe pampering at Ole Henriksen Face/Body spa • A unique Hollywood experience—be part of a live studio audience for a TV show taping or Hollywood sightseeing tour • A complete skincare regimen from the Ole Henriksen product line worth $500 • A premium Ole Henriksen spa robe • An exclusive lunch meeting with Ole Henriksen Prize value worth close to $5000. Eligibility based on highest overall sales in three month period. Contest will run from August 1 through October 31 2008. tradeshow booth for the 2008 ISPA Convention in Las Vegas full page magazine ad for launching the Ole Henriksen brand in Asia more available to view at http://web.mac.com/kristenlawson/Ks_Pix/Current_Work_Portfolio.html
  2. 2. selected examples from Lowe’s Home Improvement Interior Paint Pintura para interiores store signage: improved entire paint area’s Valspar® Signature Colors® • Goes on smoother - our • Lifetime warranty thickest one coat coverage • Our best interior paint 97 signs by rewriting and redesigning each • Scrubbable and washable • Created for our designer- inspired pallettes with the “do-it-yourself” customer in mind Valspar® los Colores de Firma® • Pasa más liso - nuestro más grueso un • La garantía de la vida alcance del abrigo • Nuestra mejor pintura interior • Scrubbable y lavable • Creado para nuestro diseñador- inspiró pallettes all signs utilized bilingual copy standards signs were welcomed by customers and merchants in 3 prototype stores Valspar® Ultra Premium paint aisle sign overhaul was implemented • Thick, one coat coverage • Lifetime warranty • High quality, exceptional durability in over 1200 stores nationwide Prima ultra • Máximo cubrimiento con una • Garantía de por vida sola capa • Durabilidad de alta calidad y excepcional selected packaging examples from several home decor brands at Lowe’s: Style Selections and allen+roth Lowe’s Vendor Agency Day binders, center icon design for store signage: centerpieces and presentation slides ceiling fan remote control stickers for cash registers more available to view at http://web.mac.com/kristenlawson/Ks_Pix/Previous_Work_Designs.html
  3. 3. selected examples from Highlander Communications brochures and newsletters targeting the healthcare community and areas of the northeast Tennesse and southwest Virginia regions lacking 911 service providers tourism brochure for Abingdon, Virginia
  4. 4. selected examples from event planning invitations to parties, gifts for guests SQU OF I RR 30 YRS EL Let’s celebrate Steven Bar nes’ 30th bir thday! Just keep it hush-hush and be there before 730pm...hors d’oeuvres will be waiting! 6 2 2007 WHEN SATURDAY, JUNE 2 FROM 7PM UNTIL MIDNIGHT (OR LATER) FOX & HOUND PUB AND GRILL IN BIRKDALE VILLAGE, BACK PARTY ROOM WHERE 8711 LINDHOLM DR., HUNTERSVILLE NC MA P IT RSVP via email to Meridith.E.Sanford@Lowes.com by Friday, 05/25/07 ***BRING A GUEST OR BRING A GIFT...BOTH ARE WELCOME! a baby boy is on the way so his parents need a special day! it’s a baby shower for Apryl & Velton James and also of course for Sweet Baby James Friday, June 29th, from 3pm-5pm at the CSC-M in room 3C121 *diapers and giftcards gladly welcome, but not required for attendance : )

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