In the pursuit of artistic perfection, Man has struggled digitally matched proof; densitometers and
as well as dreamed. Historically, his reach has often spectrophotometers; high-end color management
exceeded his grasp in achieving excellence in design. software; and multiple in-line flexographic label
After centuries of disappointing trial and error, presses, allowing us to cost-effectively streamline the
eventually there dawned the Renaissance. Suddenly, various processes we offer. This technology is matched
art was lifted from its imperfection and unreliability by our exacting prepress and printing methods, which
with methodical, scientific formulas for artistic design. distinguish New York Label from other flexo printers
Art had surpassed itself. and enable us to deliver exactly what our customers
expect – every time.
Thanks to the discoveries of the Renaissance, today’s
designers employ sound principles and reliable SCIENCE. Equipped with the science behind all our
methods. In the artist’s pursuit of his dreams, there’s flexographic printing, there’s no need to improvise.
no guesswork in bringing forth beautiful design. We’re proud to have perfected our processes so that
your designs are faithfully reproduced
This is how New York Label without approaching the costs
approaches its work. Since 1878, we Since 1878, generally associated with offset, rotary
have been offering labels and tags of screen and gravure printing.
the highest quality. During the we have been
Eighties, recognizing the value of Flexographic printing is valued by
flexography, we launched our exclusive offering labels consumer product industries for
focus on flexographic printing. In various advantages not always offered
1993, we took excellence to the next and tags of the by other printing processes. In
level by improving our systems with addition to being less expensive,
the help of a Deming philosophy- highest quality. flexographic printing is extremely
based quality consultant. As a result, flexible, allowing shorter runs, die-cut
we enhanced our ability to better and two-sided printing services in-line,
fulfill our customers’ expectations of and other specialized services. For this
high quality and great service at a competitive price. reason, producers of bath & body, wine & spirits,
Our success was recognized by the Society of Training culinary, vitamin and other products rely upon
and Development, which gave New York Label the Best flexographic printing to best present their merchandise
in Class Award for Organizational Transformation. to their markets.
INNOVATION. Tags and labels certainly have come a VALUE. You’ll value the attractive prices, flexibility and
long way from the handmade paper and wooden quick turnaround that New York Label offers in
presses used in the 18th century. Every technological producing high-quality labels and tags – without the
innovation has reinforced the science of printing. New uncertainties once thought to be inherent in high-end
York Label doesn’t hesitate to employ the latest design products. And, enamored of the excellence of
technology available, including the standard-setting our work, your customers just might take for granted
Kodak Approval® System, which produces a perfect, the science behind the art.
Culinary & Gourmet
Gourmet cooking is nothing less than artistry Whether you want four-color, PMS or spot color
with edible components. A chef’s creations are process printing on paper, foil or film
marveled at by culinary art lovers. Anyone can substrate, with lamination or without . . .
please a gourmand, who’s more attentive to whatever ingredients suit your product, our
quantity than quality; it takes a real cook to expertise will serve up the best labels
satisfy a gourmet. imaginable.
The gourmet cook works with the finest SINGLE SOURCE. We didn’t get to be the
ingredients; he knows that shortcuts on quality leading supplier of tags and labels in the
will spoil the cuisine. Therefore, Northeast by offering our
his grocery list contains the customers a limited menu. In
freshest vegetables, the highest- ...our expertise addition to our fulland die-cutinventory of
grade marinades and oils, and substrates, inks
only the most flavorful cheeses. shapes, we’re always ready to
Happily, as consumers have
will serve up provide the specialized services
become more discerning and your customers’ industries
sophisticated diners, there has the best labels require. For example, culinary
emerged an abundance of product labels often require a
gourmet culinary products on imaginable. special coating to accommodate
the shelves of even the most the stamping of an expiration
ordinary grocery stores. Today, date; no problem. Need a
supermarkets offer a wide combination of a spot-color
selection of such products as balsamic vinegar vignette with a four-color halftone? That’s what
and olive oil, for example. In such a we’re here for.
competitive market, even the finest culinary
product has a real challenge in standing out ONLINE. As a courtesy to our Authorized
from the crowd. Online Distributors, New York Label offers our
Stock Guide – a swatch booklet with samples
QUALITY. Like the most conscientious chefs, of the paper, film and foil substrates available
New York Label understands how to blend the – free of charge. This gives you just a taste of
best ingredients to create a quality product. the full menu of services we provide to our
Our labels give your customers’ culinary customers. So visit www.nylabel.com today.
products the competitive edge in their market.
SUBJECT: GOURMET OIL LABEL
SUBSTRATE: Hi-gloss paper SCREEN: 175 lpi
COLORS: Four-color process, 3 PMS colors
FINISH: Stampable UV varnish FORMAT: Die-cut in rolls
COMMENTS: Stampable UV varnish used to accommodate the
stamping of an expiration date.
Bath & Body
Let’s be honest. We’d all like to have a privateTHE “NO LABEL” LOOK. A bath and body
spa in our homes; oh, something like an product’s characteristics (color, consistency,
ancient Roman sauna and bath suite. etc.) should be complemented by the label.
Unfortunately, this isn’t a reality for most of New York Label delivers the specialized
us, so we’re elated to have the next best thing services to suit every unique product. One
– bath and body products. These products feature that’s popular, the “no label” look,
instantly offer us the luxury the ancients inexpensively simulates the look of
enjoyed at their leisure – long before such silkscreened bottles. We accomplish this by
nuisances as telephones, deadlines and using opaque U.V. inks on a transparent
doorbells were even imagined. adhesive film, allowing the
consumer to see the actual
PACKAGING APPEAL. Bath and our “no label” product through the label.
body products appeal to us on a These labels are moisture-
sensory level; there’s nothing look rivals resistant, vibrant and attractive.
intellectual about it. We revel in Our “no label”-look labels rival
the fragrance and color of these silkscreening, those produced by the rotary
concoctions, indulging in a sort screen process – but at a
of mental “detox.” But before but at a much substantially lower price.
we even make our selection,
purchasing one product over
lower cost. Whether the product is
another, we’re definitely shampoo, gel, body lotion, body
influenced by the packaging. wash or bubble bath, we know
that you demand the best labels to meet your
Manufacturers deliberately choose the customers’ needs. New York Label offers the
fragrance, color and texture in developing a finest flexographic services to satisfy every
new bath and body product. The combination scenario. With life already so full of
chosen is calculated to evoke a certain annoyances, why give yourself any
emotive effect in the consumer. This approach unnecessary worries? Let us handle the
is carried through in the elements that science to give you the satisfaction.
constitute the packaging: the type of
dispenser, the material of the container itself,
and the color (or transparency) selected for
dispensers and caps.
SUBJECT: BATH & BODY WASH LABEL
SUBSTRATE: Transparent film SCREEN: 133 lpi
COLORS: UV opaque white, metallic silver
FINISH: Gloss UV varnish FORMAT: Die-cut in rolls
COMMENTS: UV opaque white ink used on clear film to simulate
screenprinting for the “no-label” look
Forget glamour, luxury and whimsy. Vitamins with highly similar packaging; the brand is
are levelheaded products. They don’t offer immediately recognizable from product to
you fame or an instant fortune. Like an old- product. Consistent color is a crucial element
fashioned country doctor, a jar of vitamins within each manufacturer’s product line.
soberly tells you exactly what it can do for Consequently, precise color repetition is
you – no empty promises, no miracles, no essential, especially because these various
embellishments of reality. Truth in labeling is containers sit side by side on the shelf. New
at a premium here. York Label comes through (with flying colors!),
matching colors exactly, even from lot to lot.
ROLL TO ROLL. Although the
vitamin market isn’t regulated as Additionally, we take pride in
rigorously as the pharmaceutical how well we’re able to reproduce
industry, recent FDA regulations . . . in the vitamin the small type on vitamin labels,
have radically affected not only excelling in challenging areas,
vitamin products, but the industry, legibility such as reverses. On our labels,
printing industry that labels the text is cleanly replicated for
them, as well. For instance, and consistency are legibility. And, in the vitamin
vitamin product labels that were industry, legibility is an absolute
once printed by offset presses an absolute must. must.
on sheets are now being printed
by flexography, roll to roll. This COMPETITIVE EDGE. Who needs
method satisfies the FDA’s glamour when you’re being
restrictions against “loose” labeling, which can reliably assured of good health? However,
result in mislabeling of containers. New York although it’s been said that a good product
Label’s expertise in roll to roll flexo meets this sells itself, that’s not easy to do on a shelf
emerging necessity in the vitamin industry. Our that’s cluttered with competitors’ products, all
exacting S.O.P.s (standard operating vying for the attention of the health-savvy
procedures) further ensure accuracy in bar consumer. So, give your customers’ products a
coding, ingredients and every component of competitive edge. New York Label will
every label. invigorate any vitamin product line’s energy
level...that’s something you can rely on.
CONSISTENCY. Vitamin producers tend to
market their entire range of dietary
supplements, e.g., Vitamins A, B12, Zinc, etc.,
SUBJECT: VITAMIN LABEL
SUBSTRATE: Hi-gloss paper SCREEN: 133 lpi
COLORS: 2 PMS colors
FINISH: Gloss UV varnish FORMAT: Die-cut in rolls
COMMENTS: Color from run to run critical for brand consistency
Wine & Spirits
The Latin proverb, “In vino veritas” (In wine heritage, as well as the particular (sometimes
there is truth), is as old as the seven hills of almost miraculous) climate and soil
Rome. Wine and spirits, unique among the conditions of a region. This legacy needs to
vast array of beverages enjoyed throughout be preserved; the label on the bottle
history, have occupied an exalted place on identifies and reinforces this.
the stage of life. Is this simply because of
their intoxicating properties? Perhaps it has SOPHISTICATION. New York Label understands
something to do with the aforementioned that the mystique of a fine wine, scotch,
ancient adage. In any case, there is much cognac or other type of spirits should be
more to wine and spirits than reflected in its label. Ordinary
the alcoholic content. labels just won’t do. Whether
the coating is gloss or matte,
These beverages embody . . . labels that will varnished or not, and the
intangible qualities that one printing in spot-color or four-
cannot measure, justify or even manifest the color process, hot-stamped or
explain adequately. Unlike not, we can put your message
sports drinks, wine and spirits product’s spirit in on the bottle...on a tangible,
do not pretend to quench your exquisite label.
thirst or replenish your
electrolytes. They don’t really intoxicating style. Whether a bottle appeals to
supply vitamins or sustain your consumers merely visually or
body’s health. And while the on the reputation of the
best wines and spirits can boast a definite product, it’s essential that the product’s
cachet, they do not exist to impart a trendy quality is announced to consumers in the
chic-ness to the imbiber (unlike certain best possible packaging. Perhaps clothes do
brands of bottled water and ubiquitous not make the man, but a poor wardrobe
coffee blends out there). They simply hardly does justice to the soul within his
possess an elusive appeal. breast. The same is true for wine and spirits.
New York Label will adorn each and every
IDENTITY. Wine and spirits are not “here product as it deserves. Rest assured that
today, forgotten tomorrow.” A fine wine or we’ll give you labels that will truly manifest
liquor perpetuates (or, in some cases, the product’s spirit in intoxicating style.
establishes) an honored legacy, often
intertwined with an illustrious family’s
SUBJECT: WINE LABEL
SUBSTRATE: Hi-gloss paper SCREEN: 133 lpi
COLORS: 2 PMS colors, 1 metallic
FINISH: Gloss UV varnish FORMAT: Die-cut in sheets
COMMENTS: Die-cut in sheets for hand application
Health & Beauty
The search for the Fountain of Youth is a as hi-gloss, thermal transfer, and litho, as well
universal quest. From ancient mythology and as an assortment of foil and film substrates.
popular literature to today’s proliferation of Select a matte or gloss lamination, with a
health clubs and age-reversing cosmetic choice of coatings: matte or gloss varnish, etc.
treatments, it isn’t hard to find evidence of Moreover, you’ll have the full range of ink
Man’s desire to turn back the hands of time. processes (four-color process, spot, etc.) and
This isn’t easy to do. Undaunted, however, colors from which to choose. We’ll help you
consumers continue to invest in all kinds of define the precise combination of elements for
health and beauty treatments: labels that are nothing less than perfect.
masks, creams, scrubs,
ointments, mineral solutions and CONVENIENCE. In addition to
more! ...in-line printing, the choice of services mentioned
above, our inventory of
thousands of die-cut shapes
Of course, this obsession with coating and further customizes your labels to
youth and vitality has
engendered innumerable suit your customers’ products.
die-cutting all Because of the wide diversity of
products that promise to restore
what time has stolen. With so products within the health and
much competition, how does a
in one pass beauty industry, an extensive
product line get the attention of variety of label and tag shapes is
required. New York Label offers
the consumer? Labels.
you the convenience of our in-
house, specialized label shape catalog. Simply
CHOICES. Exactly how does the label enhance
select the exact die-cut shape for your product.
a health and beauty product’s allure? Well, that
depends on the specific personality of a
TURNAROUND TIME. Although consumers
product. What kind of treatment is the
may regard Time as the enemy, we believe that
consumer being offered: a facial scrub,
time is of the essence in what we do. In fact,
therapeutic body wash, or perhaps a cream to
with the efficiency of flexography’s in-line
erase wrinkles? The label should reinforce the
printing, coating and die-cutting all in one
consumer’s confidence in the product,
pass, we’ll complete your labels in no time at all!
amplifying the product’s attributes. New York
Label offers a full catalog of paper stocks, such
High-Gloss White Mylar Chartreuse DayGlo
High-Gloss Opaque Clear Mylar Green DayGlo
High-Gloss Piggyback Computer Imp. Silver Mylar Pink DayGlo
Litho Crystal Fasclear Thermal Direct
Litho Opaque Vinyl 50# Liner Thermal Transfer
Litho Piggyback Coupon Bright Gold Foil
Semi-Gloss Transparent Polystyrene Dull Gold Foil
Smudge Proof Red DayGlo Bright Silver Foil
Laser Orange DayGlo Dull Silver Foil
Die-cut/Rolls Warehouse Hang Tags Shipping Pinfeed Butt Cut Tab in Web
Laser Sheets Mailing Face Slit Consecutive No. Sheeted Piggyback Wafer Seals
STANDARD INK COLORS*
Reflex Blue Purple 032 Red Black Process Blue 021 Orange Green Rhodamine Red
Yellow Warm Red Violet Rubine Red 072 Blue 185 Red 286 Blue 347 Green
485 Red 432 Grey 109 Yellow 280 Blue 348 Green 267 Purple 469 Brown 300 Blue
* simulated with four color process inks (not for color matching)
T 800.257.2300 • F 631.234.7556
50 OVAL DRIVE ISLANDIA, NY 11749
Come Visit Our Showroom
If life were a movie, what kind of reviews would yours get?
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1361-9 Lincoln Avenue | Holbrook, NY 11741 | T: 631.588.8634 | F: 631.737.6538 | www.uniqueaudiovideo.com
Sit Back And Enjoy…
Identifying Your Sound Space Choosing A System Pass The Popcorn
Your home is much more than just a piece of real estate. It’s You have any number of options in selecting a system that’s flat-panel plasma display or a rear-projection monitor, such Your viewing and listening environment is as important as the image and sound
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One possible system for someone who wants all the bells
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Total Home Integration
Canton MX16 system (the speakers are in the form of small We’ll help you to decide just what kind of entertainment setup With all the astonishing features now found in audio/video the concept of a kitchen appliance to previously uncharted
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