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Kita Marie Williams
Marketing Project Portfolio
About Kita Marie Williams
As a marketing strategy go-to girl with a special aptitude for
planning and project management, Kita Williams' experience
mainly centers on providing strategic solutions for clients and
partners. In her ten plus years of experience as a liaison,
between sales, marketing and other cross-functional teams,
she developed a talent for organizing business units, serving
as a kind of "symphony conductor", working to seamlessly
combine the functions of each to create a whole and
customized marketing vision.
​
Her creative prowess and original thinking has also served to
enhance her ability to foster harmonic cooperation among
creative teams, thus, facilitating targeted and effective
marketing efforts. Her talent for directing and nurturing creative
teams is most noted during her time at Lifetime Television
Networks where she helped the Graphics Producer and
Creative Director, turn-out incredible work for Lifetime movies
and shows including: "Project Runway", "One Born Every
Minute", "The Craigslist Killer", "Drop Dead Diva", "Confined"
and more.
​
Sometimes a marketing department needs a "unifier" that
creates team synergy. This "synergy" is the key to creating
marketing solutions that get results. Kita Marie Williams is that
unifier.
Digital Marketing Campaigns
Pepsi “Live For NOW” Microsite
The picture above is from Pepsi.com (Pepsi Pulse)
Pepsi “Live For NOW” Integrations
The picture above are illustrations meant to represent programs executed
Katy Perry Fleet Week and Movie Premier CMT Top 20 Countdown Integration
Nicki Minaj Pink Friday Tour Integration VH1 Big Morning Buzz Live Integration
Web
Passenger, Inc.
Online Community
Demo Environments*
(Burt’s Bees)
*Kita Williams managed and personally created the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy
created by Kita Williams.
Passenger, Inc.
Online Community
Demo Environments*
(Burt’s Bees)
*Kita Williams managed and personally created the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy
created by Kita Williams.
Passenger, Inc.
Online Community
Demo Environments*
(Chevy)
*Kita Williams managed and personally created the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy
created by Kita Williams.
E-Mail Campaigns
Passenger, Inc. Special
Event Emails*
*Kita Williams managed and executed the campaigns. Designs created by Britta Hoskins. Copy created by Kita Williams with the collaboration of the
marketing team.
Passenger, Inc. Special
Event Emails*
*Kita Williams managed and executed the campaigns. Designs created by Britta Hoskins. Copy created by Kita Williams with the collaboration of the
marketing team.
Presentations
Ubisoft “Hawks”
Media Plan*
*Kita Williams developed all presentation and media plans from design and strategy to content.
Ubisoft “Hawks”
Media Plan*
*Kita Williams developed all presentation and media plans from design and strategy to content.
On-Air Graphics
Lifetime Television Networks
The pictures above are illustrations meant identify the shows for which, I have assisted in the management of On-Air graphics creation and delivery.
Print Materials
“The Weekend”
Flyers*
* Kita Williams managed the project. Copy and artwork created by Kita Williams with the collaboration of the event operations, graphic design and marketing
“The Weekend”
Flyers*
* Kita Williams managed the project. Copy and artwork created by Kita Williams with the collaboration of the event operations, graphic design and marketing
“The Weekend”
Flyers*
* Kita Williams managed the project. Copy and artwork created by Kita Williams with the collaboration of the event operations, graphic design and marketing
The Weekend to
End Breast Cancer
Travel Planner*
* Kita Williams managed the entire project. Copy and artwork created with the collaboration of the event operations and graphic design teams
The Weekend to
End Breast Cancer
POP Brochure*
* Kita Williams managed the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy created by Kita Williams
with collaboration from marketing team.
The Weekend to
End Breast Cancer
POP Brochure*
* Kita Williams managed the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy created by Kita Williams
with collaboration from marketing team.
Contact Information
Email: kitamariew@gmail.com
Phone: 310-592-9083
LinkedIn: http://www.linkedin.com/in/kitawilliams

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Kmwportfolio2013 dgtl

  • 1. Kita Marie Williams Marketing Project Portfolio
  • 2. About Kita Marie Williams As a marketing strategy go-to girl with a special aptitude for planning and project management, Kita Williams' experience mainly centers on providing strategic solutions for clients and partners. In her ten plus years of experience as a liaison, between sales, marketing and other cross-functional teams, she developed a talent for organizing business units, serving as a kind of "symphony conductor", working to seamlessly combine the functions of each to create a whole and customized marketing vision. ​ Her creative prowess and original thinking has also served to enhance her ability to foster harmonic cooperation among creative teams, thus, facilitating targeted and effective marketing efforts. Her talent for directing and nurturing creative teams is most noted during her time at Lifetime Television Networks where she helped the Graphics Producer and Creative Director, turn-out incredible work for Lifetime movies and shows including: "Project Runway", "One Born Every Minute", "The Craigslist Killer", "Drop Dead Diva", "Confined" and more. ​ Sometimes a marketing department needs a "unifier" that creates team synergy. This "synergy" is the key to creating marketing solutions that get results. Kita Marie Williams is that unifier.
  • 4. Pepsi “Live For NOW” Microsite The picture above is from Pepsi.com (Pepsi Pulse)
  • 5. Pepsi “Live For NOW” Integrations The picture above are illustrations meant to represent programs executed Katy Perry Fleet Week and Movie Premier CMT Top 20 Countdown Integration Nicki Minaj Pink Friday Tour Integration VH1 Big Morning Buzz Live Integration
  • 6. Web
  • 7. Passenger, Inc. Online Community Demo Environments* (Burt’s Bees) *Kita Williams managed and personally created the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy created by Kita Williams.
  • 8. Passenger, Inc. Online Community Demo Environments* (Burt’s Bees) *Kita Williams managed and personally created the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy created by Kita Williams.
  • 9. Passenger, Inc. Online Community Demo Environments* (Chevy) *Kita Williams managed and personally created the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy created by Kita Williams.
  • 11. Passenger, Inc. Special Event Emails* *Kita Williams managed and executed the campaigns. Designs created by Britta Hoskins. Copy created by Kita Williams with the collaboration of the marketing team.
  • 12. Passenger, Inc. Special Event Emails* *Kita Williams managed and executed the campaigns. Designs created by Britta Hoskins. Copy created by Kita Williams with the collaboration of the marketing team.
  • 14. Ubisoft “Hawks” Media Plan* *Kita Williams developed all presentation and media plans from design and strategy to content.
  • 15. Ubisoft “Hawks” Media Plan* *Kita Williams developed all presentation and media plans from design and strategy to content.
  • 17. Lifetime Television Networks The pictures above are illustrations meant identify the shows for which, I have assisted in the management of On-Air graphics creation and delivery.
  • 19. “The Weekend” Flyers* * Kita Williams managed the project. Copy and artwork created by Kita Williams with the collaboration of the event operations, graphic design and marketing
  • 20. “The Weekend” Flyers* * Kita Williams managed the project. Copy and artwork created by Kita Williams with the collaboration of the event operations, graphic design and marketing
  • 21. “The Weekend” Flyers* * Kita Williams managed the project. Copy and artwork created by Kita Williams with the collaboration of the event operations, graphic design and marketing
  • 22. The Weekend to End Breast Cancer Travel Planner* * Kita Williams managed the entire project. Copy and artwork created with the collaboration of the event operations and graphic design teams
  • 23. The Weekend to End Breast Cancer POP Brochure* * Kita Williams managed the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy created by Kita Williams with collaboration from marketing team.
  • 24. The Weekend to End Breast Cancer POP Brochure* * Kita Williams managed the entire project. Design created by Kita Williams with the collaboration of the graphic design team. Copy created by Kita Williams with collaboration from marketing team.
  • 25. Contact Information Email: kitamariew@gmail.com Phone: 310-592-9083 LinkedIn: http://www.linkedin.com/in/kitawilliams