This article states the importance of milk in our body. Also, it involves the initiative by prayaas corps #GIFTMILK for underprivileged kids. Donate to prayaascorps

1. GIFT MILK
an initiative by Prayaas Corps
Milk is the most consumed product in the world. It is taken by almost every person of this planet either
in a form of a drink or by consuming one of its derived products. Milk is one of the traditional sources of
protein in the world. But, the benefits of milk do not end here. There are countless other benefits of
drinking milk. That is why, milk is considered as a perfect food. Scientifically proven, milk is of the best
solution to cure malnutrition. Even then, why a country like India where production of milk is whooping
155 million tones and per capita availability is 350 gm per day, faces the most cases of malnutrition?
Why the majority of poor people are deprived of this nectar?
Milk does not only come from cows. Milk from animals like sheep, goat, camel etc. is also available in
the market. In various parts of the world, goats, reindeer, donkeys, yaks, water buffalo, and sheep are
domesticated and milked. However, in most countries, cows are the primary milk producing animals.
Apart from proteins, milk contains carbohydrates, fats, minerals and vitamins in the ratio in which they
are needed for the proper development of the body. This is why it best suit; babies and the sick.
There is large number of benefits of drinking milk on a regular basis. Milk contains calcium. Newly born
babies are fed on mother's milk. It helps in the formation of bones. Next to mother's milk, is cow's milk.
Milk provide increased bone strength, smoother skin, stronger immune system, prevention of illnesses
such as hypertension, dental decay, dehydration, respiratory problems, obesity, osteoporosis and even
some forms of cancer. It also helps in curing some chronic diseases etc. It is an ideal source of nutrients
such as vitaminA, B12, VitaminD, calcium, carbohydrates, phosphorous, selenium, magnesium,
protein, zinc and riboflavin. Milk is used to neutralize the cholesterol content of the body.
The health benefits of milk can be achieved from drinking it directly or by consuming dairy products such
as cheese, butter, curd, clarified butter or ghee, dairy whitener, ice cream, cottage cheese or paneer,
flavored milk, or milk sweets
The deficiency of milk poses very high health risks. If a baby is deprived of milk, his bones will not be
strong enough to lift him and baby will be venerable to fracture. It also causes weakening of teeth,
cancer problems, weak immune system making a person easy prey to diseases, early aging, asthma etc.
All these factors cause premature death. One solution is to use alternative sources which can provide
these minerals and vitamins. But, a think to ponder is that in a country like India where most people are
poor enough to buy milk, how can they have other alternatives? Hence most poor people in India are
weak both physically and mentally and children face malnutrition which in most of the cases cost them
their lives.

2. One of the major reasons of unavailability of milk to poor is the exponential increase of prices. Milk has
now become a business and their masters have created a monarchy rule on the prices. In most of the
shops, milk is sold above MRP and we never bother about it because a rupee or two does not create an
issue for us. But, for a person who is earning 200 a day and has 3-4 persons to feed, buying sufficient
milk for him is a luxury. Hence, he prefers to buy a little or no milk which creates a viscous cycle filled
with health problems.
One think government can do is to subsidize milk for poor but till now there have been no visible step
from government side to tackle this issue. Most likely, we will hear about it in upcoming Lok Sabha
election speeches of 2019.
PRAYAAS CORPS realized the urgency to halt the exponential increase in malnutrition cases and
importance of milk in eliminating malnutrition. Therefore, PRAYAAS CORPS started an initiative “GIFT
MILK” with an aim to provide milk to children in slums. The first phase of this which was organized on
the Jawahar circle in Jaipur (Rajasthan, India) which was an enormous success with 235 children were
given a glass of milk. The phase two will be organized soon enough within a month or two and this
time a glass of milk will be distributed along with a banana. It is too easy to just sit on chair and think
that a glass of milk per person. What’s a big deal about this? But, it a whole other level to show your
concern, step forward, raise your voice, organize and supply the quantity to 200+ children. For this,
Prayaas Corps whole heartedly deserve a big round of applause and a standing ovation.
It is also true that no matter how great an NGO is, it cannot work efficiently without the support of the
people. This is where our role comes into play. We cannot organize such initiatives because of our busy
schedule but we can play our part by giving donation for such noble cause. To all the people who share
this feeling with Prayaas Corps, contribute your part, even a single penny or Rs 5,10 etc. shall serve a
great purpose. Every penny matters. You can also donate Rs 270 to sponsor milk for children for a day.
On doing this your name will appear on our website. Contribute your part in a fight against
malnutrition and let’s together make India healthy.
For donation you can visit Prayaas Corps website: www.prayaascorps.com
Contribute via Prayaas Corps PAYTM Number (+91 7727048984).
Kumar Kartik Jain
( Intern at prayaascorps)
About Author: I was born on 5th
Octuber 1995 in Gwalior (M.P). My father is a business man and my
mother is a house wife. I have one elder sister. I have completed my schooling from Gwalior my
graduation from SGSITS, Indore(M.P).
www.prayaascorps.com

3. With a motto to stir and inspire the youth’s mind in schools and colleges for National consciousness and
work for the cause of society, this independent student organization was formed in 2013 on the day of
12th
January. Prayaas-India, as it was initially called took up the initiative of working for the elation of the
people of the society in order to create a better future and children who wish to serve our Motherland.