1. Type of Company and Name: Boy better know Other media outlets : None Location: United Kingdom (London) Size of company: About 15 members Researching the Music Industry-Macro Organisations- A01 Target Audience: Teenagers Young Adults Mainly Boys Age Group: 15-20 Genre of products: Grime Rap Garage Funky Examples of artists signed to the label: Jammer (2009-Present) Solo 45 (2006-Present) Shorty (2006-Present) Frisco (2005-Present) Distribution channel: Download from iTunes Buy it from MySpace UK Records Marketing and Promotion: Clothing Line – this is product used to promote the ‘boy better know’ team They also do club nights as well. Synergy with other companies: YouTube Facebook MySpace