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Brian L. Roberts Case Analysis
Brian L. Roberts is an American businessman, and is chairman and CEO of Comcast
Corporation, an American company providing cable entertainment, and communication products.
Brian has worked at Comcast since graduating from The Wharton School of the University of
Pennsylvania. He was named President of Comcast Corporation in 1990 when the company had
$657 million in annual revenue. Comcast Corporation's annual revenue has since grown to nearly
$69 billion.
Background:
Roberts was born into a Jewish family in Philadelphia, Pennsylvania. The son of Suzanne
Fleisher , and Ralph J. Roberts. Roberts served as the President of Jones Intercable Inc. since
April 7, 1999. Prior thereto, he served as an Executive Vice President of Comcast since June
1987 and ... Show more content on Helpwriting.net ...
He studied all aspects of business management while he attended the university.
Work History:
Brian has worked at Comcast since graduating from The Wharton School of the
University of Pennsylvania. Under his leadership, Comcast has grown into a global Fortune 50
company uniquely positioned at the intersection of media and technology with two primary
businesses, Comcast Cable and NBCUniversal. He is a member of the Board of Directors of the
National Cable & Telecommunications Association (NCTA), where he served as Chairman for two
consecutive terms. Brian is also Director Emeritus of CableLabs, the research and development
consortium for the cable industry, where he served three terms as Chairman.
Leadership Highlights & Characteristic:
Brian has done so much work that has made him one of the best leaders. Brian has won numerous
business and industry honors for his leadership. Most recently, he was recognized by fortune
magazine as a "Businessperson of the Year" and named one of America's top CEOs by institutional
investor magazine for the eighth time. He also received the Humanitarian award from the Simon
Wiesenthal Center.
Personal
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Sdff
Guidelines for Course Paper: General Electric in Australia (60 points)
This paper must be e–mailed to me as an MS–Word document before June 14, 2015. You may use
any reference materials that you wish and consult with other people for help, but the document must
be written by you. Write the answers in your own words. Do not cut and paste sentences from
Internet sources.
Answer the questions as if you were the Country Manager in Australia for the General Electric
Corporation. You decide which existing or new products you wish to write about. Try to answer
each question with no more than ten sentences. You may use tables, diagrams, or graphs from
Internet sources, if you wish. Please note the sources of information that you use. ... Show more
content on Helpwriting.net ...
6. What are the major influences on marketing and distribution in Australia (communication,
physical geography, climate, fuel prices, transportation infrastructure, warehouse availability, retail
outlets, consumer behavior, etc.)? 7. What is the managerial and labor climate (availability of trained
personnel, strength and activity of labor unions, unemployment level, prevailing wage rates, type of
preparation needed for expatriate managers, labor mobility (migrant workers, refugees,
immigration/emigration, etc.), productivity levels, general working conditions, etc.)? 8. What are the
important influences on the financial viability of General Electric in Australia (central bank interest
rate policy, inflation rate, fixed versus floating currency exchange rates, taxation, profit repatriation,
etc.)? 9. Based on your answers, what is your recommendation about General Electric's policy with
respect to the application of international standardization of the marketing mix to Australia?
10. Based on your answers, what is your recommendation about General Electric's business strategy
for the products you
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Comcast Corporation : Case Analysis
Trident University
MGT499?Strategic Management
Case One
Comcast Corporation
Dante Cummings
May 22, 2015
Comcast Corporation is Pennsylvania–based organization, which was established in 1963 and
operates in the cable communication industry. The company is considered to be one of ?the largest
providers of video, high–speed internet and voice services to residential and business customers in
the United States? (Clients1.ibisworld.com, 2015). Currently, the company provides services to 22.4
million video customers, 22 million high–speed internet customers and 11.2 million voice customers
with the primary company?s services to consumers and businesses in the range of video, high–speed
internet and voice over internet protocol ... Show more content on Helpwriting.net ...
The values? of the company are presented in four main directions, where community investment,
diversity & inclusion, environment and integrity play one of the most valuable components that
dictate how organization tends to serve its main shareholders and members of the communities that
they serve.
According to the Corporate Social Responsibility Report of 2013, Comcast and NBCUniversal take
a unique positioning to ?inform, empower, and inspire?, which are used as the foundations to
embrace the opportunities that would be directed on creating conversation and action mobilization
in order to address the most critical issues of the nation. Thus, Comcast along with NBCUniversal
are not only motivated with moving their business forward, but also concerned with moving people
forward?(Corporate.comcast.com, 2015).
The Community Investment is implemented through investments injected into local organizations,
certain programs and partnerships, which contribute towards connecting people and inspiring
positive and substantial changes. The Diversity and Inclusion is achieved through cultivating a
diverse and inclusive workforce, which is based on the principle of Ralph Robert?s goal, where
... Get more on HelpWriting.net ...
General Electric
GENERAL ELECTRIC General Electric is a company who strives to put their best foot forward.
For more then 120 years, General Electric has been number one in the products they sell. From
airplane engines to light bulbs, their attitude has been admired not only in America, but worldwide.
GE serves customers in more than 100 countries and employs more than 300,000 people worldwide.
After all GE has accomplished, including revenues of 152.4 billion dollars in 2004, the company
still maintains a healthy relationships with its customers. In 1876, Thomas Edison opened a
laboratory in Menlo Park, New Jersey. In that lab one of the greatest inventions of all surfaced, the
light bulb. That one business however was not enough for ... Show more content on Helpwriting.net
...
Their next project is wind energy. Their mission is to provide a more advance and efficient source of
energy, and this is being done for the services of the energy industry. Another project being worked
on is the Gevo 12–cylinder diesel engine products the same 4,400 horsepower as its 16– cylinder
competitor. This engine uses less fuel, delivering significant savings over the life of the diesel
locomotive.
General Electric over the years has expanded their target markets from and older generation, to a
new and more youthful generation. Now in our society more and more young women are taking the
necessary steps to become more responsible and independent. In our days marriage occurs in the
early 20 's and lower, with that information GE has figured that more of the younger generation
would be into such products as their mothers were into. Now more commercials are focused on
mainly middle aged women that are in the process of becoming parents are wives. Other target
markets include Aircraft industry, rail, automobile, appliance, electronic, consumer direct, and
energy industry. As time progresses so will the expansion of GE 's target market, and they will
continue to be the dominant power house in the Electrical industry.
General Electric Company (GE) is a diversified industrial corporation engaged in developing,
manufacturing and marketing a wide variety of products for the generation, transmission,
distribution,
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The General Electric ( Ge )
Transnational organizations have a complex business structure and require a multidimensional
concentration of resources which are customized to meet the requirements of each local market. The
central office requires a transnational strategy in order to attract local benefits which are important
to the organization. Among the advantages of transnational organizations is the capacity to maintain
a great degree of quick to response to local market needs from where they have operations. This
report focuses on the General Electric (GE) which holds substantial assets and with operations in
most countries in the world. General Electric (GE)
Widely regarded as a leading global corporation in the 20th century with operations in over a
hundred and seventy countries and over three hundred thousand workers, General Electric remains
an icon in best management practices. With its operations in power, appliances, energy management,
aviation, oil & gas, and transportation among others is ranked as among the top leading firms in the
US. It is also a global leader in the digital industry with interests in transforming needs into
responsive, connected and predictive solutions. With its vast operations, GE is involved in
innovation, product development, and funding startups among others (Hydle and Karl 261).
In order to survive, GE has tried to form symbiotic relations to support its ecosystem (Tallberg 774).
The partners involved in the ecosystem have in–depth understanding coupled with
... Get more on HelpWriting.net ...
Comcast, Google, and the Control of American Media Essay
Are you aware that six corporations control 90% of the media In America? The Media Industry is
changing everyday, companies must continually change the way they deliver products to the public.
Some of the best examples of how companies are using new media to distribute products are
Carnival Films, and Youtube. Carnival Film is the production company behind Downton Abbey. You
Tube is a video sharing sight that started out as a place for John Q. Public to post his home movies.
YouTube has become an internet phenomenon and a distribution point for features film, music
videos and TV shows. It is important to understand how the companies use the internet to air the
products. More important to us the consumer is to understand who owns ... Show more content on
Helpwriting.net ...
Not long after the peacock network purchased Carnival, According to Comcast's website the cable
TV giant purchased and now has full control of NBC Universal.
It would appear that Downton Abbey is not exactly a British only media production nor is it
independent has Carnival would like to claim. We Start with Comcast/NBC Universal, Comcast was
already a media giant, with the purchase of the controlling shares of NBC Universal from General
Electric made them a behemoth media conglomerate. Comcast owns the major NBC network
holdings from the over the air TV network, studios, NBC News and Sports along with all of NBC's
and Telemundo local owned and operated TV stations in major American Markets. According to
CJR.ORG in 2013 Comcast also gained control of Universal Pictures and Universal Parks and
Resorts. With the knowledge of how large Comcast is it should be no surprise that Downton Abbey
is streamed on the internet. Comcast corporate web site shows that Comcast has a thirty–two percent
share in hulu.com. A footnote in this tangled ownership web, Digital spy.com ITV, the network
Downton Abbey airs on in the United Kingdom has a content sharing deal with NBC Universal that
started in 2010.
Is it not slightly alarming that Comcast has managed to grow at such an alarming pace? Although it
is at the same time truly amazing how well they are able to gain ownership of successful business
ventures and re distribute
... Get more on HelpWriting.net ...
Comcast Swot Analysis
7a. The 4 P's
The Marketing Mix for Comcast seems to be plain and simple: Grow, grow, grow. Now, all
companies have that goal in mind typically, but Comcast is one of the very few that has reached
among the highest level a business can get that many even call Comcast a monopoly because of its
growth and how it seems to just be taking over the markets (Refer to SWOT Analysis section to see
what Comcast leads in). Their Marketing Mix consists of the 4 P's.
7a1. Place
Starting with place, the Comcast Headquarters is located in Philadelphia, Pennsylvania. The
products offered by Comcast are sold in a variety of locations, covering almost all 50 states and the
District of Columbia. Since they offer a hybrid of both a product and a service, their ... Show more
content on Helpwriting.net ...
Ranging from full–package deals of phone and cable to just single services offered, the prices could
vary from $40 to even above $100.00. The problems with the prices of Comcast are that, as
mentioned before, they are a growing monopoly. As they cut out the competition and remain the top
leaders in these different markets, they can decide what they want prices to be at whenever they
want, especially internet. Internet is basically being treated as a utility that almost every American
relies on. According to President Obama, "Without strong competition, [broadband] providers can
(and do) raise prices, delay investments, and provide sub–par quality of service" (Greenfield). When
faced with limited or nonexistent alternatives, consumers lack negotiating power and are forced to
rely on whatever options are available. In these situations, the role of good public policy can and
should be to foster competition and increase consumer choice." So depending on if policies change,
it's possible that Comcast will be knocked back down so that there can be more competition in these
markets but as of right now, the prices can remain locked in at whatever rate Comcast wants them to
be for almost any product they
... Get more on HelpWriting.net ...
Comcast Corporation Swot Analysis
Abstract
Comcast Corporation (NASDAQ: CMCSA, CMCSK), a company based in Philadelphia primarily
provides competitive bundled–package, which consists video, high–speed internet, phone, wireless
security and automation services to both residential and commercial customers, with estimated TV–
market share of 24% in United States. With the introduction of Xfinity brand services, 80% of
Comcast's revenue is generated from its video services.
Comcast's innovative products/services facilitate current position in market share, however there are
dynamic competing market forces like flooding of social medial and new gaming devices that are
intensively changing how the American working–class and younger generations watch series of TV
programs. Hence this ... Show more content on Helpwriting.net ...
Some of merger and acquisition were agreements with Group W Cable, Storer Communications,
Maclean Hunter, E.W. Scripps and E! Entertainment, Jones Intercable, Prime Communications,
Greater Philadelphia Cablevision, AT&T Broadband, Lenfest Communications Inc. Microsoft
invested $1 billion in Comcast in 1997. In 2001, Comcast acquired controlling interests in the Golf
Channel and the Outdoor Life Network, launched its HDTV service and its video on demand (VOD)
service, G4, a 24–hour, seven–day–a–week television network, in 2002.The company completed its
merger with AT&T Broadband (Comcast Corporation, 2017). In 2017, Comcast and Charter
Communications collaborated with each other to protect their emerging cellphone businesses from
huge, national providers such as Verizon, AT&T, Sprint and T–Mobile (Brian Fung,
... Get more on HelpWriting.net ...
Comcast Corporation Value Statement
NBCUniversal, or NBCU, is an entertainment and media company division under Comcast
Corporation. They are the parent company to many popular broadcasting channels, digital
businesses, and film companies such as NBC News, Hulu, and Universal Pictures. The company's
vision for 2016 is to improve their customer service experience to their current and future
customers. The company's vision is to give customers the option to interact with service providers
digitally instead of over the phone. Besides customer service, the whole Comcast NBCU
organization is preparing to give the best coverage of the 2016 Olympics in history, as stated in their
shareholder letter published in January. NBCU's value statement summarizes that the company
"embraces the opportunity to create conversation and mobilize action to address some of the world's
most critical issues" and hires diverse employees to "create and deliver a spectrum of content
reflecting the current and changing face of the world." In general, NBCU's mission is create content
that is relevant, different, and entertaining to their customers around the world. NBCU is a well–
known and powerful organization along with Comcast, and doing this may seem simple, but just
like the smaller ... Show more content on Helpwriting.net ...
Some of these competitors are DirecTV Group Holdings, LLC, Dish Network Corporation, and
Time Warner Cable Inc. The main area of competition between these big name corporations is
technological advances within society. Further advances in technology contest current business
models and affect consumer behavior more rapidly than ever. Some of these things are very simple,
such as people choosing to watch television and movies online instead of subscribing to a cable
provider. Because of this, NBCU has been using different strategies and activities to ensure that their
company is still up to date with the contemporary media
... Get more on HelpWriting.net ...
Sitcom 'Born Again Virgin'
(Dialogue Magazine) –– Danielle Nicolet, the captivating, petite and seemingly forever–young
actress, has appeared in some of your favorite TV shows over the years such as 3rd Rock from the
Sun to THE GAME to Elementary. Now she's starring in TVONE's new sitcom 'Born Again Virgin.'
Dialogue Magazine: Give us a synopsis of your new sitcom 'Born Again Virgin.' Danielle Nicolet:
It's sort of a modern day 'Sex and the City' about a woman navigating the dating world except she's
doing it from the perspective of someone who is trying to be celibate. She has her two friends along
the way with her, and of course the potential man of her dreams is always right there. He's literally
the guy next door. It's very different. It's unlike any other African–American comedy on cable and
I'm so excited and proud that TVONE is willing to do this...it's a big deal in and of itself that we are
a show that stars three women. ... Show more content on Helpwriting.net ...
We're written by women. We're produced by women, and on top of that all of our characters are
distinct and defined, funny and quirky and weird. All of those are characteristics you don't usually
see assigned to African–American actresses on TV. So for all of those things to exist in one package
on TVONE, it's really a first and I'm so proud, excited and amazed that I get to be a part of
... Get more on HelpWriting.net ...
What Is Cbs's Success?
In 1886 CBS Corporation was created by CEO and Owner Leslie Moonves. In 2005 CBS officially
became independent as a result of its spinoff from Viacom. CBS opened its doors welcoming a
worldwide audience by offering them cable, radio, local TV, film, news, etc. In 1938 CBS started
getting in business in the recording industry and later on in 1946 the send in their first color
television broadcasting system in order to be approved by the FCC which at first did not approve yet
with time things changed. In January 3, 2006 CBS became trading on NYSE which is New York
Stock Exchange. Having their headquarters in New York, CBS Corporation collaborated with The
Warner Bros Corporation and created in January 2006 The CW Network, making it a very
successful
... Get more on HelpWriting.net ...
Comcast : Global Media And Technology Company With Two...
Looking at the media giant that is Comcast, the first thing that often comes into mind is the
realization of how massive and intricate of a corporation it is. Comcast, as a business, defines itself
as a "global media and technology company with two primary businesses: Comcast Cable and
NBCUniversal" (Comcast Corporation). In the industry, Comcast provides the most residential and
business telephone, Internet, and video services nation wide (Reese and Anderson, "Comcast –
Broadband Service"). Coupled with this, Comcast's subsidiary, NBCUniversal is the producer of
NBC and Telemundo networks, all Universal Motion Pictures (which totaled 26 films released since
Comcast's acquisition of its assets in 2013) ("Universal Pictures," Internet Movie Database) and its
theme park and resorts, and cable channels, including channels like the Golf Network and E!.
According to Reuter's, Comcast as an organization can be split into five different segments – Cable
Communication, Cable Networks, Broadcast Television, Filmed Entertainment, Theme Parks
("Comcast Corp (CMCSA.O) Company Profile," Reuters.com). Along with the media side of
Comcast, the corporation also owns the Wells Fargo Center in Philadelphia along with the
Philadelphia Flyers, both segments of Comcast Spectator, and Global Spectrum and Ovations Food
Services ("Comcast Corp (CMCSA.O) Company Profile," Reuters.com). These are all considering
to be attributing to the overall media cliental interested in sports and entertainment.
... Get more on HelpWriting.net ...
Nbc Universal Swot Analysis
Nova Southeastern University
H. Wayne Huizenga School of Business & Entrepreneurship
Assignment for Course: MKT 5833–WB2
Submitted to: Dr. Ramdas Chandra
Submitted by: Juliette G Gomez,
Brianne Berkebile Juan Morales JR Nakiea Washington
Date of Submission: March 11, 2012
Title of Assignment: Group Term Paper Module 4
CERTIFICATION OF AUTHORSHIP: I certify that I am the author of this paper and that any
assistance I received in its preparation is fully acknowledged and disclosed in the paper. I have also
cited any sources from which I used data, ideas or words, either quoted directly or paraphrased. I
also certify that this paper was prepared by me specifically for this course. ... Show more content on
Helpwriting.net ...
It is important to note the following when evaluating China's media industry: Public service
television is an essential service to the community and cohesion of democratic societies aimed at the
production, publication and distribution of a set of radio and television channels airing the diverse
and balanced for all audiences, covering all genres and designed to meet information needs, culture,
education and entertainment of Chinese society, spread their identify and cultural diversity, promote
the information society, promoting pluralism, participation and other constitutional values, ensuring
access for significant social and political groups.
Based on the previous module assessments, NBC Universal's preliminary focus should be geared
toward the film industry. The recent trade deal, between both the U.S. and Chinese Governments,
lowered a 20–year–old quota on U.S. films and distribution fees in the Chinese film industry. This
signifies productive progression within the film industry, even though small in nature, but
nonetheless this could equate to significant profit gains for all the FMO's within the market.
The following are some of the characteristics that were taken into consideration when evaluating the
best mode of entry. * In–depth audit and diagnose strengths and weaknesses of the NBC channels
currently available, to establish improvement plans and the opportunities and threats of new
channels at their disposal. * Observe the
... Get more on HelpWriting.net ...
Universal Studio's Distribution of Despicable Me 2 Essay...
Mass Communication in the Marketplace: Despicable Me 2 Despicable Me 2, an animated film
distributed by Universal Studios and Illumination Entertainment in July of 2013 grossed
$970,065,385 world–wide (BoxOffice, 2014). The film was a success for its distributors and was
nominated for an Academy Award in 2014 for Best Animated Feature Film. Chris Meledandri, who
is the president and CEO of Illumination Entertainment, has an exclusive working agreement with
Universal Studios and does the production and animation work on feature films (Barnes, 2011).
Universal Studios will be considered the main distributor of the Despicable Me 2 film and will
constitute the bulk of the research completed for this paper.
Universal Studios Hierarchy ... Show more content on Helpwriting.net ...
Comcast controls multiple NBC and MNBC news outlets, which provides an example of horizontal
concentration of media (McQuail, 2010). Additionally, Comcast has the ability to develop film
projects with NBCUniversal, from funding and design to filming and finally distribution and home
market delivery with the cable portion of the company making it a vertical concentration as well
(McQuail, 2010). Another vertical aspect of the company is the Internet delivery of film and
television through the NBCUniversal company, Hulu (NBCUniversal, 2014). All of this media
content is supported by Comcast's technical portion of the company which provides cable equipment
and technology to deliver the content to its customers (Comcast, 2014). Comcast and NBCUniversal
provide products and services in a concentrated market due to the addition of the addition of
Telemundo and their production services (NBCUniversal, 2014). The Latino community has a wide
variety of Spanish speaking cable channels as well as the most prolific Spanish production company,
Telemundo (NBCUniversal). Supported by the technical offerings of Comcast and NBCUniversal,
Telemundo offers programming of feature films, game shows, soap operas, and situation comedies
exactly like all of the English speaking networks that Comcast offers in their cable lineup, this is
another example of vertical integration with Comcast contributing the funding,
... Get more on HelpWriting.net ...
General Electric And Its Swot Analysis
In order to be successful in the prevailing business environment, every business organization adopts
various strategies. Diversification is also one of the strategies that the organizations adopt in which
they expand their business operations on a global scale. In this regard, General Electric 's
diversification approach and its potential strengths, weaknesses, opportunities, and threats would be
discussed further.// Areas of diversification of General Electric and its SWOT Analysis
Diversification refers to the expansion of operations by a company in order to grow outside the
industry in which it currently deals. In light of this, the diversification areas of General Electric can
be highlighted. GE is an American multinational ... Show more content on Helpwriting.net ...
The strengths of the diversification approach adopted by GE is that it successfully deals in large
number of consumer and industrial products like refrigerators, freezers, microwave, gas ranges and
others. It is also successfully adding various other segments to its portfolio by investing in more
than 12 markets. The weaknesses GE faces are the uncertainty of its earning performance in future
and capital assets quality. Further, it also has an alarming level of indebtedness, which can harm its
diversification approach. There are various opportunities in the commercial airplane market due to
its projected increase in demand. It can also consider diversifying its operation in China to a greater
extent due to various operational benefits. The threat it may encounter includes foreign
environmental regulations and other jurisdiction of the governments of the countries, where it
diversifies. //The above discussion elucidated the area of diversification of GE and evaluation of its
diversification approach. The discussion is further extended to have a brief knowledge about the
countries where General Electric operates, its competitors and comparison of its strategy with
them.// Strategies adopted by Competitors General Electric is currently operating in around 130
countries, which include Africa, Canada, Australia, New Zealand, Germany, the UK, Pakistan, the
UAE, Russia, Kuwait, Brazil, Luxembourg
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Comcast Corporation Case Study
Standing proud as Philadelphia's tallest skyscraper lies the headquarters of the leading
telecommunication conglomerate in the U.S–– Comcast Corporation. Comcast, with about 159,000
employees, developed around $80.4 billion in revenue in 2016, which was a 7.9% increase from the
revenue consolidated in the previous year. Comcast Corporation's success can be traced down to the
extensive services the company provides. These services, including cable television, internet
services, voice over internet protocol, and content production, fall within two overlaying businesses
of Comcast Corporation: NBCUniversal and Comcast Cable. NBCUniversal operates news,
entertainment and sports cable networks, the NBC and Telemundo broadcast networks, ... Show
more content on Helpwriting.net ...
Services such as Netflix and Hulu, along with other platforms that employ digital distribution create
a prominent challenge for Comcast. To most consumers, online streaming is seen as a better option
compared to cable due to its convenience, lack of commercials, lower prices, and the availability to
"binge watch" (See Exhibit 1 for the leading video subscriptions in the U.S in 2016). This
increasingly growing platform presents a challenge for Comcast and how the company should
respond to the changing environment.
Strategic Solutions
In response to Google's initiative for fiber–based high–speed internet service, Comcast should focus
on adapting these fiber–optic capacities as a means of improving their own internet service.
Comcast holds a competitive advantage in infrastructure, and by updating their broadband network
with those driving Google Fiber, Comcast would be utilizing this advantage. An upgrade of
increased speeds and reliability will secure Comcast's dominant position in the internet provider
market.
Pros:
This will reduce the risk of customers switching to a different service provider for more advanced
offerings.
By providing top–notch streaming capabilities, Comcast will be able to remain a frontrunner of new
developments.
With the expansion of their network, Comcast will ensure that competitors will not
... Get more on HelpWriting.net ...
Comcast Corporation : A Diversified Mass Media Company
The company selected is Comcast Corporation. This is a diversified mass media company
headquartered at Philadelphia, Pennsylvania. It is the world 's largest broadcasting and Cable
Company in terms of revenue. The generic strategy being followed by Comcast Corporation is
differentiation. It provides high quality service which is unique. It also develops, produces, markets,
and distributes content through unmatched breadth of media platforms.
The Comcast Corporation earns sales revenues from five segments, namely cable services, media
networks, parks & resorts, studio entertainment, and technology. Comcast Corporation has
differentiated its products and services in a way that has enabled to compete successfully. The target
customer segment of Comcast Corporation is not price–sensitive. The added price of the services
provided by Comcast outweighs the added expense to acquire the service.
The complementary strategy for growth that has been adapted by Comcast is to "maximize market
share". For this Comcast is pursuing sales growth. It is trying to penetrate new markets. It is also
trying to optimize its capacity.
The Comcast is actively trying to enter new markets. In February 2013 it bought NBC Universal, a
global media network company that generating billions revenue each year. Further, In 2013 Comcast
announced their new web platform, the Xfinity to go app. This allows customers to stream content
anywhere. The timing of this is important because at this time Comcast is
... Get more on HelpWriting.net ...
Comcast Financial Statement
Comcast NBC is a very transcendent company. Comcast is the global telecommunications company
who owns the National Broadcasting company. NBC started out owned by RCA and then by GE
before being owned by Comcast.The corporation is very healthy with the current ratio increasing
year to year and the debt ratio decreasing yearly. The Return on Equity also skyrocketed 17 % from
2016 to 2017. NBC has an approach to their company to continue to grow their corporation by
focusing on the National Football League and then combining that with other hallmark sporting
events such as the Olympics and the Super Bowl. This method of synergizing these two ideas has
helped Comcast NBC to become one of the most profitable sports broadcasting companies. The
Super ... Show more content on Helpwriting.net ...
What I really love about Comcast NBC is that they obtain the broadcasting rights to marquee
sporting events. This is where they defer from different broadcasting corporations. Comcast NBC
focus on sporting events such as the Kentucky Derby, NHL games when they are played outdoors,
Indy Car racing, and the Olympics. Outside of the NFL NBC does not obtain the broadcasting rights
to the NBA or the MLB where there are frequent games played. So when you combine the hallmark
sporting events with primetime NFL broadcast it makes for a great business decision. People in
North America love football and broadcasting events that are scarce makes the viewership rating go
up. I have wondered why NBC has not made a competitive bid lately for the NBA or MLB but after
evaluating their company it makes perfect sense.NBCUniversal was also another great expansion to
their company but broadcasting on a global stage to reach customers all around the world. Another
evaluation I have made with NBC comcast was how important the Olympics are to them.NBC loves
broadcasting the olympics because the viewership is global which leads to huge profits. Comcast
NBC is a great company who is expanding their horizons on a daily basis to make their company
more profitable. I enjoyed learning about this corporation I originally thought that NBC was
independently owned so it was fascinating finding
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Disney Channel
CBS NEWS – The parent organization is having CBS News, CBS Corporation.
Showtime movie channel and could cause a conflict. And Showtime movie channel may have more
interesting shows. Showtime Networks Inc. has grown steadily over the past decade and currently
owns and operates the premium television networks Showtime, The Movie Channel and Flix, in
addition to the multiplexes Showtime 2 Showtime Too, ShowCase channels, Showtime Extreme ,
Showtime Beyond, Showtime Family Zone, etc. Each channel offers programming according to the
subject matter thereof. To enjoy them must be paid to a platform also SNI markets and distributes
sports and entertainment events through PPV1 Showtime. Showtime could say that is a network
characterized by incorporating ... Show more content on Helpwriting.net ...
Part of Disney ABC Television Group. The Walt Disney Company owns the ABC Television
Network, with more stations reaching 200 Affiliated Nearly 100% of all U.S. TV market, as well as
dozens of niche Cable networks. True to its cartoon animation origin, Disney captures ITS viewers
early – it counts millions of young children as STI audience with kids channels like the Disney
Channel.4. the conglomerate called Disney / ABC Television Group, and ABC has a stake in
Networks and Hulu, ABC Family, Disney Channel and ESPN which in turn has a number of
divisions. Pixar and Disney Channel is a huge conglomerate that uses its influence in such
vulnerable sectors of the population as young people and children. They also have family oriented
that keep the family concerned programs. Digital animation helped, yes, but that also have other and
have failed to reach the level of Pixar as The Lion King, 'Aladdin' and many other films that, at
least, they had a decade. Favorite characters were different then: Nemo, Woody and company. But
Pixar is reporting not only many benefits but has been removed from the Iist of competitors
strongest rival, Disney and its classic fantasy
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Universal City Studios Vs Sony
Streaming is a major part of today's culture. Many individuals and families are cutting the cords and
getting rid of traditional television for streaming services such as Netflix, Hulu, and Amazon ("Cord
Cutting Accelerates," 2016). More and more each year people are making the switch to use these
services because they are more convenient offering the ability to choose not only a program, but
which episode or film in a series in full HD. Some even offer this commercial free, but even those
which don't still offer their services with minimal advertising when compared to traditional cable
television. All of this is given at extremely low prices when compared with the monthly payments
for places like Comcast, AT&T, and DirectTV. People are always ... Show more content on
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(Sony, 1984, p. 462)
This explanation is somewhat cryptic as it does not lay out exact guidelines for what is fair use, but
rather gives the courts a way to determine if something is fair use in a case by case basis. Simply
put, fair use is a doctrine that gives limited permissions to users of a copyrighted material without
the need to acquire permission from the copyright owners. This comes up in a number of cases
dealing with these types of media. Sony (1984) is a very important case in dealing with this topic of
Fair Use. In 1975 Sony developed a new consumer grade analog–recording and cassette format of
magnetic tape. This tape could be used to perform an act known as "time–shifting." Time–shifting,
in terms of video, is when someone records a live program on to any sort of storage device so that it
can be viewed at a later point in time. Therefore, time–shifting could be utilized to perform illegal
activities such as making copies of a film and selling them to others. This is what prompted
Universal City Studios to file a suit against Sony. The Court
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Internal Analysis And External Environment Assessment
1) Internal Analysis and External Environment Assessment
Industry's Dominant Economic Characteristics
Market Size: Annual sales revenue for 2014 according to NASDAQ $68,775,000.
Scope of Competitive Rivalry: Global for Comcast and NBC Universal.
Market Growth Rate: According to NASDAQ 11.21% over the next five years.
Stage in Life Cycle: Residential Area = Mature, Small and Medium Business Area = still growing
and the Enterprise (Ethernet Area) = Early development & rapid growth.
Number of Companies in Industry: A few dominant companies all of the smaller companies have
been dissolved and been merged into the dominant providers.
Customers: Residential and business customers
Degree of Vertical Integration: Comcast has a degree of vertical integration when they stepped out
and purchased NBCU, in doing this they could control, develop and own their own programming.
Ease of Entry/Exit: Very hard to enter into this market, takes a lot of startup cash
Technology/Innovation: Technology is changing constantly, Comcast is innovation constantly
improving to build upon their current products and services.
Product Characteristics: Comcast services are highly differential – the future of awesome, better
ondemand services, X1 services, faster internet speeds and then you have some buyers who perceive
little real difference from provider to provider. So it really depends on what is important to each
customer.
Scale Economies: What impact does large volume have on –
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International Business Machines ( Ibm )
International Business Machines (IBM) is the top provider of computer products and services which
is also known as Big Blue. IBM was incorporated in the state of New York on June 16, 1911 as the
Computing– Tabulating– Recording Company (C–T–R). In 1900 The International Time Recording
Company (ITR) was formed and in 1901 the Computing Scale Company of America was
incorporated, these two businesses were two of the three chief components of C–T–R a decade later.
ITR expanded its original manufacturing facilities, and built a modern factory in Endicott, New
York, on the site of what later became an International Business Machine– IBM. IBM manufactures
and sells computer hardware and software, offers infrastructure services, hosting services, ... Show
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IBM holds more patents than any other U.S. based Technology Company and has research
laboratories worldwide. The company has scientists, engineers, consultants, and sales professionals
and employees have earned Nobel Prizes, National Medals of Technology, and National Medals of
Science. Some of IBM competitors are: BMC Software, Inc., CA, Inc., Cisco Systems, Inc., Dell
Inc., EMC Corporation, General Electric Company, Hewlett–Packard Company, Intel Corporation,
Lexmark International, Inc., and Microsoft Corporation.
IBM manages its extensive operations in segments, which are: Global Technology Services and
... Get more on HelpWriting.net ...
Analysis Of Ellen Lee Degeneres 's ' The Daughter Of Betty...
Ellen Lee DeGeneres was born and raised in Metairie, Louisiana the daughter of Betty Degeneres
(née Elizabeth Jane Pfeffer), a speech therapist, and Elliott Everett DeGeneres, an insurance agent.
She has one brother, Vance, a musician and producer. She is of French, English, German, and Irish
descent. She was raised as a Christian scientist until age 13. In 1973, her parents filed for separation
and were divorced the following year. Shortly after, Ellen 's mother married Roy Gruessendorf, a
salesman. Betty Jane and Ellen moved with Gruessendorf from the New Orleans area to Atlanta,
Texas. Vance stayed with his father. On a February 2011 episode of her show, she told her studio
audience of a letter from the New England historic Genealogical ... Show more content on
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She was also profiled in detail on ABC 's Primetime Live.
Her wit won over audiences, and DeGeneres finally found success as an actress with her own
prime–time sitcom–the self–titled television series, Ellen. The series was originally titled These
Friends of Mine but was renamed in 1994. From that point, the show evolved from its beginnings as
an ensemble effort into a showcase for DeGeneres.
The show faced strong criticism when, in April 1997, DeGeneres 's character became the first lead in
sitcom history to openly acknowledge her homosexuality on air. An ABC affiliate in Birmingham,
Alabama, refused to air the landmark episode. Fearing controversy, some of the show 's sponsors,
Daimler Chrysler among them, withdrew advertisements.
Several episodes following her reveal had gay themes and, throughout the remainder of the season,
DeGeneres and ABC executives faced a storm of criticism. But the show also received rounds of
applause from gay–friendly activists–including DeGeneres 's mother, Betty DeGeneres, who
appeared on numerous talk shows in support of her daughter. Despite a supportive audience, an
Emmy Award for the coming–out episode and the show 's groundbreaking place in television
history, Ellen was canceled in 1998.
But DeGeneres had already made the move to the big screen, starring in the dark comedy Mr.
Wrong (1996)
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National Broadcasting Company Research Paper
The National Broadcasting Company (NBC) is an American commercial broadcast television and
radio network that is the flagship property of NBCUniversal, a subsidiary of Comcast. The network
is headquartered in the Comcast Building (formerly known as the GE Building) at Rockefeller
Center in New York City, with additional major offices near Los Angeles (at Universal City Plaza)
and in Chicago (at the NBC Tower). NBC is sometimes referred to as the "Peacock Network", in
reference to its stylized peacock logo, which was originally created in 1956 for its then–new color
broadcasts and became the network's official emblem in 1979.
Founded in 1926 by the Radio Corporation of America (RCA), NBC is the oldest major broadcast
network in the United States.
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Entertainment And Media Industries : Case Study
Maya Beverly
October 19, 2017
Professor Sunder
Entertainment and Media Industries
Case Study: Comcast
Background:
Founded by Ralph J. Roberts in 1963 by Daniel Aaron and Julian A. Brodsky, Comcast began with
the purchase of 1,200–subscriber cable system in Tupelo, MS (Shareholder).Today, Comcast
Corporation is the largest cable TV company, and home internet service provider (Media Data
Base). In 2002, Comcast acquired all assets of AT&T Broadband, thus making Comcast the largest
cable television company in the United States with over 22 million subscribers, and largest
broadcasting and cable TV Company in the world by revenue (Secdatabase).
Headquartered in Philadelphia, Pennsylvania, Comcast has evolved from primarily a cable operator
... Show more content on Helpwriting.net ...
Recently, many customers have had objections with Comcast's "Service Protection Plan" that
charged consumers $4.99. In fact, Washington's state attorney launched a $100 million lawsuit in
2016 against Comcast stating that the cable giant violated the state's Consumer Protection Act by
using "deceptive sales practices" (Fortune). The recording of the "Comcast Representative from
Hell" featuring an audio clip of a Comcast Representative arguing with a customer over the phone
sparked a conversation about the largest player in the cable industry (TheVerge). As cord–cutting
continues to be pervasive, Comcast recently announced in September that it's expected to lose nearly
150,000 subscribers from various competitors. Even competitors like DirectTV that are in the Cable
business are also showing signs of loss (Caffrey). This month, The Cable trade association has
accused Comcast of forcing small firms to raise prices by limits small– and medium–sized operators
from selling the basic cable–broadband tier package in its contracts for broadcasting its regional
sports networks (Burdo). Essentially, Comcast is using its regional sports networks, which can hold
exclusive broadcasting rights for local sports teams, as control in its contracts over more simple
cable packages. Comcast customers in different parts of the country are subject to different prices
and different rules, often seemingly arbitrarily (TheVerge). Rates can vary around
... Get more on HelpWriting.net ...
White Television History
The transition from radio to black and white television enlightened people since they were able to
get live footage of events "Although television was first regarded by many as "radio with pictures,"
public reaction to the arrival of TV was strikingly different from that afforded the advent of radio"
(Thompson). Television start was in 1948 to 1959 which was termed The Golden Age due to the fact
that there was advances in technology and was considered a period of higher quality "Until the fall
of 1948, regularly scheduled programming on the four networks–the American Broadcasting
Company (ABC), the Columbia Broadcasting System (CBS; later CBS Corporation), the National
Broadcasting Co. (NBC), and the DuMont Television Network, which folded in 1955–was scarce"
(Thompson). During this period there was both ... Show more content on Helpwriting.net ...
People were able to become involved in the presidential process since they were able to watch
presidential debates on television "In addition, the presidential election campaign of 1952 suggested
that TV might also become the dominant form of political discourse" (Thompson). Around this same
time television was improving and in 1954 the first color television set was sold. Television were
formally sold as sets that came with an antenna and knobs to change the channels or raise the
volume. This time was one of innovation and there was no stopping what was to come
"Nevertheless, the 'age of television' took off in the 1950s, using by and large the same technology
worldwide, although its take–up varied geographically according to the affordability of sets"
(Chapman and Kinsey 25). As television was being altered to improve so was the way news was
presented to the
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Comcast Universal Merger Case Study
Company and Situation
In December 2009, Comcast announced its intent to acquire a majority stake in the media
conglomerate NBC Universal from General Electric (GE). The planned acquisition was subject to
scrutiny from activists and government officials; their concerns primarily surrounded the potential
effects of the vertical integration that the acquisition could create, as Comcast is also heavily
involved in cable television and internet services in many media markets. The deal went through,
resulting in Comcast owning 51% of the company until March 2013, when GE divested its stake to
give Comcast sole ownership.
Comcast CEO Brian L. Roberts described the deal as a "perfect fit" for the company, as Comcast
would be able to bolster its role as a creator and distributor of content, with a particular emphasis on
" multiplatform anytime, anywhere media that American consumers are demanding"; increasing
access to NBC–owned content through various platforms. The deal would also add Comcast's own
cable channels to NBCU's existing suite of cable networks, contributing to 82% of the merged
company's total revenue. Despite the focus ... Show more content on Helpwriting.net ...
Ownership remained split at 51% to 49% for four years. Then, on February 12, 2013, Comcast
announced its intention to complete the purchase all at once and assume 100% ownership of the
company by the end of March.
The acquisition was completed March 19, 2013. The video marketplace has changed structurally
with or without Comcast–NBC acquisition. More and more videos, programs and advertisements are
displayed on the Internet, not the traditional media channel, television. The video business model
has gradually changed as time goes by. Comcast has reached such a significant scale that it now
owns a huge large amount of media and entertainment properties. However, facing the uncertainty
of video marketplace, many people proposed their
... Get more on HelpWriting.net ...
Descriptive Essay
Flashing red and blue lights accompanied by an alarming siren in the distance is signaled when the
double doors of the emergency room burst open. Pushed by several nurses, doctors, and other
medical staff, a lone hospital stretcher with a bloody, wounded patient flies through the medical
center towards the doors to the operating room. This image is what generally comes to mind when
you think about an emergency room. Many people believe that the hospital's emergency room is a
dark and scary place. While this is true, the common misconception is that the emergency room is a
place clear of humor, when in reality humor is present, even necessary, for many reasons. Many
television shows, like the show ER, are based in the setting of the ... Show more content on
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Finally, humor keeps those that work in traumatic situations from becoming disheartened. Because
of the nature of their work, most of the individuals that work in the ER have a high burnout rate.
There are so many negative aspects of working in the ER that doctors and other workers cannot
handle for an extended period of time. The anxieties due to the unknowns such as how many people
will need medical attention, what the nature of their injuries are, etc. cause additional stress to an
already stressful schedule. Because accidents can happen at any time, ER workers have to work at
night, which is unappealing to many. Because of these negative aspects, ER work is very difficult,
and many people who work in this environment eventually want out. Humor lightens the blow of
many of these negative aspects, and at least makes working in the hospital a little more bearable.
Humor keeps hospital staff from physically becoming depressed. With the mass number of illness,
surgery, and death that they are encompassed with, working in the hospital can wipe out one's
physical energy and mental state of well–being. Humor offers a levity of the morose and depressing
environment that they are surrounded by each day. The emergency room is not a room that people
should take lightly. The very nature of its services that it provides to its clientele prove it to be a
... Get more on HelpWriting.net ...
Analysis Of Raymond Williams Textual Flow
NBC: Textual Flow
Upon analysis of a small fragment of the NBC schedule, 7:30–8:30PM on a Wednesday, the
evolution of Raymond Williams' classic concept of flow in the 1970s is evident. His traditional
concept is no longer sufficient to explain modern network broadcasting, largely due to the complex
circumstances of advertiser supported broadcast networks in the post–network era of fragmented
audiences. This evolution maintains the basic structure of Williams' concept of flow with the
addition of a clear demographic fragmentation in the schedule that suggests his concept is
insufficient. It appears that NBC employs a flow that is a synthesis of Williams' and Ethan
Thompson's, a flow which emphasizes demographics more than traditional flow, while ... Show
more content on Helpwriting.net ...
The assumed audience during Jeopardy is primarily people middle class persons fifty years old or
older and this assumption is what unites the minute texts of this portion of the schedule. The various
advertisements for medication and products for age related illnesses (V, XII, XVI, XVII, XXIV,
XXX), such as Goldbond lotion for Diabetes, indicate an audience over fifty, which is in alignment
with its positioning with their positioning within in the broader schedule in accordance with
Browne's reasoning that "the position of programs in the television schedule reflects and is
determined by the work structured order of the real social world" (588). As such, it is likely that
NBC assumes that an older audience will tune in at such an early point in prime time due to their
more relaxed work such or lack of a job entirely if they are retired. Furthermore, the connection and
subsequent flow created by these advertisements with Jeopardy, is encouraged by the show's sponsor
Centrum Silver which is integrated into the text of the show in its use of the same narrator as the
Jeopardy, as well as borrowing Jeopardy's form, framing the sponsorship advertisement as a
question to which the answer is "What is Centrum Silver?". This also helps to align Jeopardy with
an older audience because Centrum likely sought out the program to sponsor, specifically, in order
to reach its target consumer bases, and hopefully close the circuit of exchange, for which television
functions, when "the viewer... purchases the actual object in whose price the invisible cost of
motivating the ad is hidden" (Browne, 596), cementing the program's demographic as parallel to
Centrum's, in that they are over fifty. Additionally, the several car commercials throughout the
program (VI, XIX, XXIX, XXXI), in addition to the very
... Get more on HelpWriting.net ...
Major Competitors Of General Electric
Five Forces Model
Current Competitors
General electric is one of the world 's largest and most diversified companies. With eleven different
segments of the company, ranging from Advanced Materials to NBC Universal, General electric has
a strong hold on many separate markets. As a whole, General Electrics ' main competitor on a
conglomerate level consists of Siemens. Siemens AG (SI) is a leading diversified company offering
products and services in information and communications, automation and control, power, – 10 –
transportation, medical, water and wastewater treatment, lighting, financing, real estate, and home
appliances. Siemens ' is one of the largest markets in the world, with thirteen worldwide businesses
and annual sales of $97 billion. Siemens companies in the U.S. employ approximately 70,000
people and 430,000 people globally. Siemens' most closely mirrors General Electric's size and
structure, making it their largest competitor. Breaking GE down into individual segments reveals a
more accurate depiction of the company's competition. Each separate venture of GE has its own
degree of competition. While all eleven segments of the company are important, the largest and
most profitable areas of business are GE's finance, media, and technology businesses. GE's
Consumer Finance and Commercial Finance are GE's most lucrative businesses producing 39 billion
dollars in revenue for 2004. These financial institutes offer a wide array of services and products
such as
... Get more on HelpWriting.net ...
Comcast Executive Summary
Synopsis and Goal:
Comcast is a global technology and media company mainly known for its two main businesses,
Comcast Cable & NBCUniversal. Comcast Cable is one of the largest service providers for phone,
high–speed internet, video, and television services in the nation. While Comcast Cable is a cable
giant in the area of business, the company has publically struggled significantly in the area of
customer service. Comcast has had a number of public customer service complaints in recent years
which quickly grabbed major media attention. These customers began recording phone frustrating
calls with customer service representatives and posting them online via social media. Two of these
dissatisfied customers were men named Ryan Block and Aaron Spain who posted their evidence of
the ... Show more content on Helpwriting.net ...
Ryan Block posted his recording of an 8–minute phone call he and his wife shared with Comcast
where "an abusive Comcast customer service representative who refused to cancel their service
despite repeated requests to do so" (Isidore, 2014). His video triggered a response from several news
outlets (including CNN) and eventually an investigation with an apology from the corporate offices
of Comcast. A month later, Adam Spain posted a video showing he had been on hold for over 3
hours trying to cancel service only to find out the office that handled his issue closed while he was
on hold. Spain's video received "1.4 million views in the three days since it was posted" (Isidore,
2014) and also received an apologetic response from Comcast Corporation. These viral online posts
encouraged more customers to post their customer service experiences online forcing the company
to make swift changes in attempt to
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Rooney Pickney Arledge
This quote was said by television broadcasting executive Roone Pickney Arledge, a person whom
Life Magazine declared "One of the 100 most important Americans of the 20th Century" and is
considered by many to be the father of modern televised sports (Boss). This quote by Arledge is an
example of his talent and know–how for developing new ideas that not only provide a quality
viewing experience, but also appeal to a mass audience. His ideas were revolutionary, and changed
the way sports were watched and the entire television industry forever. I initially chose to write my
paper on Roone Arledge because I have been an avid watcher of televised sports for a long time, but
I had never heard of Arledge until reading the article "The Impact of Roone Arledge on Televised
Sports" by Randy Roberts and James Olsen in our required reading. I thoroughly enjoyed reading
this article because I had previously never contemplated how differently sports were televised in the
past, why sports broadcasting is the way it is today, and who was largely responsible for this
dramatic change. Roone Arledge was born in Queens, New York City on July 8th, 1931 and grew up
in the suburbs of Long Island where he excelled in both academics and sports. This led him to
eventually enroll at the prestigious Colombia University, where he had aspirations of becoming a
professional writer while working as editor for the student newspaper (Marc). His interest in
journalism and television production prompted him
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Organizational Behaviour: a Look at Ge
Organizational Behavior: A look at General Electric
In the history of corporations few companies have demonstrated the staying power and tenacity as
General Electric (GE.). Of the companies that originally appeared when the Dow Jones Industrial
Average was rolled out in 1896 only GE is still doing business today. (General Electric, 2007) GE's
125 year run has not been spotless. GE, like any long lasting organization, has had many ups and
downs. GE's past has at times been glorious and at other times has been dark and manipulative. "GE
traces its beginnings to Thomas A. Edison, who established Edison Electric Light Company in 1878.
In 1892, a merger of Edison General Electric Company and Thomson–Huston Electric Company
created General ... Show more content on Helpwriting.net ...
The fundamental problem could have been summed up by the idea of trying to squeeze orange juice
from the rind. Individual employees and managers could not keep up and the company was quickly
digging a deeper hole.
By 1988 the problem could no longer be ignored. Jim Baughman, the head of GE's management
development center was charged with the task of correcting the problem. "In a memorable
conversation, Welch and Baughman said to each other, 'Let's find a way to get work out of the
system.'" (Ashkenas, 2002) The innovative system seemed clear: Teams. Teams would help to
reduce the individual work load and get work through the system. The new team approach was aptly
named, "Work–Out."
The "Work–Out" team approach created by Welch and Baughman utilizes small cross–functional
teams that investigate problems. The teams generate ideas and solutions that are presented to the
decision makers in an informal "town meeting" The informal nature of Welch and Baughman's team
approach was created with the clever notion that GE should be run not like a huge conglomerate, but
rather like a small company. The vision (which is still being pursued by GE today) was to create a
team environment that was not restricted by departments, business units or company leadership.
By the mid–1990s it was clear that the "Work–Out" system was having a profound positive impact
on GE. Teams, innovating and working without traditional limitations was saving the company.
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Summary: The Creation Of Network Zombies
The Creation of Network Zombies
by Ron Kaufman
"The cameras were licking up the image of his body, were recording his every movement and
noiselessly hurling them into millions of TV screens scattered throughout the world . . . Television
reflected only people's surfaces; it also kept peeling their images from their bodies until they were
sucked into the caverns of their viewers' eyes, forever beyond retrieval, to disappear.
"Chance became only an image for millions of real people. They would never know how real he
was, since his thinking could not be televised."
–– Jerzy Kosinski, from the book Being There, 1970.
During the summer of 1997, the ABC television network launched a campaign to attract more
viewers called TV Is Good. The ads (which ... Show more content on Helpwriting.net ...
No thought, no opinions, no action. Just watch the tube.
The ABC ads were bright and humorous and they were a response to the steady decline of network
viewership. Since 1990 viewers have been turning away from the big four networks –– ABC, NBC,
CBS and FOX –– and instead watch more cable channels or watch less TV overall. ABC's statement
is that "television" is good; not "ABC" is good.
"A Wall Street Journal/NBC News poll confirms that as the audience splinters, television's powerful
grip on the nation's collective psyche is weakening," reported The Journal on June 27, 1997. "To a
large extent, the network's loss has been cable TV's gain –– although some established cable
channels are losing viewers, too."
The poll indicated that 65 percent of TV households are watching less than they did five years ago.
The most popular reasons for turning off the tube include a dislike for commercials; competing
activities like work and exercise; lack of interesting programs; PCs and on–line services; and a
belief that TV is a bad influence on
... Get more on HelpWriting.net ...
A Character Analysis Of George In Seinfeld's The Pitch
On July 5th 1989, a sitcom was born into this world that would lead television into a revolution in
comedy. Seinfeld was a television sitcom that ran for about nine seasons hosted by NBC. It was
unique in a couple of ways. One of, if not, the best way it was unique was its entire premise. In the
episode, The Pitch, the character called George sums up the shows premise in one sentence,
"Everybody's doing something, we'll do nothing." All the sitcoms around this time, such as the Fresh
Prince of Bel–air, all had a very formulaic idea about how the main character, Will, would hang out
with his family and his classmates at school. Also, it followed a strict, introduce the characters, and
introduce the problem(s), wrapped up with a solution at ... Show more content on Helpwriting.net ...
In the show, there are non–stop references to food. In fact, there are about fifty–five plus episodes
dedicated to food alone, that it about four to five seasons worth. With such a big episode count, why
is food such a big aspect? There is an old saying that generally goes that food brings everyone
together, especially around thanksgiving and Christmas. I think it is interesting that the show takes
this idea of getting together one step forward and applies that idea to a common cookie, the black
and white
... Get more on HelpWriting.net ...
Comcast Corporation Case
It would be fair to say that the Comcast Corporation is a triple treat. The company provides cable,
internet services, and is a home telephone provider. With all that Comcast is producing film, cable,
and television. "It's the largest media company in the world. In 2013, it took in $64.67 billion,
generating $13.6 billion in operating income and $7.1 billion in net profits (Cassidy, 2014)". How
can any company compete with that, this is why as an economic society we need competition. This
giant is still not satisfied with the profitable margin that it receives each year. Comcast merged with
Time Warner Cable in 2005 to purchase the competition, Adelphia Communications. In purchasing
the fifth largest cable company comes all of their subscribers making Comcast a colossal company.
Now that it has majority control over the market, Comcast is selling the idea to the public that the
services they will provide will benefit the consumer. The large cable company's know that as a
consumer we have no choice but to pay for the entertainment that they provide, which leaves the
consumer with no choice at all. ... Show more content on Helpwriting.net ...
The services that the Comcast Company provides the consumer are the same quality of
entertainment around the world, just a cheaper price. This is because they have implemented a
competition policy which helps new providers to enter the market at competitive prices. When we
compare the triple–play packages that we receive from Comcast to other parts of the country they
are significantly different. Looking at France's packages, they offer free telephone services around
the world and their internet services is much faster then what Comcast is providing. Why are
Americans paying for the same service, just at a much higher
... Get more on HelpWriting.net ...
Daily Show Analysis
During GSN's annual upfront presentation, held in New York City earlier today, the network
announced the slate of new and returning series. Among the renewed shows are Snap Decision
(hosted by David Alan Grier), Divided (hosted by by Mike Richards) and Winsanity (hosted by
Donald Faison). New episodes of the docuseries Cover Story and GSN's interstitial sweepstakes
program Daily Draw will continue to air this year. Both shows premiered on January 14 and January
30, respectively. GSN is coming off a strong year of 16 million new viewers tuning in and a 66%
increase in Facebook social engagements over the last year. Listed below are the new series and
programs in development GSN had unveiled for its 2018 programming plans. New Series Title:
America ... Show more content on Helpwriting.net ...
Producer(s): Dee Haslam, Rob Lundgren, Lori Stryer (RIVR Media) Host: TBD Observations In
last year's upfront, D.I. Why?, The Tower, Blast Your Past and a US adaptation of Pointless were
listed as programs "in developments". This year, neither of those shows were mentioned – missing
without a trace. America Says' nationwide survey–based format seems similar to Let's Ask America
without the contestants broadcasting from their webcams. It's interesting that GSN has decided to
pick up an ambush game show series that unsurprisingly resembles Cash Cab after ordering reruns
of the Discovery Channel game show to air late last year. This could backfire if Movin' Money is
not compelling enough to retain audiences after the first couple of episodes. I don't have a good
feeling about this one. Mall Madness would be the second GSN original series to film from the Mall
of America since Mall Masters (hosted by Chris Harrison of Millionaire, The Bachelor and The
Bachelorette) in 2001. I hope Mall Madness will be exponentially more interesting than the
disappointing Stone–Stanley–produced game
... Get more on HelpWriting.net ...
Investing Your Precious Resources With The Hyland...
We welcome you as a client to the Hyland Investment Institute. Thank you for taking the time to
read our prospectus, and for considering investing your precious resources with us. On behalf of my
team I would like to recommend General Electric Corporation. It is suitable for virtually any well–
rounded portfolio. Over the last 116 years, GE is the only company that has been continu– ously
listed on the Dow Jones Industrial Average. It is built to last and I thoroughly recommend it as a
stock to buy and hold for the long term.
GE is committed to focusing on long–term opportunities. The company has a philosophy of only
concentrating on markets that it can dominate as GE positions itself to be a leader. The reason it has
remained competitive for more than a century is because they make progress, evolve and adapt.
General Electric's technology and people, 'power, move, build and cure the world'. They do not
simply attempt to push the boundaries of technology, rather they seek to harness tech– nological
improvements to expand the boundaries of infrastructure, business, healthcare and energy. However,
progress and great results take time. But as an investor, you can expect the payback to be substantial
in terms of sustainable, long–term growth and prosperity. The stock is suitable for income and
dividend investors due to the fact it provides the opportunity for both income production and capital
gains over the long term. Furthermore, GE's forward thinking programs will annihilate
... Get more on HelpWriting.net ...
Comcast Corp. And NBC Universal Case Study
Comcast Corp. and NBC Universal
Comcast is the nation's leading provider of cable, entertainment and communication products and
services, down through the years they have branched out into multiple brands, investing into
networks such as; Bravo, Sprout, Oxygen and E! Also having stake in several media companies
including ; Buzzfeed, Hulu, Flip board and The Weather Channel.They're completely dominating the
industry with a market cap of $146 billion and growing.
Currently Comcast is under the leadership of Brian Roberts; the chairman and CEO of Comcast
Corporation due to his hard work Comcast is now a leader in the worlds of media, entertainment and
technology according to cmcsa.com , but it wasn't always like this. It began as a single system ...
Show more content on Helpwriting.net ...
Currently possessing 24 million cable customers, 12.4 million high–speed internet customers and
3.5 million voice customers says arstechnica.com
One of the main affiliates of Comcast Inc is NBC Universal, which is one of the world's leading
media and entertainment companies in the development, production, and marketing of
entertainment, news and information to a global audience according to corporate.comcast.com.
Comcast is always looking for new opportunities of expansion thus them being affiliated with a few
other companies. Comcast Spectacor is another one of their affiliates, being a leader in the sports
management industry providing high quality sports and entertainment to millions of fans around the
world , operating in 48 of the 50 United States says corporate.comcast.com. The last but not least
Comcast affiliate is Comcast Ventures which invests in innovative businesses that represent
entertainment, communications and digital technology by collaborating with like minded
entrepreneurs who have the vision, passion and tenacity to succeed, according to
corporate.comcast.com. Majority of the investments are in the advertising, consumer and enterprise
... Get more on HelpWriting.net ...

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Brian L. Roberts Case Analysis

  • 1. Brian L. Roberts Case Analysis Brian L. Roberts is an American businessman, and is chairman and CEO of Comcast Corporation, an American company providing cable entertainment, and communication products. Brian has worked at Comcast since graduating from The Wharton School of the University of Pennsylvania. He was named President of Comcast Corporation in 1990 when the company had $657 million in annual revenue. Comcast Corporation's annual revenue has since grown to nearly $69 billion. Background: Roberts was born into a Jewish family in Philadelphia, Pennsylvania. The son of Suzanne Fleisher , and Ralph J. Roberts. Roberts served as the President of Jones Intercable Inc. since April 7, 1999. Prior thereto, he served as an Executive Vice President of Comcast since June 1987 and ... Show more content on Helpwriting.net ... He studied all aspects of business management while he attended the university. Work History: Brian has worked at Comcast since graduating from The Wharton School of the University of Pennsylvania. Under his leadership, Comcast has grown into a global Fortune 50 company uniquely positioned at the intersection of media and technology with two primary businesses, Comcast Cable and NBCUniversal. He is a member of the Board of Directors of the National Cable & Telecommunications Association (NCTA), where he served as Chairman for two consecutive terms. Brian is also Director Emeritus of CableLabs, the research and development consortium for the cable industry, where he served three terms as Chairman. Leadership Highlights & Characteristic: Brian has done so much work that has made him one of the best leaders. Brian has won numerous business and industry honors for his leadership. Most recently, he was recognized by fortune magazine as a "Businessperson of the Year" and named one of America's top CEOs by institutional investor magazine for the eighth time. He also received the Humanitarian award from the Simon Wiesenthal Center. Personal ... Get more on HelpWriting.net ...
  • 2.
  • 3. Sdff Guidelines for Course Paper: General Electric in Australia (60 points) This paper must be e–mailed to me as an MS–Word document before June 14, 2015. You may use any reference materials that you wish and consult with other people for help, but the document must be written by you. Write the answers in your own words. Do not cut and paste sentences from Internet sources. Answer the questions as if you were the Country Manager in Australia for the General Electric Corporation. You decide which existing or new products you wish to write about. Try to answer each question with no more than ten sentences. You may use tables, diagrams, or graphs from Internet sources, if you wish. Please note the sources of information that you use. ... Show more content on Helpwriting.net ... 6. What are the major influences on marketing and distribution in Australia (communication, physical geography, climate, fuel prices, transportation infrastructure, warehouse availability, retail outlets, consumer behavior, etc.)? 7. What is the managerial and labor climate (availability of trained personnel, strength and activity of labor unions, unemployment level, prevailing wage rates, type of preparation needed for expatriate managers, labor mobility (migrant workers, refugees, immigration/emigration, etc.), productivity levels, general working conditions, etc.)? 8. What are the important influences on the financial viability of General Electric in Australia (central bank interest rate policy, inflation rate, fixed versus floating currency exchange rates, taxation, profit repatriation, etc.)? 9. Based on your answers, what is your recommendation about General Electric's policy with respect to the application of international standardization of the marketing mix to Australia? 10. Based on your answers, what is your recommendation about General Electric's business strategy for the products you ... Get more on HelpWriting.net ...
  • 4.
  • 5. Comcast Corporation : Case Analysis Trident University MGT499?Strategic Management Case One Comcast Corporation Dante Cummings May 22, 2015 Comcast Corporation is Pennsylvania–based organization, which was established in 1963 and operates in the cable communication industry. The company is considered to be one of ?the largest providers of video, high–speed internet and voice services to residential and business customers in the United States? (Clients1.ibisworld.com, 2015). Currently, the company provides services to 22.4 million video customers, 22 million high–speed internet customers and 11.2 million voice customers with the primary company?s services to consumers and businesses in the range of video, high–speed internet and voice over internet protocol ... Show more content on Helpwriting.net ... The values? of the company are presented in four main directions, where community investment, diversity & inclusion, environment and integrity play one of the most valuable components that dictate how organization tends to serve its main shareholders and members of the communities that they serve. According to the Corporate Social Responsibility Report of 2013, Comcast and NBCUniversal take a unique positioning to ?inform, empower, and inspire?, which are used as the foundations to embrace the opportunities that would be directed on creating conversation and action mobilization in order to address the most critical issues of the nation. Thus, Comcast along with NBCUniversal are not only motivated with moving their business forward, but also concerned with moving people forward?(Corporate.comcast.com, 2015). The Community Investment is implemented through investments injected into local organizations, certain programs and partnerships, which contribute towards connecting people and inspiring positive and substantial changes. The Diversity and Inclusion is achieved through cultivating a diverse and inclusive workforce, which is based on the principle of Ralph Robert?s goal, where ... Get more on HelpWriting.net ...
  • 6.
  • 7. General Electric GENERAL ELECTRIC General Electric is a company who strives to put their best foot forward. For more then 120 years, General Electric has been number one in the products they sell. From airplane engines to light bulbs, their attitude has been admired not only in America, but worldwide. GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. After all GE has accomplished, including revenues of 152.4 billion dollars in 2004, the company still maintains a healthy relationships with its customers. In 1876, Thomas Edison opened a laboratory in Menlo Park, New Jersey. In that lab one of the greatest inventions of all surfaced, the light bulb. That one business however was not enough for ... Show more content on Helpwriting.net ... Their next project is wind energy. Their mission is to provide a more advance and efficient source of energy, and this is being done for the services of the energy industry. Another project being worked on is the Gevo 12–cylinder diesel engine products the same 4,400 horsepower as its 16– cylinder competitor. This engine uses less fuel, delivering significant savings over the life of the diesel locomotive. General Electric over the years has expanded their target markets from and older generation, to a new and more youthful generation. Now in our society more and more young women are taking the necessary steps to become more responsible and independent. In our days marriage occurs in the early 20 's and lower, with that information GE has figured that more of the younger generation would be into such products as their mothers were into. Now more commercials are focused on mainly middle aged women that are in the process of becoming parents are wives. Other target markets include Aircraft industry, rail, automobile, appliance, electronic, consumer direct, and energy industry. As time progresses so will the expansion of GE 's target market, and they will continue to be the dominant power house in the Electrical industry. General Electric Company (GE) is a diversified industrial corporation engaged in developing, manufacturing and marketing a wide variety of products for the generation, transmission, distribution, ... Get more on HelpWriting.net ...
  • 8.
  • 9. The General Electric ( Ge ) Transnational organizations have a complex business structure and require a multidimensional concentration of resources which are customized to meet the requirements of each local market. The central office requires a transnational strategy in order to attract local benefits which are important to the organization. Among the advantages of transnational organizations is the capacity to maintain a great degree of quick to response to local market needs from where they have operations. This report focuses on the General Electric (GE) which holds substantial assets and with operations in most countries in the world. General Electric (GE) Widely regarded as a leading global corporation in the 20th century with operations in over a hundred and seventy countries and over three hundred thousand workers, General Electric remains an icon in best management practices. With its operations in power, appliances, energy management, aviation, oil & gas, and transportation among others is ranked as among the top leading firms in the US. It is also a global leader in the digital industry with interests in transforming needs into responsive, connected and predictive solutions. With its vast operations, GE is involved in innovation, product development, and funding startups among others (Hydle and Karl 261). In order to survive, GE has tried to form symbiotic relations to support its ecosystem (Tallberg 774). The partners involved in the ecosystem have in–depth understanding coupled with ... Get more on HelpWriting.net ...
  • 10.
  • 11. Comcast, Google, and the Control of American Media Essay Are you aware that six corporations control 90% of the media In America? The Media Industry is changing everyday, companies must continually change the way they deliver products to the public. Some of the best examples of how companies are using new media to distribute products are Carnival Films, and Youtube. Carnival Film is the production company behind Downton Abbey. You Tube is a video sharing sight that started out as a place for John Q. Public to post his home movies. YouTube has become an internet phenomenon and a distribution point for features film, music videos and TV shows. It is important to understand how the companies use the internet to air the products. More important to us the consumer is to understand who owns ... Show more content on Helpwriting.net ... Not long after the peacock network purchased Carnival, According to Comcast's website the cable TV giant purchased and now has full control of NBC Universal. It would appear that Downton Abbey is not exactly a British only media production nor is it independent has Carnival would like to claim. We Start with Comcast/NBC Universal, Comcast was already a media giant, with the purchase of the controlling shares of NBC Universal from General Electric made them a behemoth media conglomerate. Comcast owns the major NBC network holdings from the over the air TV network, studios, NBC News and Sports along with all of NBC's and Telemundo local owned and operated TV stations in major American Markets. According to CJR.ORG in 2013 Comcast also gained control of Universal Pictures and Universal Parks and Resorts. With the knowledge of how large Comcast is it should be no surprise that Downton Abbey is streamed on the internet. Comcast corporate web site shows that Comcast has a thirty–two percent share in hulu.com. A footnote in this tangled ownership web, Digital spy.com ITV, the network Downton Abbey airs on in the United Kingdom has a content sharing deal with NBC Universal that started in 2010. Is it not slightly alarming that Comcast has managed to grow at such an alarming pace? Although it is at the same time truly amazing how well they are able to gain ownership of successful business ventures and re distribute ... Get more on HelpWriting.net ...
  • 12.
  • 13. Comcast Swot Analysis 7a. The 4 P's The Marketing Mix for Comcast seems to be plain and simple: Grow, grow, grow. Now, all companies have that goal in mind typically, but Comcast is one of the very few that has reached among the highest level a business can get that many even call Comcast a monopoly because of its growth and how it seems to just be taking over the markets (Refer to SWOT Analysis section to see what Comcast leads in). Their Marketing Mix consists of the 4 P's. 7a1. Place Starting with place, the Comcast Headquarters is located in Philadelphia, Pennsylvania. The products offered by Comcast are sold in a variety of locations, covering almost all 50 states and the District of Columbia. Since they offer a hybrid of both a product and a service, their ... Show more content on Helpwriting.net ... Ranging from full–package deals of phone and cable to just single services offered, the prices could vary from $40 to even above $100.00. The problems with the prices of Comcast are that, as mentioned before, they are a growing monopoly. As they cut out the competition and remain the top leaders in these different markets, they can decide what they want prices to be at whenever they want, especially internet. Internet is basically being treated as a utility that almost every American relies on. According to President Obama, "Without strong competition, [broadband] providers can (and do) raise prices, delay investments, and provide sub–par quality of service" (Greenfield). When faced with limited or nonexistent alternatives, consumers lack negotiating power and are forced to rely on whatever options are available. In these situations, the role of good public policy can and should be to foster competition and increase consumer choice." So depending on if policies change, it's possible that Comcast will be knocked back down so that there can be more competition in these markets but as of right now, the prices can remain locked in at whatever rate Comcast wants them to be for almost any product they ... Get more on HelpWriting.net ...
  • 14.
  • 15. Comcast Corporation Swot Analysis Abstract Comcast Corporation (NASDAQ: CMCSA, CMCSK), a company based in Philadelphia primarily provides competitive bundled–package, which consists video, high–speed internet, phone, wireless security and automation services to both residential and commercial customers, with estimated TV– market share of 24% in United States. With the introduction of Xfinity brand services, 80% of Comcast's revenue is generated from its video services. Comcast's innovative products/services facilitate current position in market share, however there are dynamic competing market forces like flooding of social medial and new gaming devices that are intensively changing how the American working–class and younger generations watch series of TV programs. Hence this ... Show more content on Helpwriting.net ... Some of merger and acquisition were agreements with Group W Cable, Storer Communications, Maclean Hunter, E.W. Scripps and E! Entertainment, Jones Intercable, Prime Communications, Greater Philadelphia Cablevision, AT&T Broadband, Lenfest Communications Inc. Microsoft invested $1 billion in Comcast in 1997. In 2001, Comcast acquired controlling interests in the Golf Channel and the Outdoor Life Network, launched its HDTV service and its video on demand (VOD) service, G4, a 24–hour, seven–day–a–week television network, in 2002.The company completed its merger with AT&T Broadband (Comcast Corporation, 2017). In 2017, Comcast and Charter Communications collaborated with each other to protect their emerging cellphone businesses from huge, national providers such as Verizon, AT&T, Sprint and T–Mobile (Brian Fung, ... Get more on HelpWriting.net ...
  • 16.
  • 17. Comcast Corporation Value Statement NBCUniversal, or NBCU, is an entertainment and media company division under Comcast Corporation. They are the parent company to many popular broadcasting channels, digital businesses, and film companies such as NBC News, Hulu, and Universal Pictures. The company's vision for 2016 is to improve their customer service experience to their current and future customers. The company's vision is to give customers the option to interact with service providers digitally instead of over the phone. Besides customer service, the whole Comcast NBCU organization is preparing to give the best coverage of the 2016 Olympics in history, as stated in their shareholder letter published in January. NBCU's value statement summarizes that the company "embraces the opportunity to create conversation and mobilize action to address some of the world's most critical issues" and hires diverse employees to "create and deliver a spectrum of content reflecting the current and changing face of the world." In general, NBCU's mission is create content that is relevant, different, and entertaining to their customers around the world. NBCU is a well– known and powerful organization along with Comcast, and doing this may seem simple, but just like the smaller ... Show more content on Helpwriting.net ... Some of these competitors are DirecTV Group Holdings, LLC, Dish Network Corporation, and Time Warner Cable Inc. The main area of competition between these big name corporations is technological advances within society. Further advances in technology contest current business models and affect consumer behavior more rapidly than ever. Some of these things are very simple, such as people choosing to watch television and movies online instead of subscribing to a cable provider. Because of this, NBCU has been using different strategies and activities to ensure that their company is still up to date with the contemporary media ... Get more on HelpWriting.net ...
  • 18.
  • 19. Sitcom 'Born Again Virgin' (Dialogue Magazine) –– Danielle Nicolet, the captivating, petite and seemingly forever–young actress, has appeared in some of your favorite TV shows over the years such as 3rd Rock from the Sun to THE GAME to Elementary. Now she's starring in TVONE's new sitcom 'Born Again Virgin.' Dialogue Magazine: Give us a synopsis of your new sitcom 'Born Again Virgin.' Danielle Nicolet: It's sort of a modern day 'Sex and the City' about a woman navigating the dating world except she's doing it from the perspective of someone who is trying to be celibate. She has her two friends along the way with her, and of course the potential man of her dreams is always right there. He's literally the guy next door. It's very different. It's unlike any other African–American comedy on cable and I'm so excited and proud that TVONE is willing to do this...it's a big deal in and of itself that we are a show that stars three women. ... Show more content on Helpwriting.net ... We're written by women. We're produced by women, and on top of that all of our characters are distinct and defined, funny and quirky and weird. All of those are characteristics you don't usually see assigned to African–American actresses on TV. So for all of those things to exist in one package on TVONE, it's really a first and I'm so proud, excited and amazed that I get to be a part of ... Get more on HelpWriting.net ...
  • 20.
  • 21. What Is Cbs's Success? In 1886 CBS Corporation was created by CEO and Owner Leslie Moonves. In 2005 CBS officially became independent as a result of its spinoff from Viacom. CBS opened its doors welcoming a worldwide audience by offering them cable, radio, local TV, film, news, etc. In 1938 CBS started getting in business in the recording industry and later on in 1946 the send in their first color television broadcasting system in order to be approved by the FCC which at first did not approve yet with time things changed. In January 3, 2006 CBS became trading on NYSE which is New York Stock Exchange. Having their headquarters in New York, CBS Corporation collaborated with The Warner Bros Corporation and created in January 2006 The CW Network, making it a very successful ... Get more on HelpWriting.net ...
  • 22.
  • 23. Comcast : Global Media And Technology Company With Two... Looking at the media giant that is Comcast, the first thing that often comes into mind is the realization of how massive and intricate of a corporation it is. Comcast, as a business, defines itself as a "global media and technology company with two primary businesses: Comcast Cable and NBCUniversal" (Comcast Corporation). In the industry, Comcast provides the most residential and business telephone, Internet, and video services nation wide (Reese and Anderson, "Comcast – Broadband Service"). Coupled with this, Comcast's subsidiary, NBCUniversal is the producer of NBC and Telemundo networks, all Universal Motion Pictures (which totaled 26 films released since Comcast's acquisition of its assets in 2013) ("Universal Pictures," Internet Movie Database) and its theme park and resorts, and cable channels, including channels like the Golf Network and E!. According to Reuter's, Comcast as an organization can be split into five different segments – Cable Communication, Cable Networks, Broadcast Television, Filmed Entertainment, Theme Parks ("Comcast Corp (CMCSA.O) Company Profile," Reuters.com). Along with the media side of Comcast, the corporation also owns the Wells Fargo Center in Philadelphia along with the Philadelphia Flyers, both segments of Comcast Spectator, and Global Spectrum and Ovations Food Services ("Comcast Corp (CMCSA.O) Company Profile," Reuters.com). These are all considering to be attributing to the overall media cliental interested in sports and entertainment. ... Get more on HelpWriting.net ...
  • 24.
  • 25. Nbc Universal Swot Analysis Nova Southeastern University H. Wayne Huizenga School of Business & Entrepreneurship Assignment for Course: MKT 5833–WB2 Submitted to: Dr. Ramdas Chandra Submitted by: Juliette G Gomez, Brianne Berkebile Juan Morales JR Nakiea Washington Date of Submission: March 11, 2012 Title of Assignment: Group Term Paper Module 4 CERTIFICATION OF AUTHORSHIP: I certify that I am the author of this paper and that any assistance I received in its preparation is fully acknowledged and disclosed in the paper. I have also cited any sources from which I used data, ideas or words, either quoted directly or paraphrased. I also certify that this paper was prepared by me specifically for this course. ... Show more content on Helpwriting.net ... It is important to note the following when evaluating China's media industry: Public service television is an essential service to the community and cohesion of democratic societies aimed at the production, publication and distribution of a set of radio and television channels airing the diverse and balanced for all audiences, covering all genres and designed to meet information needs, culture, education and entertainment of Chinese society, spread their identify and cultural diversity, promote the information society, promoting pluralism, participation and other constitutional values, ensuring access for significant social and political groups. Based on the previous module assessments, NBC Universal's preliminary focus should be geared toward the film industry. The recent trade deal, between both the U.S. and Chinese Governments, lowered a 20–year–old quota on U.S. films and distribution fees in the Chinese film industry. This signifies productive progression within the film industry, even though small in nature, but nonetheless this could equate to significant profit gains for all the FMO's within the market. The following are some of the characteristics that were taken into consideration when evaluating the best mode of entry. * In–depth audit and diagnose strengths and weaknesses of the NBC channels currently available, to establish improvement plans and the opportunities and threats of new channels at their disposal. * Observe the ... Get more on HelpWriting.net ...
  • 26.
  • 27. Universal Studio's Distribution of Despicable Me 2 Essay... Mass Communication in the Marketplace: Despicable Me 2 Despicable Me 2, an animated film distributed by Universal Studios and Illumination Entertainment in July of 2013 grossed $970,065,385 world–wide (BoxOffice, 2014). The film was a success for its distributors and was nominated for an Academy Award in 2014 for Best Animated Feature Film. Chris Meledandri, who is the president and CEO of Illumination Entertainment, has an exclusive working agreement with Universal Studios and does the production and animation work on feature films (Barnes, 2011). Universal Studios will be considered the main distributor of the Despicable Me 2 film and will constitute the bulk of the research completed for this paper. Universal Studios Hierarchy ... Show more content on Helpwriting.net ... Comcast controls multiple NBC and MNBC news outlets, which provides an example of horizontal concentration of media (McQuail, 2010). Additionally, Comcast has the ability to develop film projects with NBCUniversal, from funding and design to filming and finally distribution and home market delivery with the cable portion of the company making it a vertical concentration as well (McQuail, 2010). Another vertical aspect of the company is the Internet delivery of film and television through the NBCUniversal company, Hulu (NBCUniversal, 2014). All of this media content is supported by Comcast's technical portion of the company which provides cable equipment and technology to deliver the content to its customers (Comcast, 2014). Comcast and NBCUniversal provide products and services in a concentrated market due to the addition of the addition of Telemundo and their production services (NBCUniversal, 2014). The Latino community has a wide variety of Spanish speaking cable channels as well as the most prolific Spanish production company, Telemundo (NBCUniversal). Supported by the technical offerings of Comcast and NBCUniversal, Telemundo offers programming of feature films, game shows, soap operas, and situation comedies exactly like all of the English speaking networks that Comcast offers in their cable lineup, this is another example of vertical integration with Comcast contributing the funding, ... Get more on HelpWriting.net ...
  • 28.
  • 29. General Electric And Its Swot Analysis In order to be successful in the prevailing business environment, every business organization adopts various strategies. Diversification is also one of the strategies that the organizations adopt in which they expand their business operations on a global scale. In this regard, General Electric 's diversification approach and its potential strengths, weaknesses, opportunities, and threats would be discussed further.// Areas of diversification of General Electric and its SWOT Analysis Diversification refers to the expansion of operations by a company in order to grow outside the industry in which it currently deals. In light of this, the diversification areas of General Electric can be highlighted. GE is an American multinational ... Show more content on Helpwriting.net ... The strengths of the diversification approach adopted by GE is that it successfully deals in large number of consumer and industrial products like refrigerators, freezers, microwave, gas ranges and others. It is also successfully adding various other segments to its portfolio by investing in more than 12 markets. The weaknesses GE faces are the uncertainty of its earning performance in future and capital assets quality. Further, it also has an alarming level of indebtedness, which can harm its diversification approach. There are various opportunities in the commercial airplane market due to its projected increase in demand. It can also consider diversifying its operation in China to a greater extent due to various operational benefits. The threat it may encounter includes foreign environmental regulations and other jurisdiction of the governments of the countries, where it diversifies. //The above discussion elucidated the area of diversification of GE and evaluation of its diversification approach. The discussion is further extended to have a brief knowledge about the countries where General Electric operates, its competitors and comparison of its strategy with them.// Strategies adopted by Competitors General Electric is currently operating in around 130 countries, which include Africa, Canada, Australia, New Zealand, Germany, the UK, Pakistan, the UAE, Russia, Kuwait, Brazil, Luxembourg ... Get more on HelpWriting.net ...
  • 30.
  • 31. Comcast Corporation Case Study Standing proud as Philadelphia's tallest skyscraper lies the headquarters of the leading telecommunication conglomerate in the U.S–– Comcast Corporation. Comcast, with about 159,000 employees, developed around $80.4 billion in revenue in 2016, which was a 7.9% increase from the revenue consolidated in the previous year. Comcast Corporation's success can be traced down to the extensive services the company provides. These services, including cable television, internet services, voice over internet protocol, and content production, fall within two overlaying businesses of Comcast Corporation: NBCUniversal and Comcast Cable. NBCUniversal operates news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, ... Show more content on Helpwriting.net ... Services such as Netflix and Hulu, along with other platforms that employ digital distribution create a prominent challenge for Comcast. To most consumers, online streaming is seen as a better option compared to cable due to its convenience, lack of commercials, lower prices, and the availability to "binge watch" (See Exhibit 1 for the leading video subscriptions in the U.S in 2016). This increasingly growing platform presents a challenge for Comcast and how the company should respond to the changing environment. Strategic Solutions In response to Google's initiative for fiber–based high–speed internet service, Comcast should focus on adapting these fiber–optic capacities as a means of improving their own internet service. Comcast holds a competitive advantage in infrastructure, and by updating their broadband network with those driving Google Fiber, Comcast would be utilizing this advantage. An upgrade of increased speeds and reliability will secure Comcast's dominant position in the internet provider market. Pros: This will reduce the risk of customers switching to a different service provider for more advanced offerings. By providing top–notch streaming capabilities, Comcast will be able to remain a frontrunner of new developments. With the expansion of their network, Comcast will ensure that competitors will not ... Get more on HelpWriting.net ...
  • 32.
  • 33. Comcast Corporation : A Diversified Mass Media Company The company selected is Comcast Corporation. This is a diversified mass media company headquartered at Philadelphia, Pennsylvania. It is the world 's largest broadcasting and Cable Company in terms of revenue. The generic strategy being followed by Comcast Corporation is differentiation. It provides high quality service which is unique. It also develops, produces, markets, and distributes content through unmatched breadth of media platforms. The Comcast Corporation earns sales revenues from five segments, namely cable services, media networks, parks & resorts, studio entertainment, and technology. Comcast Corporation has differentiated its products and services in a way that has enabled to compete successfully. The target customer segment of Comcast Corporation is not price–sensitive. The added price of the services provided by Comcast outweighs the added expense to acquire the service. The complementary strategy for growth that has been adapted by Comcast is to "maximize market share". For this Comcast is pursuing sales growth. It is trying to penetrate new markets. It is also trying to optimize its capacity. The Comcast is actively trying to enter new markets. In February 2013 it bought NBC Universal, a global media network company that generating billions revenue each year. Further, In 2013 Comcast announced their new web platform, the Xfinity to go app. This allows customers to stream content anywhere. The timing of this is important because at this time Comcast is ... Get more on HelpWriting.net ...
  • 34.
  • 35. Comcast Financial Statement Comcast NBC is a very transcendent company. Comcast is the global telecommunications company who owns the National Broadcasting company. NBC started out owned by RCA and then by GE before being owned by Comcast.The corporation is very healthy with the current ratio increasing year to year and the debt ratio decreasing yearly. The Return on Equity also skyrocketed 17 % from 2016 to 2017. NBC has an approach to their company to continue to grow their corporation by focusing on the National Football League and then combining that with other hallmark sporting events such as the Olympics and the Super Bowl. This method of synergizing these two ideas has helped Comcast NBC to become one of the most profitable sports broadcasting companies. The Super ... Show more content on Helpwriting.net ... What I really love about Comcast NBC is that they obtain the broadcasting rights to marquee sporting events. This is where they defer from different broadcasting corporations. Comcast NBC focus on sporting events such as the Kentucky Derby, NHL games when they are played outdoors, Indy Car racing, and the Olympics. Outside of the NFL NBC does not obtain the broadcasting rights to the NBA or the MLB where there are frequent games played. So when you combine the hallmark sporting events with primetime NFL broadcast it makes for a great business decision. People in North America love football and broadcasting events that are scarce makes the viewership rating go up. I have wondered why NBC has not made a competitive bid lately for the NBA or MLB but after evaluating their company it makes perfect sense.NBCUniversal was also another great expansion to their company but broadcasting on a global stage to reach customers all around the world. Another evaluation I have made with NBC comcast was how important the Olympics are to them.NBC loves broadcasting the olympics because the viewership is global which leads to huge profits. Comcast NBC is a great company who is expanding their horizons on a daily basis to make their company more profitable. I enjoyed learning about this corporation I originally thought that NBC was independently owned so it was fascinating finding ... Get more on HelpWriting.net ...
  • 36.
  • 37. Disney Channel CBS NEWS – The parent organization is having CBS News, CBS Corporation. Showtime movie channel and could cause a conflict. And Showtime movie channel may have more interesting shows. Showtime Networks Inc. has grown steadily over the past decade and currently owns and operates the premium television networks Showtime, The Movie Channel and Flix, in addition to the multiplexes Showtime 2 Showtime Too, ShowCase channels, Showtime Extreme , Showtime Beyond, Showtime Family Zone, etc. Each channel offers programming according to the subject matter thereof. To enjoy them must be paid to a platform also SNI markets and distributes sports and entertainment events through PPV1 Showtime. Showtime could say that is a network characterized by incorporating ... Show more content on Helpwriting.net ... Part of Disney ABC Television Group. The Walt Disney Company owns the ABC Television Network, with more stations reaching 200 Affiliated Nearly 100% of all U.S. TV market, as well as dozens of niche Cable networks. True to its cartoon animation origin, Disney captures ITS viewers early – it counts millions of young children as STI audience with kids channels like the Disney Channel.4. the conglomerate called Disney / ABC Television Group, and ABC has a stake in Networks and Hulu, ABC Family, Disney Channel and ESPN which in turn has a number of divisions. Pixar and Disney Channel is a huge conglomerate that uses its influence in such vulnerable sectors of the population as young people and children. They also have family oriented that keep the family concerned programs. Digital animation helped, yes, but that also have other and have failed to reach the level of Pixar as The Lion King, 'Aladdin' and many other films that, at least, they had a decade. Favorite characters were different then: Nemo, Woody and company. But Pixar is reporting not only many benefits but has been removed from the Iist of competitors strongest rival, Disney and its classic fantasy ... Get more on HelpWriting.net ...
  • 38.
  • 39. Universal City Studios Vs Sony Streaming is a major part of today's culture. Many individuals and families are cutting the cords and getting rid of traditional television for streaming services such as Netflix, Hulu, and Amazon ("Cord Cutting Accelerates," 2016). More and more each year people are making the switch to use these services because they are more convenient offering the ability to choose not only a program, but which episode or film in a series in full HD. Some even offer this commercial free, but even those which don't still offer their services with minimal advertising when compared to traditional cable television. All of this is given at extremely low prices when compared with the monthly payments for places like Comcast, AT&T, and DirectTV. People are always ... Show more content on Helpwriting.net ... (Sony, 1984, p. 462) This explanation is somewhat cryptic as it does not lay out exact guidelines for what is fair use, but rather gives the courts a way to determine if something is fair use in a case by case basis. Simply put, fair use is a doctrine that gives limited permissions to users of a copyrighted material without the need to acquire permission from the copyright owners. This comes up in a number of cases dealing with these types of media. Sony (1984) is a very important case in dealing with this topic of Fair Use. In 1975 Sony developed a new consumer grade analog–recording and cassette format of magnetic tape. This tape could be used to perform an act known as "time–shifting." Time–shifting, in terms of video, is when someone records a live program on to any sort of storage device so that it can be viewed at a later point in time. Therefore, time–shifting could be utilized to perform illegal activities such as making copies of a film and selling them to others. This is what prompted Universal City Studios to file a suit against Sony. The Court ... Get more on HelpWriting.net ...
  • 40.
  • 41. Internal Analysis And External Environment Assessment 1) Internal Analysis and External Environment Assessment Industry's Dominant Economic Characteristics Market Size: Annual sales revenue for 2014 according to NASDAQ $68,775,000. Scope of Competitive Rivalry: Global for Comcast and NBC Universal. Market Growth Rate: According to NASDAQ 11.21% over the next five years. Stage in Life Cycle: Residential Area = Mature, Small and Medium Business Area = still growing and the Enterprise (Ethernet Area) = Early development & rapid growth. Number of Companies in Industry: A few dominant companies all of the smaller companies have been dissolved and been merged into the dominant providers. Customers: Residential and business customers Degree of Vertical Integration: Comcast has a degree of vertical integration when they stepped out and purchased NBCU, in doing this they could control, develop and own their own programming. Ease of Entry/Exit: Very hard to enter into this market, takes a lot of startup cash Technology/Innovation: Technology is changing constantly, Comcast is innovation constantly improving to build upon their current products and services. Product Characteristics: Comcast services are highly differential – the future of awesome, better ondemand services, X1 services, faster internet speeds and then you have some buyers who perceive little real difference from provider to provider. So it really depends on what is important to each customer. Scale Economies: What impact does large volume have on – ... Get more on HelpWriting.net ...
  • 42.
  • 43. International Business Machines ( Ibm ) International Business Machines (IBM) is the top provider of computer products and services which is also known as Big Blue. IBM was incorporated in the state of New York on June 16, 1911 as the Computing– Tabulating– Recording Company (C–T–R). In 1900 The International Time Recording Company (ITR) was formed and in 1901 the Computing Scale Company of America was incorporated, these two businesses were two of the three chief components of C–T–R a decade later. ITR expanded its original manufacturing facilities, and built a modern factory in Endicott, New York, on the site of what later became an International Business Machine– IBM. IBM manufactures and sells computer hardware and software, offers infrastructure services, hosting services, ... Show more content on Helpwriting.net ... IBM holds more patents than any other U.S. based Technology Company and has research laboratories worldwide. The company has scientists, engineers, consultants, and sales professionals and employees have earned Nobel Prizes, National Medals of Technology, and National Medals of Science. Some of IBM competitors are: BMC Software, Inc., CA, Inc., Cisco Systems, Inc., Dell Inc., EMC Corporation, General Electric Company, Hewlett–Packard Company, Intel Corporation, Lexmark International, Inc., and Microsoft Corporation. IBM manages its extensive operations in segments, which are: Global Technology Services and ... Get more on HelpWriting.net ...
  • 44.
  • 45. Analysis Of Ellen Lee Degeneres 's ' The Daughter Of Betty... Ellen Lee DeGeneres was born and raised in Metairie, Louisiana the daughter of Betty Degeneres (née Elizabeth Jane Pfeffer), a speech therapist, and Elliott Everett DeGeneres, an insurance agent. She has one brother, Vance, a musician and producer. She is of French, English, German, and Irish descent. She was raised as a Christian scientist until age 13. In 1973, her parents filed for separation and were divorced the following year. Shortly after, Ellen 's mother married Roy Gruessendorf, a salesman. Betty Jane and Ellen moved with Gruessendorf from the New Orleans area to Atlanta, Texas. Vance stayed with his father. On a February 2011 episode of her show, she told her studio audience of a letter from the New England historic Genealogical ... Show more content on Helpwriting.net ... She was also profiled in detail on ABC 's Primetime Live. Her wit won over audiences, and DeGeneres finally found success as an actress with her own prime–time sitcom–the self–titled television series, Ellen. The series was originally titled These Friends of Mine but was renamed in 1994. From that point, the show evolved from its beginnings as an ensemble effort into a showcase for DeGeneres. The show faced strong criticism when, in April 1997, DeGeneres 's character became the first lead in sitcom history to openly acknowledge her homosexuality on air. An ABC affiliate in Birmingham, Alabama, refused to air the landmark episode. Fearing controversy, some of the show 's sponsors, Daimler Chrysler among them, withdrew advertisements. Several episodes following her reveal had gay themes and, throughout the remainder of the season, DeGeneres and ABC executives faced a storm of criticism. But the show also received rounds of applause from gay–friendly activists–including DeGeneres 's mother, Betty DeGeneres, who appeared on numerous talk shows in support of her daughter. Despite a supportive audience, an Emmy Award for the coming–out episode and the show 's groundbreaking place in television history, Ellen was canceled in 1998. But DeGeneres had already made the move to the big screen, starring in the dark comedy Mr. Wrong (1996) ... Get more on HelpWriting.net ...
  • 46.
  • 47. National Broadcasting Company Research Paper The National Broadcasting Company (NBC) is an American commercial broadcast television and radio network that is the flagship property of NBCUniversal, a subsidiary of Comcast. The network is headquartered in the Comcast Building (formerly known as the GE Building) at Rockefeller Center in New York City, with additional major offices near Los Angeles (at Universal City Plaza) and in Chicago (at the NBC Tower). NBC is sometimes referred to as the "Peacock Network", in reference to its stylized peacock logo, which was originally created in 1956 for its then–new color broadcasts and became the network's official emblem in 1979. Founded in 1926 by the Radio Corporation of America (RCA), NBC is the oldest major broadcast network in the United States. ... Get more on HelpWriting.net ...
  • 48.
  • 49. Entertainment And Media Industries : Case Study Maya Beverly October 19, 2017 Professor Sunder Entertainment and Media Industries Case Study: Comcast Background: Founded by Ralph J. Roberts in 1963 by Daniel Aaron and Julian A. Brodsky, Comcast began with the purchase of 1,200–subscriber cable system in Tupelo, MS (Shareholder).Today, Comcast Corporation is the largest cable TV company, and home internet service provider (Media Data Base). In 2002, Comcast acquired all assets of AT&T Broadband, thus making Comcast the largest cable television company in the United States with over 22 million subscribers, and largest broadcasting and cable TV Company in the world by revenue (Secdatabase). Headquartered in Philadelphia, Pennsylvania, Comcast has evolved from primarily a cable operator ... Show more content on Helpwriting.net ... Recently, many customers have had objections with Comcast's "Service Protection Plan" that charged consumers $4.99. In fact, Washington's state attorney launched a $100 million lawsuit in 2016 against Comcast stating that the cable giant violated the state's Consumer Protection Act by using "deceptive sales practices" (Fortune). The recording of the "Comcast Representative from Hell" featuring an audio clip of a Comcast Representative arguing with a customer over the phone sparked a conversation about the largest player in the cable industry (TheVerge). As cord–cutting continues to be pervasive, Comcast recently announced in September that it's expected to lose nearly 150,000 subscribers from various competitors. Even competitors like DirectTV that are in the Cable business are also showing signs of loss (Caffrey). This month, The Cable trade association has accused Comcast of forcing small firms to raise prices by limits small– and medium–sized operators from selling the basic cable–broadband tier package in its contracts for broadcasting its regional sports networks (Burdo). Essentially, Comcast is using its regional sports networks, which can hold exclusive broadcasting rights for local sports teams, as control in its contracts over more simple cable packages. Comcast customers in different parts of the country are subject to different prices and different rules, often seemingly arbitrarily (TheVerge). Rates can vary around ... Get more on HelpWriting.net ...
  • 50.
  • 51. White Television History The transition from radio to black and white television enlightened people since they were able to get live footage of events "Although television was first regarded by many as "radio with pictures," public reaction to the arrival of TV was strikingly different from that afforded the advent of radio" (Thompson). Television start was in 1948 to 1959 which was termed The Golden Age due to the fact that there was advances in technology and was considered a period of higher quality "Until the fall of 1948, regularly scheduled programming on the four networks–the American Broadcasting Company (ABC), the Columbia Broadcasting System (CBS; later CBS Corporation), the National Broadcasting Co. (NBC), and the DuMont Television Network, which folded in 1955–was scarce" (Thompson). During this period there was both ... Show more content on Helpwriting.net ... People were able to become involved in the presidential process since they were able to watch presidential debates on television "In addition, the presidential election campaign of 1952 suggested that TV might also become the dominant form of political discourse" (Thompson). Around this same time television was improving and in 1954 the first color television set was sold. Television were formally sold as sets that came with an antenna and knobs to change the channels or raise the volume. This time was one of innovation and there was no stopping what was to come "Nevertheless, the 'age of television' took off in the 1950s, using by and large the same technology worldwide, although its take–up varied geographically according to the affordability of sets" (Chapman and Kinsey 25). As television was being altered to improve so was the way news was presented to the ... Get more on HelpWriting.net ...
  • 52.
  • 53. Comcast Universal Merger Case Study Company and Situation In December 2009, Comcast announced its intent to acquire a majority stake in the media conglomerate NBC Universal from General Electric (GE). The planned acquisition was subject to scrutiny from activists and government officials; their concerns primarily surrounded the potential effects of the vertical integration that the acquisition could create, as Comcast is also heavily involved in cable television and internet services in many media markets. The deal went through, resulting in Comcast owning 51% of the company until March 2013, when GE divested its stake to give Comcast sole ownership. Comcast CEO Brian L. Roberts described the deal as a "perfect fit" for the company, as Comcast would be able to bolster its role as a creator and distributor of content, with a particular emphasis on " multiplatform anytime, anywhere media that American consumers are demanding"; increasing access to NBC–owned content through various platforms. The deal would also add Comcast's own cable channels to NBCU's existing suite of cable networks, contributing to 82% of the merged company's total revenue. Despite the focus ... Show more content on Helpwriting.net ... Ownership remained split at 51% to 49% for four years. Then, on February 12, 2013, Comcast announced its intention to complete the purchase all at once and assume 100% ownership of the company by the end of March. The acquisition was completed March 19, 2013. The video marketplace has changed structurally with or without Comcast–NBC acquisition. More and more videos, programs and advertisements are displayed on the Internet, not the traditional media channel, television. The video business model has gradually changed as time goes by. Comcast has reached such a significant scale that it now owns a huge large amount of media and entertainment properties. However, facing the uncertainty of video marketplace, many people proposed their ... Get more on HelpWriting.net ...
  • 54.
  • 55. Descriptive Essay Flashing red and blue lights accompanied by an alarming siren in the distance is signaled when the double doors of the emergency room burst open. Pushed by several nurses, doctors, and other medical staff, a lone hospital stretcher with a bloody, wounded patient flies through the medical center towards the doors to the operating room. This image is what generally comes to mind when you think about an emergency room. Many people believe that the hospital's emergency room is a dark and scary place. While this is true, the common misconception is that the emergency room is a place clear of humor, when in reality humor is present, even necessary, for many reasons. Many television shows, like the show ER, are based in the setting of the ... Show more content on Helpwriting.net ... Finally, humor keeps those that work in traumatic situations from becoming disheartened. Because of the nature of their work, most of the individuals that work in the ER have a high burnout rate. There are so many negative aspects of working in the ER that doctors and other workers cannot handle for an extended period of time. The anxieties due to the unknowns such as how many people will need medical attention, what the nature of their injuries are, etc. cause additional stress to an already stressful schedule. Because accidents can happen at any time, ER workers have to work at night, which is unappealing to many. Because of these negative aspects, ER work is very difficult, and many people who work in this environment eventually want out. Humor lightens the blow of many of these negative aspects, and at least makes working in the hospital a little more bearable. Humor keeps hospital staff from physically becoming depressed. With the mass number of illness, surgery, and death that they are encompassed with, working in the hospital can wipe out one's physical energy and mental state of well–being. Humor offers a levity of the morose and depressing environment that they are surrounded by each day. The emergency room is not a room that people should take lightly. The very nature of its services that it provides to its clientele prove it to be a ... Get more on HelpWriting.net ...
  • 56.
  • 57. Analysis Of Raymond Williams Textual Flow NBC: Textual Flow Upon analysis of a small fragment of the NBC schedule, 7:30–8:30PM on a Wednesday, the evolution of Raymond Williams' classic concept of flow in the 1970s is evident. His traditional concept is no longer sufficient to explain modern network broadcasting, largely due to the complex circumstances of advertiser supported broadcast networks in the post–network era of fragmented audiences. This evolution maintains the basic structure of Williams' concept of flow with the addition of a clear demographic fragmentation in the schedule that suggests his concept is insufficient. It appears that NBC employs a flow that is a synthesis of Williams' and Ethan Thompson's, a flow which emphasizes demographics more than traditional flow, while ... Show more content on Helpwriting.net ... The assumed audience during Jeopardy is primarily people middle class persons fifty years old or older and this assumption is what unites the minute texts of this portion of the schedule. The various advertisements for medication and products for age related illnesses (V, XII, XVI, XVII, XXIV, XXX), such as Goldbond lotion for Diabetes, indicate an audience over fifty, which is in alignment with its positioning with their positioning within in the broader schedule in accordance with Browne's reasoning that "the position of programs in the television schedule reflects and is determined by the work structured order of the real social world" (588). As such, it is likely that NBC assumes that an older audience will tune in at such an early point in prime time due to their more relaxed work such or lack of a job entirely if they are retired. Furthermore, the connection and subsequent flow created by these advertisements with Jeopardy, is encouraged by the show's sponsor Centrum Silver which is integrated into the text of the show in its use of the same narrator as the Jeopardy, as well as borrowing Jeopardy's form, framing the sponsorship advertisement as a question to which the answer is "What is Centrum Silver?". This also helps to align Jeopardy with an older audience because Centrum likely sought out the program to sponsor, specifically, in order to reach its target consumer bases, and hopefully close the circuit of exchange, for which television functions, when "the viewer... purchases the actual object in whose price the invisible cost of motivating the ad is hidden" (Browne, 596), cementing the program's demographic as parallel to Centrum's, in that they are over fifty. Additionally, the several car commercials throughout the program (VI, XIX, XXIX, XXXI), in addition to the very ... Get more on HelpWriting.net ...
  • 58.
  • 59. Major Competitors Of General Electric Five Forces Model Current Competitors General electric is one of the world 's largest and most diversified companies. With eleven different segments of the company, ranging from Advanced Materials to NBC Universal, General electric has a strong hold on many separate markets. As a whole, General Electrics ' main competitor on a conglomerate level consists of Siemens. Siemens AG (SI) is a leading diversified company offering products and services in information and communications, automation and control, power, – 10 – transportation, medical, water and wastewater treatment, lighting, financing, real estate, and home appliances. Siemens ' is one of the largest markets in the world, with thirteen worldwide businesses and annual sales of $97 billion. Siemens companies in the U.S. employ approximately 70,000 people and 430,000 people globally. Siemens' most closely mirrors General Electric's size and structure, making it their largest competitor. Breaking GE down into individual segments reveals a more accurate depiction of the company's competition. Each separate venture of GE has its own degree of competition. While all eleven segments of the company are important, the largest and most profitable areas of business are GE's finance, media, and technology businesses. GE's Consumer Finance and Commercial Finance are GE's most lucrative businesses producing 39 billion dollars in revenue for 2004. These financial institutes offer a wide array of services and products such as ... Get more on HelpWriting.net ...
  • 60.
  • 61. Comcast Executive Summary Synopsis and Goal: Comcast is a global technology and media company mainly known for its two main businesses, Comcast Cable & NBCUniversal. Comcast Cable is one of the largest service providers for phone, high–speed internet, video, and television services in the nation. While Comcast Cable is a cable giant in the area of business, the company has publically struggled significantly in the area of customer service. Comcast has had a number of public customer service complaints in recent years which quickly grabbed major media attention. These customers began recording phone frustrating calls with customer service representatives and posting them online via social media. Two of these dissatisfied customers were men named Ryan Block and Aaron Spain who posted their evidence of the ... Show more content on Helpwriting.net ... Ryan Block posted his recording of an 8–minute phone call he and his wife shared with Comcast where "an abusive Comcast customer service representative who refused to cancel their service despite repeated requests to do so" (Isidore, 2014). His video triggered a response from several news outlets (including CNN) and eventually an investigation with an apology from the corporate offices of Comcast. A month later, Adam Spain posted a video showing he had been on hold for over 3 hours trying to cancel service only to find out the office that handled his issue closed while he was on hold. Spain's video received "1.4 million views in the three days since it was posted" (Isidore, 2014) and also received an apologetic response from Comcast Corporation. These viral online posts encouraged more customers to post their customer service experiences online forcing the company to make swift changes in attempt to ... Get more on HelpWriting.net ...
  • 62.
  • 63. Rooney Pickney Arledge This quote was said by television broadcasting executive Roone Pickney Arledge, a person whom Life Magazine declared "One of the 100 most important Americans of the 20th Century" and is considered by many to be the father of modern televised sports (Boss). This quote by Arledge is an example of his talent and know–how for developing new ideas that not only provide a quality viewing experience, but also appeal to a mass audience. His ideas were revolutionary, and changed the way sports were watched and the entire television industry forever. I initially chose to write my paper on Roone Arledge because I have been an avid watcher of televised sports for a long time, but I had never heard of Arledge until reading the article "The Impact of Roone Arledge on Televised Sports" by Randy Roberts and James Olsen in our required reading. I thoroughly enjoyed reading this article because I had previously never contemplated how differently sports were televised in the past, why sports broadcasting is the way it is today, and who was largely responsible for this dramatic change. Roone Arledge was born in Queens, New York City on July 8th, 1931 and grew up in the suburbs of Long Island where he excelled in both academics and sports. This led him to eventually enroll at the prestigious Colombia University, where he had aspirations of becoming a professional writer while working as editor for the student newspaper (Marc). His interest in journalism and television production prompted him ... Get more on HelpWriting.net ...
  • 64.
  • 65. Organizational Behaviour: a Look at Ge Organizational Behavior: A look at General Electric In the history of corporations few companies have demonstrated the staying power and tenacity as General Electric (GE.). Of the companies that originally appeared when the Dow Jones Industrial Average was rolled out in 1896 only GE is still doing business today. (General Electric, 2007) GE's 125 year run has not been spotless. GE, like any long lasting organization, has had many ups and downs. GE's past has at times been glorious and at other times has been dark and manipulative. "GE traces its beginnings to Thomas A. Edison, who established Edison Electric Light Company in 1878. In 1892, a merger of Edison General Electric Company and Thomson–Huston Electric Company created General ... Show more content on Helpwriting.net ... The fundamental problem could have been summed up by the idea of trying to squeeze orange juice from the rind. Individual employees and managers could not keep up and the company was quickly digging a deeper hole. By 1988 the problem could no longer be ignored. Jim Baughman, the head of GE's management development center was charged with the task of correcting the problem. "In a memorable conversation, Welch and Baughman said to each other, 'Let's find a way to get work out of the system.'" (Ashkenas, 2002) The innovative system seemed clear: Teams. Teams would help to reduce the individual work load and get work through the system. The new team approach was aptly named, "Work–Out." The "Work–Out" team approach created by Welch and Baughman utilizes small cross–functional teams that investigate problems. The teams generate ideas and solutions that are presented to the decision makers in an informal "town meeting" The informal nature of Welch and Baughman's team approach was created with the clever notion that GE should be run not like a huge conglomerate, but rather like a small company. The vision (which is still being pursued by GE today) was to create a team environment that was not restricted by departments, business units or company leadership. By the mid–1990s it was clear that the "Work–Out" system was having a profound positive impact on GE. Teams, innovating and working without traditional limitations was saving the company. ... Get more on HelpWriting.net ...
  • 66.
  • 67. Summary: The Creation Of Network Zombies The Creation of Network Zombies by Ron Kaufman "The cameras were licking up the image of his body, were recording his every movement and noiselessly hurling them into millions of TV screens scattered throughout the world . . . Television reflected only people's surfaces; it also kept peeling their images from their bodies until they were sucked into the caverns of their viewers' eyes, forever beyond retrieval, to disappear. "Chance became only an image for millions of real people. They would never know how real he was, since his thinking could not be televised." –– Jerzy Kosinski, from the book Being There, 1970. During the summer of 1997, the ABC television network launched a campaign to attract more viewers called TV Is Good. The ads (which ... Show more content on Helpwriting.net ... No thought, no opinions, no action. Just watch the tube. The ABC ads were bright and humorous and they were a response to the steady decline of network viewership. Since 1990 viewers have been turning away from the big four networks –– ABC, NBC, CBS and FOX –– and instead watch more cable channels or watch less TV overall. ABC's statement is that "television" is good; not "ABC" is good. "A Wall Street Journal/NBC News poll confirms that as the audience splinters, television's powerful grip on the nation's collective psyche is weakening," reported The Journal on June 27, 1997. "To a large extent, the network's loss has been cable TV's gain –– although some established cable channels are losing viewers, too." The poll indicated that 65 percent of TV households are watching less than they did five years ago. The most popular reasons for turning off the tube include a dislike for commercials; competing activities like work and exercise; lack of interesting programs; PCs and on–line services; and a belief that TV is a bad influence on ... Get more on HelpWriting.net ...
  • 68.
  • 69. A Character Analysis Of George In Seinfeld's The Pitch On July 5th 1989, a sitcom was born into this world that would lead television into a revolution in comedy. Seinfeld was a television sitcom that ran for about nine seasons hosted by NBC. It was unique in a couple of ways. One of, if not, the best way it was unique was its entire premise. In the episode, The Pitch, the character called George sums up the shows premise in one sentence, "Everybody's doing something, we'll do nothing." All the sitcoms around this time, such as the Fresh Prince of Bel–air, all had a very formulaic idea about how the main character, Will, would hang out with his family and his classmates at school. Also, it followed a strict, introduce the characters, and introduce the problem(s), wrapped up with a solution at ... Show more content on Helpwriting.net ... In the show, there are non–stop references to food. In fact, there are about fifty–five plus episodes dedicated to food alone, that it about four to five seasons worth. With such a big episode count, why is food such a big aspect? There is an old saying that generally goes that food brings everyone together, especially around thanksgiving and Christmas. I think it is interesting that the show takes this idea of getting together one step forward and applies that idea to a common cookie, the black and white ... Get more on HelpWriting.net ...
  • 70.
  • 71. Comcast Corporation Case It would be fair to say that the Comcast Corporation is a triple treat. The company provides cable, internet services, and is a home telephone provider. With all that Comcast is producing film, cable, and television. "It's the largest media company in the world. In 2013, it took in $64.67 billion, generating $13.6 billion in operating income and $7.1 billion in net profits (Cassidy, 2014)". How can any company compete with that, this is why as an economic society we need competition. This giant is still not satisfied with the profitable margin that it receives each year. Comcast merged with Time Warner Cable in 2005 to purchase the competition, Adelphia Communications. In purchasing the fifth largest cable company comes all of their subscribers making Comcast a colossal company. Now that it has majority control over the market, Comcast is selling the idea to the public that the services they will provide will benefit the consumer. The large cable company's know that as a consumer we have no choice but to pay for the entertainment that they provide, which leaves the consumer with no choice at all. ... Show more content on Helpwriting.net ... The services that the Comcast Company provides the consumer are the same quality of entertainment around the world, just a cheaper price. This is because they have implemented a competition policy which helps new providers to enter the market at competitive prices. When we compare the triple–play packages that we receive from Comcast to other parts of the country they are significantly different. Looking at France's packages, they offer free telephone services around the world and their internet services is much faster then what Comcast is providing. Why are Americans paying for the same service, just at a much higher ... Get more on HelpWriting.net ...
  • 72.
  • 73. Daily Show Analysis During GSN's annual upfront presentation, held in New York City earlier today, the network announced the slate of new and returning series. Among the renewed shows are Snap Decision (hosted by David Alan Grier), Divided (hosted by by Mike Richards) and Winsanity (hosted by Donald Faison). New episodes of the docuseries Cover Story and GSN's interstitial sweepstakes program Daily Draw will continue to air this year. Both shows premiered on January 14 and January 30, respectively. GSN is coming off a strong year of 16 million new viewers tuning in and a 66% increase in Facebook social engagements over the last year. Listed below are the new series and programs in development GSN had unveiled for its 2018 programming plans. New Series Title: America ... Show more content on Helpwriting.net ... Producer(s): Dee Haslam, Rob Lundgren, Lori Stryer (RIVR Media) Host: TBD Observations In last year's upfront, D.I. Why?, The Tower, Blast Your Past and a US adaptation of Pointless were listed as programs "in developments". This year, neither of those shows were mentioned – missing without a trace. America Says' nationwide survey–based format seems similar to Let's Ask America without the contestants broadcasting from their webcams. It's interesting that GSN has decided to pick up an ambush game show series that unsurprisingly resembles Cash Cab after ordering reruns of the Discovery Channel game show to air late last year. This could backfire if Movin' Money is not compelling enough to retain audiences after the first couple of episodes. I don't have a good feeling about this one. Mall Madness would be the second GSN original series to film from the Mall of America since Mall Masters (hosted by Chris Harrison of Millionaire, The Bachelor and The Bachelorette) in 2001. I hope Mall Madness will be exponentially more interesting than the disappointing Stone–Stanley–produced game ... Get more on HelpWriting.net ...
  • 74.
  • 75. Investing Your Precious Resources With The Hyland... We welcome you as a client to the Hyland Investment Institute. Thank you for taking the time to read our prospectus, and for considering investing your precious resources with us. On behalf of my team I would like to recommend General Electric Corporation. It is suitable for virtually any well– rounded portfolio. Over the last 116 years, GE is the only company that has been continu– ously listed on the Dow Jones Industrial Average. It is built to last and I thoroughly recommend it as a stock to buy and hold for the long term. GE is committed to focusing on long–term opportunities. The company has a philosophy of only concentrating on markets that it can dominate as GE positions itself to be a leader. The reason it has remained competitive for more than a century is because they make progress, evolve and adapt. General Electric's technology and people, 'power, move, build and cure the world'. They do not simply attempt to push the boundaries of technology, rather they seek to harness tech– nological improvements to expand the boundaries of infrastructure, business, healthcare and energy. However, progress and great results take time. But as an investor, you can expect the payback to be substantial in terms of sustainable, long–term growth and prosperity. The stock is suitable for income and dividend investors due to the fact it provides the opportunity for both income production and capital gains over the long term. Furthermore, GE's forward thinking programs will annihilate ... Get more on HelpWriting.net ...
  • 76.
  • 77. Comcast Corp. And NBC Universal Case Study Comcast Corp. and NBC Universal Comcast is the nation's leading provider of cable, entertainment and communication products and services, down through the years they have branched out into multiple brands, investing into networks such as; Bravo, Sprout, Oxygen and E! Also having stake in several media companies including ; Buzzfeed, Hulu, Flip board and The Weather Channel.They're completely dominating the industry with a market cap of $146 billion and growing. Currently Comcast is under the leadership of Brian Roberts; the chairman and CEO of Comcast Corporation due to his hard work Comcast is now a leader in the worlds of media, entertainment and technology according to cmcsa.com , but it wasn't always like this. It began as a single system ... Show more content on Helpwriting.net ... Currently possessing 24 million cable customers, 12.4 million high–speed internet customers and 3.5 million voice customers says arstechnica.com One of the main affiliates of Comcast Inc is NBC Universal, which is one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience according to corporate.comcast.com. Comcast is always looking for new opportunities of expansion thus them being affiliated with a few other companies. Comcast Spectacor is another one of their affiliates, being a leader in the sports management industry providing high quality sports and entertainment to millions of fans around the world , operating in 48 of the 50 United States says corporate.comcast.com. The last but not least Comcast affiliate is Comcast Ventures which invests in innovative businesses that represent entertainment, communications and digital technology by collaborating with like minded entrepreneurs who have the vision, passion and tenacity to succeed, according to corporate.comcast.com. Majority of the investments are in the advertising, consumer and enterprise ... Get more on HelpWriting.net ...