3. Enterprise 2.0 It is not just a new set of tools.. It represents the start of a new culture, new way of doing business = Apply the concepts of web 2.0 tools and technologies into the Enterprise
6. Online social networks can increase efficiency and productivity Which translates into profitability Enterprise spending on Web 2.0 technologies will surge over the next five years, growing 43 % each year to reach $4.6 billion globally by 2013. - Forrester research 2008
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14. “… I find myself at the intersection of two very exciting and significant shifts: Social Software : there is fast-building momentum and excitement around the power and potential of enterprise social software and business-purposed communities Design Thinking : there is a growing hunger (and need) for new ways to collaborate and routinely innovate. “ July 2008: CEO John Kembel launches his blog discussing Social software, Design thinking , and Business innovation
![What is Social Media? What is Web 2.0? Technology Social Interaction ,[object Object],[object Object],[object Object],Community Collaboration Connection Conversation](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)