3. 1. Organizations making transformative social impact have
access to growth channels that others don’t
2. New Economy businesses must ask first what value they
can create, and only later how to capture a piece
3. This can be applied across production, consumption and
finance. Illustrations we will discuss:
§ Sharing Economy movement
§ Social innovation in large businesses
§ Financial innovation for good
18. 18
New Economy businesses must
ask first what value they can
create, and only later how to
capture a piece
2
19. volume x (price-cost)
EVA =Not a formula for
wealth extraction Σproducts
(risk weighting)
The world is
dependent on polluting
forms of energy
$176 M
venture funding
Information is
hard to find
$225 Bn
created in 12 years
Staying connected to
people is difficult
$50 Bn
created in 8 years
Economic value creation flows from solving a
problem in society
20. $225 Bn
+$$
Direct cash value
created for others:
Consumer surplus
+$$$
Social value created:
Non-monetary value
Shareholder value
captured
The value captured by these social businesses is only
a fraction of the value they create for others
24. Social innovation can be regarded as a search heuristic for the
space of new products
Conventional approaches that
are not social innovation:
1. Incremental product
improvement based on
market research (e.g. next
year’s car model)
2. Auteur intuition-driven
product innovation (Apple)
3. Fast followship (Samsung)
4. Raw exertion of market
power (monopolists)
There are infinite products you could create.
Searching any infinite space requires a heuristic, that
is, a strategy that simplifies what you’re looking for
42. Funds 50
World net wealth $500 Trillion (6 x GDP)
All financial assets 200
HNW 10
Retirement 40
SRI 0.1
Alternatives 5
Impact investing 0.005
NEWECONOMYLAB
Source: NEL analysis, public reports