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Presented to the Writers' Guild of Sweden, Stockholm, Sweden, November 16, 2011
Abstract: E-books sales have grown explosively, have garnered significant press attention, and are finally beginning to impact publisher revenue streams. Still uncertain, however, is whether increasing digital revenues will make up for declining print sales. Most of today’s e-books remain a digital version of a print product, yet some examples provide a glimpse into the future of books and publishing, as they employ interactivity, multimedia, social aspects, and the use of gaming techniques in order to engage readers. These innovative texts and new business models provide lessons for authors and publishers as they embrace electronic publications.