1. Columbia pictures
I chose to analyse Columbia pictures as the released the popular movie 22 jump street which was
the same genre as my movie comedy trailer. Columbia pictures was founded in 1924 by Harry Cohn
and Jack Cohn. The brand is now owned by Sony who are one of the big six.
Other films which have been released by Columbia Pictures.
22 Jump Street
American Hustle
Grown Ups 2
The Smurfs
21 Jump Street
Grown Ups
The Bounty Hunter
Sony have a number of key subsidiaries that they can use effectively to help advertise my trailer
more to the public and also with the development side.
