Will link bait still work and which link bait tactics provide long term results.

1. Big game fishing
SMX Munich, April 2008

2. www.onetomarket.de www.joostdevalk.nl
Joost de Valk,
Search Strategist
Onetomarket

3. Different kinds of bait.

4. Romance?

5. There’s no canned solution

6. And even a can has an expiry date

7. Diminishing value.

8. We’re all fishing in the same pond.

9. Are we burning our own game?

10. We need bigger nets...

11. Tools.

12. Links will come.

13. And over time...

14. Links will keep coming.