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TRAVEL ENLIGHTENED
THE JOURNEY
BEHIND US
ULRICH MAERKI
CEO
ISTVAN PASKU
DIRECTOR
UPSHIFT – SPEEDY GROWTH
3TIMES
MORE TRAVEL
THAN
6 MONTHS
AGO
3000LOGIN
A DAY
5 TIMES
MORE
PAY BY CC
BOOKING
THAN LAST
YEAR
EXPONENTIAL GROWTH IN TRAFFIC
750.000
HOTEL SEARCH
SINCE 09/2012
KISÚJSZÁLLÁS
-VOUCHER
FRANEKER
SOLA
KASHGAR
-SEARCH
EXPONENTIAL GROWTH IN NUMBER OF BOOKINGS
13050
RESERVATIONS
BOOKED
APPX
32.000
PAX
EXPONENTIAL GROWTH IN TURNOVER
USD 230.000
PAID BY CC
HOTEL TURNOVER
IN JUNE 2014
VOUCHER: 1M
775 CITIES
OF 85
COUNTRIES
HAVE BEEN
BOOKED
WITH
VOUCHER
EXPONENTIAL GROWTH OF THE NETWORK
MEMBERS IN
MORE THAN
100
COUNTRIES
530
NEW MEMBERS
EVERY WEEK
G
GERMANY
GEORGIA
GREECE
GUINEA-BISSAU
GUYANA
GHANA
1546
OPEN
SEMINARS
HELD
9
CONFERENCES
ORGANIZED
565
RECOGNITION
ON STAGE
568 iPads
HAVE BEEN
AWARDED
Stock them on
top of each and
you get the
height of the
TOWER OF
THE BIG BEN
12
CARS
HAVE BEEN AWARDED
2500 HORSEPOWER
INTOTAL
Lexus LS600h
Porsche Panamera
CADILLAC
Sorrento
KUGA
MB–E
MB– CLS
MB– GL
BMW 3
A7
A6
A3
A1
35.715.000
EMAIL NEWSLETTER
DELIVERED
TO MEMBERS
2381
UNIQUE
NEWSLETTER
COMPOSED
3.633.140
USER SESSIONS
11.5min
IN AVG
933.245
USER GENERATED
34.067.450
PAGEVIEWS
IN TOTAL
745
YEARS SPENT
ON OUR
WEBSITE
EXPONENTIAL GROWTH IN PAID COMMISSION
USD 17.800.000
HAS BEEN PAID
IN TOTAL
A NEW STORY
TO BEGIN
8.500 Hours
DEVELOPMENT OF
THE WEBSITE
6800 Hours
ON PROJECT
MANAGEMENT
IT EXPERTS
CALL CENTER
LAWYERS
BRANDING
PR ADVISORS
EVENT
ORGANIZERS
COMMUNICATION
EXPERTS HOTELS
GDS
BANKS
CC
KEY PARTNERS BEHIND THE PROGRESS
YOU
YOU

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Ulrich Marki and Istvan Pasku results

Editor's Notes

  1. Swiss Halley began as a small company with a couple of enthousistic peple convinced that they can create a great online travel organization IT’S BEEN A LONG JOURNEY TO GET HERE, where we are now IT’S BEEN A BEAUTIFUL JOURNEY IT’S BEEN A JOURNEY WE ALL SHOULD BE PROUD OF it LET’S LOOK BEHIND THE SCENES AND TALK A BIT ABOUT THE PROGRESS WE MADE
  2. DURING THE COURSE OF THE LAST COUPLE OF MONTHs WE ARE WITNESSING A DyNAMIC GROWTH IN TERMS OF PERFORMANCE WE REALIZEd 3 TIMES MORE TRAVELS THAN HALF A YEAR AGO MORE THAN 3000 USERS LOGged IN EACH DAY TO MANAGE THEIR TRAVELS AND TO MANAGE THEIR BUSINESS THERE ARE 5 TIMES MORE BOOKINGS PAID BY CREDIT CARD THAN A YEAR AGO This growth proves the quality of our travel and business model
  3. SINCE SEPTEMBER 2012, MORE THAN 750.000 HOTEL SEARCHes WERE INITIATED ON OUR WEBSITE DO YOU KNOW WHERE FRANEKER IS? PERSONALLY I DON’T HAVE A CLUE WHERE IS SOLA? WHERE IS KASHGAR? OUR CUSTOMERS HAVE EVEN LOOKED FOR THESE REMOTE DESTINATIONS! DO YOU KNOW WHERE KISUJSZALLAS IS? IT IS IN THE MIDDLE OF NOWHERE WITH NO TOURIST ATTRACTIONS WHAT SO EVER! ONE VOUCHER WAS BURNT BY A MEMBER, EVEN THERE – FASCINATING, ISN’T IT?
  4. The next amazing fact: WE SEE AN EXPONENTIAL GROWTH IN TERMS OF BOOKINGS IN THE LAST QUARTER WE’VE HAD 3000 BOOKINGs! CURRENNTLY THERE ARE MORE THAN 13.050 BOOKINGS IN THE SYSTEM. THESE ARE RESERVATIONS FOR THE FUTURE, BY AT LEAST 32.000 PASSENGERS 32.000 PASSENGERS – THAT IS THE POPULATION OF SAN MARINO – IT IS JUST LIKE ALL SAN MARINO CITIZENS HAD THEIR TRAVEL ALREADY BOOKED WITH US FOR THIS SUMMER! Of course we are proud about these numbers and all of you, my friends can be proud together with us.
  5. WE ALSO SEE AN EXPONENTIAL GROWTH OF TRAVEL TURNOVER. IN JUNE 2014 230.000 USD TURNOVER HAS BEEN GENERATED VIA THE PAY PER CREDIT CARD OFFERS AND ANOTHER 1 MILLION USD TRAFFIC VIA VOUCHERS
  6. Let us LOOK AT THE MAIN TRAFFIC FLOWS 775 CITIES OF 85 COUNTRIES HAVE BEEN REACHED BY USE OF OUR VOUCHERS THE MAIN TRAFFIC FLOWS ARE FROM RUSSIA TO BULGARIA, TURKEY AND THAILAND FROM UKRAINE TO FRANCE AND BULGARIA FROM HUNGARY TO SPAIN, BULGRIA, ITALY AND CROATIA FROM SLOVAKIA TO CROATIA AND BULGARIA
  7. WE ALSO WITNESS A BOOMING NETWORK BY NOW, WE HAVE MEMBERS FROM MORE THAN 100 COUNTRIES. IF I PICK A LETTER, LET’S SAY LETTER G – WE HAVE MEMBERS FROM ALL COUNTRIES STARTING WITH THE LETTER G: GERMANY, GEORGIA, GREECE, GUINEA-BISSAU, GUYANA, GHANA WE HAVE 530 NEW MEMBERS EVERY WEEK
  8. CERTAINLY, THERE IS A TREMENDOUS EFFORT BEHIND THESE NUMBERS WE organized 1500 OPEN SEMINARS and 9 INTERNATIONAL CONFERENCES AS A RESULT, WE HAVE HAD 561 RECOGNITIONS ON STAGE
  9. TALKING ABOUT RECOGNITIONS – 568 iPads HAVE BEEN AWARDED STOCKING THOSE iPads ON TOP OF EACH OTHER WE WOLD GET A PILE HIGHER THAN THE TOWER OF THE BIG BEN (Wrong calculation: env. 2 cm x 568 = env. 11 m)
  10. IN TOTAL MORE THAN 2500 HORSEPOWER HAS BEEN SHARED IN FORM OF CAR AWARDS FROM THE SMALLEST AUDI ONE TO THE BIGGEST MERCEDES GL ALL KIND OF BEAUTIFUL DREAM CARS HAVE BEEN AWARDED ON STAGE
  11. LETS now TALK A BIT ABOUT THE EFFORTS OF THE HEADQUARTER UP TILL NOW, 2381 UNIQUE, THEMATIC NEWSLETTERS HAVE BEEN COMPOSED AND DELIVERED TO 15.000 EMAIL ADDRESSES IN AVERAGE This RESULTS IN A TOTAL OF 35,7 MILLION EMAILS…
  12. THE 933 THOUSAND USERS HAVE GENERATED A WEB TRAFFIC OF 34 MILLION PAGEVIEWS IN AVERAGE ONE USER SPENDS 11 AND A HALF MINUTE ON OUR WEBSITE, SO THAT THE 3.6 MILLION USER SESSIONS IN TOTAL WOULD RESULT IN ONE INFINITE USER SESSION OF THE LENGTH OF 745 YEARS IF IT HAD BEEN ORIGINATED BY ONE USER
  13. WE ALSO SEE AN EXPONENTIAL GROWTH OF THE COMMISSION EARNED BY OUR MEMBERS. IN TOTAL 17.8 MILLION USD COMMISSION HAVE BEEN SHARED AMONGST YOU INCLUDING THE CURRENT TRANSFER
  14. Today, at this wonderful SEMINAR A NEW story, a new ERA IS TO BEGIN WE ARRIVED TO AN IMPORTANT MILESTONE ON OUR BEAUTIFUL JOURNEY WE ARE HERE TO CELEBRATE ALL THESE ACHiEVEMENTS AND THE RESULTS OF THE PAST AND TO TALK ABOUT ALL THE DEVELOPMENTS which will LEAD TO EVEN MORE SUCCESS IN THE FUTURE
  15. SINCE FEBRUARY 2014 MORE THAN 8500 HOURS WERE SPENT ON DEVELOPING THIS BEAUTIFUL FIREFLIES WEBSITE THAT HAS BEEN INTRODUCED TO YOU ANOTHER 6800 HOURS WERE SPENT ON MANAGING THE PROJECT OF THE TRANSITION THESE NUMBERS REPRESENT THE WORK THAT HAS BEEN OUTSOURCED TO OUR STRATEGIC PARTNERS. WEB ARCHITECTS AND CODERS, PROJECT MANAGERS AND ADVISORS. YOU CAN MULTIPLY IT BY AT LEAST 10 TO GET AN IMPRESSION ABOUT THE TOTAL EFFORTS THE TEAM IN THE FIREFLIES HEADQUARTER had invested in these DEVELOPMENTS
  16. ALL THIS PROGRESS COULD NOT BE MADE AND MAINTAINED WITHOUT THE EXTENSIVE PARTNERSHIP OF THE FOLLOWING COMPANIES:
  17. And the biggest achievement: we have helped your travel dreams to come true. 3 years ago we have had only one traveller József Bartuska who booked a hotel in dowtown BudaPest just to check how our service would work. By now, we have thousands of travellers each day. Thousands are sharing with us their nice memories on FaceBook and other social networks. It is great to see the many smiling faces, the happy families coming even more close to each other as a result of the beautiful jurneys travelled with us. During the summer, families go on beach holidays, while at spring and in the autumn they go on citíbreaks to immerse in different cultures. As from now on, even their flights can be booked with us. We are always talking about the sunny side of life. Always. Isn’t it easy to alk about it? It is so good to share these experiences with others, and that makes our business wonderful to work for.  
  18. With these developments we have started a new era, Which is a significant step in the evolution of our business, we repositioned the brand, We’d like you to keep up with us on our journey building a prosperous future together. BUT THE MOST IMPORTANT INGREDIENT OF THE SUCCESS IS: YOU REMEMBER BACK THE KEY MESSAGE OF THE PRESENTATION OF MARK DAVIS FROM YESTERDAY: YOU ARE FIREFLIES, WE ARE FIREFLIES! WE MAKE FIREFLIES TO BECOME SUCCESSFULL (and here comes the repetition of the key messages from yesterday…..)