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Beating skinny

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Beating Skinny Diageo Client Showcase
Jose Cuervo Beat Skinny By being First in Market 2 Jose Cuervo PPC ad ranks higher than the Skinnygirl Brand on its own category terms! Kevin Fields & Diageo team saw rising searches for “skinny girl” margaritas and with Jose Cuervo having a similar product the team was first in the AdWords space to bid on similar terms and gain high quality scores to rank #1.

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Beating skinny

  • 1. Beating Skinny Diageo Client Showcase
  • 2. Jose Cuervo Beat Skinny By being First in Market 2 Jose Cuervo PPC ad ranks higher than the Skinnygirl Brand on its own category terms! Kevin Fields & Diageo team saw rising searches for “skinny girl” margaritas and with Jose Cuervo having a similar product the team was first in the AdWords space to bid on similar terms and gain high quality scores to rank #1.