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Media Industry
                     AS 90599
Demonstrate understanding of a specific media industry
Achievement
Explain how a specific media industry is
 organised and controlled.
Achievement with Merit
Analyse how a specific media industry is
 organised and controlled.
Achievement with Excellence
Analyse perceptively how a specific media
 industry is organised and controlled.
Definitions of Industry

the people or          the organized
companies engaged      action of making of
in a particular kind   goods and ser vices
of commercial          for sale
enterprise
Movie Industry: What is it?
Film Industry: Hollywood
Film Industry: Hollywood
 The Hollywood film industry is an
 amalgamation of technological and
 commercial institutions of filmmaking. It
 generally consists of film production
 companies, film studios, cinematography, film
 production, screenwriting, pre-production,
 post production, film festivals, actors,
 directors, and film personnel.
Levels of achievement
Explain: clarify with   Analyse Perceptively:
reasons. Why? How?      personal conclusions/
                        insights drawn from
Analyse means a         their analysis, ability to
detailed examination    evaluate significance
that could include      and/or relevance and
carrying the study to   the ability to construct
wider implications.     and sustain a clear and
So what?                coherent argument
Features           Industry      commercial
                  structure      considerations
                     and
                  ownership

                                            Market
           technologies                     Demands




                                            Industry
                 Talent                     Practices
                              government,
                              industry
                              regulations
                              & standards
Big Questions
Consider the NATURE of the industry and the
ways in which the different features
influence this industry What is it? Why?

What issues are important to the industry
that could create points for discussion, debate
or analysis? So what?

Create questions or discussion points around
these. Find evidence to support the
arguments.
Feature: Industry
   Structure and
     Ownership
What is the nature of this Industry?
Who controls it?
How big is it?
What is it exactly?
What effect does this have on the
nature of the films offered?
What is available and how?


     NZ Film
Organisation and control

    Box Office Mojo

      NZ Film




          Finance
          Money               http://www.nzfilm.co.nz/

        Commercial          FilmCatalogue/Statistics.aspx



       considerations      http://www.boxofficemojo.com/
Hollywood Money
   I am Legend: Trailers: Need for promotion
   http://tinyurl.com/yaayblq
   How movie marketing works:
   http://tinyurl.com/ydc95zm

                                   Link to MGM potential
 Link to NYT Box office flows        bankruptcy
                                   http://tinyurl.com/yanpqdu
 http://tinyurl.com/363q6r

 Also try my Delicious links:

 http://delicious.com/teachermap/hollywood
New Zealand money
Feature: Market demand
    and commercial
     considerations
Feature: Government, Industry
    regulation and Control

 Role of NZfilm Commission: What is it??

 Try their site: http://www.nzfilm.co.nz/
This ppt is a reworked version of the one I did at
inmedia 09 at Christchurch NZ
You had to be there to get the gist of it, as it was a
conversation bet ween myself and Jeremy Macey
from the NZ film Commission
I have put in all the internet links as I have saved
this as a PDF rather than a PPT
However the general discussion about Industry and
the Level 3 Achievemnt Standard is apparent in the
slides.
Enjoy
Josephine Maplesden
maplesjb@hghs.school.nz

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Industry Conference Inmedia

  • 1. Media Industry AS 90599 Demonstrate understanding of a specific media industry
  • 2. Achievement Explain how a specific media industry is organised and controlled. Achievement with Merit Analyse how a specific media industry is organised and controlled. Achievement with Excellence Analyse perceptively how a specific media industry is organised and controlled.
  • 3. Definitions of Industry the people or the organized companies engaged action of making of in a particular kind goods and ser vices of commercial for sale enterprise
  • 6. Film Industry: Hollywood The Hollywood film industry is an amalgamation of technological and commercial institutions of filmmaking. It generally consists of film production companies, film studios, cinematography, film production, screenwriting, pre-production, post production, film festivals, actors, directors, and film personnel.
  • 7. Levels of achievement Explain: clarify with Analyse Perceptively: reasons. Why? How? personal conclusions/ insights drawn from Analyse means a their analysis, ability to detailed examination evaluate significance that could include and/or relevance and carrying the study to the ability to construct wider implications. and sustain a clear and So what? coherent argument
  • 8. Features Industry commercial structure considerations and ownership Market technologies Demands Industry Talent Practices government, industry regulations & standards
  • 9. Big Questions Consider the NATURE of the industry and the ways in which the different features influence this industry What is it? Why? What issues are important to the industry that could create points for discussion, debate or analysis? So what? Create questions or discussion points around these. Find evidence to support the arguments.
  • 10. Feature: Industry Structure and Ownership What is the nature of this Industry? Who controls it? How big is it? What is it exactly? What effect does this have on the nature of the films offered? What is available and how? NZ Film
  • 11. Organisation and control Box Office Mojo NZ Film Finance Money http://www.nzfilm.co.nz/ Commercial FilmCatalogue/Statistics.aspx considerations http://www.boxofficemojo.com/
  • 12. Hollywood Money I am Legend: Trailers: Need for promotion http://tinyurl.com/yaayblq How movie marketing works: http://tinyurl.com/ydc95zm Link to MGM potential Link to NYT Box office flows bankruptcy http://tinyurl.com/yanpqdu http://tinyurl.com/363q6r Also try my Delicious links: http://delicious.com/teachermap/hollywood
  • 13. New Zealand money Feature: Market demand and commercial considerations
  • 14. Feature: Government, Industry regulation and Control Role of NZfilm Commission: What is it?? Try their site: http://www.nzfilm.co.nz/
  • 15. This ppt is a reworked version of the one I did at inmedia 09 at Christchurch NZ You had to be there to get the gist of it, as it was a conversation bet ween myself and Jeremy Macey from the NZ film Commission I have put in all the internet links as I have saved this as a PDF rather than a PPT However the general discussion about Industry and the Level 3 Achievemnt Standard is apparent in the slides. Enjoy Josephine Maplesden maplesjb@hghs.school.nz