Metrics have always been essential to successful business management. In today’s business climate metrics now matter more than ever because they can help an organization improve its performance and efficiencies. Simply put, you cannot manage what you don’t measure. This Slideshare presentation focuses is on the high-level question of, Are You Metrics Driven?

1. Are You Metrics Driven?A presentation on Business Analytics built by Infinity Info Systems and Delivered on Slideshare

2. If I can’t measure it, I can’t manage it…

3. SFACRM SUITEBUSINESS ANALYTICSVERTICALAPPLICATIONThe Evolution of CRM & Business Analytics

4. The Business Drivers of Business AnalyticsGartner Survey of 300 attendees at the North American and European Gartner Business Intelligence Summits in 2008

5. “Some companies have built their very business on their ability to collect, analyze, and act on data”

6. "If you don't measure something, you can't change it. The process of leadership is one of painting a vision, then saying how you're going to get there, and then measuring whether you're actually getting there. Otherwise, you risk only talking about great things but not accomplishing them.”

7. “For me, goals and daily metrics are the key to keeping me focused. If I don’t have access to the right stats, every day, it is so easy for me to move on mentally to the next thing. But if I have quick access to key metrics every day, my creativity stays within certain bounds–my ideas all center on how to achieve our goals.”

8. CRM Analytics FrameworkCustomerLife-CycleengageservicecustomerpatterntransactFulfillCustomer RelatedBusiness ProcessesCRM /Analytics TechnologyEcosystemschanneloperationalcrmanalyticalcrmsalesmarketingserviceoffercollaborativecrm

9. Business Analytics & CRM go hand-in-hand. The integration between the two strategies is crucial for growth.Inside SalesMarketingANALYTICSTelemarOutside SalesServiceHotlineHotlineCRM

10. 1) What are the right metrics?Reporting Analysis2) How to measure each metric?Dashboard3) How to identify each target or goal?

11. Data is KingWebsitesCRMERPOther SystemsCollect, Consolidate& Cleanse

12. Integrated CRM & Business Analytics initiatives are often complex without the right support.

13. Infinity Analytics simplifies the complexity of customer focused metrics by using a proprietary data model that is focused on dates and their associated relationshipsDates &Relationships

14. The RAPID Methodology

15. The RAPID MethodologyThe RAPID methodology streamlines the time to get from concept to working dashboard

16. ExecutiveKPI Scorecard

17. Management Dashboards

18. Activity -Based Management

19. What-if AnalysisSearch & MappingList Building

20. Activity Management

21. Segmentation

22. Trends and AnalysisRAPIDMethodologySalesSales Performance

23. Pipeline Management

24. Sales Cycle Analysis

25. ForecastingPartner Relations Sell Through Analysis

26. Pipeline Reporting

27. Territory Analysis

28. Program EffectivenessMarketingCampaign Management

29. Lead Conversion Analysis

30. Cost/Results Reporting