SlideShare a Scribd company logo
1 of 10
[object Object]
[object Object],[object Object]
The Profiles
CREATORS listen, talk about us, energized  about us, support others, help  design message What we expect ,[object Object],[object Object],[object Object],[object Object],What We will do
Critics Listen, talk about us, energize  others, they need support What we expect ,[object Object],What We will do
Collectors listen to who they listen to, talk  to each other, energized about us,  share with eachother What we expect ,[object Object],What We will do
Joiners understand them, build/join  community, excited about us, listen  to discussion of community What we expect ,[object Object],What We will do
Spectators want to know what they want,  excited about us, embrace us What we expect ,[object Object],What We will do
Inactives want to know as much as we can,  try to turn them into another  technoprofile. What we expect ,[object Object],What We will do
Questions? Follow us on twitter @imcmonthly and facebook.com / imcmonthly

More Related Content

Similar to IMC Monthly - September 22nd, 2011 - Technographic Profiles Presentation

Content strategy beyond top 10s
Content strategy beyond top 10sContent strategy beyond top 10s
Content strategy beyond top 10s
Jon Quinton
 
Building your brand through social media ss
Building your brand through social media ssBuilding your brand through social media ss
Building your brand through social media ss
Egle Karalyte
 
AJLI - Implementing Social Networks
AJLI - Implementing Social NetworksAJLI - Implementing Social Networks
AJLI - Implementing Social Networks
Howard Greenstein
 
Social media tips and strategies
Social media tips and strategiesSocial media tips and strategies
Social media tips and strategies
Katie Abrams
 

Similar to IMC Monthly - September 22nd, 2011 - Technographic Profiles Presentation (20)

Why social media
Why social mediaWhy social media
Why social media
 
Social Superheroes - Behind the Scenes of a Massive Marketing Campaign
Social Superheroes - Behind the Scenes of a Massive Marketing CampaignSocial Superheroes - Behind the Scenes of a Massive Marketing Campaign
Social Superheroes - Behind the Scenes of a Massive Marketing Campaign
 
Content strategy beyond top 10s
Content strategy beyond top 10sContent strategy beyond top 10s
Content strategy beyond top 10s
 
BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel
BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan WasselBlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel
BlogWell Chicago Social Media Case Study: Sharpie, presented by Susan Wassel
 
Where is Everyone? Community-Building Online
Where is Everyone? Community-Building OnlineWhere is Everyone? Community-Building Online
Where is Everyone? Community-Building Online
 
Building your brand through social media ss
Building your brand through social media ssBuilding your brand through social media ss
Building your brand through social media ss
 
Social Media For Market Research 02 2010b
Social Media For Market Research 02 2010bSocial Media For Market Research 02 2010b
Social Media For Market Research 02 2010b
 
Social media plan
Social media planSocial media plan
Social media plan
 
AJLI - Implementing Social Networks
AJLI - Implementing Social NetworksAJLI - Implementing Social Networks
AJLI - Implementing Social Networks
 
Micro Credit Nh Presentation
Micro Credit Nh PresentationMicro Credit Nh Presentation
Micro Credit Nh Presentation
 
Social media tips and strategies
Social media tips and strategiesSocial media tips and strategies
Social media tips and strategies
 
Social Recruiting by Andy Headworth 14/10/10
Social Recruiting by Andy Headworth 14/10/10Social Recruiting by Andy Headworth 14/10/10
Social Recruiting by Andy Headworth 14/10/10
 
The Why and How of Social Recruiting for Recruiters
The Why and How of Social Recruiting for RecruitersThe Why and How of Social Recruiting for Recruiters
The Why and How of Social Recruiting for Recruiters
 
Guide to developing social media plan- Ishwar Jha
Guide to developing social media plan- Ishwar JhaGuide to developing social media plan- Ishwar Jha
Guide to developing social media plan- Ishwar Jha
 
Social Media Workshop for Hampshire County Council
Social Media Workshop for Hampshire County CouncilSocial Media Workshop for Hampshire County Council
Social Media Workshop for Hampshire County Council
 
Social Media for Retailers
Social Media for RetailersSocial Media for Retailers
Social Media for Retailers
 
Special Olympics Missiouri Social Media Training
Special Olympics Missiouri Social Media TrainingSpecial Olympics Missiouri Social Media Training
Special Olympics Missiouri Social Media Training
 
Sparking Conversation
Sparking ConversationSparking Conversation
Sparking Conversation
 
Social Media Whats In It For You Mr Solicitor and Accountants
Social Media   Whats In It For You Mr Solicitor and AccountantsSocial Media   Whats In It For You Mr Solicitor and Accountants
Social Media Whats In It For You Mr Solicitor and Accountants
 
The Influencers
The Influencers The Influencers
The Influencers
 

Recently uploaded

+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@
 

Recently uploaded (20)

Developing An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of BrazilDeveloping An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of Brazil
 
Tech Trends Report 2024 Future Today Institute.pdf
Tech Trends Report 2024 Future Today Institute.pdfTech Trends Report 2024 Future Today Institute.pdf
Tech Trends Report 2024 Future Today Institute.pdf
 
Advantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your BusinessAdvantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your Business
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century education
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
 
Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024Tata AIG General Insurance Company - Insurer Innovation Award 2024
Tata AIG General Insurance Company - Insurer Innovation Award 2024
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 

IMC Monthly - September 22nd, 2011 - Technographic Profiles Presentation