Event: WordCamp Mumbai 2015 Speaker: Ramya Pandyan (aka IdeaSmith) "My 11 year journey from anonymous blogger to Content Professional"

1. A Content Creator’s Life
by Ramya Pandyan
(a.k.a. IdeaSmith)

2. “The real troubles in your life are apt
to be things that never crossed your
worried mind,
the kind that blind side you at 4 PM
on some idle Tuesday.”
Mary Schmich, Chicago Tribune
Baz Luhrman, Wear Sunscreen

3. Ideasmith was……
The result of a boring Tuesday at work

4. I’m Idea-toons
& I’m not
nice!!

5. Becoming a part of
community blogs

6. Mumbai Metblogs
Quick survival tips:
• Practise holding your breath.
Preferably in hot, smelly
conditions.
• Do stretching exercises. You’re
never too tall for a Mumbai
train.
Being relevant, personal
stories that caught
attention

7. 55-word story: Room With A View
The room has a view. An expensive
view.
She says,
Take a walk in the mud. Stay out in
the rain so long that you never
feel clean and dry again. When
you return, you won’t need to
stand at the window to see the
view.
He shrugs,
Too late, I already paid the rent.
http://ideasmithy.wordpress.com/room-with-a-view

8. @ideasmithy
#ideastory

9. NASTY SHOCKS

10. Notions of ownership are
not as clear to people on
the internet
COPYCATS

11. Accessibility means leaving
yourself vulnerable
to mistaken impressions
and personal attacks
STALKERS

12. Who was reading and why?
• Stats
• Visitors
• Comments

13. SPEED BUMPS & HURDLES

14. Content Creator Wants CONTROL!
• Aesthetics: Variety & ease of use
• Access
– Platform collation (e.g. - Tweet stream)
– Commenting systems
• Media
– Image uploads
– Video embeds

15. http://ideasmithy.wordpress.com/category/citywatch

16. Bringing visibility
• Social bookmarking
• Advertisements
• Community outreach
More people
More interest areas
More ways to serve
up content
More things to do
with content

17. Ideasmith has been….
A cat-and-anonymous
game

18. How much to show?
• Anonymity versus relatability
• Identity versus privacy
• Accessibility versus security

19. A NEAR MISS

21. Office Capers
• SNC: Someone from the next cubicle
• Piggy’s Poison Plaza: Office canteen
• God a.k.a. BOSS
• NB: Naya bachcha
“The LOC runs through ‘no employees’ land’
between my office space & SNC’s. This is even
more hotly contested than PoK.”

22. Office Capers

23. OOOOPPPS!

25. Oh my God! Look at that pillar! I just realized that you’re in
the same office that I’m sitting in right now!

26. GROWING UP

29. AND THEN AGAIN…

30. You can’t control what
people make of what you
say

31. A ‘HOW MORTIFYING!’ STORY

32. @ideasmithy is on
a date!!”

33. BECOMING A VOICE

34. Thanks for putting into words what I once went
through a long, long time ago and have felt ever
since.

35. Thank you, Ideasmith
There are so many of us with painful stories of
how we ceased to be while very young.
So many who just let hurt lie in a corner,
hoping it will die with time, only to realize
later on that not only is this hurt alive, but
warping our lives.
This is a reminder and a challenge.

36. AND THE COMMUNITY GAVE BACK

37. IDEAS

38. FUN

39. NovelRace GROWTH

40. WORK

41. Ramya Pandyan a.k.a. IdeaSmith
http://ideasmithy.wordpress.com
http://xxfactor.wordpress.com
@ideasmithy