Introducing the HP Latex 500 Printer series and HP Latex 1500 Printer, helping medium-to-large sign and display print service providers (PSPs) enhance productivity and pursue application growth areas at an affordable cost of entry. Designed for medium-to-large PSPs with increasing print volumes, the new 64-inch HP Latex 560 and 570 Printers enable customers to manage a variety of print jobs and peaks in production at a low upfront investment. Building on the success of the proven HP Latex 3000 Printer series, the 126-inch HP Latex 1500 Printer offers a robust, affordable super-wide printing solution, providing fast turnarounds on a broad range of indoor and outdoor applications. Customers can also select from a variety of add-on options with the flexibility to only install the features that address their business needs.

1. 1
HP Latex Press & Analyst Briefing
Joan Pérez Pericot
Global Business Director – Large Format Graphics Division, HP Inc.

2. HP Latex news of the day recap
Great momentum and growth for the HP Latex business
Two new products
• HP Latex 500 Printer series
- for medium to large PSP’s to manage peaks in production
• HP Latex 1500 Printer
- affordable superwide 126 in (3.2 m) HP Latex printing
The most complete HP Latex portfolio

3. WW HP Latex Technology adoption
Since its availability in 2009, HP Latex Technology has become a new industry standard
521M
square meters
printed
35%
growth in Latex pages
(FY’15 vs FY’14)
35,000+
HP Latex Printers installed
worldwide

4. HP Latex 500 Printer series
HP Latex 560 Printer
Manage peaks with efficiency
Reliable quality over time
HP Latex 570 Printer
Cost-effective production,
easily integrated into your fleet
New!

5. The alternative growing path
For medium to large PSP that do not need yet 3.2m capability
HP Latex 500 Printer series thought for
• Medium to large PSP
• With high and growing printing volume
• Not ready yet to move up to the superwide industrial space

6. HP Latex 500 Printer series continuous technology innovation
Robust spindle-less
media management
Wiper rollerAutomatic skew
adjustment
High-efficiency
curing

7. HP Latex 560 Printer
Manage peaks with efficiency. Reliable quality over time.
Match peak demand with fast response time
• Fats media load & unload
• Indoor quality at 23 sqm/h, Outdoor quality at 28 sqm/h
• Unattended printing with heavy rolls up to 55 kg
Vivid, reliable quality over time
• Higher saturation with vivid print modes
• Balance production with color emulation workflow
• Robust quality (1 mm/m length accuracy)
Keep cost low
• Print on low cost media with the new wiper roller
• Plan your production with supplies prediction

8. HP Latex 570 Printer
Cost-effective production, easily integrated into your fleet
Lower running cost
Better unattendedness
Visual control
Control your fleet from afar
Cost-effective 3l cartridge
Reduce expense with cost-effective
3-liter HP Latex ink cartridges
Front operation

9. A new model in the 126 in (3.2m) portfolio…
HP Latex 1500 Printer
HP Latex 3100 Printer
HP Latex 3500 Printer
New!

10. HP Latex 1500 Printer
Affordable superwide 126 in (3.2 m) HP Latex printing
Fast, productive superwide applications
• Indoor quality at 45 sqm/h (480 sqft/h)4
• Outdoor quality at 74 sqm/h (800 sqf/h)5
• Automatic double sided backlit applications2
Quality results with every print
• HP Latex third generation inks with HP Latex Optimizer
OMAS, embedded spectrophotometer and 1200 dpi HP
Thermal Inkjet printheads, auto nozzle replacement
• HP Print Care printer preventive maintenance
Cut costs, keep control
• Cost-effective 5-liter HP ink cartridges
• At-a-glance monitoring on a busy production floor with
internal print server alerts and status beacon signals
2 At 6-pass, 6-color, 100%. 45 m² (480 ft²)/hr. requires the optional HP Latex 1500 Dual Roll Kit.
4 At 12-pass, 6-color, 170%.
5 The HP Latex 1500 Ink Collector Kit is an optional accessory for printing on porous textiles and mesh banner. To be available after the introduction of the HP Latex 1500 Printer.

11. Stay in control – short or long runs
Beacon
Internal Print Server
Media saver
Accessible print zone,
with LED lighting
5 liter supplies
Robust roll-to-roll
up to 160kg rolls

12. Optional accessories… “à la carte”
Dual Roll In-line Slitters Double-sided
Day Night
Roll-to-Freefall Ink Collector
Choose the additional functionality you need
Also available
for 3000 series

13. The most complete Latex portfolio
HP Latex 1500
HP Latex 3000
series
HP Latex 500
series
Printing volume
HP Latex 300
series
New!
New!

14. Click here to request an #HPLatex
demo at drupa 2016