media

1. Channel four much like a lot of the media
industry are trying to make their websites
available on a variety of platforms, these
two images are from the online article;
http://www.ostmodern.co.uk/blog/our-work/
ostmodern-channel4-define-new-future-
4od-all4/#.VFJbx1eWxFh
The fact that Channel four are planning
to make their website available on a
variety of platforms particularly a phone
means that Channel four are trying to
advertise their shows on a smaller scale,
therefore it may be wise for me to
consider how this could affect my
documentary. Therefore I am going to try
and keep the advertisement of the
documentary simplistic and concentrate
on the image of my mum, I am going to
develop my flare for editing
cinematography and photography when
designing the advertisement banner for
the documentary.
I believe that by advertising channel fours shows on more platforms means that channel four
are able to appeal to a wider audience, a large portion of the population in the U.K. own a
phone and it is not prejudice to a specific demographic age group of class and status.
Therefore while creating my documentary and designing the advertisement banner I should
also consider whether I should be targeting another demographic audience or a wider
audience to boost the likelihood of my documentary being successful

2. From this image it signifies that
channel four are going to try and
create an app on phones which
are as easily accessible as
possible, by using drop down
boxes a search button and three
main tabs; On demand, Now, on
soon. By using these three tabs
following the style of Channel
fours current website they are
able to give the audience
solutions to not being able to
watch a specific show at the time
of air, wanting to re-watch a show
or wanting to see extra clips
before a programme is aired on
Channel fours channel on the T.V.
However some difficulties users of
the new app could face is multiple
tabs being opened at once, the
screen being too small to watch
the programme to a good quality
or the app draining your battery
life or internet allowance on phone
contracts.

3. This website is the source of these images;
http://www.channel4.com/about_c4/styleguide/do
wnloads/C4StyleGuide1.1.pdf
It is essential when I am designing my
documentary advertisement banner that I use a
current Channel four logo which hasn’t been
edited in any way as it is then not an actual
channel four logo. I must also write to Channel
four and ask for their permission to use their logo
in my media texts so that I do not infringe on any
copyright issues as I do not own the rights of the
channel four logo.
These images connote that the conventional and unique placement
of the channel four logo is conventionally placed in the centre right
position in comparison to other companies who conventionally
place their logos in the bottom right position on the page. These
blue boxes show the placement of the channel four logo when
using different shaped banners and advertisement. By looking at
these images I will be able to identify the correct placement of the
channel four logo when creating my own advertisement banner.