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1. Ryan Harris
Music Video Theory
Performance:
 Videothatwill onlyshowthe bandperformtheirsong.
 Cheapestandeasiestwayof producingamusicvideo.
Narrative:
 Where the musicvideohasa storyline of some description.
 Usuallywe findthese inbreakupsongs
 Slightdangersof the videobeingtoocheesyand/orunoriginal if the narrative were tofollow
the lyricstoo closely.
Conceptual:
 Basedarounda single ideaorconcept.
 Sometimesithasspecial effects.
 Normallynorelationtothe lyrics