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1.8 Static Image Assessment NZQA Exemplars
Straightforward ideas are not communicated for a specific audience and purpose. This student has attempted to communicate some simple ideas from  The Drover’s Wife.  The image as presented is a simplistic sketch of the character together with some aspects of the setting and the story. These elements are not well linked and do not fulfil the image’s purpose of highlighting the loneliness theme. Appropriate verbal and visual techniques are not used. While some techniques described in the student commentary can be identified, they do not present the loneliness theme in an adequate way: eg the character’s smiling face and the composition and scale within the image are inappropriate. The quotation has insufficient relevance to the visual techniques as   drawn.   Not Achieved
Student’s Commentary ,[object Object],[object Object]
Straightforward ideas are not communicated for a specific audience and purpose. This student has conveyed a very basic idea that speeding can result in death, but this is a very superficial, even misleading part of a much more complex message in the text. Appropriate verbal and visual techniques are not used. The design is poorly executed and lacks unity. The pictures of beer in the two left corners of the image are not integrated into the overall image. The quote is not relevant to the visual elements.  Superficial reference is made to the symbolism of black and the cross These cliched symbols are not convincingly explained or adequately used in the image. Not Achieved
Student’s Commentary ,[object Object],[object Object]
Achieved Straightforward ideas are communicated for a specific audience and purpose.  The student communicates the idea that the man not the hawk is the real killer. Appropriate verbal and visual techniques are used.  Visual elements are combined in a clear way with the steering wheel, the target, and the hawk in the foreground and the hills in the background. The quotation makes a relevant link to the visual elements.  The student has accurately identified several visual and verbal elements used and the effects created.
Student’s Commentary ,[object Object],[object Object],[object Object]
Achieved Straightforward ideas are communicated for a specific audience and purpose. The student does portray the straightforward idea of how Andy felt about being a Royal as he lay dying. It is not an original or insightful observation but it is accurate and a reader familiar with the story would recognise this message in the image.  Appropriate verbal and visual techniques are used. The story is accurately quoted and the words are reinforced by the visual elements eg: the shattered word  Royal , the symbolism of the colours used. The student has accurately identified several visual and verbal elements used and the effects created.
Student’s Commentary ,[object Object],[object Object],[object Object]
Developed ideas are communicated for a specific audience and purpose. Using a range of symbols, the student successfully presents developed ideas on:  the importance of the kaumatua’s beliefs the struggle between various pressures and influences from the pakeha world and his own world on retaining his traditional beliefs. Appropriate verbal and visual techniques are used with effect.  The use of colour and other symbols is effective. The placement of the quotation running from the top to the bottom of the image helps to unify the image. A number of appropriate symbols as identified in the student commentary have been carefully and successfully combined. However some elements, while competently presented, are not used with striking/original effect needed for excellence: eg a sketch of a young strong man is not an appropriate representation of the old kaumatua the sketches of the kaumatua, the pakeha influences, and the spears are not striking or original. The student has accurately identified several visual and verbal elements used and the effects created.   Merit
Student’s Commentary ,[object Object],[object Object],[object Object],[object Object]
Merit Developed ideas are communicated for a specific audience and purpose.  This student presents the significant idea that Miss Brill imagines herself in a play and linked to others, but the reality is different. This image is a developed metaphorical representation of the idea. Appropriate verbal and visual techniques are used with effect.  The silhouette is effective and appropriate for Miss Brill’s character. The concept of placing her thoughts and fantasies inside the silhouette is an effective metaphor for the revelation of the truth about Miss Brill and how she deludes herself. The quotation is also appropriate. However the elements chosen for the collage detract from the overall impact. Some are inappropriate - eg: the modern looking young women. This prevents the static image from attaining the striking/original effect needed for excellence. The student has accurately identified several visual and verbal elements used and the effects created.
Student’s Commentary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Excellence Fully developed ideas are communicated for a specific audience and purpose. The student has taken the complex, dark relationship at the centre of ‘The Geranium’ and developed an image which fully explores the impact of the relationship on Marney.Appropriate verbal and visual techniques are used with striking and/or original effect. The student has effectively integrated a number of elements to present a unified and original design. The layering and placement of several elements including the newspaper, the flower, the character, and the quotation as a chain all work together to reinforce the idea of domination. The integration of colour and tone (eg Marney’s face is dark) and shape (eg the torn edge of the framing around her face) is innovative.A minor spelling/proofing error “tightend” does not detract from the overall impact  and attention to detail in the image, nor its achieving excellence.The student has accurately identified several visual and verbal elements used and the effects created.
Student’s Commentary ,[object Object],[object Object],[object Object],[object Object],[object Object]
Excellence Fully developed ideas are communicated for a specific audience and purpose.  This student has produced a very perceptive, full and detailed portrayal of the main ideas in the story. They are fully explained in the commentary and easily recognised in the image itself.  Appropriate verbal and visual techniques are used with striking and/or original effect. The recurring image of the clocks in the background is strikingly effective and serves to underline the idea of waiting for death. The significant words in the quote are reinforced by corresponding visuals. The green path and brightly coloured figure of Mrs Martins are in deliberate contrast with the grey, black and white of the background and Mr Martins. This mixture of black and white and colour within the same image is consciously used to contrast the different characters and their different attitudes to life. The student has accurately identified several visual and verbal elements used and the effects created.
Student’s Commentary ,[object Object],[object Object],[object Object],[object Object],[object Object]

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1.8 Static Image Exemplars from NZQA

  • 1. 1.8 Static Image Assessment NZQA Exemplars
  • 2. Straightforward ideas are not communicated for a specific audience and purpose. This student has attempted to communicate some simple ideas from The Drover’s Wife. The image as presented is a simplistic sketch of the character together with some aspects of the setting and the story. These elements are not well linked and do not fulfil the image’s purpose of highlighting the loneliness theme. Appropriate verbal and visual techniques are not used. While some techniques described in the student commentary can be identified, they do not present the loneliness theme in an adequate way: eg the character’s smiling face and the composition and scale within the image are inappropriate. The quotation has insufficient relevance to the visual techniques as drawn. Not Achieved
  • 3.
  • 4. Straightforward ideas are not communicated for a specific audience and purpose. This student has conveyed a very basic idea that speeding can result in death, but this is a very superficial, even misleading part of a much more complex message in the text. Appropriate verbal and visual techniques are not used. The design is poorly executed and lacks unity. The pictures of beer in the two left corners of the image are not integrated into the overall image. The quote is not relevant to the visual elements. Superficial reference is made to the symbolism of black and the cross These cliched symbols are not convincingly explained or adequately used in the image. Not Achieved
  • 5.
  • 6. Achieved Straightforward ideas are communicated for a specific audience and purpose. The student communicates the idea that the man not the hawk is the real killer. Appropriate verbal and visual techniques are used. Visual elements are combined in a clear way with the steering wheel, the target, and the hawk in the foreground and the hills in the background. The quotation makes a relevant link to the visual elements. The student has accurately identified several visual and verbal elements used and the effects created.
  • 7.
  • 8. Achieved Straightforward ideas are communicated for a specific audience and purpose. The student does portray the straightforward idea of how Andy felt about being a Royal as he lay dying. It is not an original or insightful observation but it is accurate and a reader familiar with the story would recognise this message in the image. Appropriate verbal and visual techniques are used. The story is accurately quoted and the words are reinforced by the visual elements eg: the shattered word Royal , the symbolism of the colours used. The student has accurately identified several visual and verbal elements used and the effects created.
  • 9.
  • 10. Developed ideas are communicated for a specific audience and purpose. Using a range of symbols, the student successfully presents developed ideas on: the importance of the kaumatua’s beliefs the struggle between various pressures and influences from the pakeha world and his own world on retaining his traditional beliefs. Appropriate verbal and visual techniques are used with effect. The use of colour and other symbols is effective. The placement of the quotation running from the top to the bottom of the image helps to unify the image. A number of appropriate symbols as identified in the student commentary have been carefully and successfully combined. However some elements, while competently presented, are not used with striking/original effect needed for excellence: eg a sketch of a young strong man is not an appropriate representation of the old kaumatua the sketches of the kaumatua, the pakeha influences, and the spears are not striking or original. The student has accurately identified several visual and verbal elements used and the effects created. Merit
  • 11.
  • 12. Merit Developed ideas are communicated for a specific audience and purpose. This student presents the significant idea that Miss Brill imagines herself in a play and linked to others, but the reality is different. This image is a developed metaphorical representation of the idea. Appropriate verbal and visual techniques are used with effect. The silhouette is effective and appropriate for Miss Brill’s character. The concept of placing her thoughts and fantasies inside the silhouette is an effective metaphor for the revelation of the truth about Miss Brill and how she deludes herself. The quotation is also appropriate. However the elements chosen for the collage detract from the overall impact. Some are inappropriate - eg: the modern looking young women. This prevents the static image from attaining the striking/original effect needed for excellence. The student has accurately identified several visual and verbal elements used and the effects created.
  • 13.
  • 14. Excellence Fully developed ideas are communicated for a specific audience and purpose. The student has taken the complex, dark relationship at the centre of ‘The Geranium’ and developed an image which fully explores the impact of the relationship on Marney.Appropriate verbal and visual techniques are used with striking and/or original effect. The student has effectively integrated a number of elements to present a unified and original design. The layering and placement of several elements including the newspaper, the flower, the character, and the quotation as a chain all work together to reinforce the idea of domination. The integration of colour and tone (eg Marney’s face is dark) and shape (eg the torn edge of the framing around her face) is innovative.A minor spelling/proofing error “tightend” does not detract from the overall impact and attention to detail in the image, nor its achieving excellence.The student has accurately identified several visual and verbal elements used and the effects created.
  • 15.
  • 16. Excellence Fully developed ideas are communicated for a specific audience and purpose. This student has produced a very perceptive, full and detailed portrayal of the main ideas in the story. They are fully explained in the commentary and easily recognised in the image itself. Appropriate verbal and visual techniques are used with striking and/or original effect. The recurring image of the clocks in the background is strikingly effective and serves to underline the idea of waiting for death. The significant words in the quote are reinforced by corresponding visuals. The green path and brightly coloured figure of Mrs Martins are in deliberate contrast with the grey, black and white of the background and Mr Martins. This mixture of black and white and colour within the same image is consciously used to contrast the different characters and their different attitudes to life. The student has accurately identified several visual and verbal elements used and the effects created.
  • 17.