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capturing  PHOTOS & STORIES
WHO IS  MARKETING? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WHY CAPTURE  STORIES? ,[object Object],[object Object],[object Object]
A GREAT  STORY ,[object Object],[object Object],[object Object],[object Object],[object Object]
COLLECTING  STORIES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
QUESTIONS:  SHOW IMPACT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
photos are how WE COMMUNICATE
 
what we DO
 
photos record and  SHOW  IMPACT
 
 
WHY CAPTURE  PHOTOS? ,[object Object],[object Object],[object Object]
OUR CHALLENGE to show reality and be true to our values
EMPOWERING   passionate  inclusive  ingenious  authoritative
empowering  PASSIONATE   inclusive  ingenious  authoritative
empowering  passionate  INCLUSIVE  ingenious  authoritative
empowering  passionate  inclusive  INGENIOUS   authoritative
empowering  passionate  inclusive  ingenious  AUTHORITATIVE
photos true to us and the PEOPLE WE WORK WITH Empowering Passionate Inclusive Ingenious Authoritative 
HINTS AND  TIPS  VARIETY:  Take both landscape and portrait shots.  WHERE IS THE STORY:  One of the best techniques for non-professionals to get a great portrait. Set up the shot. Get the person to hold something.  BEND YOUR KNEES:  Shoot below the subject’s eye-line. It makes them more empowered.  GET IN CLOSE:  Try standing about a metre away from your subjects. Get eye contact.  RELAX:  Breathe in, breathe out. Then take the shot.
where is the story? SET UP THE SHOT  USE A PROP: Get the person to hold something that relates to the project
 
empower people SHOOT BELOW EYELINE
 
get in close  EYE CONTACT
 
landscape and  PORTRAIT
 PHOTO FORMAT: We need a mix of landscape and portraits. Take several of each. Have camera on highest resolution possible.
 
COMMON  PROBLEMS
 What’s wrong with this photo?  The person is blurry, and the wall is in focus.  Focus their face.  Half-press the photo to activate auto-focus.  Then press the button to take the photo.
 PHOTO BORING: Follow our hints and tips. Aim for one or two people per image. (Also watch to get bags, cameras, water-bottles out of shot)
 TOO BRIGHT:  find some shade or wait till the sun goes down a bit. Check the camera settings.
 TOO DARK:  find somewhere with a bit more light, or a light source.  Watch out for bright light behind the person.  Bright light should be behind YOU.
 WHERE ARE THE PEOPLE?   We work with people, not taps
 
WHAT  HAPPENS NEXT?  EQUIPMENT:  We have a small collection of equipment that can be loaned out to travelling staff.  WORDS AND PICTURES:  New multimedia data-base that can store your photos and stories  OUR COLLECTION:  Has more than 15,000 images and is growing.  EXPERTISE:  Help with selecting photographs for reports, presentations…
 

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Photo And Stories Presentation

  • 1. capturing PHOTOS & STORIES
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.  
  • 8. photos are how WE COMMUNICATE
  • 9.  
  • 11.  
  • 12. photos record and SHOW IMPACT
  • 13.  
  • 14.  
  • 15.
  • 16. OUR CHALLENGE to show reality and be true to our values
  • 17. EMPOWERING passionate inclusive ingenious authoritative
  • 18. empowering PASSIONATE inclusive ingenious authoritative
  • 19. empowering passionate INCLUSIVE ingenious authoritative
  • 20. empowering passionate inclusive INGENIOUS authoritative
  • 21. empowering passionate inclusive ingenious AUTHORITATIVE
  • 22. photos true to us and the PEOPLE WE WORK WITH Empowering Passionate Inclusive Ingenious Authoritative 
  • 23. HINTS AND TIPS  VARIETY: Take both landscape and portrait shots.  WHERE IS THE STORY: One of the best techniques for non-professionals to get a great portrait. Set up the shot. Get the person to hold something.  BEND YOUR KNEES: Shoot below the subject’s eye-line. It makes them more empowered.  GET IN CLOSE: Try standing about a metre away from your subjects. Get eye contact.  RELAX: Breathe in, breathe out. Then take the shot.
  • 24. where is the story? SET UP THE SHOT  USE A PROP: Get the person to hold something that relates to the project
  • 25.  
  • 26. empower people SHOOT BELOW EYELINE
  • 27.  
  • 28. get in close EYE CONTACT
  • 29.  
  • 30. landscape and PORTRAIT
  • 31.  PHOTO FORMAT: We need a mix of landscape and portraits. Take several of each. Have camera on highest resolution possible.
  • 32.  
  • 34.  What’s wrong with this photo? The person is blurry, and the wall is in focus. Focus their face. Half-press the photo to activate auto-focus. Then press the button to take the photo.
  • 35.  PHOTO BORING: Follow our hints and tips. Aim for one or two people per image. (Also watch to get bags, cameras, water-bottles out of shot)
  • 36.  TOO BRIGHT: find some shade or wait till the sun goes down a bit. Check the camera settings.
  • 37.  TOO DARK: find somewhere with a bit more light, or a light source. Watch out for bright light behind the person. Bright light should be behind YOU.
  • 38.  WHERE ARE THE PEOPLE? We work with people, not taps
  • 39.  
  • 40. WHAT HAPPENS NEXT?  EQUIPMENT: We have a small collection of equipment that can be loaned out to travelling staff.  WORDS AND PICTURES: New multimedia data-base that can store your photos and stories  OUR COLLECTION: Has more than 15,000 images and is growing.  EXPERTISE: Help with selecting photographs for reports, presentations…
  • 41.