1. Unit 7: E-commerce
Photo Courtesy: http://blog.optimizely.com/wp-content/uploads/2014/01/shopping-cart.jpg
2. “Technology is the knack of so arranging the world
that we don’t have to experience it.“
Max Frisch (1911 – 1991)
Swiss architect, playwright and novelist
5. Conditional sentences (pg. 58)
Zero Conditional – general truth
When markets crash, everyone suffers.
The First Conditional – possible
If we get that designer, we will have a winning team.
The Second Conditional – imaginary
If we relaunched our website, we would get better results.
The Third Conditional – impossible
If we had prepared properly, we wouldn’t have lost the contract.
Inversion in conditionals (with Modals, WERE and Third
Conditional)
Should you need any information, please contat me. = If you should need...
Were it not for Patrick, we’d be in a terrible mess. = If it were not for
Patrick...
Had the market conditions been better, the offer would have been a success.
= If the market conditions had been better...
IF = AS LONG AS / SUPPOSING (THAT) / PROVIDING (THAT) /
PROVIDED (THAT)
IF NOT = UNLESS