3. The right industry: Fitness is in • Positive trends including aging baby boomer and a more health-conscious society The right concept: Snap leads the pack • The industry’s fastest-growing segment is 24/7 express centers and Snap is the segment’s growth leader The right player: Easy to own, easy to manage, easy to market • No experience required; our turnkey systems support you Why you should partner with Snap Fitness
4. A Proven Business Model! • #1 Franchise Market Magazine Top New Franchises • #1 Entrepreneur Magazine’s Best in Category: Health & Fitness • #23 Entrepreneur Magazine’s Top Global Franchises • Club Business International lists Snap as the “Fastest-growing fitness franchise”
5. Safe, Secure and Accessible 24/7 The Alternative Solution to Big Box Clubs
6. Our Systems + Support = Your Success Safe, Secure and Accessible 24/7
7. Fully Integrated Brand Marketing We’re with you every step of the way
10. *Restricted information only for business brokers, office owners and franchise specialists; not be to shared with clients. 1. Review your FDD disk 2. Sign two copies of the receipt page 3. Learn more: Participate in two national calls* • Discovery call with Peter Taunton – Get the details from A to Z about Snap Fitness from the CEO himself - Call takes place every Tuesday at 12:00 noon CST • Validation call with Snap Fitness owners –Speak directly with a Snap Fitness franchise owner and get answers to your hard-hitting questions - Call takes place every Wednesday at 12:00 noon CST * For both calls, dial 1-308-344-6400; Access code 597146 Please note: Wait until the operator has provided all of the details before entering your access code. Apply for financing online at www.snapfitness.com/financing Own a healthy business! Partner with Snap Fitness today! Your Next Steps
Editor's Notes
Start w/ F-C-A at the top … that’s our mantra … segue into alternative to big box clubs … after those first two bullets, I’d say our key selling points are: 24-hour access Equipment No contracts Reciprocity Value-added services to distinguish us from competitors (from a sales standpoint, it’s important to ‘package’ and sell this) You can address close to home later
We’ve moved from easy to run to easy to manage The subhead leads-ins: right industry, right concept etc need a bold treatment or something that helps them stand out from the other text
Proven business model works better as a head Would be impressive to graphically show our growth over the past 4 years, something simple that makes the point Another impressive reinforcement would be 2 or 3 cover clips … forbes, wsj, etc., that implies we’re major league because the big boys have covered us
Think through how we’d talk through this if we were the one selling yes, door but note the camera system too … even if it is in text only equipment in general … both cardio and strength TV … Tanning PT … a good upbeat note to end on .. Because they keep all the revenue
THIS IS WHERE THE SPEAKER CAN TALK NOT ONLY ABOUT SAFETY AND SECURITY BUT KEY POINTS: * This is a location game, putting your club in specific markets and areas where you stand a chance to succeed, etc.
Check with cherrie: we do indeed help w/ lease negotiation, right? #3 … we go live soon with: online training process plus FOUR days in Mpls #4 … change materials to campaign #5 … year-round promotional support and dedicated FAM to support etc. wordsmithing needed here
HEADLINE HERE NEEDS TO TALK ABOUT HOW WE DISTINIGUISH OURSELVES FROM COMPETITORS … MAYBE PLAY OFF BETTER IN ALL THE SUBHEADS? BUILDING THE BRAND THROUGH BETTER VALUE … OR … BETTER VALUE = BETTER BRAND … OR SOMETHING LIKE THAT??
This has to be updated, check with gary, at least on qualifying column, to the left … check w/ bob on the right column Gary’s call whether he wants the comparison table at bottom …
Confirm w/ gary that steps 1-2-3 are still accurate Validation date still accurate? Ditto discovery? Ditto phone and code?