2. The Basic Replacing paper community
Concept communication with a digitised
community notice board
• Windows cluttered with paper • Provide a digitised community notice board
• No uniformity and administrational nightmare • At no cost to the location holder
• No opportunity to scale once full • Take away the administration for retailer and user
• Limited revenue opportunities • Create a communications hub as well as community hub
• Not fully utilising my location in community • Make more money for location – sustainable model
3. Why Local Businesses need help
now? Problem:
• Small businesses feeling the pinch due to
economic downturn
• Many do not market effectively to the local
community
• Not enough local people support local businesses
• Local shops closing down every month
Solution:
• Create a localised platform offering relevant daily
deals and money off vouchers allowing everyone
to print off and use in the local business
community
Result:
• More local employment as local businesses grow
and prosper
4. Why Digitally excluded
now?
• 9.2m adults in the UK have never used the internet
• 4m of the digitally excluded are also the most socially
disadvantaged
• An average household would make £560 of savings a
year if they had access to the internet
• Employment options limited without access to digital
communication and search tools
• Helps to remove digital barriers to the residents in
Tower Hamlets
5. Why Local communities
now? • Lack of community spirit and cohesion
• The need for greater collaboration and participation
• A fragmented approach to community communication
• Ideal time for a collaborative platform of community
apps
6. Why Local Government
now? • Need to reduce the cost of engaging with local citizens
• Create a platform that allows local communities to have
a shared voice
• Release Government data that will add value to the end
user
• Encourage and foster open collaborations and
engagement
7. Why Multiple factors are converging
now?
Big government push on
digitally excluded
No seamless digital
Industry isn't taking solution for SME’s to
advantage of focus marketing spend on
technological
advancements
Huge opportunity Global obsession
Users want to search Empowering both with deals /
less , discover more
communities and business discounts
through technology
Government unable Current local deal
to focus support of model doesn’t work for
community SME’s
empowerment Brands finding it
increasingly difficult to
target their desired
audience
10. Community Installation in a range of locations
locations depending on the area
• Post Offices
• Newsagents
• Convenience Stores
• BT Phone Boxes
• Libraries – ideas store
• Police Stations
• Health centres
• University/college Campuses
• Pubs
• Train Stations
• Shopping malls
11. Key Position as a community service
objectives
• Encourage user generated content and
ownership
• Development of community apps from within
• Utilise existing infrastructure in local communities
• Create a sustainable commercial model for
community retail
• Actively promote local collaboration and buy in
12. Contact
Details
• Gary Coyle – Founder and CEO Community
Infopoint Limited
• Email: gary@communityinfopoint.com
• Mobile: 07876 190424
• Office: 01622 844555