1. Page 1
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 1
Q.X What do you think of the quality of television programmes overall in <country>?
Base: All respondents
Country
Total
Unweighted base
Germany Spain France
7035
501
502
Weighted base
7035
501
502
NET: Good quality
3135
176
115
45% 35% 23%
Very good quality
(+2)
Fairly good quality
(+1) 2641
151
106
38% 30% 21%
Neither good quality nor poor quality
494
7%
24
5%
9
2%
(0) 1978
197
160
28% 39% 32%
Fairly poor quality
(-1) 1276
18%
87
157
17% 31%
Very poor quality
(-2)
33
7%
NET: Poor quality
519
7%
UK
Italy
500
503
501
500
503
501
140
362
126
28% 72% 25%
9
2%
505
500
502
500
508
506
507
500
2018
3009
500
505
500
502
500
508
506
507
500
2018
3009
285
57%
229
197 278
124
224 307 230 343
695
1388
45%
39% 55% 25% 44% 61% 45% 69% 34%
46%
131
290
118
26% 58% 24%
256
51%
198
178 228
106
212 230 190 246
626
1205
39%
36% 45% 21% 42% 46% 38% 49% 31%
40%
204
41%
69
166
14% 33%
135
27%
132
184 101
195
136
26%
37% 20% 39% 27%
115
23%
51
147
10% 29%
54
11%
98
19%
86
17%
15
3%
57
11%
23
5%
36
7%
22
4%
66
204
13% 41%
77
15%
1795
121
225
26% 24% 45%
150
30%
6
1%
6
1%
5
1%
3
1%
31
6%
19
4%
50
10%
18
4%
12
2%
77
15%
39
8%
97
19%
69
3%
183
6%
87 131
17% 26%
82
593
16% 29%
920
31%
87
118
102
17% 24% 20%
67
13%
82
16%
23
489
5% 24%
491
16%
33
7%
35
7%
60
12%
4
227
1% 11%
165
5%
134
109 120
173
145 103 142
26%
22% 24% 35% 28% 20% 28%
27
716
5% 35%
656
22%
10
2%
11
2%
3
1%
55
11%
8
2%
42
8%
Don't know
127
2%
Mean
0.19
0.09
-0.34
-0.07
0.71
-0.26
0.43
0.18
0.17
0.35
-0.18
0.10
0.49
0.13
0.90
-0.09
0.25
Standard deviation
Standard error
1.06
0.01
0.97
0.04
1.02
0.05
0.92
0.04
0.94
0.04
1.00
0.04
0.93
0.04
1.05
0.05
0.92
0.04
1.08
0.05
1.01
0.05
1.02
0.05
1.12
0.05
1.15
0.05
0.82
0.04
1.07
0.02
0.99
0.02
Prepared by Populus
2
*
North
-ern
Europe
29
6%
35
7%
8
2%
500
USA Brazil UAE
Latin
(Net)
8
2%
68
14%
72
14%
Nether
Den- AustPort-lands Sweden mark ralia Japan ugal
3
1%
9
2%
4
1%
48
10%
14
1%
44
1%

2. Page 2
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 2
Q.Y To what extent do you think the quality of programmes on the following television channels in Germany is good or poor? SUMMARY TABLE
Base: All Germany respondents
Channel
Das Erste
ZDF
RTL
SAT 1
ProSieben
Vox
Unweighted base
501
501
501
501
501
501
Weighted base
501
501
501
501
501
501
NET: Good quality
307
61%
304
61%
154
31%
150
30%
158
31%
159
32%
Very good quality
(+2)
80
16%
87
17%
41
8%
35
7%
43
8%
27
5%
Fairly good quality
(+1)
226
45%
217
43%
113
22%
116
23%
115
23%
131
26%
(0)
125
25%
123
25%
177
35%
196
39%
193
39%
198
40%
Fairly poor quality
(-1)
32
6%
39
8%
98
20%
99
20%
87
17%
80
16%
Very poor quality
(-2)
18
4%
16
3%
58
12%
38
8%
40
8%
36
7%
NET: Poor quality
51
10%
56
11%
157
31%
137
27%
127
25%
116
23%
Don't know
19
4%
19
4%
13
3%
17
3%
23
5%
28
6%
Neither good quality nor poor quality
Mean
0.66
0.66
-0.04
0.02
0.07
0.07
Standard deviation
Standard error
0.96
0.04
0.98
0.04
1.12
0.05
1.02
0.05
1.06
0.05
0.99
0.05
Prepared by Populus

3. Page 3
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 3
Q.Y To what extent do you think the quality of programmes on the following television channels in Denmark is good or poor? SUMMARY TABLE
Base: All Denmark respondents
Channel
DR1
TV2
Unweighted base
500
500
Weighted base
500
500
NET: Good quality
262
52%
222
44%
Very good quality
(+2)
52
10%
45
9%
Fairly good quality
(+1)
210
42%
176
35%
(0)
149
30%
171
34%
Fairly poor quality
(-1)
54
11%
64
13%
Very poor quality
(-2)
23
5%
21
4%
NET: Poor quality
77
15%
85
17%
Don't know
12
2%
22
4%
Neither good quality nor poor quality
Mean
0.44
0.34
Standard deviation
Standard error
0.98
0.04
0.97
0.04
Prepared by Populus

4. Page 4
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 4
Q.Y To what extent do you think the quality of programmes on the following television channels in Spain is good or poor? SUMMARY TABLE
Base: All Spain respondents
Channel
La 1 (formerly
TVE1)
Telecinco
(formerly known
as Tele5)
Antena 3
Cuatro
La Sexta
Unweighted base
502
502
502
502
502
Weighted base
502
502
502
502
502
NET: Good quality
232
46%
60
12%
210
42%
197
39%
228
45%
Very good quality
(+2)
31
6%
11
2%
33
7%
26
5%
49
10%
Fairly good quality
(+1)
200
40%
50
10%
177
35%
170
34%
179
36%
(0)
167
33%
105
21%
176
35%
195
39%
179
36%
Fairly poor quality
(-1)
66
13%
127
25%
83
16%
66
13%
52
10%
Very poor quality
(-2)
33
7%
202
40%
26
5%
28
6%
29
6%
99
20%
329
66%
109
22%
94
19%
80
16%
5
1%
8
2%
7
1%
17
3%
14
3%
Neither good quality nor poor quality
NET: Poor quality
Don't know
Mean
0.26
-0.93
0.22
0.21
0.34
Standard deviation
Standard error
0.99
0.04
1.10
0.05
0.98
0.04
0.95
0.04
1.00
0.05
Prepared by Populus

5. Page 5
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 5
Q.Y To what extent do you think the quality of programmes on the following television channels in France is good or poor? SUMMARY TABLE
Base: All France respondents
France 2
Channel
France 3
TF1
M6
Unweighted base
500
500
500
500
Weighted base
500
500
500
500
NET: Good quality
264
53%
256
51%
182
36%
211
42%
Very good quality
(+2)
29
6%
23
5%
39
8%
33
7%
Fairly good quality
(+1)
235
47%
233
47%
143
29%
178
36%
(0)
149
30%
157
31%
155
31%
192
38%
Fairly poor quality
(-1)
60
12%
53
11%
97
19%
62
12%
Very poor quality
(-2)
11
2%
18
4%
55
11%
22
4%
NET: Poor quality
71
14%
71
14%
152
30%
84
17%
Don't know
16
3%
16
3%
11
2%
13
3%
Neither good quality nor poor quality
Mean
0.44
0.39
0.03
0.28
Standard deviation
Standard error
0.87
0.04
0.88
0.04
1.12
0.05
0.93
0.04
Prepared by Populus

6. Page 6
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 6
Q.Y To what extent do you think the quality of programmes on the following television channels in United Kingdom is good or poor? SUMMARY TABLE
Base: All United Kingdom respondents
BBC One
BBC Two
Channel
ITV
Channel 4
Channel 5
Unweighted base
503
503
503
503
503
Weighted base
503
503
503
503
503
NET: Good quality
399
79%
360
71%
322
64%
307
61%
199
40%
Very good quality
(+2)
161
32%
143
29%
99
20%
67
13%
44
9%
Fairly good quality
(+1)
238
47%
216
43%
223
44%
241
48%
155
31%
(0)
52
10%
84
17%
103
20%
125
25%
150
30%
Fairly poor quality
(-1)
33
7%
35
7%
50
10%
43
9%
79
16%
Very poor quality
(-2)
11
2%
10
2%
16
3%
13
3%
41
8%
44
9%
45
9%
66
13%
56
11%
120
24%
8
2%
14
3%
12
2%
15
3%
34
7%
Neither good quality nor poor quality
NET: Poor quality
Don't know
Mean
1.02
0.92
0.69
0.63
0.17
Standard deviation
Standard error
0.95
0.04
0.97
0.04
1.01
0.05
0.92
0.04
1.09
0.05
Prepared by Populus

7. Page 7
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 7
Q.Y To what extent do you think the quality of programmes on the following television channels in Italy is good or poor? SUMMARY TABLE
Base: All Italy respondents
Channel
Canale 5
RAI 1
RAI 2
RAI 3
Italia 1
Rete 4
Unweighted base
501
501
501
501
501
501
Weighted base
501
501
501
501
501
501
NET: Good quality
170
34%
161
32%
204
41%
180
36%
152
30%
93
19%
Very good quality
(+2)
15
3%
9
2%
33
7%
44
9%
33
7%
12
2%
Fairly good quality
(+1)
155
31%
152
30%
171
34%
136
27%
120
24%
81
16%
(0)
179
36%
200
40%
153
30%
160
32%
161
32%
159
32%
Fairly poor quality
(-1)
101
20%
88
18%
84
17%
93
19%
110
22%
115
23%
Very poor quality
(-2)
44
9%
43
9%
52
10%
61
12%
65
13%
120
24%
145
29%
131
26%
136
27%
154
31%
175
35%
235
47%
7
1%
9
2%
9
2%
7
1%
12
2%
14
3%
Neither good quality nor poor quality
NET: Poor quality
Don't know
Mean
Standard deviation
Standard error
-0.01
-0.01
0.10
0.02
-0.11
-0.51
1.00
0.04
0.95
0.04
1.10
0.05
1.15
0.05
1.12
0.05
1.11
0.05
Prepared by Populus

8. Page 8
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 8
Q.Y To what extent do you think the quality of programmes on the following television channels in Netherlands is good or poor? SUMMARY TABLE
Base: All Netherlands respondents
Nederland 1
Nederland 2
Channel
Nederland 3
RTL4
SBS6
Unweighted base
500
500
500
500
500
Weighted base
500
500
500
500
500
NET: Good quality
353
71%
284
57%
302
60%
280
56%
212
42%
Very good quality
(+2)
90
18%
68
14%
70
14%
78
16%
60
12%
Fairly good quality
(+1)
263
53%
216
43%
232
46%
202
40%
152
30%
(0)
95
19%
128
26%
123
25%
116
23%
154
31%
Fairly poor quality
(-1)
15
3%
32
6%
26
5%
58
12%
73
15%
Very poor quality
(-2)
8
2%
15
3%
13
3%
31
6%
46
9%
NET: Poor quality
23
5%
47
9%
39
8%
89
18%
119
24%
Don't know
29
6%
41
8%
36
7%
15
3%
15
3%
Neither good quality nor poor quality
Mean
0.87
0.63
0.69
0.49
0.22
Standard deviation
Standard error
0.81
0.04
0.93
0.04
0.89
0.04
1.09
0.05
1.14
0.05
Prepared by Populus

9. Page 9
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 9
Q.Y To what extent do you think the quality of programmes on the following television channels in Portugal is good or poor? SUMMARY TABLE
Base: All Portugal respondents
RTP1
Channel
TVI
SIC
Unweighted base
508
508
508
Weighted base
508
508
508
NET: Good quality
265
52%
190
37%
253
50%
Very good quality
(+2)
35
7%
49
10%
46
9%
Fairly good quality
(+1)
230
45%
141
28%
206
41%
(0)
151
30%
125
25%
150
29%
Fairly poor quality
(-1)
68
13%
105
21%
79
16%
Very poor quality
(-2)
15
3%
82
16%
22
4%
83
16%
187
37%
101
20%
8
2%
6
1%
5
1%
Neither good quality nor poor quality
NET: Poor quality
Don't know
Mean
0.41
-0.06
0.35
Standard deviation
Standard error
0.91
0.04
1.24
0.06
0.99
0.04
Prepared by Populus

10. Page 10
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 10
Q.Y To what extent do you think the quality of programmes on the following television channels in Sweden is good or poor? SUMMARY TABLE
Base: All Sweden respondents
Channel
TV3
SVT1
SVT2
Unweighted base
505
505
505
TV4
505
Kanal 5
505
Weighted base
505
505
505
505
505
NET: Good quality
300
59%
272
54%
134
27%
243
48%
163
32%
Very good quality
(+2)
101
20%
87
17%
37
7%
56
11%
48
10%
Fairly good quality
(+1)
199
39%
185
37%
98
19%
187
37%
114
23%
(0)
98
19%
110
22%
155
31%
134
27%
158
31%
Fairly poor quality
(-1)
50
10%
53
10%
102
20%
81
16%
81
16%
Very poor quality
(-2)
33
7%
42
8%
65
13%
28
6%
46
9%
NET: Poor quality
84
17%
95
19%
166
33%
109
22%
127
25%
Don't know
23
5%
28
6%
50
10%
18
4%
58
11%
Neither good quality nor poor quality
Mean
0.59
0.47
-0.13
0.33
0.09
Standard deviation
Standard error
1.14
0.05
1.17
0.05
1.15
0.05
1.06
0.05
1.13
0.05
Prepared by Populus

11. Page 11
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 11
Q.Y To what extent do you think the quality of programmes on the following television channels in United States is good or poor? SUMMARY TABLE
Base: All United States respondents
Channel
PBS
ABC
NBC
CBS
Unweighted base
506
506
506
506
Weighted base
506
506
506
506
NET: Good quality
328
65%
320
63%
313
62%
333
66%
Very good quality
(+2)
152
30%
107
21%
107
21%
137
27%
Fairly good quality
(+1)
176
35%
213
42%
206
41%
196
39%
(0)
80
16%
100
20%
97
19%
91
18%
Fairly poor quality
(-1)
24
5%
49
10%
46
9%
41
8%
Very poor quality
(-2)
16
3%
20
4%
29
6%
19
4%
NET: Poor quality
39
8%
69
14%
74
15%
60
12%
Don't know
59
12%
16
3%
22
4%
21
4%
Neither good quality nor poor quality
Mean
0.95
0.69
0.65
0.81
Standard deviation
Standard error
1.02
0.05
1.05
0.05
1.10
0.05
1.06
0.05
Prepared by Populus

12. Page 12
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 12
Q.Y To what extent do you think the quality of programmes on the following television channels in Brazil is good or poor? SUMMARY TABLE
Base: All Brazil respondents
Channel
TV Cultura
Unweighted base
507
TV Brasil
507
Globo
Record
507
507
SBT
507
Bandeirantes
(also known as
Band)
507
Weighted base
507
507
507
507
507
507
NET: Good quality
383
76%
247
49%
260
51%
222
44%
219
43%
241
48%
Very good quality
(+2)
170
34%
72
14%
99
19%
78
15%
62
12%
56
11%
Fairly good quality
(+1)
213
42%
175
35%
162
32%
144
28%
158
31%
185
36%
(0)
74
15%
112
22%
98
19%
149
29%
165
33%
175
34%
Fairly poor quality
(-1)
14
3%
31
6%
80
16%
73
14%
74
15%
54
11%
Very poor quality
(-2)
7
1%
19
4%
68
13%
59
12%
46
9%
30
6%
NET: Poor quality
21
4%
50
10%
148
29%
132
26%
120
24%
84
17%
Don't know
29
6%
98
19%
1
*
4
1%
3
1%
7
1%
Neither good quality nor poor quality
Mean
1.10
0.61
0.28
0.22
0.23
0.37
Standard deviation
Standard error
0.87
0.04
1.01
0.05
1.31
0.06
1.22
0.05
1.12
0.05
1.02
0.05
Prepared by Populus

13. Page 13
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 13
Q.Y To what extent do you think the quality of programmes on the following television channels in Australia is good or poor? SUMMARY TABLE
Base: All Australia respondents
ABC 1
Channel
Channel 7
Channel 9
Channel Ten
Unweighted base
502
502
502
502
Weighted base
502
502
502
502
NET: Good quality
346
69%
283
56%
268
53%
240
48%
Very good quality
(+2)
149
30%
74
15%
75
15%
58
12%
Fairly good quality
(+1)
198
39%
209
42%
193
39%
182
36%
(0)
95
19%
124
25%
118
23%
146
29%
Fairly poor quality
(-1)
21
4%
58
12%
76
15%
75
15%
Very poor quality
(-2)
7
1%
25
5%
28
6%
25
5%
NET: Poor quality
28
6%
83
17%
104
21%
100
20%
Don't know
33
7%
12
2%
12
2%
15
3%
Neither good quality nor poor quality
Mean
0.98
0.51
0.43
0.36
Standard deviation
Standard error
0.92
0.04
1.05
0.05
1.10
0.05
1.04
0.05
Prepared by Populus

14. Page 14
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 14
Q.Y To what extent do you think the quality of programmes on the following television channels in Japan is good or poor? SUMMARY TABLE
Base: All Japan respondents
Channel
NHK1
Fuji TV
NTV
Unweighted base
500
500
500
TBS
500
tv asahi
500
TV Tokyo
500
Weighted base
500
500
500
500
500
500
NET: Good quality
255
51%
79
16%
99
20%
114
23%
121
24%
117
23%
Very good quality
(+2)
50
10%
9
2%
10
2%
9
2%
10
2%
13
3%
Fairly good quality
(+1)
205
41%
70
14%
89
18%
105
21%
111
22%
104
21%
(0)
177
35%
212
42%
259
52%
246
49%
252
50%
218
44%
Fairly poor quality
(-1)
32
6%
114
23%
95
19%
85
17%
75
15%
62
12%
Very poor quality
(-2)
16
3%
74
15%
28
6%
33
7%
28
6%
14
3%
NET: Poor quality
48
10%
188
38%
123
25%
118
24%
103
21%
76
15%
Don't know
20
4%
21
4%
19
4%
22
4%
24
5%
89
18%
Neither good quality nor poor quality
Mean
0.50
-0.36
-0.09
-0.06
*
0.10
Standard deviation
Standard error
0.89
0.04
0.97
0.04
0.83
0.04
0.86
0.04
0.84
0.04
0.81
0.04
Prepared by Populus

15. Page 15
International Perceptions of TV Quality Survey
ONLINE Fieldwork : September - October 2013
Absolutes/col percents
Table 15
Q.Y To what extent do you think the quality of programmes on the following television channels in UAE is good or poor? SUMMARY TABLE
Base: All UAE respondents
Dubai TV
MBC 2
Channel
Al Jazeera
MBC 1
Al Arabiya
Unweighted base
500
500
500
500
500
Weighted base
500
500
500
500
500
NET: Good quality
337
67%
347
69%
282
56%
289
58%
209
42%
Very good quality
(+2)
142
28%
140
28%
131
26%
92
18%
56
11%
Fairly good quality
(+1)
195
39%
207
41%
151
30%
197
39%
153
31%
(0)
72
14%
67
13%
77
15%
78
16%
93
19%
Fairly poor quality
(-1)
11
2%
14
3%
16
3%
26
5%
33
7%
Very poor quality
(-2)
4
1%
5
1%
25
5%
7
1%
16
3%
NET: Poor quality
15
3%
18
4%
41
8%
33
7%
48
10%
Don't know
76
15%
67
13%
100
20%
100
20%
149
30%
Neither good quality nor poor quality
Mean
1.08
1.07
0.86
0.85
0.57
Standard deviation
Standard error
0.83
0.04
0.84
0.04
1.11
0.06
0.91
0.05
1.01
0.06
Prepared by Populus