1. in-App Search 2
Toward content directly

2. Outline
App is content I/O (consumer/provider)
Portal: bring content to user directly
Apps should talk more
Launcher’s reborn

3. App is content provider
Cloud API
Local content (text, audio, movie…)
Activity, Provider
Deprecated “Application/Process”

4. Portal
Mission of a portal is to shorten the distance
between users and content
Obstacle: No language for apps (OpenIntent)
Intent is channel. Standard is the language.
find content = find activity/provider
show content = show activity/activities

5. Portal: bring content to
user directly
Search/Category in app
大众点评
淘宝
Content in app
小说
Behavior in app
Pedometer
Navigator

6. Apps should talk more

7. Launcher’s reborn
Just app list
Ultimate goal
Go to the right App
Location/Time/Network… based
Tell content directly
Weather
Calendar
SMS/Email

8. Launcher’s reborn
Go to the right App
Activity statistics
App behavior mining

9. Launcher’s reborn
Tell content directly
Jump to the right activity
content in app = content in cloud
Hyper searching (app & web)