By, FRANCISCUS WELIRANG DIRECTOR PT. INDOFOOD SUKSES MAKMUR Tbk Presented in, CONFERENCE INACHEM 2010 Thursday, 17 June 20...
CONTENTS 2 <ul><li>GLOBAL CHALLENGES : FOOD CRISIS  </li></ul><ul><li>MAP OF INDONESIA </li></ul><ul><li>FOOD INDUSTRIES <...
3 <ul><li>FOOD PRICES  IN THE WORLD MARKET HAVE INCREASED SIGNIFICANTLY OVER PAST FEW YEARS, WHICH IS NOT A TEMPORARY PHEN...
4 2. MAP  OF INDONESIA <ul><li>INDONESIA IS KNOWN AS  AN AGRICULTURAL AND MARITIME COUNTRY  WITH VAST AGRICULTURAL AREAS W...
3. FOOD INDUSTRIES PRIMARY SECONDARY TERTIARY BREEDING / SEED RAW MATERIALS PLANTED / BREEDING HARVEST POST HARVEST PROCES...
4. THE RATIONALE & CHALLENGE OF FOOD AND BEVERAGE  INDUSTRY dengan aneka  tumbuhan  lahan AGRICULTURAL PRODUCTION CHALLENG...
FOOD CONSUMPTION Penampilan makanan yang  menarik, segar, dan beraroma; Produk etnik Ketersediaan produk makanan segar sep...
Breakfast Lunch Dinner Dining  Interlude Breakfast Dringking  Tea Dining  Interlude Lunch Dringking Tea Dinner Snack Snack...
7. CHANGES OF CULTURE <ul><li>YOUNG GENERATION    REDUCED COOKING  </li></ul><ul><li>TIME </li></ul><ul><li>HUSBAND / WIF...
10 8. AGRIBISNIS FLOW FARM POST HARVEST TRANSPORTATION STORAGE PROCESSING INDUSTRY TRADE <ul><li>CYCLICAL HARVEST </li></u...
11 9. FOOD PROCESSING INDUSTRIES :  MAIN CHALLENGES/PROBLEMS <ul><li>LOGISTIC & DISTRIBUTION CHALLENGES </li></ul><ul><ul>...
12 <ul><li>OPPORTUNITY FOR FUTURE AGRIBUSINESS IN INDONESIA </li></ul><ul><li>AGRI-POST HARVEST AND STORAGE SERVICES CHALL...
TERIMA KASIH 13 FW/SD/VI/2010/SP
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Prospects and problems of good and beverage industry

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Presented in,CONFERENCE INACHEM 2010,Thursday, 17 June 2010 Time 15.45 – 16.00 wib,Balai Sidang Jakarta Convention Center,Jl. Jend. Gatot Subroto, Jakarta 10270

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Prospects and problems of good and beverage industry

  1. 1. By, FRANCISCUS WELIRANG DIRECTOR PT. INDOFOOD SUKSES MAKMUR Tbk Presented in, CONFERENCE INACHEM 2010 Thursday, 17 June 2010 Time 15.45 – 16.00 wib Balai Sidang Jakarta Convention Center Jl. Jend. Gatot Subroto, Jakarta 10270 PROSPECTS AND PROBLEMS OF FOOD AND BEVERAGE INDUSTRY FW/SD/VI/2010/SP 1
  2. 2. CONTENTS 2 <ul><li>GLOBAL CHALLENGES : FOOD CRISIS </li></ul><ul><li>MAP OF INDONESIA </li></ul><ul><li>FOOD INDUSTRIES </li></ul><ul><li>THE RATIONALE & CHALLENGES OF FOOD AND BEVERAGE INDUSTRY </li></ul><ul><li>MEGA TREND </li></ul><ul><li>CHANGES IN EATING HABITS </li></ul><ul><li>CHANGES OF CULTURE </li></ul><ul><li>AGRI BUSINESS FLOW </li></ul><ul><li>FOOD PROCESSING INDUSTRIES : MAIN CHALLENGES / PROBLEMS </li></ul><ul><li>CONCLUSIONS </li></ul>FW/SD/VI/2010/SP
  3. 3. 3 <ul><li>FOOD PRICES IN THE WORLD MARKET HAVE INCREASED SIGNIFICANTLY OVER PAST FEW YEARS, WHICH IS NOT A TEMPORARY PHENOMENON. THE ADVANCED UTILIZATION OF FOOD FOR ENERGY HAS RESULTED IN A FOOD PRICES’ ESCALATION. IT IS WELL BELIEVED THAT THIS TREND WILL CONTINUE IN THE FUTURE. </li></ul><ul><li>THE CURRENT ESCALATION OF FOOD PRICES THREATENS THE FULFILLMENT OF HUMAN’S BASIC NEEDS; INCREASES INSTABILITY OF POLITICS AND ECONOMY; AND HINDERS POVERTY ERADICATION PROCESS IN MANY COUNTRIES. BASED ON FOOD AND AGRICULTURE ORGANIZATION (FAO)’S REPORT, 1.923 MILLIONS OF THE WORLD’S POPULATION SUFFERED FROM FOOD SCARCITY IN 2007, WHICH IS ABOUT 80 MILLIONS HIGHER COMPARED TO 1990 -1992. </li></ul><ul><li>THE WORLD’S FOOD DEMANDS SHOULD ENCOURAGE PRODUCER COUNTRIES TO INCREASE THEIR PRODUCTIONS, BOTH TO FULFILL THEIR OWN NEEDS AND TO SUPPLY THE WORLD. THIS OPPORTUNITY SHOULD BE USED TO OPTIMALLY PROMOTE THE UTILIZATION OF POTENTIAL RESOURCES FOR WELFARE AND PROSPERITY OF THE COUNTRY AND CITIZEN. </li></ul><ul><li>INDONESIA IS KNOWN AS AN AGRICULTURAL AND MARITIME COUNTRY WITH VAST AGRICULTURAL AREAS, CONDUCIVE CLIMATE AND RAINFALL, AND A SUFFICIENTLY LABOR FORCE. INDONESIA ALSO HAS LONG COASTLINES (AROUND 81,000 KM), SIZABLE SEAS AND MANY TYPES OF FISH. THE TROPICAL CLIMATE OF INDONESIA SUPPORTS A FASTER AND SUSTAINABLE FISH REPRODUCTION. </li></ul><ul><li>FOOD PRODUCTION IN INDONESIA CAN STILL BE ENHANCED TO ACHIEVE A STRONGER NATIONAL FOOD SECURITY AND A LARGER CONTRIBUTION TO THE WORLD’S FOOD SUPPLY. </li></ul>1. GLOBAL CHALLENGES :FOOD CRISIS GLOBAL WARMING, CLIMATE CHANGE, POPULATION GROWTH IN DEVELOPING COUNTRIES AND POOR COUNTRIES, WATER SCARCCITY HAD TRIGERRED US TO REEVALUATE THE EXISTING FOOD SECURITY DOMESTICALLY AS WELL AS PARTICIPATING GLOBALLY AFTER EXPERIENCING THE FOOD CRISIS : FW/SD/VI/2010/SP
  4. 4. 4 2. MAP OF INDONESIA <ul><li>INDONESIA IS KNOWN AS AN AGRICULTURAL AND MARITIME COUNTRY WITH VAST AGRICULTURAL AREAS WITH 6 (SIX) ZONING. </li></ul><ul><li>THERE IS ABOUNDANT POTENTIAL OPPORTUNITIES </li></ul><ul><li>AS AN ARCHIPELAGO, EACH ISLAND HAS THEIR OWN UNIQUE AND </li></ul><ul><li>DIFFERENT OPPORTUNITIES DUE TO THEIR CLIMATIC AREA </li></ul>Kompas, 25 February 2010 TARGET OF AGRICULTURAL LAND EXPANSION FW/SD/VI/2010/SP Jawa 44.135 ha Sulawesi 444.160 ha Bali dan Nusa Tenggara 111.560 ha Maluku & Papua 437.585 ha Kalimantan 347.435 ha Sumatera 615.125 ha
  5. 5. 3. FOOD INDUSTRIES PRIMARY SECONDARY TERTIARY BREEDING / SEED RAW MATERIALS PLANTED / BREEDING HARVEST POST HARVEST PROCESSING FOOD TRADITIONAL MODERN MIX PROCESSING FOOD MATERIALS TRADITIONAL MODERN CONSUMERS 5 FW/SD/VI/2010/SP
  6. 6. 4. THE RATIONALE & CHALLENGE OF FOOD AND BEVERAGE INDUSTRY dengan aneka tumbuhan lahan AGRICULTURAL PRODUCTION CHALLENGES VALUES CHAIN COMMODITY SALES AT DOMESTIC & FOREIGN MARKET PROCESSING FOOD AND BEVERAGE 6 FW/SD/VI/2010/SP <ul><li>Needs : </li></ul><ul><li>Nutrient </li></ul><ul><li>Carbohydrate </li></ul><ul><li>Protein </li></ul><ul><li>Requirement : </li></ul><ul><li>Eye </li></ul><ul><li>Nose </li></ul><ul><li>Tongue </li></ul>Sustainability Agricultural Ethical Trade Food Security Nutrition, Life Style and Marketing
  7. 7. FOOD CONSUMPTION Penampilan makanan yang menarik, segar, dan beraroma; Produk etnik Ketersediaan produk makanan segar sepanjang hari; Mereduksi lama waktu memasak (“siap saji”) Organic (kebutuhan tubuh) Pengembangan sumber makanan dan lumbung pangan 5. MEGA TRENDS 7 FW/SD/VI/2010/SP HEALTH Kesenangan Kenyamanan ( Memudahkan Hidup)
  8. 8. Breakfast Lunch Dinner Dining Interlude Breakfast Dringking Tea Dining Interlude Lunch Dringking Tea Dinner Snack Snack Snack Snack Snack Snack Dinner Traditional Food Scheme Food Scheme Tradition to Fragmented Food Consumptions Scheme The next Fragmented Food Consumptions The Increasing Pressure of Time 6. CHANGES IN EATING HABITS Eating Habits 8 FW/SD/VI/2010/SP 05.00 07.00 09.00 11.00 13.00 15.00 17.00 19.00 21.00 23.00
  9. 9. 7. CHANGES OF CULTURE <ul><li>YOUNG GENERATION  REDUCED COOKING </li></ul><ul><li>TIME </li></ul><ul><li>HUSBAND / WIFE  WORKING </li></ul><ul><li>CHANGES IN EATING HABITS </li></ul><ul><li>MOTHER DO NOT TEACH COOKING TO </li></ul><ul><li>CHILDREN ANYMORE </li></ul><ul><li>KULINOLOGY </li></ul>9 FW/SD/VI/2010/SP
  10. 10. 10 8. AGRIBISNIS FLOW FARM POST HARVEST TRANSPORTATION STORAGE PROCESSING INDUSTRY TRADE <ul><li>CYCLICAL HARVEST </li></ul><ul><li>SMALL SIZE AGRI FARMING </li></ul><ul><li>TO DEVELOP FARM / FOOD ESTATE ON CERTAIN AREA </li></ul><ul><li>BY CLUSTERING FOR CERTAIN COMMODITIES : GRAIN, HARD CROPS, FISHERIES ETC </li></ul>FUTURE PLAN <ul><li>SEED </li></ul><ul><li>FERTILAZER </li></ul><ul><li>LAND </li></ul><ul><li>IRRIGRATION </li></ul><ul><li>CLEANING </li></ul><ul><li>SORTING </li></ul><ul><li>QUALITY GRADING </li></ul><ul><li>DRYING, FROZEN </li></ul><ul><li>TRANSPORTATION </li></ul><ul><li>TECHNOLOGY </li></ul><ul><li>SILO </li></ul><ul><li>PACKING </li></ul><ul><li>CONTINUOUS SUPPLY </li></ul>FW/SD/VI/2010/SP
  11. 11. 11 9. FOOD PROCESSING INDUSTRIES : MAIN CHALLENGES/PROBLEMS <ul><li>LOGISTIC & DISTRIBUTION CHALLENGES </li></ul><ul><ul><li>RURAL  URBAN </li></ul></ul><ul><ul><li>INTER ISLAND TRANSPORTATION </li></ul></ul><ul><ul><li>DIRECT INTERNATIONAL TRANSPORTATION </li></ul></ul><ul><li>2. STORAGING AGRICULTURE PRODUCT </li></ul><ul><li>CHALLENGES </li></ul><ul><ul><li>INDONESIA NEED POST HARVEST HANDLING </li></ul></ul><ul><ul><li>INDONESIA NEED POST HARVEST SERVICES </li></ul></ul><ul><ul><li>& STORAGE </li></ul></ul>FW/SD/VI/2010/SP <ul><li>AGRIFOOD IS CYCLICAL </li></ul><ul><li> NEED POST HARVEST TECHNOLOGY & STORAGE </li></ul><ul><li> TECHNOLOGY </li></ul><ul><li> INDUSTRY NEED STABLE SUPPLY, STABLE QUALITY & </li></ul><ul><li>RELATIVE STABLE PRICE </li></ul>
  12. 12. 12 <ul><li>OPPORTUNITY FOR FUTURE AGRIBUSINESS IN INDONESIA </li></ul><ul><li>AGRI-POST HARVEST AND STORAGE SERVICES CHALLENGES </li></ul><ul><li>LOGISTIC / INFRASTRUCTURE FOR AGRI BUSINESS IS CRITICAL </li></ul><ul><li>FARM INPUT BUSINESS WILL GROW </li></ul><ul><li>ANY PARTCIPATION IN AGRICULTURAL WILL REDUCE THE WORLD FOOD SHORTAGES </li></ul>10. CONCLUSION FW/SD/VI/2010/SP
  13. 13. TERIMA KASIH 13 FW/SD/VI/2010/SP

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