The Succession Solution is a unique process designed for the closely-held business owner who desires greater sustainability with their company and to successfully transfer their business to the next generation of business owners and managers. It combines the business owner’s knowledge and objectives along with our many years of experience in business, estate, tax and strategic planning to achieve a custom designed succession solution.

1. THE SUCCESSION SOLUTION
SM
SM
Creating the Blueprint Between Generations
Survey: Evaluate
Stakeholders’ Position
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• Meet and interview stakeholders
• Identify objectives
• Review existing succession structure
2345 123 Finish: Confirm Success
• Evaluate impact of new plan
• ompare to established objectives
C
• Re-adjust if necessary
Assess: Analyze the Environment
for Risks and Opportunities
• dentify existing business and personal
I
succession risks
• iscuss steps to avoid or mitigate
D
significant risks
• Determine opportunities from risk mitigation
2345 Construct: Commence
the Succession Program
1234
• Develop milestones for action
Design: Create the Succession Blueprint
• onfirm/revise core succession and
C
• Identify responsible parties and tasks
legacy objectives from opportunities
• xecute on strategy
E
• Identify resources to leverage opportunities
• etermine short and long term steps
D
PREPARED BY: Bradley J. Franc
PROJECT: Succession
PHONE: 412.288.2218

2. What It Is:
The Succession Solution enables closely-held business owners to create the blueprint between
generations. It is a unique, detailed and comprehensive process designed for those who desire greater
sustainability with their companies and who want to effectively transfer their business to the next
generation of business owners and managers. It combines the business owner’s knowledge and
objectives along with our many years of experience in business, estate, tax and strategic planning to
achieve a custom-designed succession solution. As with any good blueprint, the Succession Solution
is built on a sound vision, flexible designs and a solid foundation of experience and results.
Who it is:
Brad Franc has unique perspective. As an attorney, certified public accountant, business strategist and
successful entrepreneur, Brad has sat on virtually every side of the table.
As advisor and confidante to over 200 family business owners, Brad has seen first-hand the challenges
a family business encounters when it comes to transitioning a business to the next generation.
With two separate businesses he founded being listed on Inc. Magazine’s list of fastest-growing
businesses for multiple years, Brad experienced the rigor of starting a company from ground up and
the equally intense process of transitioning a business to its next phase. For more information, contact:
It is with this combination of experiences—and perspective—that Brad developed The Succession Bradley J. Franc
Solution: a defined process meant to guide family members to plan for the business’s future. Brad has 412.288.2218
come to heed wealth as both a tangible and an intangible, in terms of values, wisdom and responsibility. francb@hh-law.com
“ y Family retained Brad Franc for both Corporate Succession Planning and personal estate planning. Expertise
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and knowledge was clearly our goal in seeking out a firm. However, I believe the strength of an estate planning
attorney is also defined by the ability to keep the process moving forward to completion. This skill mixed with
expertise was the ingredient that pleased us most.”
Michael Kranich, Jr.
President, Kranich’s Jewelers
“ usiness is always full of uncertainty. One of the biggest is how to transition a family business into the next
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generation. With Brad’s help, my business is already well into Act II. While my children are managing the
business today, it won’t be long before Brad will be helping them prepare to the third generation.”
Michael Baker
Baker Gas
“ have been working with Houston Harbaugh since 2004 when a member of our family passed away, leaving
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us with many unanswered questions as to how to proceed in the family business while protecting us and future
generations. When we were introduced to Brad Franc, we had no idea where to start planning for our succession
needs. Brad was wonderful in taking the time to explain the options and benefits of different ideas we each had.
We continue to work with Brad in making sure our succession planning is current as well as other business
related issues that arise. I have found any member of the office efficient and knowledgeable.”
Lisa Skander
Skander Tire Service Inc.
“ y business is celebrating 50 years in operation, and we have been engaged with Brad Franc for almost half
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of that time span. Initially, we worked with Brad on corporate organization and planning, then embarked on
business succession planning as the next natural step. Granted, succession planning doesn’t need to take the
20 years we have dedicated to it, but, with Brad’s help, we have made a number of significant decisions—and
implemented resulting actions—in that time to smoothly transition our business from first to second generation.
We’re focused now on second to third generation transition and, again thanks to Brad, we’re confident we will
be one of the few businesses nationally that successfully carry a family business to the third generation.”
Glenn Kress
Kress Brothers Builders, Inc.