Technology is an ever-growing system that provides advantages and introduces disadvantages into organizations. Identify an organization that has introduced new or improved technologies to enhance its information systems. Discuss the technologies that were selected to enhance the company\'s competitive advantage. Explore some advantages and related disadvantages introduced through this technology integration. Answer needs to be 200 - 300 words. Solution Health care organizations have had to adapt to many changes in the world around them, from advances in diagnostic and therapeutic procedures to the emergence of administrative innovations such as managed care and the invention of new information technologies. The Internet represents a particularly profound change that will enable or force significant changes in organizational form and processes—a transformation as profound as any that have gone before. The Internet\'s capability to empower consumers, support dynamic information exchanges among organizations, and \"flatten\" organizational hierarchies promises to result in new operational strategies, business models, service delivery modes, and management mechanisms. The changes will have such far-reaching implications that health care organizations need to start preparing now to adopt the advanced Internet applications that are expected to appear in the near future. Organizations need to evaluate the potential and implications of new Internet technologies, adapt them to local needs and conditions, minimize the risks associated with new product and service deployment, and plan to demonstrate the value of their efforts. This chapter examines challenges to the adoption of Internet-based technologies by health care organizations. It attempts to identity fundamental impediments to greater use of the Internet that may be expected to persist for some time. The first section of the chapter provides a context for the analysis by reviewing the experiences of other industries that have achieved some success in changing business practices by adopting Internet technologies. The second section discusses in general terms why more health care organizations should be interested in adopting the Internet: because it can advance their strategic interests. The third section deals with organizational barriers that hinder Internet use. The discussion there addresses internal and external factors, such as policy and technical barriers, that influence and constrain the form and extent of Internet use, as well as the range of uncertainties that inhibit decision making regarding the Internet. The last section addresses the importance of organizational leadership..