Focus group result analysis

1. Focus group result
analysis

2. I was part of a focus group research
video to collect questionnaire
results. We discussed questions
relating to magazines and their
content.

3. Question 1
What magazines do you read the most?
The first genre mentioned was music followed by
gossip.

4. Question 2
What price would you not mind paying for a
magazine?
Individually, we all agreed that £1-£2 was a suitable
price for a magazine.

5. Question 3
How many magazines do you buy per month?
Some of us did not regularly buy magazines however, a
few said they buy 2-3 monthly.

6. Question 4
What is your favourite music magazine?
NME
Billboard
Q
These were the favourites.

7. Question 5
Would you appreciate interviews in a magazine?
Generally, people answered yes.

8. Feedback
• From this focus group reseach I have come to the conclusion that…
• My magazine will be a music magazine
• I will price it in the range of £1-£2
• It will be Q and NME will give me the most inspiration.
• I will aim to make it eye-catching and appealing.
• Finally, I will include an interview.