The documentary, advert, and double page spread created by Eve Kerrigan link in several ways:
1) They all use a consistent black, white, and red color scheme which fits the crime genre and themes explored in the documentary.
2) The same font is used for the headlines in the double page spread and advert to coordinate the pieces and allow audiences to recognize their connection to the documentary.
3) Kerrigan based the documentary on the BBC Crimewatch series and aimed to make the advert and double page spread resemble real examples from Channel 4 and newspapers respectively, while also making them unique to her specific documentary project.
2. MY FINAL 3 PRODUCTS…
Black, white and Red
colour scheme.
Same fonts used
for headline of
both ancillary and
DPS
Connects the two.
3. HOW THEY LINK…
There are number of ways in which my documentary, advert and
double page spread link.
I have used a generic colour scheme of black white and red that links
in all three products. This fit with the crime genre as they are dark,
serious colours with connotations of violence and danger – some of
the themes that appear in the documentary.
I have aimed to use a variety of fonts throughout all of my three final
pieces however I have used the same font for my headline in both my
double page spread and advert as I wanted them to fit well together
and coordinate. This is because I felt it would allow the audience to
recognise it more and instantly become aware of the fact that they
are both related to my documentary.
5. ADVERT
I used channel for inspiration as that was the institution I used to base
my documentary on. For this reason I researched different adverts that
channel 4 have created and tried to base my final product on one of
theirs to make mine as professional as possible. Like this channel for
advert I used one of my own images as the main focus of the advert. I
included little wording – only the name of the documentary and when
it is on – similar to this advert as it makes it more catchy and effective.
Finally I also included the logo of the institution to show what channel
it is on as this is a popular icon that viewers would instantly recognise.
The differences between my advert and the channel 4 advert are that
they have used text boxes to highlight their text. This is a common
feature of a channel 4 documentary advert as I find out during my
research. I chose not to use this feature as I wanted my advert to
remain as simplistic as possible to make it completely effective and I
felt that the text boxes cluttered my page slightly.
6. DOUBLE PAGE SPREAD…
I do not really feel that my documentary matches
any newspaper double page spreads that I
researched. This is because I wanted mine to be
more unique and coincide with my other pieces of
work. I kept the colour scheme the same – black and
white with a hint of red – and used only white but a
variety of different fonts. I kept it black and white so
that it was similar to that of a newspaper however
do not think it resembles the typical characteristics
of one, which is what I set out to do. My headline is
bold with the same font as my advert headline and
the alliteration used is a typical feature of a
newspaper headline. I included a quote next to the
image as this was on of the main things that the
witness said during the interview and I felt it would
draw readers in as it is emotive. In the bottom left
hand corner I included information the readers can
use to contact the team (linked to the documentary)
with any information they may have. This too, is a
common feature of a double page spread. My article
is an interview as I wanted the audience to want to
read it to find out more information about the attack
and the story from the witness’ point of view. There
is a short introductory paragraph to introduce the
interview – again typical for a double page spread
article. Finally, I included a small image of the
8. DOCUMENTARY
We aimed to base our documentary on the existing BBC Crimewatch
series. I feel that we did a good job of this in terms of the studio
setting, the range of professional presenters, the realistic
reconstruction and the interactive elements involving social media.
Our storyline was similar to that of those that feature on Crimewatch
however, differed in that it was a one off special. We did this to make
it more of a documentary rather than a series and we also wanted to
dramatise ours more to give it conventions of a reflexive
documentary. To do this we included sound effects e.g. footsteps, a
heart beat and a car noise alongside music at emotional scenes to
create more of a dramatic effect. This is how our documentary differs,
as other expository documentaries we researched did not include
features such as this which is why we see ours as a hybrid.