Fifty football coaches from Israel will travel to the UK this week to participate in training camps focused on using sports to empower youth and build bridges between communities. The Football 4 Peace program being celebrated for its 10th anniversary in Israel has grown from a small local project to a nationwide event bringing over 1,600 young people together last year. The coaches will learn a unique methodology focusing on values rather than winning to run Football 4 Peace camps this summer in Israel.

1. ‫הודעה לעיתונות מ‬
‫המועצה הבריטית‬
Sports coaches from Israel travel to UK for training
Fifty football coaches from Israel will travel to the UK to take part in training camps this week
(29 March – 2 April). Unlike regular coach training however, the camp will focus on the skills
required to use sport as a tool to empower young people and build bridges between
communities. Football 4 Peace is celebrating its 10th anniversary in Israel. In ten years it has
grown from being a small project involving a handful of children from neighbouring
communities in the north to a nationwide event which last year brought together over 1600
youngsters from 30 Jewish and Arab communities. The coaches are trained in a unique
methodology which focuses on values and not on winning. The coaches will use the skills
they learn to run Football 4 Peace camps this summer.
Football 4 Peace is an international community relations and reconciliation initiative developed by
the British Council, the Israel Sports Authority, the University of Brighton in the UK and the Sports
University in Cologne, Germany. The European Union funds the coach training programme
which also prepares coaches and local leaders to plan, organise and implement their own cross
community activities, mentored by leaders from the UK and Germany.
The Israeli coaches will be joined by coaches from Jordan and Ireland where the programme also
runs as well as volunteers from the University of Brighton and the German Sports University in
Cologne, many of whom will travel to Israel this summer to help run the programme. The training
will take place at the Chelsea School of Sport, part of the University of Brighton where the unique
methodology was developed.
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For more information or to set up interviews with programme leaders or coaches, please contact
UK: Alex Bratt alex.bratt@britishcouncil.org +44 (0) 207 389 4872
Israel: Varda Bachrach varda.bachrach@britishcouncil.org.il 03 611 3607, 054566 3593.
The British Council is the UK’s international cultural relations organisation and operates in over 100
countries worldwide.
In Israel the British Council deepens the bilateral relationship between the UK and Israel through
programmes and activities in global citizenship, the arts, education and English.
www.britishcouncil.org/israel
The British Council is the UK’s international body for cultural relations. We build engagement and trust for the UK through the
exchange of knowledge and ideas between people worldwide.
We are registered in the UK as a charity. For more information, please visit: www.britishcouncil.org