Alamo-FIRST: Social Media and Your Robotics Team

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A 30-minute presentation for the 2014 Robotics Season.
Students learn how they can use the social platforms to create awareness of their teams, showcase their members, coaches, sponsors and catalogue the journey from build to competition.

The importance of being safe while being on social media channels is also discussed. There is an Alamo-FIRST resource board on Pinterest which has inforgraphic information on safety online. There are also design blueprint information and more.

We address the Media and Technology Innovation Award criteria and take a look at the 2013 winner, Panteras FRC 2283 out of Mexico City.

Finally we brainstorm some creative ideas for using social media to tell the entire story.

Published in: Technology, Business
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Alamo-FIRST: Social Media and Your Robotics Team

  1. 1. Social Media and Your Robotics Team
  2. 2. Connect with Alamo-FIRST
  3. 3. Use Hashtags #omgrobots #alamofirst
  4. 4. Social Media & Privacy
  5. 5. Privacy
  6. 6. Privacy EVERYONE IS LISTENING
  7. 7. Privacy EVERYONE IS WATCHING
  8. 8. Feeling Lost?
  9. 9. Social Media Resource Privacy, Design Blueprints & More
  10. 10. Media and Technology Innovation Award
  11. 11. Media & Technology Innovation Award Recognizes the team that develops and Implements the most outstanding digital experience, marketing strategy, and rationale for digital channels to disseminate content to its audience and further the FIRST mission. OPEN DATE Midnight (Eastern), Saturday, February 1, 2014 CLOSE DATE Midnight (Eastern), Friday,Sponsored by Comcast 2014 February 28, NBCUniversal
  12. 12. Award Criteria “Teams are asked to develop a marketing strategy complete with rationale for digital channels/devices to disseminate content. Digital media still includes websites, but can and should be augmented with digital media for disseminating content including social, viral* and rich media.” * Viral media defined as low/zero budget and homemade content. Professionally produced content will be disqualified. Viral content is something that premiers and is spread person-to person on the Internet .
  13. 13. WHAT?
  14. 14. It Is About more than a…
  15. 15. It Is About
  16. 16. Where Do I Start?
  17. 17. 2013 Winners
  18. 18. 2013 Winners
  19. 19. 2013 Winners
  20. 20. 2013 Winners
  21. 21. 2013 Winners
  22. 22. 2013 Winners
  23. 23. Idea Sharing
  24. 24. Ideas
  25. 25. Ideas Does your team listen to music?
  26. 26. Ideas Consider creating quick live videos that tell bits and pieces of your story.
  27. 27. Connect with Alamo-FIRST
  28. 28. ATTRIBUTION Alamo-FIRST Social Media and Your Robotics Team by Jennifer Navarrete Creative Commons License: Attribution You are free to share and adapt this work with appropriate credit. http://creativecommons.org/licenses/by/4.0 Attribution of Non-Stock Photo Slide Images: Blown Cover pic by laverrue http://flickr.com/photos/23912576@N05/2962194797/sizes/l/ Panteras Robotics Team site and social media http://panterasup.com/en Instagram video by The SA Randomists http://instagram.com/thesa_randomists

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