elrow Family | Who we are, our values, what we do, our themes, shows, festivals, cities, fans...

1. Barcelona, July 2017

2. TheArnauFamily
elrowFounders
At elrow Family we’ve been doing just one
thing for last 160 years – spreading our wild
take on fun & fiesta to people by creating
unique, exciting music and entertainment
experiences. And the years don’t lie, what we
do works and is contagious. Our extra loco has
made our brand expand around the globe,
tapping into fun-seeking party-lovers &
clubbers everywhere, from Barcelona, to Ibiza,
Hong Kong, Shanghai and NewYork just to
mention a few.
And wherever the party is, the fun will always
be on us.
Hello
E L R O W & F R I E N D S

3. who we are
E L R O W & F R I E N D S

4. Apromiseofagreatparty,
celebratingwonderandfreedom.
E L R O W & F R I E N D S

5. we are family
You are joining a saga of entertainers going back over 150 years. Earn your
position in the family and respect it, and extend that respect to others
with honesty, humor and openness. Stay approachable, friendly, and
never too busy to listen and help.
we’re all part of the party
Everybody joins in the fun, and we lead by example. Our habitat is the
dance floor and everybody’s welcome. Our fun is contagious because it’s
real.We radically believe that the show must go on.We rock the party.
we are humble
Always be part of the party and never think you’re better than it. Keep
your feet on the ground (and the dance floor). It’s the only way to make
sure our shows are a truly, collective experience.
we are wild
Aliens welcome and anything goes. Celebrate weirdness in all its amazing
forms. If we try hard and fall, we get up laughing, because we know that
risks keep our hearts beating and minds flying.
we trade in wows
Great just isn’t good enough. Shock, surprise and delight.We don’t want
people to feel comfortable, we want them to feel amazed and provoked.
We are not a formula; we are the constantly unexpected happening right
in front of your eyes.
our
values
E L R O W & F R I E N D S

6. Imagine bursts of light and colour, trapeze artists
soaring through the air as a flood of confetti pours from
the sky, bizarre props and decorations magically
transform the scene, with the pulse of thousands of
revellers dancing to the beat of the best, up and coming
DJs in the world, while in the midst of it all a troupe of
stilt walkers and performance artists help push the
wildness over the edge. And then imagine 18 different
versions of this wonderful, crazy world…
Thisiselrow.
What
do we
do?
E L R O W & F R I E N D S

7. A COLLECTION OF UNIQUE BRANDS
over 18
themes
E L R O W & F R I E N D S

8. E L R O W & F R I E N D S

9. 2017
E L R O W & F R I E N D S

10. Elrow in numbers
2M
Attendees
festivalsincluded
57
Sold outs
2000
Actors
1200
Dj’s
2.5M
Dancing steps
andcounting!
1500
Stilt walkers
25Tn
Confetti
88Kg
Toys
60K
Inflatables
+ +
+
+
+
E L R O W & F R I E N D S
120
Sho
Ws

11. 2017
Nº of shows
Nº of attendees
Nº of clubs
Nº of stages at festivals
Nº of owned festivals
Nº of countries
Nº of cities
2M
100
18
120
2
29
77
E L R O W & F R I E N D S

12. º
FEs
ti
vals
Tomorrowland
Belgium
Glastonbury Festival
Bristol
Street Parade
Zurich
Parklife Festival
Manchester
Wildlife Festival
Brighton
Dreambeach Festival
Almeria
Electric Zoo Festival
New York
Mysteryland
Amsterdam
Balaton Festival
Zamardi
elrow Town
Cardiff
Paaspop Festival
The Netherlands
Nassau Festival
Amsterdam
Snowbombing Festival
Austria
Hideout
Croatia
ADE Festival
Amsterdam
BPM Portugal
Faro
BPM Mexico
Playa del Carmen
elrow Town
London

13. º
Ibiza
Barcelona
Madrid
rio de janeiro
Amsterdam
Sao Paulo
New York
Marseille
Rotterdam
Santiago de Chile
Leeds
Edinburgh
Milano
Dubai
Hong Kong
London
Zurich
Cannes
Roma
Venecia
Montreal
Shanghai
Lima
Manchester
Cardiff
Dublin
Tel aviv
Valencia
Playa del Carmen
Los Angeles
San Francisco
Miami
Sydney
Melbourne
Paris
cape town
Buenos Aires
Glasgow
Johannesburg
Florencia
Bombai
the
ci
ties
E L R O W & F R I E N D S

14. media impressions
__________________________________
Instagram YOUTUBE
+ 6.200.000Views
WEBSITE
+ 115.000Visits monthly
Facebook
+ 547.943 Followers
+ 950.000 Facebook LIVE
+ 119.000 Followers
E L R O W & F R I E N D S

15. let’s party together