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VMware Unified Partner Program Overview

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VMware Unified Partner Program Overview

  1. 1. VMware Unified Partner Program Proposal
  2. 2. Multiple Partner Programs <ul><li>Separate Partner Programs </li></ul><ul><ul><li>VIP for Resellers (potential 1,000+) </li></ul></ul><ul><ul><li>VAC for Consultants (potential 100+) </li></ul></ul><ul><ul><li>V-SIP for Global/Large System Integrators (potential 12-20) </li></ul></ul><ul><ul><li>ISV Partner Program (potential 500+) </li></ul></ul><ul><li>Contracts </li></ul><ul><li>Communications and Marketing </li></ul><ul><li>Databases </li></ul><ul><li>Administration </li></ul>
  3. 3. Partner Relationship Management System <ul><li>Application processing </li></ul><ul><li>Secure access </li></ul><ul><li>Unique partner profiles for locator and communications </li></ul><ul><li>Communications </li></ul><ul><ul><li>Program/product news </li></ul></ul><ul><ul><li>Email lists </li></ul></ul><ul><ul><li>Forums </li></ul></ul><ul><ul><li>Partner success stories </li></ul></ul><ul><li>Confidential program information, tools and collateral </li></ul><ul><li>Online training, certification tracking </li></ul><ul><li>Lead distribution, management, forecasting </li></ul><ul><li>MDF management </li></ul><ul><li>Customized marketing materials / campaigns </li></ul><ul><li>Partner Report Card </li></ul>
  4. 4. VMware Unified Partner Program Non-Reselling Partner Addenda xSP Referral/Agent Education Consulting Services Workstation GSX ESX Virtual Center Training <ul><li>Solution Provider </li></ul><ul><ul><li>Elite </li></ul></ul><ul><ul><li>Preferred </li></ul></ul><ul><ul><li>Partner </li></ul></ul>Product/Solution Specialties Addenda VMware Partner Base Agreement Reselling Partner Addenda System Integrator Fulfillment Software ISV Consultant/SI Government Distributor Hardware Manufacturer Trainer

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