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Serving with passion 1.12.10

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A talk for restaurant owners, business owners, adventure racers, and athletes. Minneapolis, MN Hilton, 2010

  • Shortly after I published Passionate Action; 5 Steps for Creating Extraordinary Success in Life and Work (2007) I was asked to co-present with my brother, Stuart Gray.

    He owns www.4RemarkableService.com and has been featured on the cover of Speaker magazine, published by the National Speakers Association. We had a great time... Here is the content from that event. Please share it with others.

    For details please visit me at www.action-learning.com
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Serving with passion 1.12.10

  1. 1. Serving with Passion <ul><li>www.action-learning.com </li></ul><ul><li>January 12, 2010, Minneapolis, MN, Hilton </li></ul><ul><li>talk for Restaurant Owners </li></ul>
  2. 2. What If…
  3. 3. What If… <ul><li>You had a GREAT _ _ _ _ ? </li></ul><ul><li>You had GREAT _ _ _ _ _ ? </li></ul>
  4. 4. FEAR ? FAITH ? <ul><li>FAITH ? FEAR ? </li></ul>
  5. 8. Passionate Action Model Get the Message Leave the Familiar Confront Challenges Return with a Gift Serve Others
  6. 9. Passionate Action Model Leave the Familiar Confront Challenges Return with a Gift Serve Others Get the Message
  7. 10. Get the Message <ul><li>Rule of the 5 P’s </li></ul><ul><li>3 Fates of your restaurant: </li></ul><ul><li>Determine Competitors, Clients, Collaborators </li></ul><ul><li>Do a SWOT analysis: </li></ul>Strengths Weaknesses Opportunities Threats
  8. 13. Passionate Action Model Leave the Familiar Confront Challenges Return with a Gift Serve Others Get the Message
  9. 15. Leave the Familiar <ul><li>What is your restaurant’s purpose ? </li></ul><ul><ul><li>To make a profit? </li></ul></ul><ul><ul><li>To be of service? </li></ul></ul><ul><li>What can your team do better than any other service provider? </li></ul>
  10. 16. Passionate Action Model Get the Message Leave the Familiar Confront Challenges Return with a Gift Serve Others
  11. 19. Confront Challenges <ul><li>Assets </li></ul><ul><li>People- your team </li></ul><ul><li>Facilities </li></ul><ul><li>Cash Flow </li></ul><ul><li>USP= unique selling proposition </li></ul><ul><li>Reputation = Good Buzz </li></ul><ul><li>Liabilities </li></ul><ul><li>Fear stronger than faith </li></ul><ul><li>Competitors </li></ul><ul><li>Debt </li></ul><ul><li>Bad buzz </li></ul>
  12. 20. Passionate Action Model Get the Message Leave the Familiar Confront Challenges Return With a Gift Serve Others
  13. 21. 2008- Montana
  14. 22. Return with a Gift <ul><li>Business Assets </li></ul><ul><li>Your Team </li></ul><ul><li>Your Sensory Experience </li></ul><ul><li>Today’s Cash Flow </li></ul><ul><li>Tomorrow’s Customers </li></ul><ul><li>USP= unique selling proposition= unique need </li></ul><ul><li>Your Reputation = Good Buzz </li></ul><ul><li>Business Liabilities </li></ul><ul><li>Fear </li></ul><ul><li>Competitors </li></ul><ul><li>Debt </li></ul><ul><li>Bad buzz </li></ul>
  15. 23. Have you Ever… <ul><li>Had a waiter greet you by name? </li></ul><ul><li>Had a server entertain you? </li></ul><ul><li>Been so delighted by the upsell offer that you said “Yes!” </li></ul><ul><li>Recommended a restaurant to more than 20 people? </li></ul>
  16. 24. Passionate Action Model Get the Message Leave the Familiar Confront Challenges Return with a Gift Serve Others
  17. 25. Serve Others <ul><li>Smile </li></ul><ul><li>Listen </li></ul><ul><li>Agree </li></ul><ul><li>Solve their problem </li></ul><ul><li>Leave them with a hook- a “What If…” </li></ul>
  18. 26. Photo of Northern Lights- grandeur-
  19. 27. <ul><li>Call 704.895.6479 or www.action-learning.com </li></ul>

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