6. It’s the wind It’s a tiger
You think it’s a
tiger
People will laugh at you,
but that’s it….
Run!
You think it’s the
wind
No problem. Carry on.
Nothing to see here…
You’re lunch…
7. It’s good It’s bad
You think it’s bad
False negative
(-)
True negative
(++)
You think it’s good
True positive
(+)
False positive
(------)
8.
9. The brain has two functions
Help you survive and thrive Save calories
10. Why would you care?
We just want to develop cool MR apps, right?
11. Convincing MR apps
• Make people understand stuff better
• Make people remember content faster
• Make people remember content longer
• Make people wanting to use the app
• Helps broadcasting your
• Ideas
• Thoughts
• Convictions
• Anything else you want to say