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Why Bother
Why Bother
Healthcare Reform
Why Bother
Healthcare Reform
A Wellness Program
Why Bother
Healthcare Reform
A Wellness Program
Worksite Wellness 2.0
Why Bother
Healthcare Reform
A Wellness Program
Worksite Wellness 2.0
What’s in it for YOU
Why Bother
Healthcare Reform
A Wellness Program
Worksite Wellness 2.0
What’s in it for YOU
An Unexpected Pleasantry
Why Bother
Healthcare Reform
A Wellness Program
Worksite Wellness 2.0
What’s in it for YOU
An Unexpected Pleasantry
Kaizen Wellness
Why Bother
Healthcare Reform
A Wellness Program
Worksite Wellness 2.0
What’s in it for YOU
An Unexpected Pleasantry
Kaizen Wellness
Call To Action
MD Referrals                  Door to Door




                                                  Come
Networking                      Festivals          see
                                                   me!

                                                 Dr. White




             Spinal Screening               Food Drives
MD Referrals                  Door to Door




                                                  Come
Networking                      Festivals          see
                                                   me!

                                                 Dr. White




             Spinal Screening               Food Drives
MD Referrals                  Door to Door




                                                  Come
Networking                      Festivals          see
                                                   me!

                                                 Dr. White




             Spinal Screening               Food Drives
MD Referrals                  Door to Door




                                                  Come
Networking                      Festivals          see
                                                   me!

                                                 Dr. White




             Spinal Screening               Food Drives
MD Referrals                  Door to Door




                                                  Come
Networking                      Festivals          see
                                                   me!

                                                 Dr. White




             Spinal Screening               Food Drives
MD Referrals                  Door to Door




                                                  Come
Networking                      Festivals          see
                                                   me!

                                                 Dr. White




             Spinal Screening               Food Drives
Healthcare Crisis
50% Bankruptcy due to illness
50% Bankruptcy due to illness
2.3 Trillion dollars, 4X Defense
50% Bankruptcy due to illness
2.3 Trillion dollars, 4X Defense
HMO’s spend more treating ADR
than on the drugs themselves
50% Bankruptcy due to illness
2.3 Trillion dollars, 4X Defense
HMO’s spend more treating ADR
than on the drugs themselves
Pharm spends 2x Marketing - R&D
50% Bankruptcy due to illness
2.3 Trillion dollars, 4X Defense
HMO’s spend more treating ADR
than on the drugs themselves
Pharm spends 2x Marketing - R&D
75 million are disabled by chronic
pain
50% Bankruptcy due to illness
2.3 Trillion dollars, 4X Defense
HMO’s spend more treating ADR
than on the drugs themselves
Pharm spends 2x Marketing - R&D
75 million are disabled by chronic
pain
15.3% GDP compared to Countries
with Universal Health care 6-9%
Lost Productivity = 2-4 X Annual Healthcare Costs
Healthcare Reform
4 bills considered
Tax Credits
Certified Wellness Program
Chiropractic?
They make everyone take an assessment
They single out people with health risks
…and nag them to become “less of a risk”
…but it ignores the potential inside all of us
                           “I’m fit, but I don’t   “Can I get ahead at work
                             feel energized        and have dinner with my
                           when I exercise.”         daughter at night?”

“I only overeat when I’m                                                      “I’m feeling
  stressed about work”                                                        a little blue”
We’re different


We treat people like people.
We see potential in everyone,
 and we focus on growth as
   well as risk and cost.

We do this by starting with what
 each person wants to do.

     (And science says this
    approach works better).
Track goals from your
It’s fun, it’s social, and it’s for               phone

the entire Company




        Using our built-in tools…     …and other services you want

                                              •! Biometric Screening
                                                 •! Health Coaching
                                            •! Online Wellness Store
                                                     •! Any others
$50 per participant
Active Lifestyle Heart Rate
      Blood Pressure
       Blood Glucose
         Blood HDLs
  Blood Total Cholesterol
    Bone Densitometry
     Body Composition
        Balance Test
    Posture Evaluation
  Ergonomics Evaluation
   Full Company Profile
Health Fairs
Wellmetrics Bio-Screenings
Wellness Workshops
Onsite Movements Classes
Wellcamps
Health Coaching
Online Assessments + Tools
Wellness Newsletters
Employer Dashboards
Incentive Fullfilment
The current wellness blueprint works!

                                                         Gains from
        Business Metrics
                                                    implementing wellness

 % Change in Sick Leave                                          -25.3%
 % Change in Health Costs                                        -26.5%
 % Change in Workers’ Comp                                       -40.7%
 % Change in Disability Mgmt                                     -24.2%
 Cost/Benefit Ratio                                               5.8x
       Source: Proof Positive: An Analysis of the Cost-Effectiveness of
       Worksite Wellness, Sixth Edition, 2007.
Let’s Not Make it Any Harder
Lots of Work




     Let’s Not Make it Any Harder
Lots of Work
Another Business




     Let’s Not Make it Any Harder
Lots of Work
Another Business

No Credibility




     Let’s Not Make it Any Harder
Lots of Work
Another Business

No Credibility

Loss of Chiropractic Focus



     Let’s Not Make it Any Harder
Change the world by being a part of the solution


 Worksite Wellness highlights your
 Practice as a best in class resource
then drops you right in the center of
your pre-qualified target market and
gives you tools and opportunities to
          stay top of mind.
Training and Support
Worksite Wellness Headquarters      Reform Experts
                                    Wellness Evangelist
Comprehensive Wellness Company
                                    Broker Relationships
                                    Premara Trust

 Bay Area
  Office                  Health Fairs
                         Workshops
 Certified                 Backend
 Vendor
Your Practice boils down to just 3 numbers


   Number of new clients

   Number of times they buy

   Average purchase dollars


               NP X PVA X OVA = $
Lead with Wellness


Become a Wellness Leader

Increase your Range of Marketing

Focus on Chiropractic
Retain with Wellness


Workshops - Chestnut, Dispenza

Goal Setting and Tracking

Challenge of the Month
Connect to Resources


Referral Network

Wellness Coach

Product / Service Placement
Online Demo
KNOW YOUR NUMBERS
What Just Happened

  Worksite Wellness 2.0
 Bay Area Vendor Network

  Kaizen Wellness



   “Flat out Leaders of the Wellness Revolution”
Synapse Keynote

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Synapse Keynote

  • 1.
  • 2.
  • 6. Why Bother Healthcare Reform A Wellness Program Worksite Wellness 2.0
  • 7. Why Bother Healthcare Reform A Wellness Program Worksite Wellness 2.0 What’s in it for YOU
  • 8. Why Bother Healthcare Reform A Wellness Program Worksite Wellness 2.0 What’s in it for YOU An Unexpected Pleasantry
  • 9. Why Bother Healthcare Reform A Wellness Program Worksite Wellness 2.0 What’s in it for YOU An Unexpected Pleasantry Kaizen Wellness
  • 10. Why Bother Healthcare Reform A Wellness Program Worksite Wellness 2.0 What’s in it for YOU An Unexpected Pleasantry Kaizen Wellness Call To Action
  • 11. MD Referrals Door to Door Come Networking Festivals see me! Dr. White Spinal Screening Food Drives
  • 12. MD Referrals Door to Door Come Networking Festivals see me! Dr. White Spinal Screening Food Drives
  • 13. MD Referrals Door to Door Come Networking Festivals see me! Dr. White Spinal Screening Food Drives
  • 14. MD Referrals Door to Door Come Networking Festivals see me! Dr. White Spinal Screening Food Drives
  • 15. MD Referrals Door to Door Come Networking Festivals see me! Dr. White Spinal Screening Food Drives
  • 16. MD Referrals Door to Door Come Networking Festivals see me! Dr. White Spinal Screening Food Drives
  • 18.
  • 19. 50% Bankruptcy due to illness
  • 20. 50% Bankruptcy due to illness 2.3 Trillion dollars, 4X Defense
  • 21. 50% Bankruptcy due to illness 2.3 Trillion dollars, 4X Defense HMO’s spend more treating ADR than on the drugs themselves
  • 22. 50% Bankruptcy due to illness 2.3 Trillion dollars, 4X Defense HMO’s spend more treating ADR than on the drugs themselves Pharm spends 2x Marketing - R&D
  • 23. 50% Bankruptcy due to illness 2.3 Trillion dollars, 4X Defense HMO’s spend more treating ADR than on the drugs themselves Pharm spends 2x Marketing - R&D 75 million are disabled by chronic pain
  • 24. 50% Bankruptcy due to illness 2.3 Trillion dollars, 4X Defense HMO’s spend more treating ADR than on the drugs themselves Pharm spends 2x Marketing - R&D 75 million are disabled by chronic pain 15.3% GDP compared to Countries with Universal Health care 6-9%
  • 25.
  • 26. Lost Productivity = 2-4 X Annual Healthcare Costs
  • 27. Healthcare Reform 4 bills considered Tax Credits Certified Wellness Program Chiropractic?
  • 28.
  • 29. They make everyone take an assessment
  • 30. They single out people with health risks …and nag them to become “less of a risk”
  • 31. …but it ignores the potential inside all of us “I’m fit, but I don’t “Can I get ahead at work feel energized and have dinner with my when I exercise.” daughter at night?” “I only overeat when I’m “I’m feeling stressed about work” a little blue”
  • 32. We’re different We treat people like people. We see potential in everyone, and we focus on growth as well as risk and cost. We do this by starting with what each person wants to do. (And science says this approach works better).
  • 33.
  • 34.
  • 35. Track goals from your It’s fun, it’s social, and it’s for phone the entire Company Using our built-in tools… …and other services you want •! Biometric Screening •! Health Coaching •! Online Wellness Store •! Any others
  • 36. $50 per participant Active Lifestyle Heart Rate Blood Pressure Blood Glucose Blood HDLs Blood Total Cholesterol Bone Densitometry Body Composition Balance Test Posture Evaluation Ergonomics Evaluation Full Company Profile
  • 37. Health Fairs Wellmetrics Bio-Screenings Wellness Workshops Onsite Movements Classes Wellcamps Health Coaching Online Assessments + Tools Wellness Newsletters Employer Dashboards Incentive Fullfilment
  • 38. The current wellness blueprint works! Gains from Business Metrics implementing wellness % Change in Sick Leave -25.3% % Change in Health Costs -26.5% % Change in Workers’ Comp -40.7% % Change in Disability Mgmt -24.2% Cost/Benefit Ratio 5.8x Source: Proof Positive: An Analysis of the Cost-Effectiveness of Worksite Wellness, Sixth Edition, 2007.
  • 39. Let’s Not Make it Any Harder
  • 40. Lots of Work Let’s Not Make it Any Harder
  • 41. Lots of Work Another Business Let’s Not Make it Any Harder
  • 42. Lots of Work Another Business No Credibility Let’s Not Make it Any Harder
  • 43. Lots of Work Another Business No Credibility Loss of Chiropractic Focus Let’s Not Make it Any Harder
  • 44. Change the world by being a part of the solution Worksite Wellness highlights your Practice as a best in class resource then drops you right in the center of your pre-qualified target market and gives you tools and opportunities to stay top of mind.
  • 45. Training and Support Worksite Wellness Headquarters Reform Experts Wellness Evangelist Comprehensive Wellness Company Broker Relationships Premara Trust Bay Area Office Health Fairs Workshops Certified Backend Vendor
  • 46.
  • 47.
  • 48. Your Practice boils down to just 3 numbers Number of new clients Number of times they buy Average purchase dollars NP X PVA X OVA = $
  • 49. Lead with Wellness Become a Wellness Leader Increase your Range of Marketing Focus on Chiropractic
  • 50. Retain with Wellness Workshops - Chestnut, Dispenza Goal Setting and Tracking Challenge of the Month
  • 51. Connect to Resources Referral Network Wellness Coach Product / Service Placement
  • 54. What Just Happened Worksite Wellness 2.0 Bay Area Vendor Network Kaizen Wellness “Flat out Leaders of the Wellness Revolution”