Mr. Dinesh Panday, YPARD Asia & Pacific Communications officer delivered his presentation on "Effective Communications Strategies" among YPARD regional officers and country representatives at Second YPARD Asia & Pacific Conference, July 21-22, 2018 in Beijing, China.

1. Effective Communications
Strategies
Dinesh Panday
Communications officer
2nd YPARD Asia and Pacific Conference
July 21-22, 2018, CAAS, Beijing, China

2. Our team

3. Recognition
Country page

4. How to ReachYPARD?
National unit: Official Google email
Regional unit: asia@ypard.net
bijieying@caas.cn
Global unit: info@ypard.net
emmie.wachira@ypard.net
myriam.perez@ypard.net
YPARD Mentoring: michelle.kovacevic@ypard.net
f: facebook.com/Ypard facebook.com/groups/YpardAP
t: twitter.com/YPARD twitter.com/YPARD_AP

5. Working Ethics
All are volunteers, except YPARD Global Director and
Global Communications Manager (Michelle works on
Wednesday only),
Most of the officers/ country representatives are working
by creating leisure time from their busy schedule.
Challenges
On time work
Timely response
Loss of working sentiments

6. Country page

7. Country Jan-17 Jul-18
Bangladesh 228 314
Cambodia 5 16
China 167 142
India 1301 1358
Indonesia 67 89
Iran 136 138
Kyrgyzstan 7 8
Lebanon 17 17
Mongolia 5 7
Myanmar 16 23
Nepal 710 932
Pakistan 342 381
Philippines 112 213
Solomon Islands 2 7
Sri Lanka 55 63
Uzbekistan 35 39
Vietnam 25 27
YPARD Web members
YPARD Asia & Pacific
= 3619
= 22.1 % of Global
(update: 7/20/2018)

8. How DidYou KnowYPARD?
• via Google or other search engine: 2709
• through a friend/contact: 2434
• from a YPARD representative/team member: 1790
• via Facebook: 1410
• via an article/news/blog post/report by or mentioning
about YPARD: 1033
• from one of your partners/a Development organization: 610
• via Twitter: 391
• via Linkedin: 349
• at a conference: 336
• other: 299
• via another Social Media platform: 200
• via Google+: 185
• via Pinterest: 29

9. YPARD Asia & Pacific: 281 followers (Twitter) & 595 members (Facebook group)
Why Social?
Adopted from YPARD Annual Report 2017

10. Why Sharing?
In 2017, over 1300 items were shared on the website in
the 4 YPARD languages,
Additionally, the YPARD Social Media Team has been
growing with more than 324 members who have shared
and exchanged knowledge on more than 873 topics
related to young professionals in agriculture.

11. Challenges
• Small amounts of resources and relying
on voluntary work
• Informal network
• Working groups
• Fewer concrete program
• Language barrier

12. Lesson learned
• Working group
• Hosting institutions
• Language translations
• Local chapters
• Engage with like-minded organizations

13. Communications:
Within teamVs Among the network

14. National Plan & Report (Sample)

15. Where to Focus?
Data: YPARD Nepal web members= 780 (Oct. 2017)
Majority represents from Institute of Agriculture and Animal Science,
Agriculture and Forestry University, Nepal Agricultural Research Council,
Himalayan College of Agricultural Science, Ministry of Agricultural
Development, etc.
58%22%
2%
2%
16%
Academics
Bachelor
Master
Doctorate
Post-doc
Other/Undefined
57%
12%
6%
2%
2%
21%
Profession
Student
Researcher
Manager
Scientist
Administrative
Other/Undefined

16. Feedback

17. Publication in Own language

18. ThankYou!
https://asia.ypard.net